• 한국유통학회지:유통연구
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• 제17권3호
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• pp.59-92
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• 2012

본 연구는 최근 인사조직 분야에서 집중적인 조명을 받고 있는 윤리적 리더십을 유통경로 연구에 적용함으로써, 그 동안 그 중요성에 비해 덜 조명되었던 유통경로 내 조직 간 리더십에 대한 이해를 증진시키고자 한다. 특히, 본 연구는 비교적 최근 밝혀지기 시작한 윤리적 리더십의 선행변수에 초점을 맞춤으로 유통경로의 구성원 간 관계에서 윤리적 리더십이 형성되기 위해서는 어떻게 해야 하는 지를 규명하고자 한다. 이를 위해 본 연구는 조직의 성격특성과 관계유지전략이라는 두 가지 이론적 차원의 변수들과 실무자들과의 심층면접을 통해 중요하게 언급된 공급업체 관리활동 변수들을 실증하였다. 국내 6대 할인점에 상품을 공급하는 공급업체 295개 사의 납품 담당자를 대상으로 설문조사를 실시하였고, PLS(Partial Least Square) 구조모형 분석을 통해 분석한 결과, 대형 할인점의 조직특성 중 양심이, 관계유지 전략 중 개방전략, 갈등관리전략, 사회망전략이, 공급업체 관리활동 중 교육훈련과 공정한 보상이 대형 할인점의 윤리적 리더십을 강화하는 것으로 나타났다. 반면, 대형 할인점의 정서적 불안정은 윤리적 리더십을 약화시켰고, 친절성과 보장전략, 조직간 커뮤니케이션은 윤리적 리더십에 유의적인 영향을 미치지 않았다.

• Asia pacific journal of information systems
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• 제22권3호
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• pp.29-52
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• 2012

As sustainability has grown into a key global issue, more and more information technology (IT) products have adopted these concepts to attract consumers. However, these products potentially require consumers' physical or economic sacrifice at least for a short period of time. Therefore, the reason of consumers' adoption of sustainable IT products cannot be fully explained by the two traditional values: hedonic and utility values. However, expectancy-value theory, which has been used to explain the relationship between value and behavior, still takes hedonic value and utility value into consideration. The purpose of this study is to suggest an amended expectancy-value theory to better explain the adoption of IT products that consider sustainability. For this purpose, two social values-the normative value based on the Schwartz's model of moral norm and the eudemonic value of the Stoic philosophy-were added to the individual values to examine which value particularly influences the adoption of sustainable IT products. In addition, the moderating effect of perceived sustainability between four values and adoption of sustainable IT products was verified.

• 한국전자거래학회지
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• 제18권3호
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• pp.195-209
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• 2013

소셜 네트워크를 활용한 웹 사이트(SNS)의 사용이 광범위해짐에 따라 소셜 네트워크 서비스의 영향력이 점차적으로 증가하고 있다. 한국을 비롯한 다양한 국가에서의 SNS 사용이 증가하고 있으며 필리핀 역시 급격한 SNS 사용량과 행태적 변화를 보이고 있다. 특히, 필리핀의 경우 Friendster에서 Facebook으로의 사용자 전환이 매우 급격하게 이루어지고 있다. 기존의 온라인 커뮤니티와 다른 특성을 가진 SNS의 특성을 반영한 전환비용의 특성은 아직까지 명확하지 않다. 본 연구에서는 필리핀에서 SNS 간의 급격한 전환이 이루어진 상황을 바탕으로 SNS 간의 전환 의도에 영향을 미치는 변수들을 조사하고자 하였다. 소셜 네트워크 사이트를 사용 중인 필리핀 사용자들의 설문조사를 통하여 본 연구는 SNS 간의 전환비용에 직접적인 영향을 미치는 변수들로 SNS에 대한 사용자의 만족, 대체 주목성, 사회적 영향력이 주요 요인으로 작용함을 확인하였다.

• 복식문화연구
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• 제28권2호
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• pp.181-198
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• 2020

Using the developed wedding planner selection criteria scale, this study examined whether wedding planner selection criteria differ according to consumer characteristics such as demographic characteristics and wedding preparation behaviors. The main survey for this study was conducted via the Internet with 295 consumers aged 20-30 living in the Seoul metropolitan area. The data collected from the survey processed and analyzed using the statistical programs SPSS 21.0 t-test. Analyzing how wedding planner selection criteria differ according to consumers' demographic characteristics and wedding preparation behaviors, results shown for the wedding planner selection criteria were all four points on average except for individual characteristics and important sub-factors regardless of the consumers' characteristics, and various results were derived depending on the consumers' characteristics. This study has various practical implications in that it verified the difference in wedding planner selection criteria according to consumer characteristics and determined how much money consumers were willing to play for wedding planners. It is recommended that future studies take various approaches to investigate how wedding planner users are satisfied with or place importance on wedding planner services and conduct empirical using the selection criteria developed in this study to compare influential variables that affect behavior intention and willingness to pay according to consumer type.

• 한국의류학회지
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• 제44권4호
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• pp.639-656
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• 2020

Consumers' shopping experience has recently expanded to mobile and social networks; in addition, online fashion retailers started to focus on real-time interaction services as an emerging marketing tool. This study explores the consumer' shopping experience based on social live streaming services (SLSS) to investigate consumer's response behavior and effects through perceived service quality. An online survey method was conducted and a total of 186 female consumer panels were collected. The results indicate that cognitive communion of co-experience had a significant effect on perceived SLSS service quality (responsiveness, contents informativeness, playfulness, system availability). Service quality of SLSS (responsiveness, contents informativeness, and playfulness) had significant effect on trust in SLSS seller while system availability had no significant effect. Also, trust in seller showed significant effect on purchase intention. Last, it was confirmed that the moderating effect of purchasing experience of SLSS was significant in the relationship between cognitive communion and responsiveness/playfulness. There was also an additional significant moderating effect of purchasing experience between system availability and trust in seller.

• 아동학회지
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• 제5권
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• pp.81-105
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• 1984

The intention of this study was: 1) to standardize the Korean version of the Dogmatism Scale, 2) to examine whether environmental structure affects value systems such as attitudes toward work, time perspective and the personality dimension of dogmatism in adolescent vocational and non-vocational trainees, 3) to examine relationships between those value systems and group differences in personality characteristics of vocational and non-vocational trainees, 4) to observe whether there are differences between high-dogmatism and low-dogmatism subjects with regard to attitudes toward work and future time perspective. The subjects for the study included 841 adolescent vocational (226) and nonvocational (615) from vocational training centers, schools and universities in Seoul. The instruments used in this study were 1) a questionnaire for attitudes toward work, 2) the Future Time Perspective (FTP) developed by Christiansen and 3) the Dogmatism Scale. The results of the present study indicated that behavior settings or environmental variables such as organization type affect the formation of attitudes and of dogmatism in adolescents. The results also showed that dogmatism relates to future time perspectives. This differs from Rokeach's theoretical statements. Dogmatism in this study was related to time perspective, the relationships were optimistic in emotional areas, long-term in direction and concrete in structure. The inconsistency between the results of the present study and Rokeach's suggests further study. A "Psycho-Environmental Model" for the formation of value systems based on the results of this and earlier research of the author were discussed.

• 보건의료산업학회지
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• 제10권3호
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• pp.113-122
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• 2016

Objectives : This study analyzed the influencing relationship among oral health belief, prevention of oral diseases, and quality of life subject in adults over 20 years of age. Methods : This study enrolled 237 participants who visited Y hospital located in the Gyeongnam district as the final subjects for the analysis. From the collected data, multiple regression analysis was conducted to identify the relative influence of oral health belief on each parameter using SPSS 18.0. Results : Based on the regression analysis results, it was found that the factor in oral health belief with the strongest influence on the intention to prevent oral disease was importance. The behavior for prevention of oral disease was influenced by sensitivity, and the quality of life was affected by self-efficacy. Conclusions : These results, suggest that in order to promote oral health in adults, continuous support from oral health professionals is required to make patients recognize the importance and the sensitivity of oral health and reduce sensitivity.

• 근관절건강학회지
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• 제25권1호
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• pp.39-49
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• 2018

Purpose: The purpose of this study was to investigate the effect of technostress on intent-to-persist focusing on the stress coping in nursing college students. Methods: A cross-sectional descriptive design was conducted with a survey of 153 nursing college students attending a university. Data were collected using self-administered questionnaires. For data analysis, descriptive statistics, t-test, one-way ANOVA, Pearson's correlation coefficients, and multiple regression, hierarchical analysis, and sobel test were performed using SPSS/WIN 23.0 for Windows. Results: The factor mediating technostress and intent-to-persist in nursing college student was emotion-focused coping behavior. Moreover, this mediating factor had a complete mediating effect between technostress and intent-to-persist in nursing college students. Conclusion: Based on this result, it will be necessary to develop educational strategies about smart device use and environmental supports that help them communicate about problems.

• 인터넷정보학회논문지
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• 제17권4호
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• pp.161-172
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• 2016

본 연구는 IT 전문가들이 행복하게 직무를 수행함에 있어 필요한 요인들이 무엇인지를 동태적이고 구조적인 Causal Loop Diagram을 통해 파악하고 개인적, 조직적, 정부 차원의 행복 촉진 요인들을 제시하였다. 본 연구에 적용한 시스템 다이내믹스 방법론은 수치적인 정확성을 추구하는 대신에 상식적 피드백 구조의 CLD를 통해 행태의 개연성을 추구하는 질적 연구기법이다. 6개의 CLD에서 직무만족, 조직몰입, 긍정감성, 부정감성, 우호적 관계, 직무지속의도 등의 핵심요인들과 그들에 영향을 미치는 다수의 원인요인들이 IT 전문가들의 직무 행복을 파악하기 위한 통합적 시각으로 조명되었다. 본 연구는 변수간의 단편적인 관계를 살펴보는 양적 연구에서 나아가 전체 요인들을 상호 구조적이고 현실적인 시각으로 살펴보는 탐색적 연구로서 의미가 있다.

• 한국의류학회지
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• 제33권10호
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• pp.1601-1610
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• 2009

Unplanned purchase is an unexpected buying behavior affected by product or marketing stimuli. Unplanned purchase does not follow the order of the rational decision making process. Through an in-depth interview, this study classified the types of unplanned purchase of clothing and examined the decision-making processes. The results (according to the need recognition level of consumers prior to stimuli) show three types of unplanned purchase of clothing products that are classified as: the need-manifesting type, the need-embodying type, and the need-reminding type. In addition, each type is reclassified into the high-cognition type and the low-cognition type according to the cognitive effort level of consumers during the purchase decision-making process. The need-manifesting type recognized a buying need after exposure to stimuli and then engaged in unplanned purchases. The need-embodying type recognized a problem, but the purchase intention was not concrete. The need-reminding type recognized a desire to buy clothing products, but temporarily forgot it, and then later remembered the problem recognition from the past after experiencing the stimuli.