• Title/Summary/Keyword: Mobile Number Portability

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A Study on Counter strategy of mobile communication enterprise and Customer satisfaction for Introduction Plan of Number Portability (번호이동성제도의 도입에 따른 이동통신업자의 대응전략과 고객서비스만족에 관한 연구)

  • Jung Kyung-Hee;Cho Jai-Rip
    • Proceedings of the Korean Society for Quality Management Conference
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    • 2004.04a
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    • pp.31-37
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    • 2004
  • This study analyzes strategy and main contents between each business market by mobile phone Number Portability. And, grasps what each mobile company customer satisfaction factors is effected on mobile phone Number Portability and estimates relative importance about the factors and understand counter strategies by these factors. Therefore, purpose of this study investigate weather the mobile phone Number Portability can specific function to promote competition in mobile Number Portability and present proper policy introduction direction examining factors to succeed

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The Analysis of Effect of New Mobile Number System in Korean Mobile Market (이동통신시장 번호제도 개편 효과 분석)

  • Park Myung Ho;Oh Wankeun;Lee Choong Seop
    • Journal of Korea Technology Innovation Society
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    • v.7 no.3
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    • pp.555-580
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    • 2004
  • We analyzed the effect of 6-month lagged number portability policy and introduction of common number among carriers on Korean mobile market. Our result shows that the policy change contributed to both the increase in number of mobile subscribers and decrease in dominant carrier's market share. We found that unified prefix among mobile operators is more effective than the lagged number portability policy. The carriers' profit, however, decreased a lot due to excessive marketing expenditure. We also estimated market shares of carriers up to year 2005 when full number portability policy is adopted. The results show that dominant carrier's monopolistic power will be recovered by the end of 2005 implying government's number policy itself cannot guarantee the effective competition in Korean mobile market.

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Mobile Number Portability system in Korea

  • Jeong Young Sic;Lee Hyeong Ho;Kim Whan Woo
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.30 no.1B
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    • pp.47-51
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    • 2005
  • Mobile number portability(MNP) means currently number portability among the 2G cellular phone in Korea and subscriber can change his mobile phone system operator without change his phone number. MNP system use QoR(Query on Release) method in call processing. We shows that the realization and performance of MNP system and the problems that is related with MNP system.

Competing Risk Model for Mobile Phone Service (이동통신시장 서비스를 위한 경쟁위험모형)

  • Lee, Jae Kang;Sohn, So Young
    • Journal of Korean Institute of Industrial Engineers
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    • v.32 no.2
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    • pp.120-125
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    • 2006
  • Since Korean government has implemented the "Number Portability System" in the domestic mobile communications market, mobile communication companies have been striving to hold onto existing customers and at the same time to attract new customers. This paper presents a competing risk model that considers the characteristics of a customer in order to predict the customer's life under the "Number Portability System." Three competing risks considered are pricing policy, quality of communication, and usefulness of service. It was observed that the customers who pay more are less sensitive on pricing policy younger people are less sensitive than older people to the quality of communication and women are more sensitive than men to the degree of usefulness of service. We expect that the result of this study can be used as a guideline for effective management of mobile phone customers under the Number Portability System.

A study on the effect that customer's satisfaction comes up to Number Portability (고객의 만족도가 번호이동성제도에 미치는 영향에 대한연구)

  • Jung, Kyung-Hee;Cho, Jai-Rip
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2004.05a
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    • pp.81-85
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    • 2004
  • This study analyzes strategy and main contents between each business market by mobile phone Number Portability. And, grasps what each mobile company customer satisfaction factors is effected on mobile phone Number Portability and estimates relative importance about the factors and understand counter strategies by these factors. Concretely, this paper searched the important quality factor by frequency analysis, factor analysis, regression analysis and path analysis etc. And The sample data is subscriber using mobile communication service of the existing mobile communication company (SKT, KTF, LGT)

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An Exploratory Study on the Applicability of MNP in Uzbekistan;A Conjoint Analysis

  • Shin, Hoe-Kyun;Kim, Andrey
    • 한국경영정보학회:학술대회논문집
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    • 2007.11a
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    • pp.453-459
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    • 2007
  • The mobile telecommunication sector is increasingly gathering way becoming a key area for the economic development in Uzbekistan. One way to promote competition among providers is the introduction of a number portability service. This paper estimates subscriber's willingness to pay (WTP) for the MNP service in the mobile communication market in Uzbekistan. Consumer valuation was estimated using a conjoint analysis. Since number portability had not been introduced at the time of the study, stated preference data from the conjoint survey was used. Results indicate that currently subscribers do not attach a lot of importance to the MNP service, while price and service quality are most valuable components. The results of this study provide important implication for mobile network operators and policy developers on potential MNP implementation.

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Study on Mobile Terminal Distribution Act: Effects of Subsidy Regulations (단말기 유통법에 관한 연구: 보조금 규제의 영향)

  • Yao, Xue-Ting;Kwak, Juwon
    • Journal of Distribution Science
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    • v.15 no.12
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    • pp.53-60
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    • 2017
  • Purpose - This paper analyzes the effect of the handset subsidy and the Mobile Number Portability subscriber subsidy regulation, which are the main regulation adopted in "Law on the Improvement of the Mobile Terminal Distribution System" (Mobile Terminal Distribution Act), on the social surplus, the consumer surplus and profits of telecommunications carriers. We focus our analysis on whether the service charge competition is stimulated enough so that it can compensate for the loss of subsidies. Research design, data, and methodology - We use simple economic model to assess the impact of the handset subsidy and the Mobile Number Portability subscriber subsidy regulation. Unlike the former researches on this topic, we depart from using Hotelling model, and instead use the switching cost model, which uses switching cost as a parameter of market powers of telecommunications carriers. We also study the effect of the two different regulations when they are adopted both independently and concurrently. Results - If the market powers of telecommunications carriers are over certain threshold, contrary to the regulatory agency's assertion, the service charge competition would not be stimulated enough to compensate for the deduction in the subsidies, and thus the consumer surplus is compromised. Number Portability subsidy, especially, undermines the rival's market power and thus reduces the service charge. On the other hand, the regulations will also increase the profits of telecommunications carriers. However, social surplus is maximized when both of the regulations are present because the regulations reduces the frequency of switching handsets inefficiently. Conclusions - In enacting the Mobile Terminal Distribution Act, the telecommunications regulatory agency asserted that the regulation on subsidies will stimulate service charge competition, and in the long run, enhance the consumer surplus. However, contrary to the regulatory agency's assertion, subsidy regulation, especially the regulation on Number Portability subsidy, reduces consumer surplus. On the other hand, the Mobile Terminal Distribution Act can also increase the profits of telecommunications carriers because it decreases competition among the telecommunications carriers. However, the Mobile Terminal Distribution Act can increase the social surplus because it reduces inefficient switching of handsets.

A Study on the Technology Options for Number Portability in Korea (국내 번호이동성 도입을 위한 기술방식 연구)

  • 김용식;문주희;조용환
    • The Journal of the Korea Contents Association
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    • v.3 no.2
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    • pp.73-77
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    • 2003
  • Number portability is a policy for the increase of user benefits and promotion of telecommunications market competition. In June Un, local number portability (LNP) will be implemented in Korea. The technical solution of LNP will migrate via initial non-intelligent option (RCF) to intelligent option (QoR) from 2007 and number portability standard for 2G mobile uses QoR. The introduction of number portability needs to change operators' network and to implement the solution of LNP suitable to their network property. Therefore the purpose of this paper is to propose a suggestion for the technical options of number portability by the comparative study of merits and demerits of several solutions and the case study of several countries.

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Factors Affecting Subscribers' Switching between Providers within Mobile Number Portability System (이동전화 이용자의 번호이동에 영향을 미치는 요인에 대한 실증분석)

  • Kim, Ho;Park, Yoon-Seo;Jun, Duk-Bin;Yang, Liu
    • Korean Management Science Review
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    • v.25 no.2
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    • pp.57-71
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    • 2008
  • We study factors that affect consumers' switching behaviors among service providers in Korean mobile telecommunications service market. For empirical analysis, quarterly time series data from the first quarter of 2004 through the second quarter of 2007 were used. We chose the number of switchers to each mobile service provider in each quarter as dependent variables. Independent variables include acquisition costs per subscriber, which play the role of subsidy to mobile handset, switching costs, time trend, structural change effect, and waiting demand effects. Through the empirical analysis, we found that each provider's churn-in customers are affected by different factors. Specifically, the number of churn-in customers into SK Telecom is explained mainly by SK Telecom's customer acquisition costs and waiting demand from KTF, while the number of customers switching into KTF is better explained by switching costs from the previous service provider and waiting demand from SK Telecom. Those who chose LG Telecom as their new provider, on the other hand, were mainly attracted by LG Telecom's high subscriber acquisition cost.