• Journal of Digital Convergence
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• v.16 no.9
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• pp.421-426
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• 2018

This study is meant to derive what is needed to enhance the convenience and satisfaction of users of mobile credit card applications. For the first step, the current status of simple payment service using application has been identified and in-depth interview by reorganizing Peter Morvile's Honeycomb model into the five usage principle based on the main function of the application card. As a result, it was found that users prefer personalized services that fulfill the purpose and key functions of the app card and take into account their consumption patterns rather than too many additional functions. Based on this study, it is expected that it would help card companies increase their experience with app card users and strengthen their platforms.

• Journal of Korea Multimedia Society
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• v.22 no.8
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• pp.960-973
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• 2019

The increased use of smartphones has made it easier to plan travel. Especially for people travelling in Europe, it is common to move between cities by train, and reserving passes with a mobile app offers many advantages. The Czech Republic, which is a familiar destination for Koreans, is called the "heart of Europe" and it is in central Europe, so it is inevitable to use the railway when travelling. This study has been compared with the structural characteristics of the railway reservation service operated by the Czech and Korean railways. In general, when evaluating the usability of an app, we often use a method that allows a group of users or experts to spot problems. However, this study suggests an analytical method to obtain more reliable and objective results. Also, the analysis of the structural characteristics has an advantage that the problem can be predicted at the prototype stage. This, of course, comes with time and financial benefits. The purpose of this research is to contribute to the development of applications that are more convenient to use and efficiency of development.

• Industry Promotion Research
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• v.8 no.1
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• pp.103-110
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• 2023

This study targeted KakaoTalk app users, mainly in Seoul and the metropolitan area, and verified the factors that had a significant impact on the intention to continuously use the app through KakaoTalk contents. Among various content characteristics, five variables were used to verify the variables that had the greatest influence on the intention to continue using, and the ones that did not. As a result of testing the five hypotheses, it was found that convenience, enjoyment, informativeness, and perceived usefulness had a significant positive(+) effect on the intention to continue using, but intimacy did not. From this, it can be determined that the majority of users use the app content because it is useful and informative, rather than because they have a sense of familiarity. In this way, the purpose of this study is to provide empirical help to factors closely related to the intention of continuous use in deriving priorities to be considered in the service planning stage as well as in terms of technical design of contents when developing mobile apps in the mobile app industry as a whole and in the field in the future. I want to provide it, but there is a meaning.

• Journal of Digital Convergence
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• v.14 no.8
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• pp.453-460
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• 2016

This study aimed to compare the systems of ticketing application programs of three major movie theaters, CGV, Megabox, Lotte Cinema, with each other and evaluate the usability, and find problems to figure out user experiences for more convenient mobile ticketing. Experimental subjects with experiences of using apps of the movie theaters were recruited; First, as a primary task, they reserved movie tickets with each of the movie theater apps; Second, they had in-depth interviews with questions based on the model of Creating Pleasurable Interfaces by Stephen Anderson. As a result, users preferred the composition with information in order in overall, in which ticketing process went smoothly. In particular, users were more satisfied with convenient payment applications. Therefore, as an improving way, it is required to design an interface for users to recognize at a glance and a payment system within an app, not to design separate payment system out of the app. I hope this study will help actively conduct researches to maximize the usability in a way to reserve movie tickets through smartphone apps.

• Journal of People, Plants, and Environment
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• v.22 no.1
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• pp.75-89
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• 2019

This study aimed to examine the current status of mobile applications for garden design and extract valuable contents for the development of garden design programs for future reference. Mobile applications released in Korean or English on Google Play App Market as of July, 2018 were analyzed in this study (1 application in Korea and 14 applications overseas). The purposes of this study are to analyze the components of the programs for those who actually intend to create a garden and to use it as a resource for developing mobile applications for garden design. Thus, program components and contents were analyzed for garden design applications based on real space (1 application in Korea and 3 applications overseas) that could actually help users. The analysis of mobile applications for garden design shows that while overseas garden programs are rapidly developing in various fields, the number of garden design mobile applications developed in Korea and the amount of information platforms are significantly insufficient. This study suggested flowchart for garden design mobile applications based on the analysis results of existing garden design application. This flowchart includes a series of processes from planning/designing gardens to purchasing plants and facilities to constructing/maintaining gardens for users who intend to design and create a real garden. Furthermore, this study proposed a freemium business model based on 4R(Reflex, Reality, Real place, Real communication) marketing strategies for mobile applications. Realistic experiences can be increased through graphics and information about gardens and plants provided in this study, and location-based information services as well as the creation of systems connected with vendors and suppliers of products related to gardens can induce consumers' purchasing behaviors. Additionally PR activities through various garden-related cultural events are expected to attract more users.

• Korean Journal of Occupational Health Nursing
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• v.30 no.3
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• pp.120-131
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• 2021

Purpose: This study aimed to compare the effects of an 8 week, self-managed, app-based and poster-based stretching program on musculoskeletal symptoms, flexibility, stretching frequency, self-efficacy, social support, and musculoskeletal disorder knowledge in small manufacturing business workers. Methods: This was a cluster randomized, two-group pretest-posttest design. Workers were assigned to either an app-based (n=20) or a poster-based (n=25) stretching intervention. Both groups received an educational class. The app group also received mobile phone text messages and an app with stretching videos, stretching alarms, stretching records, and information on musculoskeletal disorders. The poster group received workplace stretching posters. Data were collected from April to September 2018 and analyzed with the 𝑥² test, paired t-test, and independent t-test. Results: There was only a significant difference in social support. Significant increase in flexibility and musculoskeletal symptoms were noted for both groups, but social support and musculoskeletal disorder knowledge were significantly changed only in the poster group. More than half of the workers practiced stretching at least 3 times a week. Conclusion: The 8 week, self-managed, workplace stretching program was effective to increase flexibility and stretching frequency to at least 3 times a week. However, effective interventions for musculoskeletal symptoms could not be identified.

• Journal of Digital Convergence
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• v.12 no.11
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• pp.133-139
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• 2014

This study has designed the system that can manage the amount of exercise required for health management, viewing the health management courses which are currently being operated, register the desire courses and verifying the registered schedules and monthly health performances at a glance by using a mobile application. The advantage of health club management system is automatically transmits the daily exercise information to the server without a separate sensor through a simple QR scanning using a smart phone. Since the overall operating requirements of services and various facilities of health club is transmitted as the data to the remote server through a smart phone, users of various levels including workers, students, housewives, etc can easily access and use the health club management system using the WiFi, LTE, 3G, etc.

• Journal of Digital Convergence
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• v.12 no.5
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• pp.255-261
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• 2014

This paper intends to suggest methods to design and implement a jQuery mobile based system in a future mobile webapp environment through a study on an N-Screen application in a mobile webapp. N-Screen is one of the representative services of cloud computing. It is promoted by the need of users to require universal functions for all devices. However, this situation is in conflict with the users' need to have the same experience and N-Screen cannot deal with these disparate services. Thus, this study intends to suggest a system analysis, structure of design, and a framework by implementing the N-Screen based movie reservation system in the jQuery mobile environment.

• Journal of Intelligence and Information Systems
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• v.18 no.4
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• pp.1-17
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• 2012

Personalized smart devices such as smartphones and smart pads are widely used. Unlike traditional feature phones, theses smart devices allow users to choose a variety of functions, which support not only daily experiences but also business operations. Actually, there exist a huge number of applications accessible by smart device users in online and mobile application markets. Users can choose apps that fit their own tastes and needs, which is impossible for conventional phone users. With the increase in app demand, the tastes and needs of app users are becoming more diverse. To meet these requirements, numerous apps with diverse functions are being released on the market, which leads to fierce competition. Unlike offline markets, online markets have a limitation in that purchasing decisions should be made without experiencing the items. Therefore, online customers rely more on item-related information that can be seen on the item page in which online markets commonly provide details about each item. Customers can feel confident about the quality of an item through the online information and decide whether to purchase it. The same is true of online app markets. To win the sales competition against other apps that perform similar functions, app developers need to focus on writing app descriptions to attract the attention of customers. If we can measure the effect of app descriptions on sales without regard to the app's price and quality, app descriptions that facilitate the sale of apps can be identified. This study intends to provide such a quantitative result for app developers who want to promote the sales of their apps. For this purpose, we collected app details including the descriptions written in Korean from one of the largest app markets in Korea, and then extracted keywords from the descriptions. Next, the impact of the keywords on sales performance was measured through our econometric model. Through this analysis, we were able to analyze the impact of each keyword itself, apart from that of the design or quality. The keywords, comprised of the attribute and evaluation of each app, are extracted by a morpheme analyzer. Our model with the keywords as its input variables was established to analyze their impact on sales performance. A regression analysis was conducted for each category in which apps are included. This analysis was required because we found the keywords, which are emphasized in app descriptions, different category-by-category. The analysis conducted not only for free apps but also for paid apps showed which keywords have more impact on sales performance for each type of app. In the analysis of paid apps in the education category, keywords such as 'search+easy' and 'words+abundant' showed higher effectiveness. In the same category, free apps whose keywords emphasize the quality of apps showed higher sales performance. One interesting fact is that keywords describing not only the app but also the need for the app have asignificant impact. Language learning apps, regardless of whether they are sold free or paid, showed higher sales performance by including the keywords 'foreign language study+important'. This result shows that motivation for the purchase affected sales. While item reviews are widely researched in online markets, item descriptions are not very actively studied. In the case of the mobile app markets, newly introduced apps may not have many item reviews because of the low quantity sold. In such cases, item descriptions can be regarded more important when customers make a decision about purchasing items. This study is the first trial to quantitatively analyze the relationship between an item description and its impact on sales performance. The results show that our research framework successfully provides a list of the most effective sales key terms with the estimates of their effectiveness. Although this study is performed for a specified type of item (i.e., mobile apps), our model can be applied to almost all of the items traded in online markets.

• Journal of IKEEE
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• v.22 no.1
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• pp.29-37
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• 2018

In recent years, there have been increasing interests in the mobile crowdsourcing that exploits multiple sensors, communication and user interfaces, and the computation power of widespread smartphones. In this paper, we present a novel mobile crowdsourcing-based driver assistance systems (MC-DAS) that crowdsource the sensor data of smartphone app having already passed a road segment, generate its profile information through a massive data processing, and forward this profile to the smartphone app of vehicle entering the road segment. Based on the MC-DAS platform, we also design and implement a new navigation system that advices the vehicle speed depending on the speedbump and on the road curvature profile. We expect that the proposed MC-DAS platform will be used as a platform for emerging new mobile crowdsourcing applications.