• Title/Summary/Keyword: Market diversification

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Regulatory Reform Solution of VR Contents Industry based on Simulator (시뮬레이터 기반 VR 콘텐츠 산업의 규제 혁신 방안)

  • Song, Seung-Keun
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.21 no.11
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    • pp.2083-2088
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    • 2017
  • This study aims to explore the problems of the VR content industry, which is the core of the newly emerging fourth industrial revolution and convergence new industry, and to find alternatives to solve them. Through in-depth interviews with experts, we collected elements that impeded the development of VR content industry. As a result, the simplification of the VR simulator's content changes, the regulation of the VR simulator was newly established within the Game Industry Act, and the diversification of the input amount were the reasons. Simplification of deliberation provides the basis for new platform business. The new law is to reflect the characteristics of VR content properly and to avoid unnecessary regulation by existing laws. The adoption of various input methods is intended to actively expand the market for new industries. This study is expected to contribute the safe ecosystem by reviewing the factors that impede the development of the new industry as suggesting alternatives.

Study on the types of portfolio of MPP(multiple program provider) -Focused on the affiliates of free TV- (지상파 계열 MPP의 브랜드 포트폴리오 유형에 대한 연구)

  • Lee, Moon-Haeng
    • Korean journal of communication and information
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    • v.42
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    • pp.107-139
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    • 2008
  • With the rapid change of broadcasting industry, the dominant market power of Korean free TV is going down. The purpose of this study is to estimate what is their strategy to recover the actual difficulties as for advertising media and production company. We will focus on mainly their horizontal diversification, MPP(multiple program provider). They will be classified and analysed by 5 portfolio types of Aaker: Cashcow Brand, flanker Brand, Strategic Brand, Silver Bullet Brands and Branded Energizer. For this, we will study the data from Korean Broadcasting Committee, home page of each channels, etc. At result, since MPP(multiple program provider), affiliates of Korean free TV have the stable advertising revenues compared with other cable channels, there are many cases of Cashcow brands which need few supplementary investment from the parental company and influence positively for the other channel brands.

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A Study on the Promotion of Global Competitiveness of Korean Game Industry through Activation of Arcade Game business (아케이드 게임비즈니스의 활성화를 통한 한국 게임산업의 글로벌 경쟁력 증진 방안에 관한 연구)

  • Kim, Young-Wook;Jang, Young-Hyun
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.13 no.6
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    • pp.289-295
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    • 2013
  • Arcade game up until early 2000 had been highly influential and profitable industry that occupied most of the market share for the Korean domestic game industry. However, extensive and yet tightened restrictions were imposed to the industry in 2006 due to the problems of speculative games such as winning rate manipulation, serious addictiveness, and etc. This resulted in damaging healthy arcade game business and eventually caused it seemingly impossible to comeback up until now. This study is to address the current arcade game industry in Korea along with the best practices in other countries to come up with propositions for the comeback of domestic arcade game industry and improvement of competitiveness. Ultimately it is to develop diversification and flexibility and to induce new business opportunities in the domestic arcade game industry by proposing the ways to convert the bad perception and introduction of functional games.

Dynamic Linkages : Stock Markets, Construction Industries, and Construction Firms (한국 건설주가의 동태적 국내외 연계성에 관한 실증분석)

  • You, Tae-Woo;Jang, Won-Ki
    • The Korean Journal of Financial Management
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    • v.20 no.1
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    • pp.125-162
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    • 2003
  • This paper investigates the short- and long- run relationship among Korean, U.S. and Japanese construction indices. We conducted the Johansen's cointegration tests on the hypotheses that the construction indices of three countries we related in the long-run as well as in the short-run. The test results show that there exists no long-run relationship among three countrie's construction indices. In addition, the cointegrating relation did not exist for three countrie's stock market indices and five major Korean construction firms. It fumed out that the U.S. indices Granger-causes Japanese and Korean indices. This finding implies that there may exist international diversification benefit through forming a portfolio from these indices.

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Framework for Self-reconfigurable and Collaborative Supply Chains and Revenue Sharing Strategy based on Trust Models of Enterprises (자율 재구성형 협업 공급망 프레임워크 및 기업간 신뢰모델 기반 이익분배 전략 개발)

  • Lee, Ki-Youl;Ryu, Kwang-Yeol;Moon, Il-Kyeong;Jung, Moo-Young
    • Journal of Korean Institute of Industrial Engineers
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    • v.37 no.4
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    • pp.323-330
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    • 2011
  • Globalization of market and diversification of customers' needs make enterprises to collaboration of participants in supply chain. To establish collaboration, supply chain must have the flexibility and reconfigurability, which are supported by fractal based supply chain management (FrSCM). In this paper, base on the FrSCM, formulation of trust model among the enterprises in the supply chain, and development of profit sharing strategies in the supply chain based on the trust model are investigated. To evaluate trust model, generation of enterprise's goal and its description, extraction and systematic composition of trust factors and trust evaluation are investigated. Based on the developed model, we developed the fuzzy inference engine to evaluate the trust value in terms of numerical value. And then revenue sharing strategies are developed based on the fractal concept and trust model for the collaborative SCM. The fractal concept is used to obtain the optimal production and transportation plans. In addition, the trust model will be integrated into the RS model. In such an RS model, the supply chain will obtain the maximum total profit and profit of each participant depends on its trust value.

Internet Marketing Channel of Airline and Strategies of Travel Agency : Intertype Competition and Re-intermediation (인터넷 유통경로 형성에 따른 기존 경로구성원의 대응전략: 항공권 유통경로에서 여행사의 관점을 중심으로)

  • Park, Jin-Yong;Kim, Sung-Hee
    • Journal of Distribution Research
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    • v.12 no.3
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    • pp.49-67
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    • 2007
  • The rapid spread of Internet has significant effects on changes in the distribution channel. The direct transaction between manufacturer and consumer could create the threats of dis-intermediation to existing channel members as middlemen. Air-ticket market also has changed in Internet marketing channel era. This study is mainly concerned with understanding the reaction of travel agency to Internet marketing channel. The objectives of this study is to propose and test the model that the perceived threats of dis-intermediation affect the reactions of travel agency: increasing channel competence, decreasing concentration, and deriving diversification. The model basically adopted the arguments of intertype competition, considering the arguments of re- intermediation in order to explain the reaction of using Internet. The result of survey from 158 travel agencies supported most of hypotheses. All the hypotheses are accepted except the relationship between threats of dis-intermediation and increasing channel competence.

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Globalization Development Plans of the Convergence Systems and Policies for Domestic Fire Industry (국내 소방산업의 글로벌화 융합형 제도와 정책의 발전방안)

  • Ku, Jae-Hyun
    • Journal of the Korea Convergence Society
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    • v.6 no.5
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    • pp.55-61
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    • 2015
  • This study is related with globalization development plans of the convergence systems and policies for domestic fire industry. The current issues are analysed from the condition of the policy enforcement of fire industry promotion and analysis results of the fire industry's environment. Consequently, advanced plans of promotion law and overseas expansion plans for fire industry is proposed, Especially, overseas expansion plans include technology policy strategies and activate plans of overseas expansion support for fire industry. Plans of overseas expansion support for fire industry are discussed in terms of three detailed plans including with diversification of foreign exhibitions support of fire industry, dispatch expansion of overseas market pioneer and expansion of the asian emerging markets. Especially, plans of expansion of the asian emerging markets will lead the strategic performances including with establishment of superiority in domestic fire system, provision of infrastructure abroad in domestic fire industry and of Induction of establishment in domestic fire inspection systems.

Study on the Fashion Trend of Contemporary Men's Wear Since 1990 (1990년대 이후 현대 남성복에 나타난 패션 경향에 관한 연구)

  • Kim, Hye-Jeong
    • Journal of Fashion Business
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    • v.14 no.5
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    • pp.78-92
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    • 2010
  • The culture phenomenon, which the desire of self expression is noticeable and the diversity of gender identity is widely accepted, simply makes a difference in the lifestyle of one human being rather than the dichotomous classification of male and female. Now, the delicate and aesthetic sensitivity classified as the feminine characteristics is no longer the exclusive property of female and this refers to substituting it as a social gender from the concept of biological sex. This phenomenon has influenced on the male culture and is creating various codes according to the cultural gender extended from the gender as a social role. Also, the transition into the western lifestyle has extended the aesthetic emotion to accommodate new codes from the diversification and globalization of lifestyle. The mansumer power, which does not care too much about the money for the emotionally attached items, has enabled various fashion styles. After analyzing the diversified clothing behavior conducted by these people in connection with the social phenomenon, First, this shows the phenomenon of emotional value pursuit that finds pleasure over the clothing as the item of augmented reality is added to the concept of play, in which the real space referred to as garment and virtual space of playing the rock, paper and scissors game meet together within the augmented reality. Second, the convergence concept has enabled the coordination of new style by obscuring the area of design concept and this refers to the changes in design from the development of new items and transformation into double-style details. Third, the divergence that intensively provides specific use/convenience and specialized value shows a change in the fashion market from the phenomenon that admits various gene rations of culture and specifically, takes differently about the recognition of middle-aged males. Fourth, the variety seeking tendency receives attention as the value of future design together with the phenomenon of discriminative value pursuit. In the male fashion, it is linked to the collaboration with the design area and this tells that the fashion with the narcissistic cross-dressing and motto of neutral gender without being sided to male/female is rising.

A Study on the Fashion Style of the New Generation in Korea -with reference to the newspaper and magazine in 1980's- (한국 신세대의 복식양식 - 1980년대 신문과 잡지를 중심으로 -)

  • Yum Hae Jung;Cho Kyu Hwa
    • Journal of the Korean Society of Clothing and Textiles
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    • v.16 no.3 s.43
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    • pp.233-242
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    • 1992
  • This study primarily concentrates on the Fashion Style of the New Generation which has come into being in 1980 with reference to the contents of the newspaper and magazine in 1950's. . The New Generation has undergone the social and cultural change under the effect of mass communication, mass consumption brought by the economic development, sports boom promoted during the period of Asian Games and Seoul Olympic Games and the adoption of the policy for the autonomous school uniform. In the process of the social and cultural change, they have the common peculiarity such as sensitivity, anthoritarianism and polarity and they have taken an important part in the development of the 'Young Fashion' The characteristics of their fashion styles are divided into three periods as follows; 1. The rising period (1980-1982): The most important pecuriality of the first step can be sum up to the following point. The free fashion style replaced the formal one such as T-shirt or casual wear comes into as a everyday dress. Moreover, many people become interested in the New Fashion which is gradually diversified and high-qualified. As a natural consequence, the lively interest of the people has brought into the appearance and competition of the New Brand in fashion industry 2. The growing period (1983-1986): Mannish Look, so-called 'New Fashion' gained the summit of the fashion and change over conservatively. However, 'Mannish Look' have great effect on the Fashion Style until now on. Specially in Korea, 'Punk Style'and 'Androgynous Look' can be an example among many. 3. The diversifying period (1987-1989): The Fashion Style has developed variously even though the Reactionism takes the lead as the main current of the Korean Fashion. Moreover, it is noticeable that man comes into the stage as a new fashion group and the fashion market begins to dear in various lines of goods with moderate and low prices. These various aspects can be regarded as diversification in the Fashion Style as the needs in the times and society.

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Development of an Organic Dairy Complex by Contract Farming with an Enterprise: A Case Study of Gochang-gun, Jeollabuk-do (계약생산에 의한 기업 주도형 유기낙농단지의 형성: 전라북도 고창군을 사례로)

  • Jang, YoungJin
    • Journal of the Economic Geographical Society of Korea
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    • v.18 no.4
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    • pp.522-538
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    • 2015
  • The objective of this study was to review how contract farming started in Gochang-gun and identified its characteristics among the contracting parties and the consequent changes in the region's dairy industry with regard to the contract production of organic milk in Gochang-gun, Jeollabuk-do, Korea in conjunction with the Maeil Dairy Industry Corporation. The contract was established in keeping with the product diversification strategy of the company after a crisis due to opening of the market, taking advantage of the clean environment of Gochang-gun and positive attitudes of the local government and dairy farmers. The expansion of the participating farms led to a production gap among dairy farms in the region; however, the overall concern over the conventional practice of contract farming was mitigated as the organic farming spread with the conversion of the contract farms to organic farms.

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