• 제목/요약/키워드: Knowledge generation

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계량정보분석시스템 KnowledgeMatrix 개발 (Development of an Informetric Analysis System KnowledgeMatrix)

  • 이방래;여운동;이준영;이창환;권오진;문영호
    • 한국콘텐츠학회:학술대회논문집
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    • 한국콘텐츠학회 2007년도 추계 종합학술대회 논문집
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    • pp.167-171
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    • 2007
  • 데이터베이스로부터 지식을 발견하고 이를 연구기획자, 정책의사결정자들이 활용하는 움직임이 전세계적으로 활발해지고 있다. 이러한 연구분야 중 대표적인 것이 계량정보학이고 이 분야를 지원하기 위해서 주로 선진국을 중심으로 분석시스템이 개발되고 있다. 그러나 외국의 분석시스템은 실제 수요자의 요구를 충분히 반영하지 못하고 있고, 고가이면서 한글이 지원되지 않아 국내 연구기획자가 사용하기에 어려운 점이 있다. 따라서 한국과학기술정보연구원에서는 이러한 단점을 극복하기 위해서 계량정보분석시스템 KnowledgeMatrix를 개발하였다. KnowledgeMatrix는 논문 및 특허의 서지정보를 분석하여 지식을 발견하기 위한 목적으로 설계된 독립형(stand-alone) 시스템이다. KnowledgeMatrix의 주요구성을 살펴보면 행렬 생성, 클러스터링, 시각화, 데이터 전처리로 요약된다. 본 논문에서 소개하고 있는 KnowledgeMatrix는 외국의 대표적인 정보분석시스템과 비교했을 때 다양한 기능을 제공하고 있고 특히 영문데이터 처리 이외에 한글데이터 처리가 가능하다는 장점을 갖고 있다.

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호텔 웹 광고의 광고속성이 광고태도와 브랜드태도, 구매의도에 미치는 영향 (Influence of Advertising Attributions on Attitude toward Advertisement, Brand Attitude and Purchase Intention : Emphasis on Hotel Web Advertisement)

  • 김연미;한진수
    • 지식경영연구
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    • 제12권1호
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    • pp.1-16
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    • 2011
  • This study was motivated by consideration of advertising effects on purchase intention of hotel customers in the situation that people can experience in web advertisements more easily and quickly through four main media. We intends to propose strategic web advertising marketing plans by investigating the relation among hotel web advertising attributions, advertising attitude, brand attitude and purchase intention of customers. In conclusion, in the situation that hotel service industry endeavors a lot to attract young customers, according to gentrified consumption culture and changes in an environmental trend, these results are expected to be used as data to establish web advertising marketing strategies to show trendy brand images to hotel customers, especially consumers of N Generation using official websites of hotels.

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A Novel Approach for Mining High-Utility Sequential Patterns in Sequence Databases

  • Ahmed, Chowdhury Farhan;Tanbeer, Syed Khairuzzaman;Jeong, Byeong-Soo
    • ETRI Journal
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    • 제32권5호
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    • pp.676-686
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    • 2010
  • Mining sequential patterns is an important research issue in data mining and knowledge discovery with broad applications. However, the existing sequential pattern mining approaches consider only binary frequency values of items in sequences and equal importance/significance values of distinct items. Therefore, they are not applicable to actually represent many real-world scenarios. In this paper, we propose a novel framework for mining high-utility sequential patterns for more real-life applicable information extraction from sequence databases with non-binary frequency values of items in sequences and different importance/significance values for distinct items. Moreover, for mining high-utility sequential patterns, we propose two new algorithms: UtilityLevel is a high-utility sequential pattern mining with a level-wise candidate generation approach, and UtilitySpan is a high-utility sequential pattern mining with a pattern growth approach. Extensive performance analyses show that our algorithms are very efficient and scalable for mining high-utility sequential patterns.

소셜미디어 토픽모델링을 통한 스마트폰 마케팅 전략 수립 지원 (A Topic Modeling Approach to Marketing Strategies for Smartphone Companies)

  • 차윤정;이지혜;최지은;김희웅
    • 지식경영연구
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    • 제16권4호
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    • pp.69-87
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    • 2015
  • Given the huge number of data produced by its users, SNS is a great source of customer insights. Since viral trends in SNS reflect customers' direct feedback, companies can draw out highly meaningful business insights when such data is effectively analyzed and managed. However, while the importance of understanding SNS big data keeps growing, the methods for analyzing atypical data such as SNS postings for business insights over product has not been well studied. This study aims to demonstrate the way to exploit topic modeling method to support marketing strategy generation and therefore leverage business process. First, we conducted topic modeling analysis for twitter data of Apple and Samsung smartphones. Then we comparatively examined the analysis results to draw meaningful market insights about each smartphone product. Finally, we draw out a strategic marketing recommendation for each smartphone brand based on the findings.

기술능력의 축적과정 및 영향요인에 대한 연구: 중소 반도체 장비 제조업체를 중심으로 (The Process and Its Influencing Factors of Technological Capability Building: A Small and Medium-Sized Semiconductor Equipment Manufacturer)

  • 김왕동;김인수
    • 지식경영연구
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    • 제3권2호
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    • pp.49-70
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    • 2002
  • The purpose of this study is to investigate the process and its influencing factors of technological capability building in a small and medium-sized capital goods sector. This paper first reviews the influencing factors of accumulating technological capability-technology trajectory, technology sources, technological capability, technological learning, technology strategy, and entrepreneurship. The paper then presents the integrative model of technological capability building. The experience of Mirae Corporation, the first generation of venture company in Korea, is also discussed as a case in point to analyse the process of technological capability building in a small and medium-sized capital goods company. Finally, the implications and limitations of the study arc discussed.

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Strategic Learning Organization in the Digital Era : The Case Study of D-Corporation

  • Yum, Ji-Hwan;Cho, Nam-Jae
    • Journal of Information Technology Applications and Management
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    • 제15권3호
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    • pp.261-273
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    • 2008
  • The starting point of knowledge generation and management is the enhancement of learning capability and capacity of organizational members. Organizational change for learning environment should be aligned with the change of organizational strategy, structure and processes. The study employed action learning methodology to constitute learning organization processes. The treatment effect to institute learning organization has been successful thanks to the members' zeal and consensus to change the processes. However, not every learning team has been so successful. Some cases complained time consuming where others expect to be helpful for their incentives. The researchers concluded that the most important point for success of the learning organization project should be the support of top management.

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사출금형의 지식베이스에 의한 자동공정설계시스템 (Automated Process Planning System based on Knowledge Base for Injection Mold)

  • 조규갑;임주택;이가상;김필성;김병현
    • 한국정밀공학회지
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    • 제8권4호
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    • pp.55-63
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    • 1991
  • This paper deals with development of a Computer Aided Process Planning System based on knowledge base in addition to database for injection mold as a part of Computer Integrated Manufacturing System for injection mold manufacture. The prposed system consists of four modules such as manufacturing feature code generation module machine tool selection and sequencing module, operation and cutting tool selection mudule and standard time estimation module. The system is programmed by using Turbo Pascal on the IBM-PC/AT. The performance of the system is evaluated by using real problems and the test results indicate that the proposed system is a practical and efficient system.

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Agent-based approach for the construction of a design support system for conceptual chemical process synthesis

  • Han, Chonghun;Stephanopoulos, George
    • 제어로봇시스템학회:학술대회논문집
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    • 제어로봇시스템학회 1995년도 Proceedings of the Korea Automation Control Conference, 10th (KACC); Seoul, Korea; 23-25 Oct. 1995
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    • pp.328-331
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    • 1995
  • A successful, computer-aided design support system can help a process designer focus on making effective design decisions, not merely tedious routine calculations. Such a system is essential to enhance quality of design in terms of economics, environmental benignity, reliability, robustness, and operability. Such a statement is even more accepted when applied to conceptual design problems, where gross design specifications are given while a combinatorial number of design alternatives exists. This paper presents an agent-based approach as a systematic and efficient way to design a design support system for the synthesis of conceptual chemical processes. An agent-based approach allows us to handle design knowledge as an object and thus greatly improve the modularity and reusability of that knowledge. Such modularity and reusability lead to the increased productivity in the development of a design support system and the increased ease in the relaxation of design decisions and the generation of design alternatives, both of which functions are critically important in dealing with the complexity and uncertainty of conceptual design problems.

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A Strategic Approach for Developing a Conceptual Model for Achieving Country Wide Academic Entrepreneurship in Iran

  • Asgari, Omid
    • 유통과학연구
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    • 제12권5호
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    • pp.93-107
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    • 2014
  • Purpose - The pool of entrepreneurs with progressive qualities such as creativity and innovation was considered concurrently with such factors as work and capital that stimulate economic development and growth. This study aims to present a model to support the development of a strategic approach for achieving an overall academic entrepreneurship system in Iran. Research design, data, and methodology - The research design of this study is based on applied research because of its objectives, using principles and techniques formulated for basic research to solve operational and real organizational issues. This design also drives the method used, describing and interpreting the findings. Secondary data (library research) was used for this study's data collection. Because of this research's essential characteristics, no hypothesis is launched, and no research setting, questionnaire design, population or population sampling, validity or reliability tests, or statistical analysis are needed. Results and Conclusions - The model is created using a strategic approach acting in an octal setting comprising social, cultural, legal, economic, political, technological, competitive, and natural environments to present a conceptual framework for future studies.

스프레드시트 사용에 관한 연구 (A study on Use of a Spreadsheet (Excel))

  • 이대용;박경아
    • 지식경영연구
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    • 제13권2호
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    • pp.37-52
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    • 2012
  • A spreadsheet is a office automation software which has been widely used in almost all areas in business. A spreadsheet is used for calculation, data analysis, model building and so on. As a result, spreadsheet is a very important tool for generating knowlege in a firm. Errors in a spreadsheet model can cause a serious financial damage in a corporation. However in Korea few researches for reducing errors have been performed. Neither serious efforts to reduce errors have been executed by corporations. In this research we provided summarized the results from a survey for spreadsheet usage, summarized researches on errors in spreadsheet up to now, and suggested a rules and structured development method for reducing errors in a spreadsheet. Errors in spreadsheets are prevalent. To solve this serious problem, we need much more attention on this problem in research area. Corporations must put more efforts on setting policies and rules. And also we need the government's concern and support.

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