• International Journal of Internet, Broadcasting and Communication
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• v.6 no.1
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• pp.16-22
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• 2014

Clustering methods such as k-means and EM are the group of classification and pattern recognition, which are used in management science and literature search widely. In this paper, k-means and EM algorithm are compared the performance using by Weka. The winning Lottery numbers of 567 cases are experimented for our study and presentation. Processing speed of the k-means algorithm is superior to the EM algorithm, which is about 0.08 seconds faster than the other. As the result it is summerized that EM algorithm is better than K-means algorithm with comparison of accuracy, precision and recall. While K-means is known to be sensitive to the distribution of data, EM algorithm is probability sensitive for clustering.

• Asian Journal of Innovation and Policy
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• v.12 no.2
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• pp.155-176
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• 2023

This paper employs datasets from the Enterprise Survey conducted by the World Bank to examine the relationship between four types of innovation defined by the Oslo Manual (OECD, 2005): product innovation, process innovation, marketing innovation, organization innovation, and the firm performance in the selected developing ASEAN economies. The main objective of this paper is to understand the characteristics of innovation activities at the firm level and how various innovation types affect firm performance. The empirical results from ASEAN manufacturing firms reveal that product innovation positively affects firms' performance, while non-technological innovations are negatively related to the performance of firms. The further employed quantile regression provides more insights into the roles of innovation types on different levels of firm performance: while product and process innovations actively contribute to the small and medium-size firms (below 25^th quantile and median), organizational and marketing innovations negatively affect them. Interestingly, the role of process innovation decreases when firm performance grows.

• Culinary science and hospitality research
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• v.22 no.6
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• pp.132-144
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• 2016

This study reviewed previous researches about the competence selection of foodservice firms, and shows firm's performance model through the results. The study classified factors according to core competence, differentiation strategy, and management performance. Out of 400 survey responses from by the firm's executive and employees who had worked for over three years at the headquarters (sales, financial, marketing/plan, R & D, etc.), a total of 302 questionnaires were used for the final analysis due to missing values and biased responses (response rate: 75.5%). As the results of analyzing final research model of this study, it appeared that ${\chi}^2(df=170)=384.88$, ${\chi}^2/df=2.26$, GFI=0.90, NFI=0.92, CFI=0.95, RMSEA=0.07. The results indicated that the CEO leadership, organizational culture, and human resource competencies are a driving force in all aspects of competitive advantage differentiation strategies. In addition, the R & D innovation, service, and marketing differentiation strategies are positively related to performance. The results validate the fact that foodservice firms could reinforce strategic decisions through a variety core competencies and achieve continuous performance through competitive strategies.

• Asian Pacific Journal of Cancer Prevention
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• v.17 no.8
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• pp.3939-3943
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• 2016

Background: According to recent statistics, the breast cancer rate is growing fast in developing countries. In North West of Iran, the incidence of breast cancer after esophageal and gastric cancers has the highest rate. Previous studies have also indicated that women in this region show reluctance to do breast cancer screening. There is a great need for change to promote breast cancer screening among women. Social marketing is a discipline that uses the systematic application of commercial marketing techniques to promote the adoption of behavior by the target audience. Materials and Methods: In the present qualitative study, thirty-two women with breast cancer were interviewed about their experiences of breast cancer screening. A semi-structured interview guide was designed to elicit information specific to the 4 P's in social marketing. Results: Three main categories emerged from the analysis: price, service and promotion. Subcategories related to these main categories included factors effective in increasing and decreasing cost of screening, current and desirable features of screening services, and weakness of promotion. Conclusions: Screening programs should be designed to be of low cost, to meet patients' needs and should be provided in suitable places. Furthermore, it is essential that the cultural beliefs of society be improved through education. It seems necessary to design an executive protocol for breast cancer screening at different levels of primary health care to increase the women's willingness to undergo screening.

• Journal of Digital Convergence
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• v.17 no.4
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• pp.123-136
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• 2019

This study is to provide a method to increase the credit rating of the company by examining and managing the executive competency of the CEO of SMEs and Venture Firms. We analyzed the importance and priority of AHP by surveying bank loan staff and CEOs. According to the analysis results, ethics management, strategic thinking, and expertise level were the highest in the relative importance of bank loan staff. The relative importance of CEOs was higher in order of marketing, bank transaction reliability, and financing. Result of this study is similar to the relative importance of the previous research. This study suggests to disclosing credit rating system and reflect the opinions of the CEO in order to protect financial consumers. The significance of this study is to present the factors and the importance that can help to develop advanced models.

• The Journal of the Korea Contents Association
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• v.14 no.11
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• pp.783-797
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• 2014

The purpose of this study is to analyze impact of internal marketing on job satisfaction, job commitment, organizational commitment, and customer orientation in rapidly changing health care environment. The data were collected from 635 employee of 3 hospitals using a standardized questionnaires in Busan and Gyeongnam province. The results were as follows. All internal marketing factors had a direct impact on job satisfaction, job commitment, management support, empowerment, reward systems but affected the indirect through the job satisfaction all factors of internal marketing. Based on the results of this study members of the hospital in order to improve customer orientation, job satisfaction, job commitment create a pleasant working environment, give an appropriate decision-making and compensation for work performance. Compensation for work performance and organizational development suggestions should be considered by executive support.

• Journal of Korean Ophthalmic Optics Society
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• v.18 no.4
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• pp.385-397
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• 2013

Purpose: We divide management characteristics into business strategy, operation management, information management, marketing, asset management. Also this will show effect on business performance according to management characteristics. Methods: For two months, from August to October, a manager (include an executive) participated in individual questionnaires. And the SPSS v14.0 was applied to analyze data of this study. Results: This study has shown that the management characteristics have an effect on the finance and satisfaction performance. In particular, the 'business strategy' and 'marketing' of management characteristics were important factors that affects finance performance and the 'business strategy', 'marketing' and 'operation management' were important factors that affects satisfaction performance. Conclusions: Consequently through this result, we should make an efforts to 'business strategy' and 'marketing' of management characteristics.

• Korean Journal of Agricultural Science
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• v.24 no.1
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• pp.108-120
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• 1997

Since domestic and international environments has changed rapidly, Korean primary agricultural coopratives are expected to face many difficulties in business management, especially marketing and banking business. Therefore, it is necessary to reframe the exitsting structure of primary agricultural cooperatives so as to enhance the competitiveness in terms of management efficiency. However, There are many problems to be solved such as overnumbered staffs compared with decreasing number of farming population, unbalanced ratio between executive officials and lower-level officials, complexity of position-ranking system resulting from unclearness of official title and office regulations, and management right excessively concentrated on cooperative leader. The suggested measures for such problems are as follows; 1) attaining the economy size of agricultural cooperaitves in line with decreasing rural community, 2) fostering the on-the job training programs and the personnel administration according to job competency, 3) merging the small primary cooperatives into larger units with efficiency, 4) specializing the cooperative business based on their regional comparative advantage, 5) maintaining the rational adjustment between elected cooperative leader's management right and responsibility.

• IE interfaces
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• v.5 no.2
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• pp.3-17
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• 1992

In this study, an integrated economic analysis model to analyze the new telecommunication services is developed. This model considers both the technological and managerial aspests altogether with respect to the profit and public benefit criteria. To encounter the various dynamically changing environments and evaluation criteria, multiple criteria decision making (MCDM)techniques are employed. The model consists of three stages; The first stage surveys related formal or informal data, generates analysis alternatives, and performs acceptabillty test in view of marketing. The second stage generates executive alternatives for each acceptable analysis alternative and checks the executionability in view of telecommunication technologies. The third stage performs the final integrated economic analysis including the profitability analysis. This study offers a basis for the future development of decision support system or expert system on the economic analysis of the new telecommunication services.

• Korean Institute of Interior Design Journal
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• no.23
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• pp.68-73
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• 2000

The purpose of this research is to develop interior construction cost-estimating system at the early stage of the project. Though general construction estimates are typically in quantitative, interior construction should be in rather qualitative. Therefore, design-concerned cost-estimating methods should be developed to manage interior projects from the early statge. 30 estimates of VIP-Zone interior projects, were examined to develop the general type of composition and material classification. The cost has been classified by construction parts such as wall, ceiling, floor, and doors & windows and their treatments. The composition and material related estimating system (CMRES) was consisted of the unit average costs of classification and the variation coefficients. The CMRESS was verified by the case study, and the results sowed that the difference between the actual estimate and the CMRES was competitively confident.