• Title/Summary/Keyword: Motivation protection theory

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Factors Affecting the Intention to Invade Privacy on Social Network Service (SNS에서 프라이버시 침해의도에 영향을 미치는 요인)

  • Ahn, Soomi;Jang, Jaeyoung;Kim, Jidong;Kim, Beomsoo
    • Information Systems Review
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    • v.16 no.2
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    • pp.1-23
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    • 2014
  • With side effects such as Phishing and Spam using personal information in Social Network Service, there is a growing need for studies related to harmful behaviors such as the reason for privacy violation. As such, this study assumed privacy violation to be ethical decision, making behavior and used the Theory of Planned Behavior and Motivation Theory, which are mostly used in social science to identify the factors affecting privacy violation. The results suggested that the Perceived Enjoyment and Punishment used in motivation studies affected privacy violation behaviors, and that the factors of the Theory of Planned Behavior such as Attitude toward Privacy Violation, Subjective Norms of Privacy Violation, and Perceived Behavioral Control with regard to Privacy Violation significantly influenced the Intention to Privacy Violation. On the other hand, Perceived Curiosity and Subjective Norms of Privacy Violation did not affect the Intention to Privacy Violation. Therefore, this study confirmed that the Theory of Planned Behavior was appropriate to explain the Intention to Privacy Violation, and that the variables of the Motivation Theory generally influenced the Attitude toward Privacy Violation. This study was significant since it extended the scope of theoretical privacy study from users and victims centered to inflictor and applied the Extended Theory of Planned Behavior using the variables of the Motivation Theory in the study of Intention to Privacy Violation. From the practical aspect, it provided the ground for privacy education based on the fact that the Attitude toward Privacy Violation can be curbed when education on the Privacy Concerns, Perceived Enjoyment, and Punishment with regard to privacy is strengthened. It also cited the need for the punishment of privacy violation and the practical ground to amend the terms and conditions of user license and Personal Information Protection Act to provide policy support.

Online Users' Password Security Behavior : The Effects of Fear Appeals and Message Framing, and Mechanism of Password Security Behavior (온라인 사용자의 비밀번호 보호행위 : 공포 소구와 메시지 프레이밍 효과, 그리고 비밀번호 보호행위의 동기요인)

  • Park, Jaeyoung;Kim, Jeondo;Kim, Beomsoo
    • Journal of Information Technology Services
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    • v.16 no.3
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    • pp.147-165
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    • 2017
  • Recently, there have been numerous issues about password breaches and it is becoming important for the users to manage their passwords. In practice, the online service provider are asking the online users to change their passwords periodically. However, majority of the users are not changing their passwords regularly, and this can increase the risk of password breach. The purpose of this study is to investigate whether 'fear appeals' and 'message framing' enhance the behavior of changing passwords by the online users. Furthermore, we identify the mechanism on how the behavior of changing passwords is enabled using protection motivation theory. The results of an online experiment show that the online users who are exposed to 'fear appeals' perceived a more vulnerability and severity of password breaches, which in turn, increased the intention of changing their password. In addition, we found that perceived severity of password breaches affect fear positively. Moreover, we found that fear has significant impact on the willingness of changing passwords. Finally, Message framing plays a moderating role between fear and change intentions. That is, in a situation where 'fear appeal' is presented, it means that 'gain framing' is more effective than 'loss framing' These findings suggest that the online service providers may need to use 'fear appeals' to the online users. Security managers can address issues related to the password breaches by carefully designing 'fear appeals'.

Understanding the Japanese History Problem on Trust in Technology Adoption of Workplace Surveillance Cameras: A Moderated Mediation Model in Korean and Chinese Context (한 · 중 데이터로 살펴본 직장 내 CCTV 도입 신뢰에 대한 일본 과거사의 점화효과 연구: 보안 취약성 지각의 조절된 매개 모형)

  • Sungwon Choi;Lifang Chang;Mijeong Kim;Jonghyun Park
    • Asia-Pacific Journal of Business
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    • v.14 no.4
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    • pp.49-65
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    • 2023
  • Purpose - In the Korean and Chinese social landscape, it is vital to appreciate the significance of the Japanese history problem. The current study investigated whether the perception of the Japanese history problem affects decisions regarding technology adoption in organizations by comparing South Korea and China. Design/methodology/approach - The study involved 305 Korean and 379 Chinese participants who responded to scenarios and surveys regarding the adoption of workplace surveillance cameras supplied by a Japanese company. Findings - Using a moderated mediation model based on protection motivation theory (PMT), we found that past experiences of privacy invasion significantly reduced trust in the adoption of surveillance cameras at work. This relationship was mediated by respondents' perceptions of security vulnerability. The current study, however, did not confirm any significant moderating effect of the Japanese history problem priming on trust in the adoption of workplace surveillance cameras. Research implications - This suggests that the Japanese history problem may have a limited impact on organizational technology adoption decisions, different from the political consumerism behavior driven by public anti-Japanese affectivity. The current study reaffirms the validity and applicability of PMT and provides both theoretical insights and practical recommendations.

A Study of the Factors Affecting the Intention to Use of Real Estate Crowdfunding (부동산 크라우드펀딩의 이용의도에 영향을 미치는 요인에 관한 연구)

  • Kim, Hye Sook;Kim, Yonghee;Chong, Kyung-Won;Choi, Jeongil
    • Journal of Information Technology Services
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    • v.18 no.1
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    • pp.13-26
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    • 2019
  • This study analyzes the characteristics of lending-based crowdfunding of various crowdfunding models, identifies the factors affecting the use of the general public, and provides suggestions for the policies set by real estate crowdfunding businesses and related authorities. To analyze the service's adoption from a cognitive perspective, this study developed a new model that combined the Value-based Adoption Model (VAM), motivation theory, and a set of variables that take into account the characteristics of the real estate industry. For empirical analysis, survey was conducted from the general investors of real estate and valid 252 data were utilized by R 3.2.2. The results of this study showed that both government regulation and the perceived risk are hindering the perceived values and intention to use crowdfunding for real estate. In contrast, this research found that among the intrinsic motivation, enjoyment had a significant impact on the perceived value. In addition, it turned out that among the extrinsic motivation, market attractiveness, brand credibility, expected return, and safety and protection had significant impacts on the perceived value. Finally, it showed the perceived value of real estate crowdfunding had a positive impact on the intention to use.

Influencing Factors for Compliance Intention of Information Security Policy (정보보안 정책 준수 의도에 대한 영향요인)

  • Kim, Sang-Hoon;Park, Sun-Young
    • The Journal of Society for e-Business Studies
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    • v.16 no.4
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    • pp.33-51
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    • 2011
  • This research derived the influencing factors for employees' compliance with the information security policy in organizations on the basis of Neutralization Theory, Theory of Planned Behavior and Protection Motivation Theory. To empirically analyze the research model and the hypotheses, data were collected by conducting web survey, 194 of 207 questionnaires were available. The test of causal model was conducted by PLS. Reliability, validity and model fit were found to be statistically significant. the results of hypotheses tests showed that seven ones of eight hypotheses could be accepted. The theoretical implications of this study are as follows : 1) this study is expected to play a role of baseline for future research about employee compliance with the information security policy, 2) this study attempted interdisciplinary approach through combining psychology and information system security research, and 3) it suggested concrete operational definitions of influencing factors for information security policy compliance through comprehensive theoretical review. Also, this study has some practical implications. First, it can provide the guideline to support the successful execution of the strategic establishment for implement of information system security policies in organizations. Second, it is proved that the need for conducting education and training program suppressing employees. neutralization psychology to violate information security policy should be emphasized in the organizations.

Factors Affecting the Intention to Adopt Self-Determination Rights of Personal Medical Information (개인의료정보 자기결정권 행사 의도에 영향을 미치는 요인)

  • Yunmo Koo;Sungwoo Hong;Beomsoo Kim
    • Information Systems Review
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    • v.20 no.1
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    • pp.159-177
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    • 2018
  • With an extensive proliferation of information and communication technology, the volume and amount of digital information collected and utilized on the Internet have been increasing rapidly. Also on the rapid rise are side effects such as unintended breach of accumulated personal information and consequent invasion of personal privacy. Informational self-determination is rarely practiced, despite various states' legal efforts to redress data subjects' damage. Personal health information, in particular, is a subcategory of personal information where informational self-determination is hardly practiced enough. The observation is contrasted with the socio-economic inconvenience that may follow due to its sensitive nature containing individuals' physical and health conditions. This research, therefore, reviews factors of self-determination on personal health information while referring to the protection motivation theory (PMT), the long-time framework to understand personal information protection. Empirical analysis of 200 data surveyed reveals threat-appraisal (perceived vulnerability and perceived severity of threats) and coping-appraisal (perceived response effectiveness), in addition to individual levels of concern regarding provided personal health information, influence self-determination to protect personal health information. The research proposes theoretical findings and practical suggestions along with reference for future research topics.

Influence on Information Security Behavior of Members of Organizations: Based on Integration of Theory of Planned Behavior (TPB) and Theory of Protection Motivation (TPM) (조직구성원들의 정보보안행동에 미치는 영향: 보호동기이론(PMT)과 계획된 행동이론(TPB) 통합을 중심으로)

  • Jeong, hye in;Kim, seong jun
    • Korean Security Journal
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    • no.56
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    • pp.145-163
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    • 2018
  • Recently, security behavior of members of organizations has been recognized as a critical part of information security at the corporate level. Leakage of customers' information brings more attention to information security behavior of organizations and the importance of a task force. Research on information breach and information security is actively conducted of personal behavior toward security threats or members of organizations who use security technology. This study aims to identify factors of influence on information security behavior of members of organizations and to empirically find out how these factors affect information security behavior through behavior toward attitude, subjective norm and perceived behavior control. On the basis of the research, this study will present effective and efficient ways to foster information security activities of members of organizations. To this end, the study presented a research model that applied significant variables based on integration of Theory of Planned Behavior (TPB) and Theory of Protection Motivation (TPM). To empirically verify this research model, the study conducted a survey of members of organizations who had security-related work experience at companies. So, it is critical for members of organizations to encourage positive word of mouth (WOM) about information security behavior. Results show that based on the integration of TPM and TPB, perceived vulnerability, perceived severity, perceived efficiency and perceived barriers of information security behavior of members of organizations had significant influences on mediating variables such as behavior toward attitude, subjective norm, perceived behavior control and intention. They also had significant influences on organization information security behavior which is a dependent variable. This study indicates companies should introduce various security solutions so that members of the organizations can prevent and respond to potential internal and external security risks. In addition, they will have to take actions to inspect vulnerability of information system and to meet security requirements such as security patches.

A Study on the Determinants of Personal Information Protection Activities: With a Focus on Personal Information Managers (개인정보보호 활동 결정요인 연구: 개인정보처리자를 중심으로)

  • Jang, Chul-Ho;Cha, Yun-Ho
    • Informatization Policy
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    • v.28 no.1
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    • pp.64-76
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    • 2021
  • The purposes of this study are to identify factors that affect personal information protection activities from the perspective of personal information managers and explore ways of promoting such activities. The main factors examined by threat and response assessments were selected based on the protection motivation theory, and the effects of each factor were analyzed using a multinomial logit model. The analysis results show that small-scale personal information managers need to be provided with both educational support to enhance their awareness and technical support, such as protection inspection tools, to help them carry out their own personal information protection activities. Personal information managers larger than a certain size also require tax support, including tax cuts, to support their budgets for and investments in personal information protection activities. In addition, they need professional education that emphasizes practice.

Exploring the Psychological Mechanism Underlying the Effect of COVID-19 Information Exposure via Digital Media on COVID-19 Preventive Behavioral Intention

  • Choi, Ji Hye;Noh, Ghee-Young
    • Asian Journal for Public Opinion Research
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    • v.10 no.2
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    • pp.76-101
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    • 2022
  • Despite the increasing use of digital media and their powerful impact on risk management during recent outbreaks of emerging infectious diseases, the question of how digital media exposure influences preventive behaviors has not been fully explained. Using the appraisal tendency framework and protection motivation theory as theoretical frameworks, we theorized the affective and cognitive mechanisms under which the differential roles of three negative emotions (fear, anger, worry) on two cognitive appraisals (perceived threat and perceived efficacy) were examined. Based on data collected from a survey of 1,500 South Koreans during the COVID-19 pandemic, we found that while worry and anger increased perceived efficacy, fear reduced perceived efficacy. The results also showed that although exposure to COVID-19 information via digital formats increased preventive behavioral intention in general, digital media use for COVID-19 information had a negative influence on preventive behavioral intention through the sequential mediation of fear and perceived efficacy.

A framework of examining the factors affecting public acceptance of nuclear power plant: Case study in Saudi Arabia

  • Salman M. Alzahrani;Anas M. Alwafi;Salman M. Alshehri
    • Nuclear Engineering and Technology
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    • v.55 no.3
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    • pp.908-918
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    • 2023
  • The Saudi National Atomic Energy project aims to adopt peaceful nuclear technologies and be part of the country's energy mix. As emerging nuclear energy, it is essential to understand public concerns and acceptability of nuclear energy, as well as the factors influencing acceptance to develop nuclear energy policy and implement nuclear energy programs. The purpose of this study is to analyze the public attitudes and acceptance of nuclear energy among Saudi Arabian citizens by utilizing protection motivation theory and theory of planned behavior. A total of 1,404 participants answered a questionnaire which was distribute by convenience sampling approach. A Structural Equation Modeling framework was constructed and analyzed to understand public behavior toward building the country's first Nuclear Power Plant (NPP). Before analyzing the data, the model was validated. The research concluded that the benefits of nuclear power plants were essential in determining people's acceptance of NPPs. Surprisingly, the effect of the perceived benefits was found higher than the effect of the perceived risks to the acceptance. Furthermore, the public's participation in this study revealed that the NPPs location has a significant impact on their acceptance. Based on the finding, several policy implementations were suggested. Finally, the study's model results would benefit scholars, government agencies, and the business sector in Saudi Arabia and worldwide.