• 제목/요약/키워드: Low-cost Strategy

검색결과 351건 처리시간 0.032초

A Study on The Marketing Strategy of IoT (Internet of Things)-based Smart Home Service Companies Focusing on The Case of Xiaomi

  • Liang, Jinle;Kang, Min Jung
    • International Journal of Internet, Broadcasting and Communication
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    • 제13권1호
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    • pp.20-25
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    • 2021
  • In the background of the rapid development of the IoT, smart home work is becoming more and more important to each science and technology company. Smart home provides a safe, comfortable, high-quality, high-performance smart home living space compared to general homes, and at the same time It is responding to the low-carbon, eco-friendly global trend. Growth drivers driving the smart home market are increasing the number of Internet users, increasing disposable income in developing countries, increasing the importance of remote home monitoring, and increasing the need for energy saving and low carbon. In 2013-2014, Xiaomi launched a series of smart routers and smart home hardware devices. In 2015, it announced the latest product of the Xiaomi Ecological Chain, the "Smart Home Package," and in 2016 launched the MIJIA brand to invest in various smart product companies. In 2017, Xiaomi announced a plan to build an open smart hardware MIOT platform. We investigated the management strategy of Xiaomi home smart service based on IOT. The management strategy was divided into cost lead strategy, differentiation strategy of Xiaomi home service, and AIOT strategy of Xiaomi smart home.

Low Cost and High Performance Single Phase UPS Using a Single-Loop Robust Voltage Controller

  • Ji, Jun-Keun;Ku, Dae-Kwan;Lim, Seung-Beom
    • Journal of Power Electronics
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    • 제15권3호
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    • pp.695-701
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    • 2015
  • Uninterruptible Power Supplies (UPSs) can be largely divided into the passive-standby, line-interactive and double-conversion methods. This paper proposes a double-conversion UPS with a low cost and high performance. This single phase UPS uses a single-loop robust voltage controller and 1-switch voltage doubler strategy PFC. The proposed UPS is composed of a single phase PFC, a half-bridge inverter, a battery charger and a battery discharger. Finally, the validity of proposed UPS was verified by various experimental tests.

A Cost-efficient IPTV Strategy of Replica Placement for $3^{rd}$ Party Content Service

  • Diaz, Maria Elizabeth Aldana;Shin, Young-Rok;Huh, Eui-Nam
    • 한국정보과학회:학술대회논문집
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    • 한국정보과학회 2011년도 한국컴퓨터종합학술대회논문집 Vol.38 No.1(A)
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    • pp.391-394
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    • 2011
  • 3rd party content service is a consumer-based wide selection of contents in which IPTV provider believes will enhance the service considerably extending the variety of contents to finally provide a personalized service. Therefore, the combination of 3rd party content services and the IPTV infrastructure creates a good revenue opportunity but they need to be created. IPTV offers to create personalized channels to distribute 3rd party content service. However, the cost of $3^{rd}$ party content delivery is high when the service is provided from a faraway server. IPTV provider requires an effective strategy of replica placement to minimize the cost without a tradeoff on the performance. We propose a cluster-based strategy of replica placement to find the right balance between cost and performance. The results demonstrate the achievement of an outstanding delivery time and low cost.

정보기술(IT)을 활용한 기업의 혁신 추진 전략과 핵심성공요인 도출 : 현대중공업의 성공사례를 중심으로 (The Critical Success Factors of the Innovation and Strategy Using Information Technology : Case Study of Hyundai Heavy Industries Co.)

  • 김화영
    • 한국IT서비스학회지
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    • 제11권4호
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    • pp.87-105
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    • 2012
  • The purpose of this case study is to demonstrate the effectiveness of the disruptive innovation strategy based on the Resources Process Values(RPV) theory for a successful firm. Disruptive innovations seemed not initially perform well enough to be sold or used successfully in markets. The products and services used disruptive technologies have not been as effective as those used in the established markets. However, they have other attributes such as simplicity, convenience, and low cost, which appeal to a new, small and initially unattractive set in new or low-end applications. The Hyundai Heavy Industries Co.(HHI) performed the Jubail Industrial Harbour Project(JIHP), which built the Open Sea Tanker Terminal(OSTT) in Saudi Arabia, using the disruptive innovation strategy in order to lower the manufacturing cost of the offshore jacket and to complete the project successfully. The HHI developed the design and drawing systems to manufacture the jacket and also developed the HYundai Jacket Analysis System(HYJAS) software to use the structural analysis against stresses from rolling and pitching of the barge while transporting the jacket by sea.

SaaS 기업의 차별화 및 가격전략이 고객획득성과에 미치는 영향: SaaS 기술성숙도 수준의 매개효과 및 조절효과를 중심으로 (Effects of firm strategies on customer acquisition of Software as a Service (SaaS) providers: A mediating and moderating role of SaaS technology maturity)

  • 채성욱;박승범
    • 지능정보연구
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    • 제20권3호
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    • pp.151-171
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    • 2014
  • SaaS는 사용자가 필요한 소프트웨어를 인터넷을 통해 원격으로 서비스 받을 수 있도록 하는 모델로 소프트웨어 시장에서 차지하는 비중이 커짐과 동시에 관련 분야의 비즈니스 요구사항의 증가에 따라 지속적인 성장이 기대되는 분야이다. 이에 본 연구는 SaaS 공급업체들을 대상으로 기업에서 추구하는 차별화 전략 및 낮은 가격전략과 고객획득성과와의 관계를 살펴보고 더 나아가 이들 간의 관계에서 SaaS 기술성숙도 수준의 매개효과와 조절효과를 알아보고자 하였다. 이를 위해 SaaS 제공업체 및 국내 CNK(commerce net Korea) 데이터베이스에 등록된 업체의 어플리케이션을 대상으로, 175개 기업 총 199개 SaaS 전략사업단위의 설문결과를 분석에 활용하였다. SaaS 기술성숙도가 차별화전략 및 낮은가격전략과 고객획득성과와의 관계를 매개하는지 검증하기 위해 Baron and Kenny (1986)가 제안한 절차에 따라 회귀분석을 실시하였고, SaaS 기술성숙도의 조절효과를 살펴보기 위해 위계적 회귀분석(hierarchical regression analysis) 방법을 적용한 상호작용효과를 검증하였다. 분석결과, 첫째, SaaS 제공업체가 추구하는 차별화 전략(업종특화, 파트너활용, 전담인력수) 및 낮은 가격전략(월이용료, 초기설치비)과 같은 기업전략은 고객획득에 긍정적인 영향을 미치는 것으로 나타났다. 또한, SaaS 공급업체의 기술성숙도 수준(어플리케이션 서비스 제공, 웹 기본 어플리케이션, 웹 서비스 어플리케이션)과 고객 획득성과 간에 유의미한 긍정적인 관계가 있는 것으로 확인되었다. 마지막으로, SaaS 기술성숙도 수준의 기업전략과 고객획득성과와의 관계에 대한 조절효과는 주로 차별화 전략에 대해 나타난 반면, 매개효과는 주로 낮은 가격전략에 대해 나타남을 확인하였다.

Low-Cost SVM-DTC Strategy of Induction Machine Drives Using Single DC-link Current Sensor

  • Wang, Wei;Cheng, Ming;Hua, Wei;Ding, Shichuan;Zhu, Ying;Zhao, Wenxiang
    • Journal of international Conference on Electrical Machines and Systems
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    • 제1권3호
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    • pp.266-273
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    • 2012
  • In conventional direct torque control (DTC) using space-vector modulation (SVM) of induction machine (IM) drives, at least three current sensors are needed. In this paper, a low-cost SVM-DTC strategy is proposed, in which only a single current sensor is used. The position of the voltage space vector is divided into two areas: effective and non-effective area. If it is located in the non-effective area, the voltage space vector will be shifted into the effective area with minimum distortion. Further, the switching frequency remains constant. The simulation is carried out on a MATLAB/Simulink platform and the simulated results verify the effectiveness of the proposed strategy.

뉴라운드 대비 쌀 생산 기술 전략 (A Strategy on Rice Production of Korea under New round System in WTO)

  • 박광호
    • 현장농수산연구지
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    • 제4권1호
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    • pp.39-44
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    • 2002
  • This paper was studied on a strategy in rice production under New round system of WTO(World Trade Organization) in Korea. Under enactment of New round system in WTO rice will be opened at the world market and thus rice growers will compete with this marketing system. In this regard, rice industry in Korea would be "a theory of rice triangle" such as high quality, low cost, and environmental friendly system. High quality rice would be obtained through a cultivar, cultivation technology, and quality control(QC) to compete against oversea's dealer. Lower cost in rice production should be concentrated into rapid decrease in rural population and into introducing for young generation. Rice cultivation has been played major role in this peninsula in terms of a preservation of water resource, fresh air and prevention of soil erosion.

서비스 품질이 항공사 만족과 추천에 미치는 영향에 있어 브랜드 파워의 조절적 영향 (The Moderating Effect of Brand Power on the Effect of Service Quality on Customer Satisfaction and Recommendation in Aviation Industry)

  • 박승배;홍재원
    • 예술인문사회 융합 멀티미디어 논문지
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    • 제7권1호
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    • pp.35-44
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    • 2017
  • 본 연구에서는 항공운송산업에서 기내서비스와 가성비가 고객의 만족과 추천에 미치는 영향에 있어서 대형항공사 브랜드 파워의 조절적인 영향을 살펴보고자 한다. 연구결과, 첫째, 고객만족에 있어서 브랜드 파워가 높은 대형항공사는 가성비뿐 아니라 다른 기내서비스 속성들도 모두 영향을 주는 것으로 나타났다. 그러나 브랜드 파워가 낮은 대형항공사는 다른 기내 서비스 속성에 비해 가성비의 영향이 무엇보다 더 큰 것으로 나타났다. 둘째, 고객의 추천에 있어서도 브랜드 파워가 높은 대형항공사들은 가성비뿐만 아니라 좌석이나 승무원서비스도 중요하게 고려하고 있는 반면에 브랜드 파워가 낮은 대형항공사들은 좌석이나 승무원서비스보다 가성비를 훨씬 더 중요하게 여기는 것으로 나타났다. 따라서 브랜드 파워가 낮은 대형항공사는 저가항공사의 저가격파괴 전략에 맞대응하는 노력이 필요하고, 브랜드 파워가 높은 대형항공사는 가성비뿐만 아니라 다양한 기내서비스 속성을 모두 향상시키는 존속적 혁신전략을 추구하는 것이 필요하다고 할 수 있다.

Repeat Colonoscopy Every 10 Years or Single Colonoscopy for Colorectal Neoplasm Screening in Average-risk Chinese: A Cost-effectiveness Analysis

  • Wang, Zhen-Hua;Gao, Qin-Yan;Fang, Jing-Yuan
    • Asian Pacific Journal of Cancer Prevention
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    • 제13권5호
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    • pp.1761-1766
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    • 2012
  • Background: The appropriate interval between negative colonoscopy screenings is uncertain, but the numbers of advanced neoplasms 10 years after a negative result are generally low. We aimed to evaluate the cost-effectiveness of colorectal neoplasm screening and management based on repeat screening colonoscopy every 10 years or single colonoscopy, compared with no screening in the general population. Methods and materials: A state-transition Markov model simulated 100,000 individuals aged 50-80 years accepting repeat screening colonoscopy every 10 years or single colonoscopy, offered to every subject. Colorectal adenomas found during colonoscopy were removed by polypectomy, and the subjects were followed with surveillance every three years. For subjects with a normal result, colonoscopy was resumed within ten years in the repeat screening strategy. In single screening strategy, screening process was terminated. Direct costs such as screening tests, cancer treatment and costs of complications were included. Indirect costs were excluded from the model. The incremental cost-effectiveness ratio was used to evaluate the cost-effectiveness of the different screening strategies. Results: Assuming a first-time compliance rate of 90%, repeat screening colonoscopy and single colonoscopy can reduce the incidence of colorectal cancer by 65.8% and 67.2% respectively. The incremental cost-effectiveness ratio for single colonoscopy (49 Renminbi Yuan [RMB]) was much lower than that for repeat screening colonoscopy (474 RMB). Single colonoscopy was a more cost-effective strategy, which was not sensitive to the compliance rate of colonoscopy and the cost of advanced colorectal cancer. Conclusion: Single colonoscopy is suggested to be the more cost-effective strategy for screening and management of colorectal neoplasms and may be recommended in China clinical practice.

공급사슬유연성이 경쟁우위전략에 미치는 영향 (The Effects of Supply Chain Flexibility and Competitive Advantage Strategy)

  • 이욱기;김동혁;김주완;정치영
    • 디지털융복합연구
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    • 제11권6호
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    • pp.91-101
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    • 2013
  • 본 연구의 목적은 공급사슬유연성(운영유연성, 물류유연성)과 경쟁우위전략(저원가, 고품질, 납기신속성)간의 관계를 실증적으로 규명하는 것이다. 이를 위해 공급사슬유연성(운영유연성, 물류유연성)과 경쟁우위전략(저원가, 고품질, 납기신속성) 간의 관계에 대한 모형을 구축하였다. 관련된 자료를 수집하기 위해 구미에 위치한 제조 기업에 종사하는 종업원들에게 500부의 설문지를 배포하였다. 수집된 자료들은 SPSS 18.0을 사용하여 기술적 분석, 신뢰성 분석, 요인분석, 상관관계분석, 다중회귀분석 등의 통계적 기법을 활용하였다. 연구결과 운영유연성은 저원가, 고품질전략에 긍정적인 영향을 미치는 것으로 확인되었으며, 물류유연성은 납기신속성 전략에 긍정적인 영향을 미치나, 운영 유연성은 납기신속성에, 물류유연성은 저원가, 고품질 전략에 유의한 영향을 미치지 못하는 것으로 확인되었다. 따라서 기업은 적용하는 공급사슬유연성과 경쟁우위전략과 적절한 조화를 통해 기업전략을 극대화 할 수 있을 것으로 기대된다.