• Title/Summary/Keyword: Korean Customer

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The Effects of Relational Characteristics on the Performance of Business-to-Business Electronic Commerce (거래의 관계특성이 기업간 전자상거래 성과에 미치는 영향에 관한 연구)

  • 진영배
    • Journal of the Korea Society of Computer and Information
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    • v.5 no.4
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    • pp.28-40
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    • 2000
  • As the surrounding of companies is more complicated and intensive. many companies attempt managerial innovations by using information technology(IT) strategically. Recently, information technology, especially Electronic Data Interchange(EDI), is highlighted in the surrounding of companies, because it is regarded as a core technology. EDI is the direct computer-to-computer exchange of business documents in standard formats. EDI brings many benefits to the organization such as reduced costs, faster turnaround, better customer service, and strategic advantage. The Purpose of this study is to identify the effects of relational characteristics-communication, trust, conflict, and commitment- on the performance of Business-to-Business EC. In other words, this study examine the relationships between each characteristics and the effects of these characteristics on the organizational performance. The results of empirical analysis revealed that communications between parties have positive influence on the trust and commitment, and high label of commitment on the EDI is improved the organizational performance. In addition, trust in parties indirectly affects characteristics has unexpectedly positive influence on the trust, commitment, and performance.

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온라인 협동조합의 공생마케팅 전략-웹기반 사진앨범협동조합 (주)와이드스쿨 사례-

  • 김창호
    • Distribution Business Review
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    • no.3
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    • pp.155-170
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    • 2003
  • 본 연구는 기본적으로 온라인과 오프라인의 통합마케팅을 절명하고 이에 관한 경험적 사례를 개발하기 위한 목적으로 진행되었다. 앨범서비스 영역의 공생적 기반 위에 전개되는 온 -오프라인의 경험적 사례를 개발하고 바람직한 마케팅방향 방향을 제시하였다. 본 연구는 문헌연구와 사례연구를 병행하여 연구를 진행하였다. 사례는 인터넷 기반의 앨범서비스를 제공하기 위한 (주)와이드스쿨이다. 온-오프라인의 협력적 통합마케팅의 전략을 전개하기 위해서는 무엇보다도 온 -오프라인의 뚜렷한 목표를 절정하고 성장방향에 대한 비전을 공유하고 나아가 온 -오프라인의 사명을 감당하는 것이다. 즉, 실천적으로는 \circled1 항상 고객 (customer)기반의 의사결정을 이루며 \circled2 철저한 협력적 돕는 경쟁(competition) 의식과 \circled3 구성원 자신의 일에 대한 자신감(confidence)을 지니고 \circled4 실천을 위한 용기(courage)를 가지고 \circled4 혁신하여 변화(change)를 선도하는 것이다. 온라인(on line)으로 표현되는 인터넷환경은 모든 영역에 변화를 요구하고 있다. 온라인에 관한 연구는 크게 온라인시장의 경쟁(competition)에 관한 연구와, 온라인 소비자(consumer)에 관한 연구 그리고 온라인 시장 참가기업(company)에 관한 연구로 구분된다(이석규 ; 2001). 이중 기업에 관한 연구의 중심에는 e-biz의 수익모텔에 관한 연구가 주류를 이루고 았다(David et al, 1999) 특히 오프라인기업의 경우 어떠한 형태방법으로 온라인 환경에 부응하며 기존의 마케팅활동과 연계할 것인가는 매우 중요한 문제다. 즉 기존의 오프라인기업이 온라인도구변화에 적응하고 이를 전략적으로 활용하기 위해서는 무엇보다도 오프라인과 온라인의 통합에 관한 형태와 전략 등을 명확히 이해하고 적용하는 것이 중요하다. 개수가 감소하는 것과는 상당히 다른 분포이다. 따라서 우리의 관측 결과는 2001년 사자자리 유성우의 극대 시간 전후 2시간에 적어도 0등급 이하의 밝은 유성이 상대적으로 많이 발생하였을 것으로 해석된다. 이런 밝은 유성의 빈도는 유성우 특성 연구에 중요한 의미를 가진다. 그러나 표준성만을 이용해 결정된 유성 등급은 유성의 지속 시간에 대한 불확실성과 전천 카메라 감응도의 비선형성에 의한 불확실성을 내포하고 있음을 지적해 둔다.umn chromatography)를 사용하였고 일련의 정제 과정을 통하여 배양액 중의 L-lactic acid 정제 수율은 약 85% 정도로 나타났으며 HPLC로 분석한 결과 99.7%의 순도를 확인할 수 있었다.경향을 나타내며 유입휫수와 $Dst_{min}$ 사이에는 높은 상관관계(0.83)가 있었다. 둘째, 주상기간 중 자기폭풍의 크기가 클수록 플럭스 비 ($f_{max}/f_{ave}$는 대체로 증가하는 경향을 나타냈다. 그리고 75~113keV 에너지 채널에서의 $Dst_{min}$ 값과 플럭스 비의 상관계수는 0.74로서 가장 높았으며 나머지 에너지 채널 역시 비교적 높은 상관관계를 나타냈다. 셋째, 주상기간 중 총 에너지 유입률 지수와 $Dst_{min}$ 사이에 높은 상관관계가 확인되었다. 특히 환전류를 구성하는 주요 입자의 에너지 영역(75~l13keV)에서 가장 높은(0.80) 상관계수를 기록했다. 넷째, 회복기 중에 일어나는 입자들의 유입은 자기폭풍의 지속시간을 연장시키는 경향을 보이며 큰 자기폭풍일수록 현저했다. 주상에서 관측된 이러한 특성은 서브스톰 확장기 활동이 자기폭풍의 발달과 밀접한 관계가 있음을 시사한다.se that were all low in two aspects, named "the Nonsignificant group".

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Conjoint Analysis of Restaurant Attributes on Customer Intentions to Choose Restaurant (컨조인트 분석을 이용한 레스토랑의 선택 속성에 관한 연구)

  • Jo, Mi-Na
    • Culinary science and hospitality research
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    • v.16 no.1
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    • pp.254-268
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    • 2010
  • The purpose of this study is to determine the relative importance of restaurant attributes, preference in choosing a restaurant and to find out differences between segments. The web survey was conducted among 400 customers(aged from 20~39 years old) who lived in Seoul and Kyunggi, Incheon Province, from the period of August 23 to September 4, 2009. The statistical data analyses were performed using SPSS/WIN 12.0 for the conjoint analysis. The main results of this study were as follows : according to the analysis on the attributes and the levels of restaurants, the relative importance of restaurant attributes was assessed in taste (43.46%), price(27.62%), restaurant type(18.49%) and atmosphere(10.44%). Differences were found among three segments by the cluster analysis. Relative importance of restaurant attributes was assessed in price (45.96%), restaurant type(40.00%), taste(11.93%) and atmosphere(2.11%) in segment 1, taste(50.93%), price (33.37%), restaurant type(10.75%) and atmosphere(4.95%) in segment 2 and taste(56.24%), restaurant type (22.60%), price(14.06%) and atmosphere(7.10%) in segment 3. The results of the conjoint analysis indicated that customers preferred a restaurant with 'tasty food & various menu items', 'food priced 10,000~20,000 won', 'calm atmosphere' and 'the type of family restaurant'. The customers in segment 1 preferred a restaurant with 'not tasty food & simple menu', 'food priced more than 20,000 won', 'calm atmosphere' and 'the type of fine-dining restaurant'. The customers in segments 2 preferred a restaurant with 'tasty food & various menu items', 'food priced less than 10,000 won', 'exciting atmosphere' and 'the type of fine-dining restaurant' and the customers in segments 3 preferred a restaurant with 'tasty food & various menu items', 'food priced 10,000~20,000 won', 'calm atmosphere' and 'the type of family restaurant'.

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A Study on the Hotel Employees' Perception on Tips (호텔 종사원의 팁에 대한 인식 연구)

  • Lee, Jang-Woo;Kim, Young-Kyu
    • Culinary science and hospitality research
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    • v.15 no.1
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    • pp.191-201
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    • 2009
  • Tipping takes significant part in hospitality industry, especially in hotels and restaurants. According to the recent studies, over US$26.4B were given to the service personnel in the restaurant industry from the customers as tips in 2003 in the US alone. As a result of these developments, tipping has been a legitimate area of academic inquiry in many foreign countries but here in Korea this custom has not drawn much attention due to service charge being placed by the government since 1979. The purpose of this study is to analyse the perception and attitude of tip recipients and compare it with the results of previous studies carried out by Shamir and Parrett. Statistical analyses were carried out to compare the differences of perception between tip recipients and non recipients on the staff role conflict, job satisfaction, pay satisfaction and attitude toward the guests. It is suggested from the finding that the current service charge system needs to be taken into consideration for possible revision or alteration as the management environment and customer needs in the hospitality industry in Korea are changing at an enormous pace. As this study focused on the perception of employees, further study on the perception of customers to tipping is highly recommended.

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The Effect of Selection Properties on the Customer Satisfaction and Loyalty in Context of Institutional Foodservice - Moderating Effect of Number of Use - (단체급식의 선택속성이 고객만족도와 애호도에 미치는 영향 - 이용횟수의 조절효과 -)

  • Son, Eun-Su;Jung, Mi Wha;Lee, Jong-Ho
    • Culinary science and hospitality research
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    • v.21 no.4
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    • pp.55-71
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    • 2015
  • The purpose of current study is to identify moderator effects of a number of use in terms of the influences of selection properties as perceived by college foodservice. This study was collected 297 survey from college students in Busan and Gyeongnam using the statistics program SPSS (18.0). Result shown that the selection properties of the institutional food service were analyzed with four elements: physical environments, service of worker, diversity of menu, and quality of food. All of the selection properties were found to have significant effects on satisfaction. Although there was no significant effect on the second stage, partial moderating effects were found in the third stage only when the interaction term of physical environments ${\times}$ the number of use is applied. Considering these results, it can be considered that a number of use of foodservice facilities are moderated by physical environments. Therefore, it implies that institutional foodservice operators should improve physical environments including interior, tableware, and cleanliness. In addition, satisfaction and preference were found to be closely related each other, which indicates that preference is improved as satisfaction increases.

The Effect of the Satisfaction after Consumption and Consumer Self-Confidence for Hedonic Products on Transaction Coupling (소비 후 만족도와 소비자 자신감이 거래 커플링에 미치는 영향 - 쾌락적 제품을 중심으로 -)

  • Kang, Seong-Min;Kang, Hyun-Mo
    • CRM연구
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    • v.4 no.2
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    • pp.1-17
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    • 2011
  • In the study of transaction coupling and consumer behavior it is argued that the satisfaction after consumption and consumer self-confidence would affect the degree of transaction coupling. Based on Kivetz(1999), this study expand transaction coupling which is a mental accounting process. Satisfaction after consumption and consumer self-confidence have been frequently cited as a key construct for predicting various consumer-related behaviors. The purpose of this research is to examine the effect of satisfaction after consumption and consumer self-confidence for hedonic products on transaction coupling. In order to explain the impact of consumer self-confidence clearly, the authors used a five-factor(i.e., information acquisition, consideration-set formation, personal and social outcomes, persuasion knowledge and marketplace interfaces). Using the scenario about baseball game, the authors manipulated the consumer satisfaction after consumption (satisfaction vs. dissatisfaction) between-subjects design. And consumer self-confidence was measured based on Bearden et al.(2001). The results of experimental study showed that the main effects of satisfaction after consumption is significant. The larger consumer satisfaction after consumption reflected a higher degree of transaction coupling. The 2-way interaction between satisfaction after consumption and consumer self-confidence is also significant. Specifically, the transaction coupling differentiation from satisfaction after consumption tends to be larger at high consumer-self confidence than at low one.

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Factors that Impact on Safety Activities of Personnels in Oriental Medicine Hospital of University (대학부속 한방병원 교직원의 안전활동에 영향을 미치는 요인)

  • Lee, Jung-Woo
    • Korea Journal of Hospital Management
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    • v.22 no.3
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    • pp.61-73
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    • 2017
  • Purposes : The purpose of this study is to identify factors that have effects on safety activities of hospital personnels by investigating causality between patient safety culture, job stress, safety system and safety activities of faculty and staff member who are working for oriental medicine hospital of university. Methodology : The subjects were 246 employees working in 4 oriental medicine hospitals of university in Daejeon and Chungcheongnam-do. The data were collected from January 16 to January 25, 2017 using a structured questionnaire. For data analysis, descriptive statistics, Pearson correlation coefficient, t-test, ANOVA and Duncan test with SPSS 22.0 were used. Findings : The activity score for patient safety of faculty and staff member, who were experienced at job training program after joining a company and regular training course for qualification or license, was meaningfully higher than that of group who had no job training experience. The result indicated that the higher there is level of safety culture and safety system and the lower there is work stress, the more the activity has positive effect on patient safety. The level score of awareness for safety culture of faculty and staff member in C hospital, which is facing financial crisis in business circumstances recently, showed average value of 3.29. It was significantly lower than that of the other three hospital. Also, The activity score for patient safety was markedly lower than that of the other three hospital. This result become interested in the process of linking non-financial performance and financial performance. The level score of safety activity in A hospital which obtained healthcare accreditation was remarkably higher than that of the other three hospital which didn't certify healthcare accreditation. Pratical Implications : Subjects about Q.I or patient's experience management must be included in curriculum of Oriental medicine. It is necessary to get the effect of job training program for faculty and staff member through the process of preparation for obtaining healthcare accreditation. When the hospital director is appointed, it must be considered that he/she has the ability to attach importance to analysis and management of the factors creating safety accident, and has business mindset for healthcare delivery of customer- centricity. This research showed that financial performance of hospital, which of business environment is favorable; located in metropolitan city and having large scale of hospital and quality of residence rating but low-level of safety culture and safety activity, was lower than that of general hospital situated in small and medium-sized cities. More research needs to be done for answering this result.

Study about Power Transformer and Lines Tracing Method based on Power Line Communication Technology (전력선 통신 기술을 활용한 변압기 및 전력선로 추적 방법 개발에 관한 연구)

  • Byun, Hee-Jung;Choi, Sang-jun;Shon, Sugoog
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2016.05a
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    • pp.505-508
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    • 2016
  • In city, tracing of power transmission lines is difficult due to compound installation of overhead and underground lines, transposition, bad view caused by trees or big buildings. It is hard problem for electrical technician on site to trace power transformers or power lines to serve customers in 3 phase -4 wires power distribution systems. It is necessary that the correct and fast tracing method is required for load balancing among distribution lines. Old technology use to trace lines with high power impulse injection. Our proposed method uses to trace lines with very small power high frequency signal injection. Simulation models for 3-phase power transformers, 3-phase wire lines, and customer loads are described to investigate the transmission characteristics of high frequency power line carrier. Distribution lines have only a limited ability to carry higher frequencies. Typically power transformers in the distribution system prevent propagating the higher frequency carrier signal. The proposed method uses the limited propagation ability to identify the power transformer to serve customers. The system consists of a transmitter and a receiver with power-line communication module. Some experiments are conducted to verify the theoretical concepts in a big commercial building. Also some simulations are done to help and understand the concepts by using MATLAB Simulink simulator.

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A Feasibility Study of Green Frame(GF) for the Implementation of Low-carbon Emissions & Long-life Housing (저탄소 및 장수명 공동주택 구현을 위한 Green Frame(GF)의 타당성 분석)

  • Hong, Won-Kee;Kim, Sun-Kuk;Kim, Hyung-Geun;Yoon, Tae-Ho;Yune, Dai-Young;Kim, Seung-Il
    • Journal of the Korea Institute of Building Construction
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    • v.10 no.1
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    • pp.57-63
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    • 2010
  • The bearing wall apartments which occupy the majority of multi-residential apartment buildings built in Korea, are known for having limited architectural plan flexibility, posing challenges in terms of maintenance and remodeling. The economic losses and environmental issues resulting from the reconstruction of bearing wall apartments are now accumulating to the extent that they are becoming a national concern. Multi-residential apartment buildings, which are now the dominant form of residence in Korea, must accommodate diverse customer needs and changes in life style. A new concept of Rahmen structure with architectural flexibility is Green Frame. GF multi-residence housing is expected to reduce construction costs and shorten the construction schedule by overcoming the shortcomings of conventional bearing wall apartments. This goal is consistent with the national policies that target the reduction of resource and energy consumption. In addition, GF will be established as a core contributor to achieving a reduction in $CO_2$ emissions, which will enable the sustainable growth of domestic construction industry, and address the low-carbon green growth drive implemented by the government.

A Study on the Customer's Use of and Satisfaction with oriental medical services by local resident - Focused on Asan City - (지역 주민의 한방 의료 서비스에 관한 조사연구 - 아산시를 중심으로 -)

  • Kim, Kyoung-Shin;Um, Ji-Tae;An, Jong-Min;Kim, So-Hi;Choi, Mi-Young;Kim, Byoung-Soo
    • Journal of Haehwa Medicine
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    • v.19 no.1
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    • pp.143-151
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    • 2010
  • The purpose of this study is to survey the current status of the oriental medical service satisfaction and needs that the people who utilizing the medical services and suggest the primary factors of consumption and satisfaction in the oriental medical services the city of Asan. We analyze the use and satisfaction of the customers for the oriental medical services with using the questionnaires to the citizens of Asan. The method of this study is that the participants of the survey was 556 people of Asan City. The survey was conducted from August 15th, 2009 to September 15th, 2009(during 30 days) with disease index that specially developed as oriental medicine. The results of this study are as follows: 556 people were responded the survey. 471(84.7%) of respondents were who have ever been treated with oriental medical service and 85(15.3%) of respondents were who have never been treated with oriental medical service. 25(4.7%) of respondents were who doesn't believe the treat of oriental medicine. 76(13.6%) of respondents prefered the oriental medical service. 413(50.1%) of respondents prefered the acupuncture and moxa treatment and 280(33.9%) prefered the herbs. 227(39.6%) of respondents were treated for musculoskeletal disorders The conclusions from this study are as follows: Firstly, it was found that the people who prefer to use oriental medical services usually have one or more of these following diseases: musculoskeletal disorders, paralysis, unclear diseases or injuries. Secondly, the main factor of customers' satisfaction with oriental medical services lies in the age of the user. The more aged, the more high in customers' satisfaction with oriental medical services was found through the survey. The results of this study can be used to develop marketing strategies for oriental medical institutions in the city of Asan.