• Journal of Korea Entertainment Industry Association
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• v.14 no.5
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• pp.181-191
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• 2020

The purpose of this study is to suggest a direction for efficient teaching and learning idiomatic expressions in Korean to improve the vocabulary of Korean language learners. In order to make learning more interesting and enhance learning effectiveness for Korean language learners, the drama, , which was popular in Korea, was used as educational material. Since idomatic language is formed and used based on Korean history, culture, and social background, dramas containing Korean culture and sentiments can be said to be suitable materials for the teaching and learning of Korean idiomatic expressions. By analyzing the drama , 277 significant vocabularies were extracted from the drama based on vocabulary actually used. Among these, 124 idiomatic expressions were extracted after excluding overlapping expressions. Idiomatic expressions extracted in this way were classified based on vocabulary used more than 2 times. In addition, in order to select idiomatic expressions suitable for the level of the learners, 46 final expressions for Korean language education were selected considering the difficulty of vocabulary. Lastly, when the materials selected in the drama were used for education, the precautions for teaching and learning, and the direction of education on idiomatic language were classified into elementary, intermediate, and advanced grades and presented.

• The Journal of the Korea Contents Association
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• v.12 no.12
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• pp.627-638
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• 2012

This study empirically examines the concept of dynamic capability to recombine the resources such as directors, writers, and actors in the TV drama industry which is one of the most knowledge-based and project-based organizations. Based on the extant literature, it is argued that an organization's usage pattern of critical resources could partly reflect its dynamic capability. This study attempted to verify the hypothesis that Korean TV drama producers would utilize the same resources less repeatedly in the period with more uncertain environment(2003-2009) than the period with more stable and predictable environment(1994-2002). Empirical results partially support the hypothesis, verifying that there are different usage patterns in employing directors between the two periods but that is not the case in employing writers and actors. Such results imply that project-based organizations repeatedly use the same resources in order to pursue efficiency in stable environments whereas they tend to use a variety of different resources in order to adapt to uncertain environments.

• The Journal of the Korea Contents Association
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• v.11 no.11
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• pp.137-144
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• 2011

This study explored the risk sharing mechanism in the US TV drama industry. The hollywood system of TV production and distribution can be understood to be the result of the efforts to reduce the uncertainty and the risk of investment. Since the 1990s, the vertical integration of major studios and networks has been one of the core strategies for risk sharing. In the strategy, the most important role of networks is to schedule new series that the affiliated studios produce. Networks also provide the new series their brand value. On the other hand, the most important role of studios in the vertical integrated environment is to provide the affiliated networks the infrastructures for production and distribution, financial management, and product management. In addition, networks keep the right on the series in the secondary markets, and attempt to increase the aggressive investment on new series on the base of the rights. However, such a risky investment can be the potential burden and risk for the networks in the future. This paper shows the importance of the reasonable risk sharing in the television drama industry to the Korean TV drama industry that has experienced the conflict between networks and independent production companies.

• Smart Media Journal
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• v.9 no.2
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• pp.69-77
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• 2020

Unlike the past, which was limited to terrestrial broadcasts, many dramas are currently being broadcast on cable channels and the Internet web. After watching the drama, viewers actively express their opinions through reviews and studies related to the analysis of these reviews are actively being conducted. Due to the nature of the drama, the genre is not clear, and due to the various age groups of viewers, reviews and ratings from other viewers help to decide which drama to watch. However, since it is difficult for viewers to check and analyze many reviews individually, a data analysis technique is required to automatically analyze them. Accordingly, this paper classifies the topics of reviews that have an important influence on drama selection and reclassifies them into semantic topics according to the similarity of words. In addition, we propose a model that classifies reviews into sentences according to semantic topics and sentiment analysis through sentiment words.

• Science of Emotion and Sensibility
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• v.20 no.4
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• pp.31-40
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• 2017

This research aims to investigate 'Hallyu' contents consumption tendency of consumers from Korea, Japan, and the United States by analyzing their emotional responses. With the development of social media, research on emotion analysis by reviewing text materials has grown. Whereas environmental variables affect consumer demand towards 'Hallyu' contents, little comparative analyses have been conducted on the emotional responses of consumers from different countries. In this research, the emotional prototype model proposed by Russell(1980) used to extract and distinguish emotional words to clarify how people in the three countries differently perceive the Korean drama "Goblin". First of all, the SNS reviews were collected during a two-month period (February 12 to April 12). Second, significant factors were identified in the collected data according to Russell's emotion model. Third, random forest was applied to organize the selected variables in the order of variable importance. Fourth, the correlations among the emotional words were compared. Lastly, the accuracy of the trained model was measured using the test dataset. The results show that "Happy" was found to be the greatest factor in Korea and in the United States and "Pleased" in Japan. Emotional words correlations showed that when watching the drama "Goblin", "passive unpleasure" was the main factor associated with individual's interest in Korea whereas "passive pleasure" was associated with individual's interest in Japan and in the United States. Based on the results, this research suggests the possibility of developing evaluation guidelines for emotional responses of different countries towards 'Hallyu' contents.

• Journal of Venture Innovation
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• v.5 no.4
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• pp.135-156
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• 2022

This study attempted to identify the factors affecting entrepreneurial intention and to confirm the moderating effect of social support that plays a positive role in increasing entrepreneurial intention. The subjects of the study were 419 ordinary people, and data were obtained online and analyzed. The analysis method of this study was based on the SPSS statistical program Ver. 24, and a hierarchical regression analysis method was conducted to analyze the moderating effect. The results of hypothesis verification analysis in this study are as follows. First, innovativeness, risk-taking, self-fulfillment, economic motivation, immersion in a drama, drama role model, and indirect experience, all had a significant positive(+) effect on entrepreneurial intention. Second, among the factors affecting entrepreneurial intention, self-fulfillment was found to have the greatest influence. Third, it was confirmed that the moderating effect of social support between various variables and entrepreneurial intention had a significant effect on innovativeness, self-fulfillment, drama role model, and indirect experience, and entrepreneurial intention. The academic value of this study is to confirm the effect of drama characteristic variables on entrepreneurial intention. In addition, it was possible to confirm the moderating effect of social support, which is the total of individual external support. The implication of this study is that the desire for achievement had the greatest influence on entrepreneurial intention. Therefore, it is necessary to develop a desire to achieve in start-up support policies and start-up education. In addition, in light of the ripple effect of TV dramas, drama role model and indirect experience increase entrepreneurial intention, so it was possible to predict its influence on changes in perception of start-ups and entrepreneurs.

• The Journal of the Korea Contents Association
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• v.14 no.7
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• pp.93-102
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• 2014

Recently, various types of dramas have been broadcasted in Korea. Especially, historical dramas having backgrounds about historical events or characters have been recorded high ratings of the viewing audience, as well as a lot of influence on many parts of Korean society. Besides, the historical drama like raised a craze for popular Korean cultures in many Asian countries. The subjects and characters of historical drama are diversifying in recent years. For example, is a royal cook, is a story about running away slaves and their chaser, is a story about a very well-known painter of the Joseon Dynasty era, and is a veterinarian. At this point, in celebration of the officially appointed "year of mathematics", it is very meaningful to demonstrate the importance of mathematics with a historical drama about mathematics and mathematicians of the Joseon Dynasty. In this article, the reasons for production of historical dramas about mathematics and mathematicians in the Joseon Dynasty was presented in two ways. First, modern mathematics has high level of abstractness as its nature, and therefore many students and the public can not understand what except for some areas. Second, it is possible the easier and various approaches can be used to deal with contents about real-life in the view of popularization of mathematics. Also, this article would aim to explore the main character and episodes about mathematics and mathematicians in Joseon Dynasty. For example, the anecdote of Hong Jung Ha, the works of mathematics in the King Sejong's periods, the study of Hong Gil Ju, the joint researches between Nam Byung Gil and Lee Sang Hyuk, the story of Lee Seung Hun, and the mathematics study of middle class people.

• Korean Journal of Social Welfare
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• v.57 no.3
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• pp.165-194
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• 2005

This study is to explore how TV drama describes divorce process by the reason of extramarital relationship in the drama. To explore this subject, 30 drama synopses delineating extramarital relationship were analyzed. The results revealed that most of the couples had difficulties in emotional relationship and communication. The couples relationship was described traditionally patriarchal: husbands showed their authorities and wives showed dependency on their husbands. The partners of extramarital relationship were the lovers before current marriage. The patterns of extramarital relationship included 'intention to look for vitality despite satisfying current marriage' for the husbands and 'intention to avoid dissatisfied current marriage temporally' or 'to maintain marriage despite dissatisfaction' for the wives. For those who married 6 years and longer, more extramarital relationship was accepted as a terminator of the marriage. And in many cases, the divorce dose not mean to maintain the relationship with extramarital partner but to collapse of trust in partner. The results imply that the social work needs to be more sensitive to middle-class couples' communication and relationship problems. This will lead to the development of the social work intervention program for the couples.

• (The) Research of the performance art and culture
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• no.36
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• pp.649-691
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• 2018

A number of studies on the educational influence of drama and theatre have increased since the 1990s in South Korea. These days, more Korean researchers seem to have recognised the educational influence of drama and theatre than before. At this time, it is meaningful to look into how the domestic trend of studies has changed and developed over the past thirty years. This paper especially adopted a bibliometric method to analyse the trend by time of studies from the late 1990s to 2017. In addition, target age, research topic and research approach of each study were investigated. Some of terminologies particularly used in South Korea were also defined to help young researchers' understanding in this paper. In detail, the total number of studies for the last thirty years is 225 and the first domestic study on the educational power of drama and theatre was published in 1994. In the 2000s, there was quantitative expansion in terms of the number of studies and topics. Eventually pragmatic and integrated features of the studies were found in the 2010s. It is anticipated that the pragmatic and integrated features of the studies will be stimulated to fit into the need of the time. Until now, the most fevered research target age was mainly primary school students. However, it would be possible to widen a target age range in the future. It should be considered having collaboration among researchers who have different expertises for conducting higher quality studies.

• Proceedings of the Korea Contents Association Conference
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• 2014.06a
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• pp.65-66
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• 2014