• 제목/요약/키워드: Marketability

검색결과 349건 처리시간 0.025초

학교와 지역사회 협력의 관점과 유형 분석 (Analysis on Perspectives and Types of Schools-Communities Cooperation)

  • 신기왕;안병환
    • 한국엔터테인먼트산업학회논문지
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    • 제15권5호
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    • pp.129-139
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    • 2021
  • 학교와 지역사회의 협력은 교육의 본질과 교육의 사회적 의미에 따라 학교교육과 평생교육 관점 그리고 시장성과 공공성의 관점으로 구분할 수 있다. 학교교육 관점에서는 학생의 성장과 발달을 위해 지역 자원을 활용하려한다. 평생교육 관점에서는 주민의 학습활동을 지원하기 위해 학교와의 협력을 바라본다. 시장성의 관점은 개인의 선택과 기회의 다양성을 추구하는 반면 공공성의 관점은 시민의 학습권을 보장하고 학습기회를 균등하게 배분하는 것에 중점을 둔다. 학교와 지역사회의 협력의 내용과 범위는 다양하지만 추진 주체에 따라 민간주도형, 교육자치 주도형, 일반자치 주도형으로 구분할 수 있다. 최근에는 지자체와 교육청, 학교와 마을이 마을교육공동체라는 공통의 비전을 실현하기 위해 협력하는 단계로 발전되고 있다. 시장성의 논리보다는 공공성이 강조되고 교육청이나 자치구와 같은 공적 영역의 역할이 강조되고 있다. 이에 따라 학교와 지역사회의 협력은 마을교육공동체 실현을 위한 공공성과 시장성의 조화, 교육자치와 일반자치의 협력을 위한 거버넌스 체제 구축이 더욱 중요한 과제로 부각되고 있다.

AHP를 이용한 농업기계분야의 미래 유망 및 전략 기술에 대한 우선순위 재설정 (Re-prioritizing of Prospective and Strategic Technologies for Future Agricultural Mechanization using AHP)

  • 조근태;장동일;신봉철;한재진;김지용;이종인
    • Journal of Biosystems Engineering
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    • 제33권2호
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    • pp.142-148
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    • 2008
  • The study was focused on setting priority for future core technologies in agricultural mechanization using AHP (Analytic Hierarchy Process). A total of 23 technologies was selected by specialists. Evaluation criteria for the priority setting were decided as 'technology', 'marketability', and 'publicity'. Thirteen specialists in agricultural mechanization answered the questionnaire for AHP. As the results, 'technology' was decided as the most important evaluation criterion. 'feasibility' in 'technology' criterion, 'market growth' in 'marketability' criterion, and 'impact to other industry' in 'publicity' criterion were decided as sub-criteria in each criterion. The most important technology was 'Development of portable safety evaluation system for fresh and convenient agricultural products'.

찰옥수수 연구 - XIII. 다수성 찰옥수수 "대덕찰 1호"의 주요 작물학적 특성 및 경제성 분석 (Study on waxy corn - XIII. Botanical characteristics and crude incomes analysis of Daedukchal 1)

  • 이희봉;이문섭;복태규;최윤표;차희정;홍범용;김효기
    • 농업과학연구
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    • 제38권1호
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    • pp.1-6
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    • 2011
  • Daeduckchal 1 waxy corn hybrid including check was planted and compared with domestic leading vatiety on agronomic characteristics, traits related to table gualities and crude income. Stem and ear height of Daeduckchal 1 among used hybrids were intermediate and stem diameter was also similar to other hybrids. Days to tasseling of this hybrid needed 56 days which was slightly shorter than check hybrid, Yeonnong. Ear length of CNU-H2 was longer than Yeonnongchal as 21.7 cm, while Chalok 2 was 14.1 cm. Number of tillers per plant of this hybrid were higher than Chalok 2 but lower than Yeonnong. Pericarp thickness of CNU-H2 and CNU-H3 were similar to Yeonnon. In sugar content, Daeduckchal 1 was intermediate level as 11.7 brix(%). Marketability of Daeduckchal 1 was the highest among used hybrids and crude incomes was also high.

스마트 시티 구축을 위한 텔레스크린 서비스플랫폼 표준화동향 및 시장성 분석 (Analysis of Standardization Trend and Marketability with Tele-screen Service Platform for Smart City Foundation)

  • 박세환;최용수
    • 문화기술의 융합
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    • 제1권2호
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    • pp.71-75
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    • 2015
  • 스마트 시티(Smart city) 구축을 위한 상호 의사소통 방법으로 차세대 디지털 사이니지(Digital signage) 기술로 주목받고 있는 텔레스크린(tele-screen) 서비스가 확산되고 있다. 최근에는 사용자의 주변상황과 사용자의 상태 정보 등을 수집, 분석함으로써 상황인지 기반의 양방향 커뮤니케이션이 가능한 인터랙티브 텔레스크린 서비스로 발전하고 있다. 이 연구에서는 스마트 시티 서비스플랫폼의 가치, 표준화 동향, 국내외 시장성분석 정보를 제시한다. 텔레스크린 서비스 기술은 수준 높은 행정서비스를 활성화시키고 나아가 국내 전자정부 기술력을 전 세계에 확산시킬 수 있는 계기를 마련할 수 있을 것이다.

패션 산업의 그린마케팅 현황 연구 (Green Marketing in the Fashion Industry)

  • 성희원;김은경
    • 한국의류학회지
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    • 제34권3호
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    • pp.529-539
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    • 2010
  • The environment and green are critical issues for businesses in the $21^{st}$ century. This study examines product assortments of eco-friendly products, green marketing strategies, and the marketability of Trashion products among fashion brands. Data were collected through an interview method from eight fashion brands that were actively conducting green marketing. The general activities of green marketing were to produce eco-friendly products and/or an economical support for environmental groups or green conservation campaigns. Eco-friendly products included organic cotton products, well-being products made of bamboo or beans, goods made of recycled plastic bottles, and Trashion items. The first reason was to improve the brand image, then take social responsibility, and last participate in the environmental movement. However, the price of green products and supplies of eco-friendly fabrics were the most challenging issues for fashion businesses. The marketability of Trashion products was directly opposed and managerial implications for green marketers were discussed.

파티에 대한 태도가 드레스코드 수용에 미치는 영향 (The Effects of Consumers' Attitude toward Party on Dress Code Receptiveness)

  • 서상우;이유리
    • 복식
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    • 제58권1호
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    • pp.104-115
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    • 2008
  • Party is an important communication method in the 21st century and this tendency is not exceptional in Korea. With this noteworthy phenomenon, this study summarized the concept and history of party first, and then analysed "belief - attitude - behavioral intention" model based on the one-dimensional attitude theory. The variables included in this research were western culture familiarity as belief factor, three variables evaluating the party culture(i.e., non-popularity of party, marketability of party, sociability of party) as attitude factor, and dress code receptiveness as behavioral intention factor. The samples of this study were 498 women in twenties and thirties from metropolitan areas in South Korea. SPSS 12.0 and AMOS 4.0 packages were used for statistical analysis. The results of this research are as follows: First, western culture familiarity had a significant effect on attitude toward party culture. Specifically, western culture familiarity negatively influenced the non-popularity dimension of party and positively influenced the marketability and sociability dimension of party. Second, attitude toward party culture significantly influenced the dress code receptiveness. Consecutively, all of three dimensions about attitude toward party culture positively influenced the dress code receptiveness. Managerial implications were provided.

화훼작물의 향기 성분 증대를 위한 대사 공학 (Improvement of floral scent of ornamentals via metabolic engineering)

  • 강승원;서상규;류소영;박천호;이긍표
    • Journal of Plant Biotechnology
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    • 제37권1호
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    • pp.1-11
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    • 2010
  • Floral scent emitted from many plants is the key factor for pollinator attraction and defense for survival in nature and is important industrial materials for perfumery as well. It is a complex mixture of various organic molecules with a high volatility or a high vapor pressure. In general, floral scents are divided into three categories, aliphatics, terpenoids, and phenylpropanoids/benzenoids, based on its origin. About 1,700 scent compounds have been identified and their biochemistry and molecular biology also have elucidated their biosynthesis from various flowering plants during the last ten years. In addition to improvement of vase life, flower color and shape, and/or disease resistance, floral scent is coming up to the major breeding target for improvement of marketability. Therefore, metabolic engineering can be an important tool in near future and may be able to facilitate the breeding program for novel cultivar selection and improvement of marketability of floricultural crops.

농업환경 분야의 미래유망기술 및 전략기술에 관한 우선순위 재설정 (Priority Re-setting for Future Core & Strategic Technologies in Agricultural and Environmental Science)

  • 조근태;주진호;옥용식;신봉철;김지용;이종인
    • 한국환경농학회지
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    • 제27권4호
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    • pp.395-405
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    • 2008
  • The objective of this study was to set priority for future core technologies in agricultural and environmental science using analytic hierarchy process(AHP). Forty-six technologies were derived by specialist meetings. Evaluation criteria, for setting the priority were decided as 'technology', 'marketability', and 'public'. Eighteen specialists in agricultural and environmental science answered to the questionnaire for AHP. As the results, 'technology' was decided as the most important evaluation criterion. The 'Feasibility' in 'technology' criterion, 'Market Growth' in 'marketability' criterion, and 'Impact to other industry' in 'public' criterion were decided as sub-criteria in each criterion. The most important technology was 'Risk assessment of toxic heavy metals and establishment of accreditation criteria for environmentally friendly agricultural products.

자동차 메이커의 디자인 아이덴티티를 통한 브랜드 이미지 제고 (Improvement of the Brand Image for Automakers By Design Identity)

  • 이호숭
    • 디자인학연구
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    • 제12권4호
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    • pp.161-170
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    • 1999
  • 근래 소비자의 제품 선택은 단순한 소득 계층별이 아니라 다양한 라이프스타일에 따라서 변화되고 있으며, 그에 따라 수요의 다양화, 상품의 다품종화가 모든 산업에서 전개되고 있다. 즉 기업은 다양화, 다품종화 속에서 얼마나 생산성을 실현하느냐에 따라 미래 기업의 운명이 좌우되는 것이다. 본 논고에서는 제품개발에 있어서 상품성이 높은 제품개발에는 개발 과정에서의 표적시장 명확화가 불가결하다는 점에 인식에서 출발, 메이커만의 독자적 아이덴티티를 구축하여 브랜드 이미지를 형성하고, 그에 따른 브랜드 역할과 가치에 대해 자동차 사례를 중심으로 논의한 것이다. 이러한 브랜드 고유의 일관된 디자인 아이덴티티를 정립, 적용함으로서 상징성이나 감성적 성향이 점차 강조되어 가고 있는 제품속성에 대응, 고객이 만족하는 기대수준 이상의 가치를 제공하려는 데 의미가 있다.

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사물통신(M2M) 기반 응용 서비스의 사업성에 관한 탐색적 연구 (An Exploratory Study on the Feasibility of M2M Services)

  • 이지은;신민수
    • 한국IT서비스학회지
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    • 제11권1호
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    • pp.125-139
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    • 2012
  • Machine-to-Machine(M2M) refers to technologies allowing both wireless and wired systems to communicate with other devices. The enhancement of wireless technologies and the reduced cost of wireless connection have contributed toward the development of M2M market. M2M market currently focuses on public sector services, As M2M can offer scalable and flexible services, M2M services are expected to be applied in various fields. However there are still some doubts on whether the demand for M2M services will be increased. This study investigates the feasibility of M2M services from the perspective of operators. Operators evaluate that M2M services will show high marketability but low profitability in general. In addition, operators predict that M2M services will show both marketability and profitability in the area of car maintenance, insurance, telematics, home and office security, shop floor maintenance, and real-time locating services for children protection. This study may offer some ideas of M2M business models based on empirical feasibility studies.