• Title/Summary/Keyword: Market space

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A Study on The Brand Image Elements of Housing Cultural Center (주택문화관의 브랜드 이미지 요소에 관한 연구)

  • Kim, Jung-Yoon;Lee, Hyun-Soo
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2007.11a
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    • pp.26-29
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    • 2007
  • By changing housing market, housing cultural center furnishes information, value added, image of housing. For publicity their unique house, construction companies provide not only concrete and substantial material but also sensible and capacity service through the community space of housing cultural center. The consumer's experience of housing cultural center have an effect on purchase power apartment. The image of enterprise is important to select commodities to consumers. Though main clients are women, housing cultural center has not space concept and aim to concern for them. According to begin women a group of consumers, they have purchasing power in family. Apartment is no exception. Housing cultural center is used as continuous culture space that provide various experiential chance for consumer, especially women by systematize and distinct design detail and feature component. Accordingly, the purpose of this study is an analysis about community space of housing cultural center with the woman marketing based on experience.

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A Study on The Total Design based on the Relationship Between Image Identity and Space Design in Franchise Business (프랜차이즈 이미지 아이덴티티와 공간디자인의 관계성을 통한 통합디자인에 관한 연구)

  • Chun, Yun-Mi;Kim, Jong-Jin
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2005.10a
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    • pp.81-84
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    • 2005
  • As a works of total design program for franchise, Visual Identity Will supply harmonious batch of images to their customers in various marketing environment of franchise members. so Visual Identity will explain a concept of space-design to their clients more clear than any others. and it will help a clients to accept fran-brand more easily. Because suppling a chain of images constantly under the 'VISUAL IDENTITY' is more efficient way to market. Space-design constituted with 'systematically-organized Visual Identity plan'.! It's very usefull one to rise brand value among some works of brand marketing

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A Study on the Relationship between the Location of Markets and the Spatial Structure of Beijing in the 18th Century (18세기 북경의 도시공간구조와 시장위치의 관계 연구)

  • Lu, Ning;Baik, So-hun
    • Journal of the Architectural Institute of Korea Planning & Design
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    • v.36 no.1
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    • pp.93-104
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    • 2020
  • The purpose of this research is to clarify the relationship between the location of markets and the spatial structure of historic center in Beijing of 18th century by network analysis method onto the historic map of Beijing 'Qianlong-Jincheng-Quantu(乾隆京城全圖)' produced in 1750. By categorizing the grade of each market, it is revealed that the location of markets in Beijing under Qing Dynasty was not only decided by the various factors as policy of the regime and traditional social usages but also by the spatial structure of urban space in historic part of the city. At the same time, the sociopolitical factors and the spatial structure of urban space might influence reciprocally in defining the physical state of urban space.

Study on the Features of Design Expressed in the Interior Space of Townhouse Unit-Family in Korea (국내 타운하우스 단위세대 실내에 나타난 디자인 표현특성에 관한 연구)

  • Yeo, Mi-Kyung;Kim, Moon-Duck
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2007.11a
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    • pp.73-78
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    • 2007
  • Recently, Townhouse has emerged as a blue ocean of real estate market in Korea. In designing town houses, which are luxurious suburban houses centered around the capital area, the construction companies are using 'designer marketing' in which they hire interior designers and architects and express various styles of design in the interior space of the town houses. Therefore, this study examined the unit-family cases of Korean townhouses and analyzed the expression characteristics of design in the interior space of the town houses built after 2000 in terms of their spatial, morphological, material, and color aspect. "The extensibility of space" and "variableness of space" seem to have the same meaning, but they turned out to be not related to each other due to the particularity of houses. "The extensibility of space" turned out to show its characteristics via "the use of transparent materials." "Minimal form" utilizes the unified "achromatic and simple colors" to emphasize the simplicity and in some cases, highlights the use of original colors. The interior space of the townhouses expresses the traditional or heterosexual oriental image through "the use of natural materials," and they point out the "oriental form" through the controlled beauty expressed by using oriental components and "achromatic and simple colors."

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Development of Dataset Items for Commercial Space Design Applying AI

  • Jung Hwa SEO;Segeun CHUN;Ki-Pyeong, KIM
    • Korean Journal of Artificial Intelligence
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    • v.11 no.1
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    • pp.25-29
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    • 2023
  • In this paper, the purpose is to create a standard of AI training dataset type for commercial space design. As the market size of the field of space design continues to increase and the time spent increases indoors after COVID-19, interest in space is expanding throughout society. In addition, more and more consumers are getting used to the digital environment. Therefore, If you identify trends and preemptively propose the atmosphere and specifications that customers require quickly and easily, you can increase customer trust and conduct effective sales. As for the data set type, commercial districts were divided into a total of 8 categories, and images that could be processed were derived by refining 4,009,30MB JPG format images collected through web crawling. Then, by performing bounding and labeling operations, we developed a 'Dataset for AI Training' of 3,356 commercial space image data in CSV format with a size of 2.08MB. Through this study, elements of spatial images such as place type, space classification, and furniture can be extracted and used when developing AI algorithms, and it is expected that images requested by clients can be easily and quickly collected through spatial image input information.

The New Framework for Taxonomy of Business Caused by Cyber Space Marketization and Its Application (공간시장화에 따른 새로운 비즈니스 분류 프레임워크의 제안과 적용)

  • 이홍길;이재원;류형근
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2003.05a
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    • pp.291-297
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    • 2003
  • The aim of this research is to propose new framework for taxonomy of various business and its concept, due to the changes in market space. This framework is three-dimension cubic model, based on three concepts, business layer(BL), value chain(VC), and Real/Virtual(R/V) that symbolizes real environment and virtual(or cyber) space. And we showed that this framework is able to describe all expected(or existed) business types in certain industry by the combinations of BL-VC-R/V on three dimension. In addition, we suggested new definition of e-business and e-Logistics from view of BL-VC-R/V. In order to test availability, this framework was applied for logistics related business. and classified typical business types existed (or expected) in logistics area.

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The New Framework for Taxonomy of Business Caused by Cyber Space Marketization and Its Application (공간시장화에 따른 새로운 비즈니스 분류 프레임워크의 제안과 적용)

  • Lee, Hong-Girl;Lee, Jae-Won;Ryu, Hyung-Geun
    • Journal of Navigation and Port Research
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    • v.27 no.4
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    • pp.389-395
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    • 2003
  • The aim of this research is to propose new framework for taxonomy of various business and its concept. due to the changes in market space. This framework is three-dimension cubic model based on three concepts, business layer(BL), value chain(VC), and Real/Virtual(R/V) that symbolizes real environment and virtual (or cyber) space. We showed that this framework is able to describe all expected(or existed) business types in certain industry by the combinations of BL-VC-R/V on three dimension. In addition, we suggested new definition of e-business and e-Logistics from view of BL-VC-R/V. In order to test availability of framework, this framework was applied for logistics related business, and we classified typical business types existed (or expected) in logistics area.

A Study on Applicability of Custom-Tailored Clothing of 3D Virtual Clothing System - Focused on Middle-Aged Women - (3 시스템의 맞춤복 시장 적용가능성에 관한 연구 - 중년여성을 대상으로 -)

  • Lee, Su-Yeon;Lee, Jung-Soon
    • Journal of Fashion Business
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    • v.14 no.4
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    • pp.161-173
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    • 2010
  • This study aims to examine for efficient production methods of custom-tailored clothing and application of 3D virtual clothing system in custom-tailored clothing market, by producing and analyzing both real clothing and 3D virtual clothing. For this study, a middle-aged woman is selected as the subject figure and one-piece is selected as the experimental clothes item. In real clothing, I conducted the wearing evaluation for experts and the subject figure. And In the virtual clothing, I conducted the wearing evaluation with i-Designer using 3D virtual clothing on simulation program. There are some differences between the data from body scanning and the real body size. In the custom-tailored clothing market in which the fitness is important, the research which measures the more exact data is needed. And in the case of complicate design, the functions which measure the activity and the fitness variously and correct the parts of curves are needed. This study experiments the availability of application of 3D Virtual Clothing System in custom-tailored clothing market by selecting one-piece as the experimental clothes item. So the follow-up studies for the other designs and fabrics are needed. Also, if the studies for checking the clothes pressure, the amount of composure, the space between skin and clothing when the virtual model wearing clothes is walking or shaking his arms are proceeding, then 3D virtual clothing System is applicable in custom-tailored clothing market. But there are some restrictions and lack of education in virtual clothing System yet, and it makes hard for workers in clothing market to use it in real production. However, 3D virtual clothing System will be practical in real market if there would be more research on its usability and practicality, and workers in clothing market can be easily educated on techniques of 3D virtual clothing system.

A study on the comparative awareness survey of waterfront areas in Haeundae, Jagalchi and Yokohama (해운대, 자갈치, 요코하마의 워터프런트 지역에 있어서 수변공간의식구조에 관한 연구)

  • Kon, Masayuki;Lee, Myung-Kwon;Yang, Dong-Cheon;Ahn, Chang-Su
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2012.10a
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    • pp.37-38
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    • 2012
  • This study intended for Yokohama Minato Mirai21 district in Japan as waterfront, and Korea did an object again in Haeundae on high ground beach, a Jagalchi market. I carried out questionary survey in an object with the three places and investigated human waterside space consciousness to keep that I came and went. I analyzed the waterside space consciousness of the user to see a questionnaire result. It was 78.7% of 237 people, and there was much 'which felt the' sea breeze for the waterside space consciousness most, and 'that' which the 'sea was seen next saw 217 72.1%,' ship appeared by 203 67.4% order. I carried out reclassification for human five senses (sight, hearing, the sense of touch, taste, sense of smell) and activity, seven items such as the existence of the institution by the question contents of 19 about the waterside space consciousness each and grasped the consciousness of the waterfront user. As a result, Haeundae sense of smell was 32.3%, and a Jagalchi market was that sense of smell (26.1%) had an influence on the waterside space consciousness in 32.3% of taste, 21, Minato Mirai, Yokohama district, and sea building on high ground beach appeared.

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A Network-Based Model for Estimating the Market Share of a High-Speed Rail System in the Korean NW-SE Corridor (네트워크 기반모델을 이용한 서울-부산간 고속철도 개통 후의 교통수단별 시장점유율 예측)

  • Gang-Len Chang
    • Proceedings of the KOR-KST Conference
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    • 2003.02a
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    • pp.127-150
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    • 2003
  • This research presents a novel application of static traffic assignment methods, but with a variable time value, for estimating the market share of a high-speed rail (HSR) in the NW-SE corridor of Korea which is currently served by the airline (AR), conventional rail (CR), and highway (HWY) modes. The proposed model employs the time-space network structure to capture the interrelations among all competing transportation modes, and to reflect their supply- and demand-sides constraints as well as interactions through properly formulated link-node structures. The embedded cost function for each network link offers the flexibility for incorporating all associated factors, such as travel time and fare, in the model computation, and enables the use of a distribution rather than a constant to represent the time-value variation among all transportation mode users. To realistically capture the tripmakers' value-of-time (VOT) along the target area, a novel method for VOT calibration has been developed with aggregate demand information and key system performance data from the target area. Under the assumption that intercity tripmakers often have nearly "perfect" travel information, one can solve the market share of each mode after operations of HSR for each O-D pair under the time-dependent demand with state-of-the-art traffic assignment. Aside from estimating new market share, this paper also investigated the impacts of HSR on other existing transportation modes.

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