• Journal of Distribution Science
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• v.20 no.5
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• pp.75-84
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• 2022

Purpose: The paper employs the theory of planned behaviour, social identity theory, social presence theory, and social exchange theory to propose a model for using the social media platform Facebook in distributing information in universities. Research design, data and methodology: Data were obtained from 618 students at Hanoi University of Industry (HaUI) in Vietnam. The study used structural equation modeling in SPSS and the statistical analysis software AMOS version 24 to explore the information distribution role of Facebook. Results: Findings reveal that subjective norms and social presence play a key role in driving students to use Facebook for studying. In addition, university administrators can boost student satisfaction and academic achievement through Facebook. Interestingly, students who strongly identify with the brand name of the university have a strong connection with the university are more likely to engage in behaviors supportive toward the university. Conclusions: These findings show that Facebook had played a key information distribution role in universities. Thus, the study provides the executive board of the university and teachers can gain new understanding of why students employ Facebook for studying as well as capitalize on the platform to improve several operational metrics such as brand identification, student satisfaction, and academic achievement.

• Asia-Pacific Journal of Business
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• v.13 no.1
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• pp.289-300
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• 2022

Purpose - This study is a study on China's national flower, the Peony Festival', with a focus on the Heze International Peony Festival, which is called the "City of Peonies, to investigate the difference in the importance and achievement of festival items". Design/methodology/approach - IPA is used to identify items that need to be improved for festival satisfaction attributes, and to suggest the direction of the annual peony festival in the future. Findings - The difference in importance and achievement for each of the 17 items of the Heze International Peony Festival, there was a statistically significant difference between importance and satisfaction, except for the peony admission ticket. It was found that satisfaction was relatively low in these items as it was higher than the average value. Second, the first quadrant showed information on traffic communication, food taste, convenient facilities (parking lot, restroom, shelter), service delivery speed, service provider attitude, natural scenery at the festival site, road signs, and information boards. Third, the diversity of cultural performances appeared in the fourth quadrant. Finally, the second quadrant is an area of high importance but low achievement. Two items were derived: the environment of the entertainment venue and the diversity of the entertainment venue. Research implications or Originality - These are the items that led to the dissatisfaction of visitors to the festival, and seem to be the items that need to be improved the most urgently.

• Asia Pacific Journal of Business Review
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• v.6 no.1
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• pp.61-73
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• 2021

This study attempted to examine the structural relationship between the main factors that determine the intention to continue participation in yacht activities. Specifically, motivation for yacht activities was divided into achievement motivation, social motivation, escapist motivation, conspicuous motivation, and hedonic motivation, and the effect of each motivation on the satisfaction and continuous intention of yacht activities was examined. This study surveyed 338 ordinary people who were interested in yacht activities or had experience in yacht activities, and verified the main hypothesis through regression analysis. The main analysis results of this study are as follows. First, it was found that achievement motivation did not affect satisfaction. Second, it was found that social motivation had a positive (+) effect on satisfaction. Third, it was found that escapist motivation had a positive (+) effect on satisfaction. Fourth, it was found that the conspicuous motivation had a positive (+) effect on satisfaction. Fifth, it was found that hedonic motivation had a positive (+) effect on satisfaction. Sixth, it was found that the achievement motivation had a positive (+) effect on continuous intention. Seventh, it was found that social motivation did not affect continuous intention. Eighth, it was found that escapist motivation had a positive (+) effect on continuous intention. Ninth, it was found that the conspicuous motivation did not affect continuous intention. Tenth, it was found that the hedonic motivation had a positive (+) effect on continuous intention. Eleven, satisfaction was found to have a positive (+) effect on continuous intention. This study derived academic and practical implications based on the analysis results and proposed future research directions.

• Journal of Information Technology Applications and Management
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• v.13 no.3
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• pp.89-105
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• 2006

Information revolution shifted the meaning of education from traditional face-to-face education to technology integrated virtual one, namely cyber education. A new way of education, however, has not constituted its methodological standards either performance measurement scheme. The study probes the critical factors that influence students' achievement and satisfaction especially in the cyber education environment. Using hierarchical regression, important factors for students' achievement and satisfaction in the management education environment are presented. The results indicate that students' individual characteristics are relatively less influential for cyber education success. Rather, institutional supports including provision of in-depth interaction among students and with the instructor are more critical. We can infer that cyber education essentially requires three factors: in-depth interactions with instructor collaborative environment among peer students technical support from the institution.

• Journal of the Korea Safety Management & Science
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• v.23 no.4
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• pp.113-120
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• 2021

In the past, manufacturing-oriented industries focused on improving labor productivity to achieve economic growth. Korea is changing from a labor-intensive industry to a technology-intensive industry in order to occupy a competitive edge compared to other countries. Recently, a lot of investment has been made not only in technology-intensive industries but also in information industries. Therefore, it is developing in various forms such as special technology, platform industry, and virtual reality as a technology-intensive industry and information industry field. In this social phenomenon, the necessity of starting a business using new ideas and technologies is increasing. Therefore, universities also need entrepreneurship education for their students, and it is necessary to investigate how the contents of the university's start-up education support, individual achievement needs, and the degree of acquisition of start-up knowledge affect the establishment of business strategies necessary for start-ups.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.12 no.1
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• pp.111-121
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• 2017

Management condition of small business is very poor owing to entry barriers and excessive competition. Of course, it is believed that differences in competitiveness and result arise from characteristics of a businessman. Therefore, this study intends to grasp relationships between businessman's characteristics and management result of small business and to investigate moderating effects of trust in social capital on the management result. Through this, it mainly aims to draw implications to secure self-regenerating power of small business which faces various difficulties now. Research result is as follows: First, it was found that management result was influenced by the order of achievement need, risk-taking propensity and intuition among businessmen's characteristics. It seems to well reflect businessman's characteristics of the tendency to rely on his own intuition through confidence and an optimistic view. Second, there were moderating effects on confidence between achievement need and management result. Third, as implications to secure self-regenerating power of small business based on above contents, this study asserted to prepare various political measures in order to encourage achievement need of small business and then, to raise survival rates of small businessmen who face serious social problems today.

• Journal of the Korea Safety Management & Science
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• v.24 no.2
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• pp.17-24
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• 2022

It was legislated in Korea that the small-sized enterprise with fewer than 50 employees should appoint at least one managing officer in order to improve safety and health of the employees since 2016. Study on the effectiveness of this legislation is hardly found, however. This study tried to evaluate effectiveness of the regulations for appointing the safety and health management officer in small-sized manufacturing companies and make suggestions to improve it. It was done by pairwise comparison between the level of safety and health achievement of 52 companies before and after the legislation. A scorecard system and questionnaires were devised for assessing the level of safety and health achievement and surveying awareness and practice of the regulation in the field. Results from quantitative and qualitative analyses performed in the study confirm that the safety and health achievement score has increased significantly after appointing the managing officer. It is also revealed that the lack of expertise and motivation of the appointed officer would yield pointless outcomes. Recommendations to make it better the effectiveness of the regulation are: to administrate requirements more strictly to be appointed as a safety and health management officer, to revise the curriculum to train the expertise of the appointed officers, and to expand financial support of the government to settle the safety and health management system.

• Journal of Korean Society of Rural Planning
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• v.21 no.1
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• pp.51-61
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• 2015

The purpose of this study was to analyze the effectiveness of training Program for return farm. In detail, this study evaluated the trainees' satisfaction, achievement, and effectiveness of the education. This Study polled 250 trainees who presented the Return farm training program. The results of analysis are as follows; First, the satisfaction and the reliability on the educational institutions of return farm was the highest. Second, Trainees' replied that their Agricultural Techniques was improved. Especially, 'business administrative ability, cultivation techniques & management ability, and agricultural machinery using ability were enhanced. Their self-confidence of return farm was increased. Third, the correlation of satisfaction, achievement and effectiveness of training program was statistically significant. The findings of this study will be used to plan of return farm education program.

• Journal of Venture Innovation
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• v.7 no.1
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• pp.131-149
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• 2024

This study was important considering the prevalence of small business owners in the Korean economy and the challenges they faced amidst an economic downturn. The business performance of these owners was crucial for their survival. Thus, an empirical analysis was conducted to identify factors influencing their management performance. The analysis included personal characteristics of small business owners such as innovativeness, management capability, need for achievement, and technical capability as independent variables, along with product differentiation factors. Additionally, the moderating effect of social capital on these variables and their impact on management performance was tested. To achieve this, a survey targeting small business owners across Korea was conducted, and data from 250 respondents were utilized. Hierarchical regression analysis using SPSS 24.0 was employed for the empirical analysis. The results indicated that management capability, need for achievement, and product differentiation significantly positively impacted business performance. However, the impact of innovativeness and technical capability was not tested. The influence of the variables on business performance ranked as follows: product differentiation, management capability, and need for achievement. The moderating effect of social capital was significant in the relationship between management capability, need for achievement, and management performance, enhancing these relationships. However, the moderating effect of social capital on the relationship between innovativeness, technical capability, product differentiation, and management performance was not tested. These findings underscored the importance of management capability, need for achievement, and product differentiation as key factors affecting the management performance of Korean small businesses. This study was significant as it provided insights into improving the management performance of small business owners in challenging economic conditions by highlighting how the influence of these factors varied depending on the social capital possessed by the owners.

• Food Quality and Culture
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• v.3 no.1
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• pp.27-33
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• 2009

This study evaluates the effectiveness of the "Seoul Sanitation Grading System Evaluation Index" developed earlier and to analyze sanitation management practices in restaurants in Seoul, Korea. The categories evaluated were the food management standard, facilities/equipment standard, and essential checking items specified in the law. These items were graded and classified into A ($100{\sim}90$), B ($89{\sim}80$), C ($79{\sim}70$) and Score (less than 69) based on the criteria set by the present researchers. We randomly selected 56 restaurants in five local cities (Jung-gu, Seocho-gu, Jongno-gu, Songpa-gu and Yeongdeungpo-gu) and investigated each by actually visiting the site of business. The achievement rate for food management standard was 80.8%; as for the specific items in the category, it was the highest in food ingredients at 77.1% and the lowest in food storage at 62.1%. For the facilities/equipment standard, the achievement rate was 77.8%; as for the specific items in the category, it was the highest for vermin at 88.1% and the lowest for operation at 70.8%. The achievement rate for overall individual sanitary management was 70.7% and in the category, the lowest score was seen in hand washing at 57.1%. The overall average score of sanitation management practices using the Seoul Sanitation Grading System Evaluation Index in restaurants in Seoul was 73.7, which fell into the C category. As for the number of restaurants in each grade category, there were 10 (17.9%) in each category of A ($100{\sim}90$), B ($89{\sim}80$) and C ($79{\sim}70$) with 30 (53.6%) scoring higher than 70, whereas those scoring less than 69 included 26 (46.4%). The average scores for those restaurants designated by local governments (exemplary restaurants, general restaurants, best Korean restaurants in Seoul) were not significantly different; however, they were higher in franchises than those small restaurants ran by individuals.