• Title/Summary/Keyword: Internet Economics

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An Interactive UCC Creation and the Effect Analysis (상호작용 UCC의 제작 및 효과 분석)

  • Kim, Min-Su;Boo, Kyung-Min;Im, Kyung-Duk;Ko, Seong-Bo;Kim, Seong-Baeg
    • Science of Emotion and Sensibility
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    • v.13 no.3
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    • pp.459-466
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    • 2010
  • Recently, UCC, which stands for User Created Content, has emerged in various media industries including Internet. However, there exists little research regarding interaction to overcome the drawback of UCC, one way superficial form. In particular, little research has been done on the creation and effect of experiential UCC type. In the existing research, the interactive feature shows to bring the effectiveness in the field of education or promotion. So, in this study, we examine the problem of provider-centered UCC and to solve this problem, we propose a new experiential UCC form with interactive functionality by adapting the product test between UCCs. From the results of the analysis on the effectiveness of UCC after users experience the proposed UCC related to water industry, watching the interactive UCC represented the values of the higher levels in the aspect of recognition change than watching the existing UCCs. Also, the outcome showed that if this interactive UCC invigorates, UCC application will be very useful in eduction, industry, and promotion. From the analysis of the question instrument on whether an interactive UCC would be helpful or not, the positive response ratios was 84% in promotion, 70% in education, and 52% in industry, respectively.

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A Study of Modularity in the Perspective of Standardization: A Comparative Analysis of Electronic and Automotive Industries (표준화 정책 측면에서 모듈성 연구: 전자 산업과 자동차 산업 비교 분석)

  • Kim, Dong-hyu;Kang, Byung-Goo;Kim, Chulsik
    • Journal of Technology Innovation
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    • v.23 no.3
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    • pp.169-199
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    • 2015
  • Information and communication technologies (ICT) have been combined with products from other industries to provide new functionality, as recently shown in the cases of Internet of Things (IoT). Modularity assumes a crucial role in such technological convergence, and has impacts on the relationship between organizations as well as competition within an industry. Interface standards, which ensure the connectivity between modules, serve as a critical factor in the process by which modularity affects organization systems and industry structure. To understand the aforementioned phenomenon, we studied modularity and interface standards with a focus on the interaction between technology and organization systems and subsequent changes in industrial dynamics. This paper examines previous literature on modularity and interface standards in the aspects of product architecture, organization systems, and institutional factors. With this analytical framework, we conducted a comparative analysis of electronic and automotive industries to derive implications for standardization policy. This research has shown the significance of external open interface standards in shaping an industrial landscape where a variety of module producers horizontally compete. It also advises that policymakers take into account product characteristics, engagement of leading firms in an industry, and institutional factors such as WTO law in the design of standardization policy.

A Study on the Relationship between Digital Informatization Level and Policy Activity Satisfaction Level of Disabled Persons (장애인들의 디지털정보화 수준과 정책활동 만족도 수준과의 관계에 대한 연구)

  • Lee, Hyangsoo;Lee, Seong-Hoon
    • Journal of Digital Convergence
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    • v.16 no.4
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    • pp.23-28
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    • 2018
  • In recent years, activities have become more important in political activities and participation in policies. Therefore, the level of digital informatization can affect the participation in policy in the online environment. In this study, we examined how the policy activities of the disabled have a relationship with the informatization level. To this end, we analyzed the relationship between the level of digital informatization and the level of satisfaction with policy activities based on the results of the digital divide survey of 2017. The results of this study are as follows: First, it shows that the disabled people have a positive relationship with the digital access and policy activity satisfaction levels such as the possession of wired / wireless information devices and Internet accessibility. Second, it is found that digital information capacity level and income level such as PC utilization ability and mobile digital device utilization ability have a positive (+) relationship. Third, as the level of digital information utilization such as wired and mobile Internet usage increased, the level of satisfaction with policy activities also increased positively. This suggests that the government needs various information policy to increase the level of digital informatization of the disabled.

A Study on Improvement for Service Proliferation Based on Blockchain (블록체인 기반 서비스 확산을 위한 개선 방안 연구)

  • Yoo, Soonduck;Kim, Kiheung
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.18 no.1
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    • pp.185-194
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    • 2018
  • This study investigates the limitations of blockchain technology and the ways to improve it by using Delphi technique. Limit factors and improvement measures are classified into technology, service, and legal system. First, from a technical point of view, lack of standardization of the technology, insufficiency of integration, lack of scalability, unclear cancellation or correction policy, excessive cost of transaction verification, insufficient personal information protection and not enough to respond to hacking defense were the limiting factors. In order to improve these, the followings; ensuring standardization, securing integration and scalability, establishing cancellation of each applicable data, establishment of correction policy, efficiency of verification cost, the protection of personal information and countermeasure against hacking are provided. The related technology development and countermeasures must be established to effectively introduce the blockchain technology to the market. Second, in the early stage of blockchain service, it showed lack of utilization of the blockchain, security threat, shortage of skilled workers, and lack of legal liability. As a solution to these problems, it is necessary to suggest various applications, against security threat, training professional manpower, and securing legal responsibility. It should also provide a foundation for providing institutionally stable services. Third, from as legal system point of view, inadequate legal compliance, lack of relevant regulation, and uncertainty in the regulation were the limiting factors. Therefore establishing a legal system, which is the most important area for activating the service, should be accompanied by the provision of legal countermeasures, clearness of regulations and measures to be taken by relevant governmental authorities. This study will contribute as a reference for a research, related to the blockchain.

A Methodology of Decision Making Condition-based Data Modeling for Constructing AI Staff (AI 참모 구축을 위한 의사결심조건의 데이터 모델링 방안)

  • Han, Changhee;Shin, Kyuyong;Choi, Sunghun;Moon, Sangwoo;Lee, Chihoon;Lee, Jong-kwan
    • Journal of Internet Computing and Services
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    • v.21 no.1
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    • pp.237-246
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    • 2020
  • this paper, a data modeling method based on decision-making conditions is proposed for making combat and battlefield management systems to be intelligent, which are also a decision-making support system. A picture of a robot seeing and perceiving like humans and arriving a point it wanted can be understood and be felt in body. However, we can't find an example of implementing a decision-making which is the most important element in human cognitive action. Although the agent arrives at a designated office instead of human, it doesn't support a decision of whether raising the market price is appropriate or doing a counter-attack is smart. After we reviewed a current situation and problem in control & command of military, in order to collect a big data for making a machine staff's advice to be possible, we propose a data modeling prototype based on decision-making conditions as a method to change a current control & command system. In addition, a decision-making tree method is applied as an example of the decision making that the reformed control & command system equipped with the proposed data modeling will do. This paper can contribute in giving us an insight of how a future AI decision-making staff approaches to us.

Open Markets and FDS(Fraud Detection System) (오픈마켓과 부당거래 방지 시스템)

  • Yoo, Soon-Duck;Kim, Jung-Ihl
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.11 no.5
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    • pp.113-130
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    • 2011
  • Due to the development of information and communication technology, the global influence on politics, economics, society, and culture has grown. A major example of this impact on the economic sector is the growth of e-commerce, which increases both the speed and efficiency of businesses. In light of these new developments, businesses need to shift away from the misconception that information overwhelms to embrace the enhanced competitiveness that e-commerce provides. However, concern about fraudulent transactions through e-commerce is pertinent because of the loss in both critical revenue and consumer confidence in open markets. Current solutions for fraudulent transactions include real-time monitoring and processing, payment pending, and confirmation through SMS, E-mail, and other wired means. Our research focuses on the management of Fraud Detection Systems (FDS) to safeguard online electronic payment systems. With effective implementation of our research we hope to foster an honorable online trading culture and protect consumers. Future comparative research in domestic and abroad markets would provide further insight into preventing fraudulent transactions.

Application of Web Query Information for Forecasting Korean Unemployment Rate (실업률 예측을 위한 인터넷 검색 정보의 활용)

  • Kwon, Chi-Myung;Hwang, Sung-Won;Jung, Jae-Un
    • Journal of the Korea Society for Simulation
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    • v.24 no.2
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    • pp.31-39
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    • 2015
  • Unemployment is related to social issues as well as personal economics activity so various policies have been made to reduce the unemployment rate in many countries. Because of delay inherent in the survey mechanism to collect unemployment data, it takes lots of time to acquire survey unemployment data. To develop proper policies for reducing unemployment rate at the right time, it is quite critical to obtain faster and more accurate information concerning about unemployment level. To remedy this problem, recently an advanced analytics utilizing internet queries is suggested. To examine the potential of Web query information, this research investigates the usefulness of internet activity data to predict Korean unemployment rate. One of selected web-query data(unemployment claim) has a quite strong correlation with unemployment rate. This research employes a time series approach of the ARIMA model that utilizes the information of keyword queries provided by the Naver(Korean representative portal site) trend together with unemployment rate data provisioned from Statistics Korea. With respect to model selection guidelines of mean squared error and prediction error, the model with utilizing the web query information shows better results than the model without such information. This suggests that there is a strong potential for the used method, which needs to be further explored.

The Valuation of HSA Business Using Broadband over Power Line (전력선통신망을 이용한 HSA사업의 경제적 타당성 분석)

  • Lyoo, Tae-Ho;Kim, Chang-Seob
    • Journal of Energy Engineering
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    • v.16 no.4
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    • pp.202-214
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    • 2007
  • The concept of HSA (Home Service Aggregator) is derived from performing the energy IT business efficiently as well as successfully launcing a new service based on BPL (Broadband over Power Line). The HSA business using a BPL can extend the field of energy industry and an give a chance to create a new demand by consumer-oriented services. This study focuses on the exact evaluation of HSA business using BPL, and reasonable trusty evaluation should be the first step to launch the HSA business. In this study, the categories of cost are comprised of equipment (mainly RSM and MGW) cost, instalation cost, and maintenance cost. AMR (Automatic Meter Reading), internet integration billing service, integration charging service, internet service, sorority service, and electricity safety are listed for benefit. In this study, the ROI of HSA business is 0.9594, which is less than 1. However, that value does not consider the electricity safety benefit which is classified as a social benefit. Therefore, the value can be above 1 if it includes social and private benefits.

A Study on the Relationship between Level of Digital Informatization and Satisfaction Level of Elderly People: Focusing on community, meeting, and community involvement activities (장노년층의 디지털정보화 수준과 사회활동 만족도 수준과의 관계에 대한 연구: 커뮤니티, 모임, 공동체에의 참여활동을 중심으로)

  • Lee, Hyangsoo;Lee, Seong-Hoon
    • Journal of Digital Convergence
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    • v.17 no.2
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    • pp.1-7
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    • 2019
  • Our society is evolving into an aging society. The purpose of this study is to investigate how digital informatization capacity of elderly people, one of the so - called information - neglected people, affects social activities. To this end, we analyzed the relationship between digital informatization level and social activity satisfaction level of old elderly people based on the results of the digital information gap survey in 2017. As a result, it was found that there was a positive relationship between digital access and satisfaction level of social activities, such as whether elderly people have wired / wireless information devices and internet accessibility. Second, it was found that digital information capacity level such as PC usage ability and mobile digital device utilization ability had a positive (+) relationship with only social activities. Third, the level of satisfaction with social activities increased as the level of digital information utilization increased, such as whether they were using wired and mobile Internet. This suggests that the government needs a policy to resolve various information gaps that can enhance the level of digital informatization of elderly people.

A Study on the Relationship between Digital Informatization Level and Leisure Life Satisfaction of Low Income (저소득층의 디지털 정보화수준과 여가 생활 만족도 간의 관계에 대한 연구)

  • Lee, Hyangsoo;Lee, Seong-Hoon
    • Journal of Digital Convergence
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    • v.16 no.11
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    • pp.29-36
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    • 2018
  • As the digital informatization society deepens, the digital divide of the information - underprivileged becomes increasingly serious social problem. In this study, we analyzed the relationship between digital informatization capacity and satisfaction level of leisure activity in low - income class. For the analysis, we analyzed the relationship between digital informatization level and leisure satisfaction level of the low income class based on the results of the digital information gap survey in 2017. As a result, it was found that there was a positive relationship between digital access and leisure activity satisfaction, such as having a wired / wireless information device at low socioeconomic level and availability of Internet access at all times. Second, digital information capacity level and leisure satisfaction level such as PC usage ability and mobile digital device utilization ability have positive (+) relationship. Third, the level of digital information utilization, such as the use of fixed and mobile Internet, also showed a positive (+) relationship with the leisure satisfaction level of the low income class. This suggests that it is necessary to provide various supports to resolve the digital divide between the low income class and the general public.