• Title/Summary/Keyword: MOBILE

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The Effects of Mobile Application Quality on Satisfaction and Intention to Pay Mobile Application (모바일 애플리케이션의 품질이 사용자 만족과 애플리케이션 지불의도에 미치는 영향)

  • Kim, Sang-Hyun;Park, Hyun-Sun
    • The Journal of Information Systems
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    • v.20 no.3
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    • pp.81-109
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    • 2011
  • The increase in the number of smartphone users has recently been steep, which started to offer companies and individuals more opportunities to enter into a new business field. Furthermore, the smartphone applications have become one of the hottest topics inside and outside the mobile industry. Still the market is in its infancy and intention to pay of charged application of most smartphone users is relatively low. However, rate of charged application in appstore is expected to be increase steadily for some years to come. In this perspective, it is important to consider the smartphone mobile application. Research on smartphone application is still in its early stage. Thus, the purpose of this study is to find what are the effective factors on user satisfaction and intention to pay of mobile application. Based on information system success model, we proposed system quality(stability, usability, security), information quality(timeliness, accuracy, enjoyment) and service quality(reactivity, reliability, empathy) as factors to effect on user satisfaction in mobile application. The results showed that stability, usability, timeliness, accuracy, enjoyment, reactivity and empathy affected significantly user satisfaction. The relationship among satisfaction and intention to pay of mobile application was significantly supported. The implications of the findings is that firms and individual developers of mobile application should focus on customer retention through enhancing satisfaction and quality.

Mobile SNS Application Accessibility Evaluation for the Disabled and the Aged (장애우 및 고령자 측면에서의 모바일 SNS 앱접근성 평가)

  • Hong, Mee-Hee;Park, Hwa-Jin
    • Journal of Digital Contents Society
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    • v.13 no.4
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    • pp.575-582
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    • 2012
  • Mobile SNS like facebook is famous as an app which users cooperate others and share information without regard to time and place. But it is necessary to evaluate the mobile app accessibility in view of the disabled and the aged to check if they get appropriate interface service to use such a popular app. Mobile app accessibility is an indicator of equal opportunity to mobile app for all users regardless of cognitive and physical attribute. Therefore, this paper evaluates accessibility of facebook and kakaotalk mobile SNS, apprehend the status of conform to the manual, and suggest an improving way, based on 'mobile application accessibility guideline' announced by government and 'mobile application (Android) accessibiliy checking manual(v1.0)' by National Information society agency.

Mobile Coupon Gift-giving Intention Model in Mobile Instant Messenger Environment (모바일 메신저 환경하의 모바일 상품권 선물증여 의도 모형)

  • Yeo, Hyun-Jin;Nan, Chun-Ji;Suh, Yung-Ho
    • Journal of Korean Society for Quality Management
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    • v.42 no.4
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    • pp.717-728
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    • 2014
  • Purpose: The purpose of this research is to develop a model tat explains the motivation of mobile coupon gift intention in mobile instant messenger service. Methods: This study utilized Structural Equation Model to clarify factors those influence mobile coupon gift intention under mobile messenger environment. Results: The research model in this study is verified with two hundreds sample data. This study found that mobile coupon gift-givers's giving intention is influenced by experimental and obligated motivation, price utility, social value of gift-giving, and perceived ease of use of the technology. Conclusion: This study verified five factors those influence to mobile coupon gift-giving intention. Although this study initially suggests and verify gift-giving intention model, we expect further research that related to other factors affecting the intention and other recent technology factors such as personal innovation and others.

A Study on the Evaluation of the Mobile Web Accessibility of Public Library Services (공공도서관 모바일 웹 서비스 접근성 평가에 관한 연구)

  • Lim, Junghyo;Hong, Hyunjin
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.26 no.1
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    • pp.343-360
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    • 2015
  • The purpose of this study was to conduct the mobile OK test which means the web accessibility evaluation tool and to evaluate the public libraries' mobile web services. For this purpose, 81 public libraries were tested and analysed in Mobile Web Best Practices presented by W3C. The results of this study indicate the following several strategies: Support by local governments and provincial education offices, Design mobile web services corresponding with web standards, Removal of harmful elements in the web design process, Making simple mobile web documents, A merger of individual files. The findings of this study expect to expand and improve the public library mobile web services for future.

A Study on Flash Mobile Game Application Using Adobe AIR (어도비 에어를 이용한 플래시 모바일 게임 애플리케이션에 관한 연구)

  • Joo, Heon-Sik
    • Journal of Korea Game Society
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    • v.15 no.2
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    • pp.73-82
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    • 2015
  • This study makes a proposal about Flash mobile game applications using Adobe AIR. In developing a mobile game, the developer programs in Flash ActionScript, and distributes and publishes the program using Adobe AIR so that the game can be played on an Android mobile device. In order to run the game, the player downloads and installs Android Adobe AIR onto the mobile device and sets up the published app. This study designed and implemented a mobile game application and showed that a mobile game is executed on a smart phone. This outcome may be applicable to various genres of apps. Moreover, this study analyzed the trends of mobile games, focusing on their genres and characteristics, and according to the results, most of them were mobile games using Kakao Talk. The analysis results also showed that the popularity ranking of games varied little among sites.

Improved Angle-of-View Measurement Method for Display Devices

  • Lee, Eun-Jung;Chong, Jong-Ho;Yang, Sun-A;Lee, Hun-Jung;Shin, Mi-Ok;Kim, Su-Young;Choi, Dong-Wook;Lee, Seung-Bae;Lee, Han-Yong;Berkeley, Brian H.
    • Journal of Information Display
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    • v.11 no.1
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    • pp.17-20
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    • 2010
  • With the increasing demand for a better FPD image quality, better evaluation metrics and advanced display quality measurement methods are required to meet these needs. There are many measurement methods for evaluating the viewing angle of various display devices, but these methods, which include luminance drop, color shift, and contrast ratio decrease, are imperfect considering that human perception does not completely correlate to them. In this paper, a new method of measuring the perceptual angle of FPDs is proposed, considering human visual perception, which uses the color space of the color appearance model.

Hybrid Sensor Calibration Scheme for Mobile Crowdsensing-Based City-Scale Environmental Measurements

  • Son, Seung-Chul;Lee, Byung-Tak;Ko, Seok Kap;Kang, Kyungran
    • ETRI Journal
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    • v.38 no.3
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    • pp.551-559
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    • 2016
  • In this paper, we propose a hybrid sensor calibration scheme for mobile crowdsensing applications. As the number of newly produced mobile devices containing embedded sensors continues to rise, the potential to use mobile devices as a sensor data source increases. However, because mobile device sensors are generally of a lower performance and cost than dedicated sensors, sensor calibration is crucial. To enable more accurate measurements of natural phenomena through the use of mobile device sensors, we propose a hybrid sensor calibration scheme for such sensors; the scheme makes use of mobile device sensors and existing sensing infrastructure, such as weather stations, to obtain dense data. Simulation results show that the proposed scheme supports low mean square errors. As a practical application of our proposed scheme, we built a temperature map of a city using six mobile phone sensors and six reference sensors. Thanks to the mobility of the sensors and the proposed scheme, our map presents more detailed information than infrastructure-based measurements.

A Study on the Tariff Index of Mobile Telephony in Korea

  • Kim, Jin-Ki
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2000.04a
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    • pp.74-77
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    • 2000
  • Since the opening of the mobile telecommunications market to new entrants in 1996, the mobile telecommunications industry in Korea has transformed into a severely competitive market. Although there are numerous methods to evaluate the effects of the competition policy, the most relevant would be to measure the decreased degree of mobile service tariff. Also, after the Introduction of competition in the market, most carriers launched a variety of new tariff plans, which would satisfy the users′ traffic volume and pattern. Therefore, it is necessary to develop a "mobile tariff index" that would collectively consider all the various tariff plans. This paper aims to develop a mobile tariff Index that would accommodate all the various tariff plans provided by mobile carriers. To develop this mobile tariff index, mobile user′s will first be classified by their traffic volume, and then calculate the average tariffs per minute of each group of users, and lastly weight-average those tariffs per minute. And finally, this paper shows the mobile tariff index by considering those averaged tariffs and the carriers′ market shares to reflect the contribution of individual carriers and the users′ traffic volume.

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Research for characteristic and promotion system of mobile commerce based on mobile internet (모바일인터넷 기반 모바일커머스의 특징 분석 및 활성화 방안 연구)

  • Nam Chong-Hoon
    • Journal of Digital Contents Society
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    • v.5 no.2
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    • pp.133-142
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    • 2004
  • The purpose of this study is to analyze characteristic of mobile commerce based on mobile internet and diagnose obstacles and suggest promotional plans in terms of for mobile commerce. First of all, this study defines the concept of mobile internet and mobile commerce as on, and then analyzes the characteristic and the status quo of mobile commerce in the aspect of technology and business and customer. In conclusion this study there are many problems to overcome to expand mobile commerce environment. However, the environment of internet is moving from online to wireless and the volume of e-commerce through internet is growing rapidly. Thus, mobile commerce will be a matter of course in information society.

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Design and Implementation of a Proxy-based Mobile Grid Services Framework (프록시 기반의 모바일 그리드 서비스 프레임워크 설계 및 구현)

  • Kim, Min-Gyu;Park, Si-Yong;Lee, Bong-Hwan
    • Journal of Internet Computing and Services
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    • v.8 no.3
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    • pp.85-98
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    • 2007
  • In distributed computing paradigm, mobile surrogate systems have not gained wide acceptance because of security concerns that have not been suitably addressed yet. Currently even the widely used Grid middleware, Globus, does not have a host authentication mechanism, which makes it hard to provide high performance Grid computing capabilities to mobile clients. In this paper, a mobile Grid service framework is designed and implemented in order to provide Grid services to mobile host such as PDA. The surrogate host-based system allows mobile hosts to be provided with Grid services while moving. The implemented mobile Grid services system has been applied to mobile healthcare system which utilizes Grid computing for ECG signal processing. The presented system framework can be used as a secure enterprise mobile healthcare system for hospital physicians.

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