• Title/Summary/Keyword: K-City

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IT-based Local Festival & City Satisfaction Improvement plan (IT기술을 활용한 지역축제 만족도 및 도시만족도 제고방안)

  • Park, Jae-Wan
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.15 no.8
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    • pp.5207-5212
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    • 2014

  • City image improvement is very important, particularly in city tourism development because tourism depends on image. Some cities have made efforts to develop a positive city image with local festivals. The purpose of this study was to assess the tourists' satisfaction of local festivals. First, the city image was focused on three factors; city satisfaction, experience and convenience. Second, the city image was influenced significantly by city satisfaction and direct or indirect experience. These results show that effective strategies are needed for the successful IT implementation in local festivals. The use of mobile applications and GIS-based sensors provide local festival information for tourists who receive information, Finally, a well made city image combines city identity and originality, which will attract many tourists and visitors.

  • https://doi.org/10.5762/KAIS.2014.15.8.5207 인용 PDF KSCI

The Uniform Design Development to Build a City Brand using its Culture - Focusing on 'Kwangju, The Cultural Hub City of Asia' - (문화도시 브랜드 이미지 구축을 위한 유니폼 디자인 개발 - '아시아문화중심도시' 광주를 중심으로 -)

  • Lim, Song-Mi;Lee, Mi-Suk
    • Journal of the Korean Society of Costume
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    • v.63 no.4
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    • pp.70-83
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    • 2013

  • Lately, cities have been trying to build a certain brand by using its identity and culture in public designs. Cities are using its public design to show its cultural identity and to differentiate itself from other cities so it is playing a significant role in establishing a city's overall image. Public uniform is used to reflect the symbolism and identity of the city, an image of the city's culture and is used as a means of communication for specialization. Thus, the purpose of this study is to develop public uniform designs to build and strengthen the brand of Gwangju as Asia cultural hub city. Research presents a review of the literature including concept and type of a cultural city, correlativity between public design and urban competitiveness, domestic and foreign culture city branding case: focusing on Gwangju which is a cultural hub city in Asia, and then study sets up the development direction and motifs of uniform designs, and uniforms are designed by making use of the textile with symbols and logos, colors, and architectural motifs of Asian Culture Complex. Development ranges of uniforms were limited to Cultural Tourism Narrators and the Asian Culture Complex Advertisements staff uniforms, within the region of cultural tourism. Textile design, illustration, uniform simulation using Adobe Photoshop 7.0 and Adobe Illustrator CS 3 program is presented.

  • https://doi.org/10.7233/jksc.2013.63.4.070 인용 PDF KSCI