A study on the effect that customer's satisfaction comes up to Number Portability

고객의 만족도가 번호이동성제도에 미치는 영향에 대한연구

  • Jung, Kyung-Hee (Dept. of Industrial Engineering, Kyung Hee University) ;
  • Cho, Jai-Rip (Dept. of Industrial Engineering, Kyung Hee University)
  • Published : 2004.05.21

Abstract

This study analyzes strategy and main contents between each business market by mobile phone Number Portability. And, grasps what each mobile company customer satisfaction factors is effected on mobile phone Number Portability and estimates relative importance about the factors and understand counter strategies by these factors. Concretely, this paper searched the important quality factor by frequency analysis, factor analysis, regression analysis and path analysis etc. And The sample data is subscriber using mobile communication service of the existing mobile communication company (SKT, KTF, LGT)

Keywords