• The Journal of the Korea Contents Association
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• v.14 no.2
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• pp.19-27
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• 2014

The amount of personal information has increased dramatically due to the prevalent use of smartphones and the rapid growth of social networking services. Under these circumstances, there has been a lot of efforts to obtain new information based on the overflowing personal data. The conventional character analysis method, which heavily relies on personal surveys, had some limitations in that it was difficult for psychologist to have a complete access to the surveyed results. When it comes to celebrities, however, it is relatively easy to access to their information through various media. Therefore there has been various researches that examined celebrities' personalities. On the contrary, not many studies have focused on analyzing the characteristics of the general public whose information is not so accessible. In this research, we suggest a method to analyze ordinary people's characteristics based on information available via their social networking services. This research focuses on developing a Facebook-native application, which examines the user's character type based on the posts shared in the user's Facebook page.

• Journal of Engineering Education Research
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• v.9 no.2
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• pp.5-20
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• 2006

This study is a part of the research on measuring and developing the creativity of college students, especially of engineering college students. This study was done in the class of imaginative design engineering which was a creativity training program integrated with engineering majors, including idea generation skills, creative problem solving, patent applications, design, manufacturing and marketing. Participants in this program were 75 freshman strudetns in engineering college. The achievements in this program were measured by the figural form of TTCT(Torrance Tests of Creative Thinking), as well as MBTI(Myers-Briggs Type Indicator). The results are as follows. First, TTCT scores of the participants in imaginetive design engineering increased significantly. Second, type indicator scores of MBTI varied significantly, to the directions of extrovert, feeling, and perception. Therefore, according to the results of this study, we can conclude the imaginative design engineering class had significant positive effects on the creativity of the engineering students.

• The Journal of the Korea Contents Association
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• v.13 no.7
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• pp.24-37
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• 2013

This study aims to analyze comparatively the structure of conflict between parents and children in terms of their character with Pixar's and from the aspects of MBTI's type dynamics. Thus, the paper infers the hierarchy of the characters' personality type and psychological function and also analyzes the structure of conflict and reconciliation based on type dynamics. The study has drawn conclusions with the work analysis as follows: (1) The structure shows that the parents' thinking function restricts the children's intuitive function, and it is metaphorized as 'collision between reality and possibility', (2) As the extroverted psychological function of the character having a complementary role complements the underdeveloped tertiary function of the character with deficiency and contributes to the type development, (3) In , the subject of conflict realizes direct, unidirectional complementation, (4) And in , not because of the subject of conflict but because of the mirror character, indirect, bidirectional complementary methodology differs.

• Archives of design research
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• v.16 no.1
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• pp.229-240
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• 2003

This study, planed as an idea to promote the degree of the qualitative satisfaction on the residential space and to correspond effectively with the several and characteristic needs, is a try to overcome the limitation which is not to construct with the several plane-plans but the common designs on an apartment, unlike to an individual residence, should be designed for the unidentified persons. For this purpose, 1 set 360 mother group to investigate how to change their degree of the interior-image preference through their Personality Types by the apartment interior image pattern, verified by the pre-study on the real-resident's degree of preference corresponding with MBTI(Myers-Briggs Type Indicator), a Personality Types investigation. This result, leading us to be able to predict the resident's needs of the interior image aspects following the preference of the several products and to be able to supply the products, is being thought to contribute to promote the degree of satisfaction of the resident.

• Journal of Korean Academy of Nursing Administration
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• v.13 no.1
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• pp.24-31
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• 2007

Purpose: This study was designed to analyze effects of learning organization on organizational commitment based on the MBTI personality type. Methods: The participants were 521 nurses working in the 4 general hospitals located in Seoul, Incheon and Kyunggido. The data were collected by self-reporting questionnaires. The data were analyzed using SAS program for descriptive and Stepwise multiple regression analysis. Results: The most frequent identified personality type was ISTJ and the least identified personal types was ENFJ. It is differ to recognize the learning organization according to personality type. In an aspect of organizational commitment, the statistically significant learning organizational factors according to nurse's MBTI personality type is revealed slightly different. In other word, Shared Vision is a statistically significant factor in ISTJ, ISTP, ISFP, ESTJ and ESFJ. System Thinking is a statistically significant factor in ISFJ. Team learning is a statistically significant factor in ESTP and ISTP. Mental Model is a statistically significant factor in ISTP. Conclusion: As our results, the effects of learning organization on organizational commitment were different according to the nurse's MBTI personality type. So these results will be used to develop the more effective strategies to enhance nurse's organizational commitment using construction of learning organization.

• The Journal of Korean Academic Society of Nursing Education
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• v.22 no.4
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• pp.577-587
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• 2016

Purpose: This study was conducted to provide Simulation Problem-Based Learning (S-PBL) for community visit nursing students according to their Myers Briggs Type Indicator (MBTI) personality types for learner-focused education and to verify its effectiveness. Methods: This study was conducted with subjects having the ST (Sensing-Thinking) and NF (iNtuition-Feeling) personality types, which are conflicting personality types, and forty-one subjects were allocated to the experimental group and nineteen subjects to the control group. The training, provided to subjects once a week, for a total of six times and 100 minutes each time, was with respect to the improvement of problem-solving ability, communication ability, and clinical practice competency. Data were analyzed through t-test and independent t-test. Results: After training, the self-rated problem-solving competency (t=3.07, p=.003), communication ability (t=2.86, p=.006), and academic self-efficacy (t=2.44, p=.018) were significantly higher in the experimental group than in the control group. However, there was not a significant difference in the clinical practice ability rated by subjects themselves (t=1.50, p=.140) and by professors (t=1.08, p=.285), and in the communication ability rated by professors (t=0.72, p=.474). Conclusion: The community visit nursing S-PBL, according to MBTI personality types, is a helpful learning method for nursing students participating in self-directed learning of nursing theory and practice.

• Journal of the Korea Society of Computer and Information
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• v.29 no.5
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• pp.75-83
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• 2024

The purpose of this study is to analyze the relationship between consumption value, advertisement acceptance attitude, and purchase intention according to the MBTI personality type. The results of a survey and analysis targeting the MZ generation with experience in purchasing digital products are as follows. 1.There was no difference between consumption value and advertisement acceptance attitude according to the MBTI personality type. 2. Among the consumption values, Factors of rarity value and emotional value had an effect on purchase intention. 3. Among the attitude of accepting advertisements, advertising favors, information trust and negative cognition had a positive effect on purchase intention. Accordingly, providing advertising content including information and interest about digital products is considered effective in marketing of the MZ generation, which represents flex consumption and minus-out consumption.

• Proceedings of the Korean Society of Computer Information Conference
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• 2022.07a
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• pp.191-194
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• 2022

현재 일상생활에서 성격유형검사 도구 MBTI를 이용하는 사람들이 점점 늘어나고 있다. MBTI는 에너지 방향, 인식 기능, 판단 기능, 생활 양식을 기준으로 결과를 도출하게 된다. 본 논문에서는 MBTI 요소중 에너지 방향인 외향형(E)과 내향형(I)의 게임 성향에 대한 설문 조사 및 분석을 진행하여, 그 결과를 바탕으로 외향적 성향을 가진 사람들과 내향적 성향을 가진 사람들에 대한 게임 기획 또는 마케팅의 방향성을 제시한다.

• Journal of Gifted/Talented Education
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• v.20 no.3
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• pp.767-788
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• 2010

The purpose of this study was to examine emotional characteristics and to provide information about the special needs of counselling of science gifted in Korea. The subjects were 143 science gifted high school students in Busan that had been tested MBTI and MMPI-A. The distribution map of MBTI type was examined and Pearson's correlation, one-way ANOVA, multiple regression analysis were used to analyse the relation between MBTI and MMPI-A through SPSS 17.0 program. The results showed as follows: first, ENTP, INTP, ISTJ personality types and NT temperament type were the most frequently from the distribution map of MBTI type. Second, F1, F2, F, Hs, D, Pt, Sc and Si scales of MMPI-A were positively related to I preference of MBTI and K and Ma scales of MMPI-A were significantly related to E preference of MBTI from Pearson's correlation. Third, The score of IN group was significantly more high in F1, Hs, D, SC and Si scales of MMPI-A than other group in the relation between two combination preferences of MBTI and scale of MMPI-A. The following results were same; IS group in D, Si scales, EN group in Ma scale, IT group in Hs, D, Pt and S scales, IF group in VRIN, D and Si scales, ET in Ma scale, IJ group in D and Si, IP group in F1, F, Hs, D, Hy, Pt, Sc and Si scales, EJ and EP groups in Ma scale. Finally, I preference of MBTI by F1, F2, F, Hs, D, Pt, Sc and Si scales of MMPI-A, E preference of MBTI by Ma scale of MMPI-A, F preference of MBTI by K scale of MMPI-A and P preference of MBTI by Hy scale of MMPI-A were significantly predicted from multiple regression analysis. Limitations of the current study and the suggestions for further research were offered.

• Korean Institute of Interior Design Journal
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• v.22 no.6
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• pp.88-97
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• 2013

This study aims to find out various users' diverse interior design needs for their housing and interior design through the personality, which is intrinsic and consistent traits of the individual. The survey research followed the literature reviews including personality studies and interior design assessments. 176 undergraduate and graduate students as controlled by age, sex, and major answered the questionnaire. Their housing and interior design attitudes, the semiotic assessment of interior design styles, and interior design preference were compared in accordance with four pairs of preference dichotomy of MBTI (Myers-Briggs Type Indicator): Extraversion -Introversion, Sensing-iNtuition, Thinking-Feeling, Judging-Perceiving. As a result, the framework of housing and interior design needs by the users' personality types are proposed. It shows specific needs for 16 types of personality based on eight preference dichotomy: extroversion-open, introversion-closed, sensing-functional, intuition-emotional, thinking-restricted, feeling-receptive, judging-simple, and perceiving-creative.