• Journal of the Korean Society of Clothing and Textiles
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• v.46 no.5
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• pp.805-826
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• 2022

This study explored the process by which consumers purchase products from small fashion business owners via online and mobile channels. In addition, group types were classified given that the purchasing process depends on the consumers' life cycle. The consumer focus group interview (FGI) was conducted on 18 participants that were divided into six groups by age, work, and children. Results revealed that first, consumer journey comprised four stages. Factors influencing need recognition were "attention to information of social media influencer," "attention to information of affiliated groups," and "repeated advertising of SME products/brands." For information searching, "exploring purchase reviews," "environment for mobile shopping information exploration," and "continuous product tracking" were important factors. Purchasing and shopping stages were affected by "price-free, improvised purchase decision" and "convenient mobile payment system and point benefits." After the purchase, "active sharing and repeated purchase when satisfied" and "blocking relationships when dissatisfied" occurred. Second, six consumer groups based on the fashion life cycle are the "Platform lover," "Influencer follower," "Trust builder," "Novelty seeker," "Convenience seeker," and "New designer supporter." Ultimately, small business owners can develop the process of planning and selling fashion products more efficiently.

• Journal of Digital Contents Society
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• v.12 no.1
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• pp.23-32
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• 2011

For the past few years, unlike wireless widespread United States and Japan, expensive cost and platform of the mobile web carrier underground and self-centered made achievement of domestic mobile web market sluggish. Nowadays, more and more people pay attention to the mobile web service because of the increased quality of wireless internet, development of mobile device and variety of the flat-rate payment system. However, another big problem is that mobile web is too hard to use. Also, the poor content of mobile web service is an extremely serious problem. In this paper, we put forward a new method for easy to access mobile web service which is use WINC expansion numbers and users can use these numbers to shit their own website. Along with the benefits of purchase WINC number general users are able to make website and control their website at less time and energy.

• Journal of Korea Society of Digital Industry and Information Management
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• v.14 no.2
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• pp.1-9
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• 2018

Currently, the record of part-timer is mainly written in handwriting or using excel work schedule, paper work recorder, and time attendance program using POS program. And, work table, commute records, paycheck are managed separately. Time-attendance information is not linked and is managed separately, and payment of wages is often not done accurately. And, it is difficult to pay the wages because it is not able to accurately grasp the state of attendance of part-timer. Therefore, it is necessary to have a transparent wage and work management system based on the trust between the owner and the part-timer. In this paper, we design a system that can perform real-time commute check using beacon, transparent wage management, wage calculation by automatic calculation, and smooth communication between owner and the part-timer. We have also implemented a store management mobile application using Android Studio 2.3, Eclipse, Android 5.1 and Beacon devices in a MySQL environment.

• Journal of Intelligence and Information Systems
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• v.24 no.1
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• pp.75-100
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• 2018

Mobile devices have become an important channel for news content usage in our daily life. However, online news content readers' resistance to online news monetization is more serious than other digital content businesses, such as webtoons, music sources, videos, and games. Since major portal sites distribute online news content free of charge to increase their traffics, customers have been accustomed to free news content; hence this makes online news providers more difficult to switch their policies on business models (i.e., monetization policy). As a result, most online news providers are highly dependent on the advertising business model, which can lead to increasing number of false, exaggerated, or sensational advertisements inside the news website to maximize their advertising revenue. To reduce this advertising dependencies, many online news providers had attempted to switch their 'free' readers to 'paid' users, but most of them failed. However, recently, some online news media have been successfully applying the Pay-What-You-Want (PWYW) payment model, which allows readers to voluntarily pay fees for their favorite news content. These successful cases shed some lights to the managers of online news content provider regarding that the PWYW model can serve as an alternative business model. In this study, therefore, we collected 379 online news articles from Ohmynews.com that has been successfully employing the PWYW model, and analyzed the comparative importance of systematic attributes of online news content on readers' voluntary payment. More specifically, we derived the six systematic attributes (i.e., Type of Article Title, Image Stimulation, Article Readability, Article Type, Dominant Emotion, and Article-Image Similarity) and three or four levels within each attribute based on previous studies. Then, we conducted content analysis to measure five attributes except Article Readability attribute, measured by Flesch readability score. Before conducting main content analysis, the face reliabilities of chosen attributes were measured by three doctoral level researchers with 37 sample articles, and inter-coder reliabilities of the three coders were verified. Then, the main content analysis was conducted for two months from March 2017 with 379 online news articles. All 379 articles were reviewed by the same three coders, and 65 articles that showed inconsistency among coders were excluded before employing conjoint analysis. Finally, we examined the comparative importance of those six systematic attributes (Study 1), and levels within each of the six attributes (Study 2) through conjoint analysis with 314 online news articles. From the results of conjoint analysis, we found that Article Readability, Article-Image Similarity, and Type of Article Title are the most significant factors affecting online news readers' voluntary payment. First, it can be interpreted that if the level of readability of an online news article is in line with the readers' level of readership, the readers will voluntarily pay more. Second, the similarity between the content of the article and the image within it enables the readers to increase the information acceptance and to transmit the message of the article more effectively. Third, readers expect that the article title would reveal the content of the article, and the expectation influences the understanding and satisfaction of the article. Therefore, it is necessary to write an article with an appropriate readability level, and use images and title well matched with the content to make readers voluntarily pay more. We also examined the comparative importance of levels within each attribute in more details. Based on findings of two studies, two major and nine minor propositions are suggested for future empirical research. This study has academic implications in that it is one of the first studies applying both content analysis and conjoint analysis together to examine readers' voluntary payment behavior, rather than their intention to pay. In addition, online news content creators, providers, and managers could find some practical insights from this research in terms of how they should produce news content to make readers voluntarily pay more for their online news content.

• Journal of Intelligence and Information Systems
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• v.14 no.2
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• pp.121-136
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• 2008

Although domestic research funding organizations require patented technologies as an outcome of financial aids, they have much difficulty in evaluating qualitative value of the patented technology due to lack of systematic methods. Especially, because citation data is not essential to patent application in Korea, it is very difficult to evaluate a patent using the incomplete citation data. This study proposes a method for evaluating technology importance of a patent when there is no or insufficient citation data in patents. The technology importance of a patent can be evaluated objectively and quantitatively by the proposed method which consists of 5 steps such as selection of a target patent, collection of related patents, preparation of key word vector, clustering patents, and technological importance assessment. The method was applied to a patent on 'user identification method for payment using mobile terminal' in order to evaluate technology importance and demonstrate how the method works.

• Journal of Korea Multimedia Society
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• v.5 no.6
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• pp.674-682
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• 2002

Nowadays economic and commercial businesses have been increased because of the Internet. As a result of this, electronic commerce is becoming one of the most Interesting topic of discussion. Electronic commerce is equal to a real market, only the place of business is the imaginary space supported by the Internet. There are a few conditions to consider, making electronic commerce work safely. The electronic commerce should be connected by a substantial system and an on-line Protocol. There are some conditions needed for information security, authentication, and payment by electronic currency etc. Although there are many kinds of existing systems, which create services successfully, further research for security is required. Therefore, this paper suggests an authenticated Agent management, which offers more convenience and security than before. Also, this paper shows many authenticated methods for a management system. An Agent that is one of interesting things to study can handle information problems and works related to electronic commerce.

• Journal of Convergence Society for SMB
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• v.6 no.2
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• pp.19-24
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• 2016

A Study on the Information Security System of Fin-Tech Business In traditional electronic commerce, there have not been severe issues of trading information through documents in paper or the closed EDI. The scale of e-commerce has increased as internet develops, however, turning to the online e-commerce, which caused a number of issues such as authentication, information forgery, and non-repudiation between the parties. To prevent conflicts from such troubles and perform the post management, security technologies are applied throughout the process of e-commerce, certificates intervening. Lately, meanwhile, FinTech has been creating a sensation around the mobile payment service. Incidents of information leakage from card corporations and hackings imply the need of securing safety of the financial service. Development and evolution of FinTech industry must be accompanied by information protection. Therefore, this research aims to inquire into the information security system of leading FinTech company in a foreign country.

• Journal of Convergence Society for SMB
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• v.5 no.3
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• pp.9-13
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• 2015

With the advance of ICT, the necessity of user authentication to verify the identity of an opponent online not face to face is increasing. The authentication, the basis of the security, is used in various fields. Because ID-based authentication has weaknesses in terms of stability and losses, two or more than two authentication tools are used in the place in which the security is important. Recently, biometric authentication rather than ID, OTP, SMS authentication has been an issue in terms of credibility and efficiency. As the fields applied to current biometric recognition technologies are increasing, the application of the biometric recognition is being used in various fields such as mobile payment system, intelligent CCTV, immigration inspection, and access control. As the biometric recognition, finger print, iris, retina, vein, and face recognition have been studied actively. This study is to inspect the current state of domestic and foreign standardization including understanding of the face recognition and the trend of technology.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.14 no.11
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• pp.5872-5878
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• 2013

This study provides two channel structure and two factor authentication. First, a purchasing request by Internet and then user certification and a settlement approval process by mobile communication. Second, it support that proposal protocol utilize a partial factor value of stored in users smartcard, smart phone and password of certificate. Third, storage stability is improved because certificate store in smartcard. Finally, proposal protocol satisfy confidentiality, integrity, authentication, and non- repudiation on required E-commerce guideline. In comparative analysis, Efficiency of the proposal protocol with the existing system was not significantly different. But, In terms of safety for a variety of threats to prove more secure than the existing system was confirmed.

• Journal of the Korean Society of Surveying, Geodesy, Photogrammetry and Cartography
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• v.30 no.6_1
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• pp.539-547
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• 2012

Volume survey for earthwork is conducted periodically at every month at large scaled construction sites for request payment for the construction. Currently, the earthwork volume is calculated on the overlapped drawing for two cross sections which were created by new and previous surveying data observed by GPS and TS. However the survey is required lots of time and expenses as it is a pin-point surveying method thus surveyors intend to get data only for the heavy undulated topographic features chosen by himself to save time and expenses. Consequently, it causes poor results due to low dense measurement as well as it's not matched with the results by another surveyors. As a result, the conflicts related in earthwork volume calculation often arises among the owner, contractors and sub contractors. In this study, we developed a method to get surveying data for fast and accurate volume calculation using 3D Mobile Laser System and conducted an application test. Also we carried out experiments for topographic survey using MLS to judge for the application additionally. The results showed that we could reduce a time for cross section survey from 48 hours to 2 hours and collected high dense data which have 0.2m interval instead of 3m interval compare with existing method. Also we could make a map which has high accuracy within 10cm in horizontal through topographic survey using MLS.