• 연구논문집
• /
• 통권28호
• /
• pp.173-182
• /
• 1998

We, ICOMM(Information Center Of Machinery & Materials), make efforts to apply the EC to support the Internet Marketing for Small and Medium Enterprises, and at the base of experience are carrying out diffusing the internet minds, applying the CALS, searching the internet information, education for internet and supporting the EC-hosting to count of first importance for 6,000 Manufacturing Industries located in KYOUNGNAM. Traditional Business-to-Business depends on the EDI by using VAN. As the Internet is lively and the Internet users incredibly increasing, the total marketing strategies of Enterprises are cyberized, and Enterprises try finding the new business partner by using Internet technologies, At the base of this Environments, this paper proposes the Internet Marketing Server (that is called EC-Business Server) that consists of the staging server to establish the Mall, the search engine for resembled manufactured goods, and so on. EC-Business Server supports Business-to-Business as in electronic commerce.

• 무역상무연구
• /
• 제25권
• /
• pp.123-163
• /
• 2005

The strategic alignment between internet marketing's strategic orientation and EC system's strategic orientation is an important concept in Electronic Commerce. This study measured internet marketing's strategic orientation, EC system's strategic orientation, strategic alignment, and strategic EC performance based on previous studies. Analysis of data gathered in mail survey of korea firms in KOSPI and KOSDAQ. The findings suggest that companies with high strategic alignment are better performing EC strategically, and internet marketing and EC system's strategic orientation are positive related to strategic alignment and performance of EC. This study supports that the level of the EC executive's participation in internet marketing planning influences strategic alignment of the EC plan with the internet marketing plan. Further, high levels of that alignment are associated with increased use of EC for strategic performance.

• 복식문화연구
• /
• 제9권1호
• /
• pp.100-110
• /
• 2001

The purpose of this study is to identify Internet usage for the implementation of Quick Response Supply Chain Management across Business-to-Business Electronic Commerce in textile and apparel industry. This paper involves theoretical studies, which developed 3 steps to analyze the relationship of B-to-B EC, SCM, and QR, and provides broader awareness of new trend in the textile and apparel industry. SCM as one of B-to-B EC solutions introduced QR into the textile and apparel industry in 1985, and B-to-B EC is regarded as a means for achievement of QR with the widespread adoption of Internet technologies by businesses over the last four years. Finally, the Internet enables textile and apparel firms to access international networks of suppliers, distributors, and customers, so Internet-based B-to-B EC, SCM, and QR with Internet/EDI and XML/EDI are expected to become a central part in propelling fashion business into new directions.

• 통상정보연구
• /
• 제1권2호
• /
• pp.69-95
• /
• 1999

Internet EC accomplish to simply electronic business from all process integration of production, marketing and customer service. Also customers gain to goods information by one-line product reference, order, product information exchange and negotiate to low cost for high quality goods. Therefore, Purpose of this study is to introduce the building method of efficient EC, helping understand EC, and analysing its present state in the Korean enterprises and efficiency on international trade information.

• 무역상무연구
• /
• 제14권
• /
• pp.397-426
• /
• 2000

Since the internet is open to public in 1990, electronic commerce(EC) user has increase rapidly. Now EC is considered not only as communication method but also as new economical activities. EC is a kind of new commerce model which uses electronic means. And EC has global characteristics so that many country's legislation which regulates it differently makes an obstacle to vital of EC. The purpose of this study is to examine legal problems of internet electronic commerce. First, there are some legal problems whether electronic document has same legal function like traditional documents. Second, electronic signature must has authenticity, integrity, non-repudiation, writing and confidentiality in order to use looks like common signature. Finally, electronic contract is concluded on principle of mutual agreement. It is apparent that the concept of arrival is applied to the date and place in conclusion of electronic contract.

• 한국전자거래학회지
• /
• 제4권3호
• /
• pp.95-118
• /
• 1999

There have been many research papers and practical implementations on the various EC(Electronic Commerce) aspects such as merchant system, security, payment gateway, legal and policy issues. However, it is very hard to find the systematic approaches and business process models from the viewpoint of the company willing to start B2C(Business-To-Customer) EC. Therefore, we develop business process models for the planning, systems analysis and design, implementation, and operation of internet shopping mall to suggest a guideline and reference model for the realization of successful B2C EC.

• 기술경영경제학회:학술대회논문집
• /
• 기술경영경제학회 1999년도 제16회 동계학술발표회 논문집
• /
• pp.296-327
• /
• 1999

Nowadays, there is a huge need of an extensive study to understand features and behavior modes of consumers who have an indefinite potential of purchase and to make EC a bullish market, Recently, the flow construct has been proposed as important for understanding consumer behavior on the cyber space. The purpose of this study is threefold. To investigate (1) the effect of the flow experience when navigating Internet shopping-mall sites and Internet on purchase intention and relational factors of this (2) the difference in the flow experiences between during the time of navigating Internet and during the time of navigating Internet shopping-mall sites. (3) the difference in purchase intention and relational factors of this between an experiential flow and a purposeful flow. The results show that (1) increase of the purchase intention on EC (or relational factors of this) in proportion to the degree of cognition of users' flow experience (2) By the separate motive of searching Internet shopping-mall sites, the flow experiences during the time of navigating Internet lead to different results (3) Although the difference in the purchase intention on EC between subjects is nonsignificant, it suggests that we need to focus on the fact that the correlation between the purchase intention on EC and the purposeful flow experience on Internet shopping-mall sites is greater than any other correlation. In the end of this study, The theoretical and practical implications of the study, limitations of the study, and future research implications are discussed.

• 경영과정보연구
• /
• 제15권
• /
• pp.37-50
• /
• 2004

Internet commerce has the potential to propel a company to 'break out' of existing strategic constraints and radically alter business processes, strengthen customer and supplier ties, and open up new markets. Therefore, many firms have rushed into internet commerce to conduct business more efficiently, create new business opportunities, and generate business value. The purpose of this study is to examine the relationship between the sales promotional functionality of internet shopping mall and its performance considering the characteristics of internet shopping mall's operational form as moderating variables. The results showed that the price functionality affects positive effects on the performance of shopping mall, and the characteristics of operational form can be considered as a significant moderating variables between the sales promotional functionality of shopping mall and the performance.

• 한국전자거래학회지
• /
• 제3권2호
• /
• pp.95-112
• /
• 1998

With the advent and proliferation of the Internet, Electronic Commerce(EC) on the Internet has become one of the most rapidly growing area and has been the subject of much research lately. EC is commercial transactions using computers in virtual environment through computer networks. The computer system deals with various ranges of things such as products, services, and information on EC. In this paper we describe the construction methods of web site based on the personalization, Also, we present the personalization technology and architecture of the P-Commerce proposed in this paper. Finally, we describe the methods constructing EC site using P-Commerce solution.

• 무역상무연구
• /
• 제12권
• /
• pp.7-37
• /
• 1999

Electronic Commerce is the new type of business transaction, which sells and advertises the products and services by using the Internet, which is used by more than 500,000,000 people in the worldwide and is spread rapidly to the world. There are no limitations in cyberspace, for example, time, space, and country boundary because every business can be processed in this cyberspace. The use of modern means of communication such as electronic mail and electronic data interchange for the conduct of international trade transactions has been increasing rapidly and is expected to develop further as technical supports such as information highways and the Internet become more widely accessible. However, the communication of legally significant information in the form of paperless messages may be hindered by legal obstacles to the use of such messages, or by uncertainty as to their legal effect or validity. This obstacles pose many difficulties for conducting EC through Internet. The purpose of this thesis is to suggest several issues to be taken into consideration in conducting EC in near future. For this purpose, the article will first take up subjects of what is the present state of EC, what are the legal issues emerging therefrom.