• 한국패션뷰티학회지
• /
• 제1권1호
• /
• pp.143-151
• /
• 2003

As korean women despised to transform their appearance into totally different shape, and they regarded to enhance a inherent beauty ideal beauty, korean traditional make-up culture was natural. But in modern society, make-up has been developing as one of the beauty industry and it means make-up involves more meanings than primitive period and needs to study its multi-dimensional connotation to understand in the culture. The purposes of this study were to find out what was represented in make-up ad and how it has been changed. The data of this study were collected from make-up advertisement printed in 'Hyang Jang' which is a periodical of amole pacific cosmetic industry from 1972-2001, and qualitatively analysed. As a results of content analysis were: The characteristics of non-verbal expression in make-up advertisements were different by the time. Generally person-appeal advertisements were more than product-appeal advertisements. And in the 1970s and early 1980s, person-appeal advertisements were appeal to the lifestyle, but after that person itself was appealed. And also after early 1980s, image-appeal advertisements were increased.

• 한국패션뷰티학회지
• /
• 제3권2호
• /
• pp.1-11
• /
• 2005

This study is focusing on typicalized character make-up of TV Drama characters. The purpose of this study is to analyze the interconnections of its images and impressiology concretely, and then reflect on an application approach of impressiology. The aim of make-up lies in not only helping actors to visualize their own external qualities, appropriate the quality of a play, but also audience and spectators to be immersed in the concrete fact of i character person. Impressiology will be a data to give the understanding and sympathy of make-up work. I would like to utilize character make-up based on impressiology for creative and effective make-up techniques, and make it a typicalized character. Also I will examine the horizon of a new make-up technique through character development according to the demandes of the times. As a result of this study, we find that expression method of characteristic character generalized representatively is the common quality of impressiologistc image. Also we see that such a impressioiogistic image is useful for the fundamental basis of character expression method.

• 한국융합학회논문지
• /
• 제8권4호
• /
• pp.273-278
• /
• 2017

현대의 아트메이크업은 미를 목적으로 하는 인간의 원초적 욕망이나 욕구의 논리적 사고에서 벗어나 개성화 차별화의 추세에 따라 폭넓게 전개되어지고 있으며 고객의 니즈(needs)에 맞게 다양하게 융합 접목되어지고 있다. 20세기 미술사조의 중심이 되는 입체주의는 아트메이크업을 표현하는데 있어 창의성을 기반으로 하는 좋은 소재가 된다. 이에 본 연구는 입체주의 표현기법을 아트메이크업에 융합시켜 아트마스크에 제시함으로써 새로운 디자인 발상과 표현영역을 창출해내는 데 있다. 연구방법은 선행연구와 인터넷 자료, 전문서적 등을 토대로 입체주의와 아트메이크업에 대한 고찰 후, 입체주의 표현기법을 크게 복수시점, 형태의 분할, 콜라주로 나누어 피카소의 작품을 모티브로 아트마스크에 융합 디자인한다. 이러한 연구 결과, 입체주의 표현기법이 아트메이크업에도 적용 가능하게 나타났으며 창의적인 아트메이크업 융합 디자인을 도출해내어 제시할 수 있었다. 향후 이에 따른 연구가 활발히 이루어지기를 기대해보며 본 연구가 아트메이크업 디자인 개발에 도움이 되길 바란다.

• 복식
• /
• 제60권1호
• /
• pp.91-100
• /
• 2010

In the rapid development of science, technology, information, cultural industry during the 21st century, hybridity is consistently shown in which different techniques, systems, and sorts in society, industry, culture, and art are combined. The purpose of this study is to analyze the formative characteristics of hybrid make-up that is shown in the field of make-up as a practical art reflecting society and culture of a specific period, to understand the tendencies of modern make-up, and to present data for predicting changes in the future. According to the results of this study, the hybrid characteristics of make-up indicate as follows. First, hybrid make-up at a timely aspect in which senses transcending times by mixed expression of traditional classicism and modernism coexist and mingled, Characteristics of hybrid make-up at a local aspect are shown in one make-up by expressing modern tendencies that break from homogeneity, uniformity, and concentration as interests in other cultures and borrowing them in modern images. Also in modern period, characteristics of hybrid make-up at a cultural aspect are shown by mixed expression of conflicting cultural factors such as modern beauty of cutting-edge technology, female & male, and elegance & activeness in one makeup. Within the multiplex, modern social system in this period of cutting-edge technology, "tendency of hybrid design" as a social, cultural phenomenon is shown to be a complex, new designing tendency due to mixture and deconstruction of various genres. Hybrid make-up, seeking diversification and open-mindedness, is predicted to be consistently developed owing to infinite materials of design, being expected to be stronger and newer in the future.

• 한국의류학회지
• /
• 제29권3_4호
• /
• pp.414-424
• /
• 2005

This study aims to suggest new directions for the development of make-up design by understanding characteristics of deconstruction make-up and to search for new directions and methods in theme expressions and design conceptions by making illustrations with deconstruction themes. This study examines conceptual characteristics of Derrida's deconstruction, and analyzes the various deconstruction make-up styles through the famous fashion magazines such as Beauty Collection, Collections, Fem, Modain, and Vogue since 1997. The make-up illustration works in this study were made depending on these styles. At first, the nature of deconsouction make-up can be explained as deconstruction of existing methods, deconstruction of the sexes and deconstruction of history or ethnicity. The deconstruction of existing methods can be subdivided into decadence make-up, detester make-up, graphic make-up and collage make-up. Deconstruction of the sexes can be explained androgynous make-up. Deconstruction of history or ethnicity is subdivided into white makeup, ancient Egyptian dark eye make-up and raceless make-up. The deconstruction make-up illustrations present infinite possibilities in expression styles through three dimensional expressions and media mixture using not only drawing materials including watercolor, poster-color, and color pencils but also objets including magazines, coarse fabrics, screentone, beads, suede, sand and so on. The study shows that since deconstruction make-up illustrations are not limited to depiction-centered expressions, they serve creating unique images and future inspirations.

• 복식문화연구
• /
• 제7권3호
• /
• pp.72-92
• /
• 1999

The purpose of this thesis is to review relationship between various expression method in modern make-up and the tendency of Neo-Avantgarde. In this paper, the author classified the distinctive characters in Neo-Avantagarde with Historicism, Decadence, Humor, and Inhumanism and explained innovation and creatio which is manifested in the late 1990\`s make-up by studying Neo-Avantgarde tendency expressed in modern make-up. The results are as follows. 1. The Historicism in modern make-up is expressed in Japanese Kabuki Make-up, Chinese Pecking Opera make-up, and Primitive mask Make-up in Africa. 2. The Decadence is manifested in Tattoo make-up which is expressing fetishism and fin-de-냗칟 image, and Snobism Make-up which is expressing selg-ostentation and eroticism with artificial nail and eyelash. 3. The humor appears to the Character Make-up copying the characters in doll plays, animation and juvenile story. In addition it is showed in Kitsch Make-up, which has vulagr, rustic and childish image by wearing so diffusive and cheap ornaments. 4. The Inhumanism is appeared in Graphic Make-up which is in the pursuit of the visual happiness. It includes simple geometrical type, drawing and coloring. It is also showed in Vampire Make-up, which means the make-up style mading horro, hizarrerie, and mistery by primary color(black and red) make-up. As the above, Neo-Avantgarde can account for the diversity and pluralism of contemporary make-up.

• 한국융합학회논문지
• /
• 제7권3호
• /
• pp.35-44
• /
• 2016

본 연구의 목적은 아트메이크업과 초현실주의의 이론적 배경을 보다 심층적으로 살펴보고 초현실주의 데페이즈망에 근거한 창의적인 사고와 발상을 미술과 메이크업이 접목된 아트메이크업의 다양한 표현방식을 재조명하는데 있다. 연구방법은 선행연구와 전문서적, 인터넷 등을 토대로 초현실주의 데페이즈망 개념과 기법, 아트메이크업에 관한 이론적 배경을 이론적으로 고찰한 후 데페이즈망 기법의 특성을 이중적 이미지, 이질적 사물의 결합, 변형 및 변환, 공간의 변조로 분류하여 총 4작품을 제작한다. 이러한 연구 결과는 첫째, 미술과 메이크업의 접목을 통해 창의성을 기반으로 하는 표현영역을 창출해내어 미술과 메이크업분야가 서로 융합 활용될 수 있는 기반을 마련하였다. 둘째, 전혀 다른 공간에서 이미지를 창출해 내어 결합함으로써 보는 이들에게 신선함과 낯섦을 제공한다. 이로서 본 연구자는 창의적인 아이디어를 도출해내어 표현영역을 넓힐 수 있도록 방향성을 제시하였으며 아트메이크업이 단순히 미적수단에서 그치는 것이 아니라 예술의 한 장르로 자리매김하기를 기대해본다.

• 디자인학연구
• /
• 제20권1호
• /
• pp.273-286
• /
• 2007

공연예술은 다양한 영역의 예술 분야가 총체적으로 결합된 장르이다. 무대 분장은 이러한 종합 예술기능의 한 요소이며 배우의 모습을 극중 등장인물로 변화시키고 시각적으로 확대 시켜주어 관객들에게 필요한 성격적 사실을 이해시키는 중요한 의사전달 수단의 역할을 한다. 이러한 극의 내용에 부응하는 극중 인물의 창조적인 분장을 위해서는 의도된 성격과 부합되는 시각적 표현을 위한 분장디자인의 입체적 연구가 필요하다. 하지만 아직도 등장인물의 성격 분장디자인 제작 시 보편적인 기준이 되는 성격 유형별 근거가 거의 없으므로 추상적 감각에 의존하거나 주관에 치우친 개인적 기술 능력으로 디자인을 하게 되는 경우가 대부분이다. 본 논문에서는 특히 분장디자인에서 중요한 "눈과 눈썹디자인"을 중심으로 이론적이고 보편적인 심리학적 성격유형을 극중 인물에 적용시킬 수 있는 성격유형으로 재구성하여 제시하고, 그에 따른 관상학에 근거한 기본적인 외형적 특징을 분석하여, 인물 성격의 표현을 위한 디자인의 틀을 구축함으로써 분장디자인 시 이를 바탕으로 작업을 수행할 수 있는 창조적이고 구체적인 모형을 제시하였다. 본 연구는 분장디자인 제작 시 극중 인물의 성격을 이해하고 그 성격을 배우의 얼굴형에 맞게 표현하는 데 있어 보편적이고 체계화된 분장디자인 모형을 구축함으로써 실제 분장 디자인에 적용시키는데 그 의의를 가진다.

• 패션비즈니스
• /
• 제15권2호
• /
• pp.131-144
• /
• 2011

The purpose of this study is to propose 3D art make-up design process by reproducing real objects through preliminary digital drawing with Photoshop (Photo Shop CS4.0, Adobe, USA) and using special make-up that has never been done previously, and produce creative problem solving plan to make concrete expanding thoughts and ideas. As for this study method, this study was composed of preliminary study, literature study by book examination and positive study on design process that performed preparatory work and reproduced real objects. Real case study by art make-up design process can improve effective design expressing ability by utilizing special make-up, diversify techniques, extend expression areas by materials, and create unique design. In addition, preliminary work by digital drawing, a process to predict real object work in advance, could reduce time and cost while improving work skill for work production, raise design accuracy and make easy the modification of idea. This study is anticipated to activate digital make-up by various digital techniques including Photoshop.

• 한국패션뷰티학회지
• /
• 제3권2호
• /
• pp.31-38
• /
• 2005

Make-up changes facial images. In particular, eyebrow make-up is a part of changing expression most easily and effectively. While color make-up is helpful to produce women's desired image with their favorite colors, eyebrow make-up is hidden actor to give a clear impression to others. Therefore, this study connected facial type which is an important factor deciding facial image with eyebrow, examined image of eyebrow make-up and that changed by facial types and aimed to be helpful in producing more effective facial image with eyebrow make-up considering one's facial type. Consequently, it was found that eyebrow make-up was a great factor in making better facial impression and image and complementing the weakness of facial type. h strong impression of facial type can be changed into soft shape or foolish shape in worse case depending on the types of eyebrow make-up. Eyebrow make-up shows charming image as angle of eyebrow is steep, heavy image as eyebrow is horizontal, cold image as eyebrow tail rises and simple and dull image as it lowers. Therefore, it is known that image of eyebrow make-up can be governed by several factors including angle and direction of eyebrow. Consequently, it is thought that most effective eyebrow make-up considers individual facial types, images of their eyes, noses and mouths and factors deciding angle, direction and colors of eyebrow.