• Title/Summary/Keyword: Marketability

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An Empirical Study on the effects of volatility of carbon market on stock price volatility : Focusing on Europe iron and cement sector (탄소시장의 변동성이 주가변동성에 미치는 영향에 관한 실증연구 : 유럽의 철강산업과 시멘트산업을 중심으로)

  • Lee, Dong-Woo;Kim, Young-Duk
    • International Area Studies Review
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    • v.21 no.4
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    • pp.223-245
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    • 2017
  • This study is examined interaction between carbon market with stock market using a multivariate GARCH(DCC) model. Carbon market is EU ETS EUA price, stock market is the iron and cement stock price which has relatively energy intensive and massive carbon emissions sector in the industrial sector. It also analyzed changes in the correlation between the markets through an analysis of correlation coefficients. Moreover, it checked whether there was marketability expansion(or expansion of carbon emissions reduction) through the analysis above. As a result of empirical tests, it showed that the price spillover effect was insignificant. In addition, it represented that there was a weak correlation between the two markets since the volatility spillover effect disappeared in the second phase by an external shock(a financial crisis). Moreover, it was revealed that there were no significant changes although there was a weak upward trend in terms of the correlation between the carbon market and the stock market. This implies that emission rights could not expand marketability to financial market as a commodity(or did not play its natural role of the reduction of carbon emission).

Development of Technology for Network Construction using Wide Area Energy (광역에너지이용 네트워크 구축 기술개발)

  • Kim, Lae-Hyun;Chang, Won-Seok;Hong, Jae-Jun
    • Journal of Energy Engineering
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    • v.17 no.3
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    • pp.125-138
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    • 2008
  • In order to diversify energy source and to utilize it effectively, it requires to construct an integrated energy management system in a wide area. This research paper explores the core technology of network construction using wide area energy and applies the technology to the field. In specific, it examines the business model by developing l) construction technology of optimum integrated system for thermal supply on wide area network related IT technology, 2) technology of unutilized energy as heat pump using exhaust gas latent heat, and 3) thermal transportation and storage technology using various sources, and by evaluating the applicability and marketability of the model in the field.

Effect of Selenium Treatment on the Quality of 'Wonwhang' Pear Fruit (셀레늄 처리가 배 '원황' 과실 품질 특성에 미치는 영향)

  • Kim, Hyun-Ji;Kim, Wol-Soo;Choi, Hyun-Sug
    • Food Science and Preservation
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    • v.16 no.6
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    • pp.838-842
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    • 2009
  • We explored how 'Wonwhang' pear fruit quality was affected by selenium (Se) application. The fruit skin color and fruit type differed between Se-treated trees and controls. Se-treated fruits had higher potassium and Se concentrations, more fruit soluble solids, and lower acidity, compared to the controls. All Se treatments improved fruit firmness during cold temperature storage compared to the controls. Also, Se-treated fruits had greater specific gravity and minuteness, which reduced fruit pithiness and rendered test fruits denser than the controls. Overall, Se foliar application improved fruits marketability compared to the Se fertilization or Se trunk injection.

The Study on Development of Processed Foods with Chestnut (밤을 이용한 가공식품 개발 연구)

  • Lee, Hyun-Sook;Jang, Young-Joo;Kim, Sun-Hyo
    • Journal of the Korean Society of Food Culture
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    • v.31 no.2
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    • pp.194-203
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    • 2016
  • This study aims to develop the processed foods with chestnut and support their commercialization. Interview was performed with owner of Gongju chestnut food processing company and sensory evaluation was carried out by 103 male and female adults aged 20-70 using Likert 5 point scale-scoring test for chestnut processed food items developed. Nutrient contents of processed foods with chestnut were analyzed by Korea Food Research Institute. Commercialization support contents were high calorie low nutrition distinction, nutrition facts production and expiration date determination. We suggested 27 kinds of feasible chestnut processed foods. Among these, 10 items, chestnut pudding, chestnut glutinous rice cake bread, chestnut poundcake, chestnut burrito, chestnut millet pancake, chestnut soup, Yulpyeon, chestnut yakgwa, chestnut yeot, and chestnut yanggaeng were selected after consultants' assessment. Considering sensory evaluation, consultants' opinions, and company owners' opinion and status, chestnut poundcake and chestnut yakgwa were ultimately selected for commercialization support. Nutrient contents showed that chestnut pound cake and chestnut yakgwa were not high calorie low nutrition food. Expiration date was 10 days for chestnut pound cake and 6 months for chestnut yakgwa. By developing chestnut processed foods with high marketability, and supporting immediate commercialization, it is expected to increase high added value of chestnut.

The valuation of Technology in the Future (미래의 기술가치평가)

  • Jin, HwanJun;Kim, JongHoon;Lee, Kwiho;Kim, SungDuk
    • Clean Technology
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    • v.8 no.4
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    • pp.193-198
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    • 2002
  • In a knowledge-based information society, the technology in itself is one of the most valuable information and in common use as assets. Assessment of a technology depends on many factors such as the grade of technology, marketability, and the time of evaluation, which makes it much more difficult to perform than the other tangible properties. Ultimately, it should be extremely important to consider environmental aspect for technology assessment in order to cope voluntarily with the change of uncertain future toward highly reliable evaluation.

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Art Marketing Practice Result of Luxury Fashion Brands (럭셔리 패션브랜드의 아트 마케팅 성과)

  • Jung, Junghee;Yim, Eunhyuk
    • Journal of the Korean Society of Clothing and Textiles
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    • v.42 no.2
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    • pp.278-297
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    • 2018
  • This study examines the concept and type of art marketing used by luxury fashion brands as well as to elucidate the productive outcome of art marketing based on art marketing case studies. The research methods adopted in this study were a literature review and case studies. The scope of the research focused on companies operating luxury fashion brands such as Louis Vuitton S.A., Kering Group, Prada S.p.A., $Herm{\grave{e}}s$ International S.A., Salvatore Ferragamo Group, Giorgio Armani S.p.A. and Compagnie $Financi{\grave{e}}re$ Richemont S.A.. The results showed that luxury brands using art marketing to enhance the competitiveness of the company by combining art and marketing mainly incorporate the following types of art marketing: art foundation and museum, art sponsorship, art collaboration, advertising campaign, exhibition promotion, and flagship stores. In terms of the outcome of art marking by luxury fashion brands, it was found that art marketing facilitates company activities help companies acquire a positive image from revitalizing culture and art, produces increased profits for the companies due to increased product sales as well as expands the marketability of respective companies through company PR and brand promotion, customer satisfaction by providing cultural space, artistic places and new experiences.

Effect of M.A.P. and C.A. storage on quality of Mushrooms(Agaricus bisporus) during storage (양송이 버섯의 MAP및 CA저장 효과)

  • 김준한;김종국
    • Food Science and Preservation
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    • v.2 no.2
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    • pp.225-232
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    • 1995
  • In order to study the effect of modified atmosphere packaging(M.A.P.) and controlled atmosphere(C. A.) storage on keeping freshness of mushrooms (Agricus-bisporus). Mushrooms was packaged with polyethylene(P.E.) film (40${\mu}{\textrm}{m}$, 60${\mu}{\textrm}{m}$, 80${\mu}{\textrm}{m}$) and C.A. conditions(CO2 concentration of 2%, O2 concentration of 2%) and storage at 0$\pm$1$^{\circ}C$, RH(relative hummidity) 92$\pm$1%. Gas composition in film was changed rapidly at early of storage, but it kept a constant level after 14 days of storage, and then kept at the level of 6~9% CO2 and 2~5% O2. Weight loss was 5% in non-packed mushrooms after 3 days of storage, but P.E. film, CO2 treated, C.A. conditions were 5% after 21 days of storage. Flesh firmness of the mushrooms was continuously decreased throughout storage period and the lowest of flesh firmness changed was 80${\mu}{\textrm}{m}$-P.E. film packing. Discoloration of the piteous of mushrooms appears to be the most Important factors to determine its marketability, L value of it appears to be of the high values at P.E. film packing and C.A. conditions during period. Large amount of ethanol and acetaldehyde were produced from the 7 days during storage, large contents of mannitol and trehalose were at the 14 days and 7 days during storage.

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An Analysis on the Color Characteristics for Improving Childhood Children's Learning Spaces and Furniture Design (유아의 학습공간 및 가구 디자인 개선을 위한 색채특성 분석)

  • Kim, Ja Kyung;Moon, Sun Wook
    • Journal of the Korea Furniture Society
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    • v.28 no.4
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    • pp.294-304
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    • 2017
  • The purpose of this study is to analyse and derive the color characteristics of childhood children's learning spaces and furniture for improving the color design of those and to present the direction of design and to build up the DB. The study covers products from domestic and overseas infant furniture manufacturers and 11 preschool learning rooms. The study method uses the collected furniture and spatial images to derive a palette of colors and compare color characteristics. The analysis results show that, the domestic infant furniture tend to use a variety of colors with pale tone or use consistent hard wood furniture according to the requirements of adult taste and marketability. Also, it attempts to create a very negative color scheme, but it looks like disorganized, and there is not much color design integrated with the architecture. Thus, color designs ensure that the ordering elements of the color scheme are clearly recognized by applying preferred color tones of childhood, like vivid and bright tone with high chroma and middle or hight Brightness value. Lastly, it should establish guidelines for specific palettes and color scheme, which can be utilized in the design of childhood children's learning spaces and furniture.

Item Development for Fashion Products Using Creative Thinking Methods -A Case of Velvet Products- (패션 상품 아이템 개발을 위한 창의적 발상법의 활용 -벨벳 상품의 사례-)

  • Chung, Ihn Hee
    • Journal of the Korean Society of Clothing and Textiles
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    • v.37 no.2
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    • pp.213-223
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    • 2013
  • This study presents the process of fashion item development with velvet through creative thinking methods. Creativity is one of the most important requirements for a successful job career and education enhancing creative thinking is needed in the area of fabrication, product design, and marketing strategy development. Velvet was selected as a research stimulus because it is a luxurious fabric with various differential properties such as a soft touch, unique luster, excellent drapability, and fine physical properties. The research methodology included creative thinking methods review, the selection of the tools, idea sourcing and listing, sequential idea evaluation and sample product making. After review of the various creative thinking methods, a combination method and forced connection method were employed as research tools to confirm the usefulness of creative thinking training because of their independence of use and application simplicity. A total of 12 university students participated as subjects in this research. After some training, each student derived ten ideas for velvet products that utilized a combination method and forced connection method. A total of 120 ideas were evaluated for novelty, technical possibility, practicality, and marketability; subsequently, 24 ideas were adopted and developed as sample products. The effectiveness of creativity education in fabrication and product design classes was verified through the whole process of product planning.

Regional Strategic Industry (RSI) Promotion Projects and Their Impact on Regional Economic Growth: Focused on Chungbuk Province Cases (지역전략산업육성사업과 지역경제성장 파급효과: 충북 사례를 중심으로)

  • Choi, Nam-Hee;Jo, Byung-Seol;Ahn, Yoo-Jeong;Lee, Man-Hyung
    • Korean System Dynamics Review
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    • v.14 no.1
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    • pp.5-29
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    • 2013
  • This study tries to measure the direct and indirect effects of the Regional Strategic Industry (RSI) promotion projects in Chungbuk Province in Korea. In specific, it critically examines whether there exists policy consistency and connectivity between the hardware-oriented Stage I (2002~2007) and the software-centered Stage II (2008~2012) RSI promotion projects. Applying System Dynamics (SD) techniques, this study examines complex system characteristics of RSI promotion projects, all of which have been derived from the causal and stock-flow models and their simulated results. Major findings are as follows: Firstly, 'the continuous investment' is regarded as the most crucial policy leverage for the strategic industry promotion and regional economic growth. Secondly, without exceptions, the RSI promotion projects should switch their evaluation criteria to performance-oriented ones. Thirdly, in selecting their subprojects, the RSI promotion projects should pay due attention to evaluating technology value and marketability. Fourthly, it should put policy priority in strengthening cluster networking and interconnectivity among projects, inevitably supporting a selective number of virtuous network systems. Fifthly, auxiliary projects such as marketing, technology aid, and knowledge-based services should not be overlooked.

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