• Journal of the Semiconductor & Display Technology
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• v.13 no.4
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• pp.91-96
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• 2014

Mobile image retrieval is one of the most exciting and fastest growing research fields in the area of multimedia technology. As the amount of digital contents continues to grow users are experiencing increasing difficulty in finding specific images in their image libraries. This paper proposes a new efficient and effective mobile image retrieval method that applies a weighted combination of color and texture utilizing spatial-color and second order statistics. The system for mobile image searches runs in real-time on an iPhone and can easily be used to find a specific image. To evaluate the performance of the new method, we assessed the iPhone simulations performance in terms of average precision and recall using several image databases and compare the results with those obtained using existing methods. Experimental trials revealed that the proposed descriptor exhibited a significant improvement of over 13% in retrieval effectiveness, compared to the best of the other descriptors.

• Journal of Information Technology Services
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• v.9 no.3
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• pp.1-23
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• 2010

The mobile customer center is one of major customer service channels to gain company's competitive advantage, to establish new correlations between customers and service value, and to respond quickly to customer needs. This study attempted to investigate the effect of mobile customer center's quality on customer satisfaction, trust, and loyalty. For this purpose, we divided quality factors of mobile customer center into mobile service quality and content quality, and then empirically analyzed their impact on customer satisfaction, customer trust, and loyalty. The research result showed mobile service quality and content quality having significant association with customer satisfaction and trust. Moreover, customer satisfaction and trust were closely related to customer loyalty. However, there was no significant difference in the factors affecting customer satisfaction and trust according to the levels of personal innovativeness. It is hoped that this study provides academic foundations for further research on mobile customer center and serves as a useful guideline for operating customer service channels successfully.

• Journal of the Korean Society for information Management
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• v.29 no.3
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• pp.31-59
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• 2012

The proliferation of mobile and tablet PC has been collapsing down geographic boundaries. Accordingly, the global cultural and artistic activities and public cultural content exchange have been enlarged. With the spread of Web 2.0, users can easily access a variety of cultural contents. However, each local government develops applicable technical and cultural content service on their own without consulting any best practices or standards. In addition, unlike traditional contents services mobile content services should take into account the characteristics of the environment. It is also necessary to provide personalized contents in a timely manner. In order to accelerate the future mobile environment, this study presents a mobile web service practice that was developed based on the current state for mobile services and a cultural contents derived from standards and effective deployment of the service plan focusing on the case of "The Encyclopedia of Korean Local Culture".

• Journal of Satellite, Information and Communications
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• v.12 no.1
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• pp.49-53
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• 2017

In this paper we present the combination of location based mobile advertisement services and dynamic digital signage markets has been developing recent days to provide consumer admired visual mobile advertisement on all kind transportation vehicles. In spite of that, the digital signage advertisement content management is still not that easy to manage the content dynamically as well operation is most time consuming to handle the contents dynamically in digital signage business. As location based services is most impactful service in shopping, the location responsive advertisement on vehicle signage will be most desirable mobile advertisement to help people migrate from one place to another place for travel or stay. This paper propose a mobile location responsive digital signage system for vehicles using the GPS and wireless infrastructure integrated with digital signage system. This proposed research use the centralized digital signage system architecture for the mobile advertisement application and this system can be expanded to different vehicles for digital advertisement including buses, trucks, train, air vehicle and any other form of mobile advertising vehicles. Also, this present an effective advertisement recommendation algorithm, by which the advertisement can be selected broadcasted for the right advertisement ventures more effectively as the service requested from advertiser. This paper present the emulated experimental result to evidence the proposed dynamic vehicle signage system performed better than compared with traditional signage random advertising. The emulated result proves that the advertisement recommendation algorithm can effectively works out the targeted key audiences in location responsive region the algorithm evaluated.

• Journal of Korea Multimedia Society
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• v.12 no.2
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• pp.272-280
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• 2009

The recent mobile industry is providing of a lot of image on/off-line contents are being converted into the mobile contents for architectural design. However, it is difficult to provide users with the existing on/off-line contents without any considerations due to the small size of the mobile screen. In existing methods to overcome the problem, the comic contents on mobile devices are manually produced by computer software such as Photoshop. In this paper, I describe the Automatic Comics Conversion(ACC) system that provides the variedly form of offline comic contents into mobile device of the small screen using Multi-Layer Perceptorn(MLP). ACC produces an experience together with the comic contents fitting for the small screen, which introduces a clustering method that is useful for variety types of comic images and characters as a prerequisite as a stage for preserving semantic meaning. An application is to use the frame form of pictures, website and images in order into mobile device the availability and can bounce back the freeze images contents into dynamic images content.

• The Journal of the Korea Contents Association
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• v.13 no.10
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• pp.461-469
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• 2013

This research aimed to design and develop a mobile-website mixed business model and smartphone based mobile application for the purpose of mobile fashion content distribution. We have implemented a mobile interface and trading system supporting self production of content, use, share, and user's self-up. And we proposed its market access strategy for the expansion of fashion contents transactions. To do this, the existing status of research and benchmarking for mobile app of fashion contents related were studied. As a result of the study, Android, iOS-based mobile applications were developed, but there are some business problems such as low awareness, low entry barriers, and the poor fashion content compared to the size of industry. Because this system provide the fashion contents of affiliated companies to users, it needs to expand cooperation and to promote the partnership with fashion blog, cafes, and fashion magazines.

• The KIPS Transactions:PartD
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• v.14D no.7
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• pp.783-790
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• 2007

One of the particulars to be considered for providing wireless web service with PC web page is the hardware environment between PC and mobile device. It is because time cost is required in producing mobile contents to suit environment of the connected terminal. Therefore, server side should take account of response time and disk capacity of server. Response time is delayed by content conversion and disk capacity need to store various versions about one content. This paper suggests a pre-service and post-transcoding method to provide faster response time for a mobile terminal. The pre-service is to minimize response time by placing the top priority in servicing contents saved in cache as much as possible even if the quality of contents serviced to mobile terminal may be low. After pre-service is provided, the mobile content is transcoded for the terminal later. Performance level of method proposed was compared through experiment and the result of analysis was described.

• Journal of the Korea Society of Computer and Information
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• v.24 no.7
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• pp.53-60
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• 2019

With the gradual in-depth use of social elements, music social networking has attracted more and more attention and discussion in the industry. Therefore, starting from the user experience theory and purchase intention theory, this paper explores the mechanism of user social experience and purchase intention in mobile music applications, and adds the mediating role of brand attachment on the basis of literature research. Based on previous studies on user experience measurement of social network and evaluation report of mobile music applications in the industry, and combined with in-depth interviews of users, whether the user experience of mobile music applications, which pays more and more attention to social elements, has an impact on purchase intention or not? What specific social experience can help form purchase intention? Are mediating variables at work? In practice, a total of 398 formal questionnaires were collected to obtain first-hand data. Later, reliability analysis, factor analysis and structural equation model test were carried out successively to verify the hypothesis. According to the results of empirical research, firstly, content experience, atmosphere experience and interactive experience in users' social experience of mobile music applications have a significant impact on brand attachment, secondly, atmosphere experience has a significant impact on purchase intention, and thirdly, brand attachment has a significant impact on users' purchase intention. Fourthly, brand attachment plays an intermediary role in the relationship between users' atmosphere experience and content experience and purchase intention. Based on the above research conclusions, the author puts forward corresponding marketing strategy Suggestions, which have certain guiding significance for mobile music applications to improve users' purchase intention, and have certain reference significance for the development of mobile music applications and the expansion of business model.

• Proceedings of the Korea Information Processing Society Conference
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• 2012.11a
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• pp.1344-1347
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• 2012

Mobile Cloud Computing services anywhere, anytime access to the Internet via a mobile terminal means to provide services, speakers are called Mobiloud. Computing processing power limitations of mobile devices, storage, due to space constraints, the tasks handled by mobile devices and data processing services to move to cloud environments. In recent years, smartphone, tablet PC and mobile device companies and individuals to spread and spread, and the content of the accelerating cloud painters, mobile cloud that can communicate with each other requires a standard service.

• Journal of Korea Society of Digital Industry and Information Management
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• v.11 no.2
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• pp.121-129
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• 2015

Interactive media is a method of communication in which the output from the media comes from the input of the users. The interactive media lets the user go back with the media. Interactive media works with the user's participation. The media still has the same purpose but the user's input adds the interaction and brings interesting features to the system for a better enjoyment. We need a digital content using a dynamic motion and gesture of the mobile device. We made an authoring tool for content producers to easily create interactive content. We have tried to take advantage of the interaction by using a touch screen and a gravity sensor of the mobile device. This interaction may lead to allow the user to participate in the content, it can be used as a key device to assist in engagement. Furthermore, our authoring tool can be applied to various fields of publishing content.