• 제목/요약/키워드: Message Form

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SNS를 통한 군(軍)의 위기관리 커뮤니케이션 전략 :메시지 형태가 장병의 위기 인식에 미치는 영향을 중심으로 (The Effect of Military Crisis Management Communication on a Social Network Service :Focusing on the effect of message form on the crisis perception of soldiers)

  • 김태웅;양종훈;이상은
    • 한국콘텐츠학회논문지
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    • 제19권11호
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    • pp.102-110
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    • 2019
  • 군은 국민의 신뢰를 근간으로 운용된다는 측면에서 위기 발생 시 외부공중의 반응에 매우 민감하게 대처한다. 하지만 군 조직은 다른 여타 조직과 다르게 내부공중인 장병이 군 복무를 통해 군을 체험하고 전역 후 조직을 평가하는 외부공중이 된다는 특수성을 갖고 있다. 따라서 군의 위기상황 관리 측면에서 내부공중인 장병을 대상으로 한 효과적인 위기 커뮤니케이션 전략이 무엇인지 살펴볼 필요가 있다. 따라서 본 연구는 현재군 복무 중인 장병들의 미디어 이용행태를 고려해 SNS에서 전달되는 위기관리 메시지 형태(디지털이미지 메시지 vs.텍스트 메시지)가 장병들의 군 조직의 위기에 대한 인식, 메시지 수용도, 그리고 군에 대한 태도에 영향을 미치는지 살펴보았다. 실험 결과 디지털이미지 메시지에 노출된 집단이 텍스트 메시지에 노출된 집단보다 군의 위기대응 메시지를 수용하는 정도가 높은 것으로 나타났다. 본 연구 결과를 바탕으로 군의 위기관리 커뮤니케이션 전략에 대한 실무적 함의를 제공했다.

외식업소에 대한 구전 메시지 발신자 신뢰도와 구전효과의 상관성 분석 (A Correlation Analysis between Word-of Mouth Message Sender Credibility and WOM Effect)

  • 차성미;신서영
    • 한국식생활문화학회지
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    • 제21권5호
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    • pp.536-540
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    • 2006
  • The purposes of this study were 1) to analyze the correlation between Word-of-Mouth(WOM) message sender credibility and WOM effect and 2) to analyze the differences of WOM message sender creadibility and WOM effect in off-line and on-line WOM communication. The messages were created as a form of scenario for this study. Respondents were asked to evaluate the message sender credibility and predict WOM behaviors after reading given scenario. The questionnaires were distributed to 200 customers and a total of 175 questionnaires were used for analysis(87.5%). The statistical analysis was conducted using SPSS Win(12.0) for descriptive analysis, paired t-test, factor analysis, correlation analysis. The positive off-line WOM message sender was considered as more credible(p<.001) than on-line WOM message sender. 'Message sender credibility' is correlated with 'attitude formation' in both channels, but 'reliable' factor of 'credibility' variable is not significantly correlated with 'attitude change'.

Helping People with Visual Disability Using AI

  • Naif Al Otaibi;Tariq S Almurayziq
    • International Journal of Computer Science & Network Security
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    • 제24권1호
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    • pp.205-208
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    • 2024
  • Artificial Intelligence (AI) technology has evolved rapidly in recent years and is used in everything from banking to email management to surgery, but without the help of the visible, most of the fun features of the Internet include visual impairment. It benefits people with disabilities. The main purpose of this study is to find ways to help people with visual impairments using AI technology. A visually impaired request is made for the visually impaired. For example, when a message arrives that the program will notify you by voice (reads the sender's name, read the message, and replies to it if necessary), this is a special program installed on your mobile phone. This program uses a customized algorithm developed in Python to convert written text to voice, read text, and convert voice to written text on a message when a visually impaired person wants to respond. Then it sends the response in the form of a text message. Therefore, the research should lead to programs for people with visual impairments. This program makes mobile phones easier and more comfortable to use and makes the daily life easier for visual impairments.

Distributed Real Time Simulation Programming with Time and Message Object Oriented in Computer Network Systems

  • Ra , Sang-Dong;Na, Ha-Sun;Kim, Moon-Hwan
    • 한국통신학회논문지
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    • 제29권1C호
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    • pp.157-165
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    • 2004
  • Real-time(RT) object-oriented(OO) distributed computing is a form of RT distributed computing realized with a distributed computer system structured in the form of an object network. Several approached proposed in recent years for extending the conventional object structuring scheme to suit RT applications, are briefly reviewed. Then the approach named the TMO(Time-triggered Message-triggered Object)structuring scheme was formulated with the goal of instigating a quantum productivity jump in the design of distributed time triggered simulation. The TMO scheme is intended to facilitate the pursuit of a new paradigm in designing distributed time triggered simulation which is to realize real-time computing with a common and general design style that does not alienate the main-stream computing industry and yet to allow system engineers to confidently produce certifiable distributed time triggered simulation for safety-critical applications. The TMO structuring scheme is a syntactically simple but semantically powerful extension of the conventional object structuring approached and as such, its support tools can be based on various well-established OO programming languages such as C++ and on ubiquitous commercial RT operating system kernels. The Scheme enables a great reduction of the designers efforts in guaranteeing timely service capabilities of application systems. Start after striking space key 2 times.

패션 일러스트레이션의 환유적 표현방법 (The Expression of Metonymy in Fashion Illustration)

  • 최정화
    • 한국의류학회지
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    • 제28권11호
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    • pp.1415-1425
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    • 2004
  • The purpose of this study was to analyze a theoretical frame of expressional area, the characteristics and the effects which is applied to fashion illustration by metonymic theory. The theoretical frame of expressional area was analyzed by category analysis and 150 fashion illustrations from 1900 to 1999 were analyzed by contents analysis. The results of this study were as follows: The expressions of metonymy were categorized by close-up, realistic expression, omission, borrowing of past style, simplification and deconstruction. First, close-up was presented as emphasis of small part of fashion by cutting the scenes, snapshot, emphasis, etc. Second, realistic expression was presented as description of related circumstance with fashion message through perspective and realistic description of circumstance related to figures. Third, omission was presented as seeking of essential core by removing color, pattern, texture or by omitting body and as emphasis of communication about dominant fashion message. Fourth, borrowing of past style was presented as reminding us of background of the past. Fifth, simplification was presented as using of form or color to alleviate tension of object and to restore the essential reality. Sixth, deconstruction was presented as fragmenting of image, flattening of body and clothing, weakness of form, and strength of color. In conclusion, metonymy made by experience system of thinking based on the reality, have extended expressional territory in pre-existing fashion illustration. And these ways not only will provide fashion image as illustrator's subjective intention and theoretical system of expression of message, but also will be useful way to strengthen communication for easier interpretation of fashion illustration.

QAM 변조방식을 갖는 직교 시공간 블록 부호의 심볼 오율 (Closed-form Expression for the Symbol Error Probability of Orthogonal Space-Time Block Codes with Quadrature Amplitude Modulation)

  • 김상효;강익선;노종선
    • 한국통신학회논문지
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    • 제28권6C호
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    • pp.561-569
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    • 2003
  • 본 논문에서는 Alamouti[1], Tarokh[14], Xia[11]에 의해 도입된 직교 시공간 부호를 포함한 임의의 선형 직교 시공간 블록 부호에 대해, 느린 레일라이 페이딩 채널(slow Rayleigh fading channel)의 쌍간 오율(pairwise error probability)의 정확한 표현이 2개의 전송된 부호어 행렬(codeword matrices) 사이의 부호어 심볼 거리(codeword symbol distance)가 아니라, 2개의 메시지 벡터(messgae vector) 사이의 메시지 심볼 거리(message symbol distance)의 식으로 유도된다. 1차원 성분의 심볼 오율을 이용하여, 선형 직교 시공간 부호의 심볼 오율의 정확한 폐형의 표현이 QPSK, 16-QAM, 64-QAM과 256-QAM에 대해 유도된다.

Real-Time Communication using TMO(Time-Triggered and Message-Triggered Object) in Distributed Computing Systems

  • Kim, Gwang-Jun;Kim, Chun-Suk;Kim, Yong-Gin;Yoon, Chan-Ho;Kim, Moon-Hwan
    • Journal of information and communication convergence engineering
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    • 제1권1호
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    • pp.12-22
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    • 2003
  • Real-time(RT) object-oriented(OO) distributed computing is a form of RT distributed computing realized with a distributed computer system structured in the form of an object network. Several approached proposed in recent years for extending the conventional object structuring scheme to suit RT applications, are briefly reviewed. Then the approach named the TMO (Time-triggered Message-triggered Object) structuring scheme was formulated with the goal of instigating a quantum productivity jump in the design of distributed time triggered simulation. The TMO scheme is intended to facilitate the pursuit of a new paradigm in designing distributed time triggered simulation which is to realize real-time computing with a common and general design style that does not alienate the main-stream computing industry and yet to allow system engineers to confidently produce certifiable distributed time triggered simulation for safety-critical applications. The TMO structuring scheme is a syntactically simple but semantically powerful extension of the conventional object structuring approached and as such, its support tools can be based on various well-established OO programming languages such as C++ and on ubiquitous commercial RT operating system kernels. The Scheme enables a great reduction of the designers efforts in guaranteeing timely service capabilities of application systems

객체 지향 언어를 이용한 필드버스 매세지 규격 서비스의 설계 (Design of Fieldbus Message Specification Service Using UML)

  • 이성우
    • 대한전기학회:학술대회논문집
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    • 대한전기학회 2005년도 제36회 하계학술대회 논문집 D
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    • pp.2667-2670
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    • 2005
  • In this Paper is analyzed about FMS(Fieldbus Message Specification) service of FOUNDATION Fieldbus and designed using of UML(Unified Modeling Language). The FMS provides a number of services for reading, writing, and otherwise accessing objects. The FOUNDATION Fieldbus protocol is object oriented. The information in the devices is accessed in the form of objects. In FMS, the objects for configuring device and strategy in a node are listed in an object dictionary(OD). Each object is identified by an index. For example, every function block and every parameter has an index.

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객체-관계 대응 함수를 이용한 EDI-MS용 MSIB의 설계 방법 (A Design Methodology of the MSIB(Message Store Information Base) for EDI-MS(EDI-Message Store) Using Object-Relation Mapping Function)

  • 백승혜;김태윤
    • 한국통신학회논문지
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    • 제19권1호
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    • pp.143-158
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    • 1994
  • EMD 통신 전용 프로토콜로 1990년도에 CCITT와 ISO/IEC가 공동으로 발표한 X.435는 1988년도 X,413 권고안에서 제안한 MHS용 MS의 기능을 EDI로 확작하기 위한 EDI.MS의 메시지 형태와 추상적 서비스를 기술하고 있다. 본 논문에서는 MHS용 MS를 EDI.MS로 확장하고자 할 경우 그 저장 구조가 되는 MSIB(Message Store Information Base)를 구현할 때 필요한 설계 방법을 연구하였다. 본 논문에서 제시한 설계 방법은 객체-관계 대응 함수를 이용한 설계 방법이다. 이 방법은 MSIB에 저장되는 EDI 메시지 형태와 특성을 고려하였다. 제안한 설계방법은 별도의 정규화 과정없이 제3 정규형을 만족하는 MSIB구성 테이블을 설계할 수 있는는 장점이 있다. 제안한 설계 방법에 의해 구축된 MSIB는 나중 값의 저장 및 검색시 효율적이다.

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Preferences for Specific Identity-based Message Type under A Chinese Cultural Background

  • CHEN, Chang;TENG, Zhuoqi;CHOI, Nak-Hwan
    • The Journal of Asian Finance, Economics and Business
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    • 제8권2호
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    • pp.513-522
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    • 2021
  • The current research aims to explore which type of identity-based message can be more persuasive for Chinese consumers to form positive restaurant brand attitude based on their cultural orientation, and to examine the roles of brand objective relevance and psychological power state in the persuasive process. The study employs a 2(identity expression focus: warmth vs. competence) × 2(message description manner: identity-defining vs. identity-referencing) × 2(experienced power state: high vs. low) between-subjects design, and conducts an online survey where 240 Chinese participants in total has responded to the questionnaires. SPSS and AMOS programs have been used to examine the hypotheses. The findings suggest that, first, the warmth-focused messages (identity-defining messages) more positively affected Chinese consumers' object relevance than the competence-focused messages (identity-referencing messages); Second, high power-experienced Chinese consumers rather than low power consumers tend to perceive more object relevance at the warmth self-defining messages; Third, brand object relevance revealed a mediation effect in the process of the warmth-focused messages (identity-defining messages) affecting brand attitude. This research offers new insight into the relationships between consumers' cultural orientation, understandings of power, and identity-based consumer behavior, suggesting marketers should take those social influences and consumer diversities into account when developing the message to persuade consumers.