• Title/Summary/Keyword: Mass-Customization

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SW Convergence Strategy in Manufacturing/Service Industry : Software and Systems Product Line(SSPL) (제조/서비스 산업의 소프트웨어 융복합 전략 : 소프트웨어 및 시스템 프로덕트라인(SSPL))

  • Lee, Jihyun;Kee, Chang Jin;Kim, Deogtae;Kim, Changsun;Choi, Jongsup;Lee, Danhyung
    • Journal of Information Technology Services
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    • v.11 no.4
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    • pp.295-308
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    • 2012
  • Software and Systems Product Line(SSPL) is a paradigm that has been developed and applied by European Union(EU) to achieve the productivity and competitiveness of EU industries on the world market. It is not just a simple system or software development methodology, but a sophisticated technology requiring capabilities for a high level of mass customization, platforms, processes and convergence of software and systems. EU has applied SSPL for the five selected industrial sectors including aerospace, automobile, medical equipment, consumer electronics and telecommunication equipment since 1990s and led the way to other industry sectors to stimulate the application of SSPL from 2006. In order for Korea to secure competitiveness in the manufacturing and service industries in the competitive borderless market, it is essential to gain the high level of capabilities for software development and convergence of software and systems. SSPL can be a powerful means to achieve this end. This paper discusses the paradigmatic concept of SSPL, how EU's major industries and companies have secured competitiveness through SSPL, key capabilities that are necessary for successful institutionalization of SSPL in Korea, and finally suggestions on core strategies to materialize the benefits of SSPL for Korea.

Case Studies of Precast Facade Digital Design and Fabrication Strategies (사례 분석을 통한 프리캐스트 입면 디지털 설계 및 패브리케이션 전략)

  • Kim, Jin-Ho
    • Journal of KIBIM
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    • v.9 no.3
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    • pp.8-18
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    • 2019
  • Precast concrete manufacturing has proved economies of scale through the repetitive production by means of standardization, automation, and prefabrication. Advanced digital design and fabrication technologies can empower its benefits by enabling mass customization in the building design and construction. This study analyzed five case studies in terms of 1) design intent and background, 2) module development and facade construction, 3) integrated process among project stakeholder. This article has attempted to establish the following three points in conclusion: 1) Form generating digital design tools such as Rhino, CATIA, Generative Component, and Digital Project were implemented to produce parametric surface pattern and rationalization to maximize existing precast manufacturing benefits. Also, BIM program has been used to promote coordination and communication among engineering consultants and contractors, 2) In addition to traditional precast concrete materials, GFRC, RFP, brick cladding precast and 3D printed mould have been introduced to reduce the weight and cost and to comply the code from the zoning, seismic, and fireproof requirements, 3) Design-assist contract, design-assist financial support, and co-location measures have been introduced to facilitate collaboration between architect, fabricator, and contractor from the beginning of the project.

Digital Fabrication Integrated Architectural Design Process based on Lean startup (Lean startup 방법을 적용한 디지털 패브리케이션 통합 건축 설계 프로세스)

  • Jung, Jae-hwan;Kim, Sung-Ah
    • Journal of KIBIM
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    • v.8 no.4
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    • pp.23-33
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    • 2018
  • Recently, the industry actively adopts the cutting-edge technologies of the fourth industrial revolution and uses them to enhance the productivity and service of mass-customization. The manufacturing industry is creating new processes and business models by achieving digital transformations through a lean start-up approach aimed at achieving the highest customer satisfaction with minimal resources. Although attempts are made to manufacture the building by introducing the latest technology in architecture, it is applied sporadically, not as an integrated system, in the entire phase of the architectural project. This paper analyzes the changes in the construction industry through the application of core technologies of the fourth industrial revolution. Design processes are analyzed for the digital transformation of the construction industry by case study of advanced architectural design practice. A novel design concept model 'Architectural lean startup' is proposed by combining the architectural process and the lean start up method. Through the design of the bus stop based on the architectural lean startup concept, it is confirmed that the designer repeats the 'Generate-Test-Analysis' to develop the design and generate the final result.

The Effect of Relationship Benefit on Relationship Quality and Performance in Internet Apparel Products Shopping (인터넷 쇼핑몰의 의류제품 쇼핑 시 관계혜택이 관계의 질과 관계성과에 미치는 영향)

  • Bae, Kang-Mi;Park, Jae-Ok
    • Journal of the Korean Society of Clothing and Textiles
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    • v.34 no.9
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    • pp.1504-1514
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    • 2010
  • Relationship marketing can be one of the most efficient strategies to enable a company to achieve business success in the recent marketing environment of tough competition and the diverse desires of consumers for new products. Using relationship marketing instead of mass marketing can help a company increase profits. For proper research in relationship marketing, it is indispensable to study relationship benefits. This study provides specific information in terms of relationship benefits to help develop the marketoriented strategy of a company. The results are as follow. The relationship benefit had a significantly positive effect on relationship quality (trust, satisfaction, and commitment). A relationship benefit was divided into three dimensions: customization benefit, informational benefit, and emotional benefit. Especially, emotional benefit appears as the most positive effect on satisfaction and the customization benefit appeared as the most positive effect on trust and commitment. The customization benefit and emotional benefit had a significantly positive effect on long-term relationship orientation, repurchase intention, and word of mouth. Informational benefit was not a significant influence on repurchase intention and word of mouth. Customization benefit appeared the most positive effect on long-term relationship orientation and word' of mouth. Emotional benefit appeared the most positive effect on repurchase intention. The relationship quality had a significantly positive effect on relationship performance. The findings of this study provide both industry and academic researchers with a guide to increase customer satisfaction in the relationship marketing process.

A Study on the Application of Group Technology for Naval Ship Design and Manufacturing (함정 설계 및 생산에서의 GT 응용에 관한 연구 -플랫폼 군 구성과 관련하여-)

  • Park, Gwang-Jae;Park, Jin-Woo
    • Journal of the military operations research society of Korea
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    • v.32 no.2
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    • pp.78-91
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    • 2006
  • Recently mass customization has become a new paradigm in the global market to satisfy both the diversified demands of customers but also the efficiency of the mass production system. In this paper, mass customization is embodied by a new product development method with which various product families are produced from standard "product platform" developed from historical data. The product platform, the key concept of this proposed method, is significantly efficient as a solution to the customer demand of high variety and small quantity products. The proposed method is applied to build the platform family of naval ships, utilizing the concept of "Group Technology". In addition, cost effectiveness of the proposed method is analyzed and the applicable range of requirement conditions are presented. In conclusion, some remarkable effects such as reduction in production cost and development time are expected by employing this method to the procurement process of the naval ships.

A Study on the Development of Design for Travel Souvenir Connected with a Local Festival - Focusing on the Wood-Craft Industry of Inje-county in Gangwon-province - (지역축제와 연계한 관광문화상품 디자인 개발에 관한 연구 - 강원도 인제군 목공예산업을 중심으로 -)

  • Choi, Ki;Shin, Soo-Khil;Park, Jeong-Soon
    • Archives of design research
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    • v.18 no.2 s.60
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    • pp.303-314
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    • 2005
  • This study is intended to promote local woodcraft industry with revitalization of local festival in Inje-county. To do so, we propose the travel souvenir design with local identity and the plan for production and marketing based on the management of 'Design Hospital' and the building of production method through 'laser wood inlaying technique like puzzle style'. Research method is benchmarking analysis of successful cases of travel souvenir which is developed for cultural contents of local festival. The result of this study is the following. First, design outsourcing is done one of support in industry focused on old boy network, Through it, Special brain of design can be supplied without compensation. Also the difficulty of manpower problem is lessened and the ability of product development in short term can be guaranteed. On the basis of this, we are able to apply Mass Customization production by up to date digital production method. This enables us to maintain the production flexibility of cultural goods fit for the traits of local festival. This study is intended to present the best model guananteeing both profit of wood technological industry and the possibility of local cultural.

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지능공작기계 구현을 위한 Decision Support Agent 설계

  • 이승우;임선종;김동훈;이안성;박경택;송준엽;김선호;이화기
    • Proceedings of the Korean Society of Precision Engineering Conference
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    • 2004.05a
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    • pp.228-228
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    • 2004
  • 공작기계가 생산시스템에 사용된 이후 생산시스템은 대량생산체제를 거쳐 소비자의 다양한 욕구에 부응하기 위한 Mass Customization 생산체제가 정립되었다. 이러한 생산시스템의 발전은 공작기계와 같은 다양한 생산장비들이 유기적으로 결합되어 유연성과 이식성을 부여하고, 이를 구현하기 위해 지능화된 제어시스템을 도입하게 되었다 지능화란 인간전문가가 생산장비를 운영하는 방법과 가공에 필요한 지식 및 이상상태에 따른 대처능력을 대상기계에 구현한 것이라고 할 수 있다.(중략)

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Impact of Individual's Regulatory Focus on Value Perceptions of and Willingness to Invest towards Online Mass-Customized Fashion

  • Bhaduri, Gargi;Kim, Jihyun
    • Fashion, Industry and Education
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    • v.16 no.1
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    • pp.1-18
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    • 2018
  • The purpose of this study was to investigate the influence of consumers' regulatory focus on their perceived values of the product as well as shopping process, and willingness to invest resources for online mass-customized products. Data were collected using an online survey from 251 young adult consumers, particularly those who have prior purchase experience of mass-customized products. Interpretation of results indicated that consumers' promotion regulatory focus impacted their perceived values of the product (social, emotional, monetary, and epistemic but not performance), perceived values of the shopping process (hedonic and utilitarian), and willingness to invest more money, time and effort. However, as anticipated, prevention regulatory focus had no significant influence on the dependent variables. Researchers provide crucial implications for brands of online mass-customized products to segment their market based on regulatory orientation, as well as better cater to customer demands by positioning their products as offering benefits that specifically caters to the needs of such consumers.

A Study on Modularity Concepts of Furniture Design - Focus on Fractal Concepts - (모듈화(Modularity) 개념이 적용된 가구디자인 연구 - 프랙탈 개념을 중심으로 -)

  • Lee, Hyun-Jung
    • Journal of the Korea Furniture Society
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    • v.21 no.5
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    • pp.380-391
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    • 2010
  • Modular furniture's colors, materials, finishing materials and quantities are determined by users' tastes and it's diverse functions, shapes and sizes are determined by the spaces of users. That is, modules satisfy the diversity of consumers, meet differentiated individuals' tastes and enable communications with consumers rather than delivering one-way messages of designers. The contemporary spaces of the 21st century have been gradually shifting from uniform spaces attaching weight on individuals' individuality and tastes and along with it, the consumption of expensive custom-made furniture and foreign branded furniture is increasing to satisfy those small numbers of consumers who want to express diversified individuality. The modular furniture as a concept which is the most suitable to Mass Customization can be produced in large quantities while considering the diverse needs and tastes of individuals and it does not have absolute shapes or sizes. The concept of modular furniture shows similarities to the creation of fractals that forms shapes by self similarities, repeats and similar transformations which is in the same context as the characteristics of a modular design that presents diversity with scales, materials and jointing points. Fractals will be combined with the digital media of today to present great plasticity and influence designers more heavily. Pursuit of new modeling is a requisite for the creation of future spaces and it will require continuous creativity and the transformable modular furniture will contribute to the satisfaction of diverse consumers' needs. This study is to propose the modular furniture that considers the diversity of the public in the 21st century and their individuality and that will enable interactions between designers and consumers.

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A Study on Fabric Color Mapping for 2D Virtual Wearing System (2D 가상 착의 시스템의 직물 컬러 매핑에 관한 연구)

  • Kwak, No-Yoon
    • Journal of Digital Contents Society
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    • v.7 no.4
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    • pp.287-294
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    • 2006
  • Mass-customization is fast growing a segment of the apparel market. 2D Virtual wearing system is one of visual support tools that make possible to sell apparel before producing and reduce the time and costs related to product development and manufacturing in the world of apparel mass-customization. This paper is related to fabric color mapping method for 2D image-based virtual wearing system. In proposed method, clothing shape section of interest is segmented from a clothes model image using a region growing method, and then mapping a new fabric color selected by user into it based on its intensity difference map is processed. With the proposed method in 2D virtual wearing system, regardless of color or intensity of model clothes, it is possible to virtually change the fabric color with holding the illumination and shading properties of the selected clothing shape section, and also to quickly and easily simulate, compare, and select multiple fabric color combinations for individual styles or entire outfits.

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