• 경영정보학연구
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• 제18권2호
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• pp.59-77
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• 2016

전자상거래 시장에서는 점차 다양한 추천기법들이 적용되고 있으나, 고객 관점에서 이에 대한 사용의도를 비교 분석한 연구는 매우 드물다. 본 연구는, 온라인 쇼핑몰에서 널리 활용되고 있는 베스트셀러 추천, MD(Merchandiser)추천, 내용기반 추천, 협업필터링 추천, 그리고 지인추천 등의 다섯 가지 추천기법들에 대한 고객의 사용의도를, 전자제품군 구매 시와 의류군 구매 시에 대해서 비교 분석하였다. 이와 더불어, 어떠한 요소들이 고객의 추천서비스 사용의도에 영향을 미치는지에 대한 연구를 수행하였다. 이를 위해, 추천서비스 사용경험이 있는 전자상거래 사용자 총 220명을 대상으로 설문조사를 수행한 후, 분산분석(ANOVA), 회귀분석 등을 사용하여 데이터 분석을 수행하였다. 본 연구결과, 추천기법에 따른 고객의 추천서비스 사용의도에는 통계적으로 유의한 차이가 있으며, 특히 전자제품군 구매 시에는 베스트셀러 추천기법이, 의류군 구매 시에는 내용기반의 추천기법이 가장 선호되는 것으로 나타났다. 또한, 고객의 인물특성, 성격요인, 구매성향, 구매하려는 제품에 대한 인식 및 추천서비스에 대한 인식 등이 추천서비스 사용의도에 영향을 미치는 것으로 나타났으나, 세부적인 영향요소들은 추천기법별로 상이하게 도출되었다. 이러한 연구는 기업들에게 제품군 및 개인의 성향에 적합한 기법을 채택하여 추천서비스를 수행할 수 있도록 하는 가이드라인(guideline)을 제시해 줄 수 있을 것으로 기대된다.

• 디지털융복합연구
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• 제19권4호
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• pp.141-149
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• 2021

본 연구는 계획된 행위이론을 기반으로 지역사회 거주 노인의 정보통신 테크놀로지 사용 의도에 영향을 미치는 요인을 파악하기 위한 조사연구이다. 자료 수집은 G시와 S시에 거주하는 60세 이상 노인 99명을 대상으로 2020년 1월 한달 동안 설문조사를 실시하였으며, SPSS 23.0 프로그램을 활용하여 기술통계, t-test, ANOVA, Pearson's correlation coefficient, 다중회귀분석을 실시하였다. 연구결과 지역사회 노인의 정보통신 테크놀로지 사용에 대한 태도는 3.79±0.74점, 주관적 규범은 3.43±0.66점, 지각된 행위통제는 3.12±0.71점, 사용의도는 3.23±0.77점이였다. 지역사회 노인의 정보통신 테크놀로지 사용 의도에 영향을 미치는 요인은 주관적 규범(β=.35, p<.001), 지각된 행위 통제(β=.35, p<.001)였으며, 이들 변수의 설명력은 48.7%였다. 따라서 지역사회 노인의 정보통신 테크놀로지 사용 의도를 촉진하기 위해서는 위의 변수를 고려한 체계적인 방안 마련이 필요할 것으로 생각된다.

• 한국수학교육학회지시리즈D:수학교육연구
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• 제10권4호
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• pp.239-258
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• 2006

This study sought to examine preservice teachers' beliefs about their intent to use computers and Internet resources in mathematics classrooms. Also, web-based instruction on topics in elementary school mathematics was used to foster teachers' confidence and competence in using instructional technology, thereby promoting positive attitudes toward use of computers and Internet resources in the mathematics classroom. The results indicated that students who participated in the web-based instructions exhibited a significantly (p < 0.05) better attitude toward using computers and web-based resources in teaching mathematics than did students in the control group.

• 한국수학교육학회지시리즈A:수학교육
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• 제40권2호
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• pp.265-289
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• 2001

The elementary and middle school curriculum in Korea has been modified periodically to reach today's 7th national curriculum. Although the intent of each new curriculum was to improve education, lack of proper preparation for teachers and students has not made the new curriculums as effective as it could be. Goodlad et al.(1979) suggested that curriculum should encompass all practices including not only knowledge but all the elements of the curriculum and experiences of the student and teachers. The purpose of this paper is to investigate the actual practices of the current curriculum with focus on the use of instructional media in mathematics teaching and learning. A nationwide curriculum survey was carried out with the Goodlad's curriculum inquiry model as the framework. The result shows that elementary and secondary mathematics teachers used textbook manual (for teachers) and practice books most frequently for their class preparation. In addition to these, mathematics teachers also used manipulatives, visual aids, computers, internet, and calculators in a decreasing order. In general, many mathematics teachers did not use much instructional media in their classes and said that there are not enough effective instructional media to use. However, the teachers have positive attitude toward the educational media that they have used. In this study, we analyzed the survey data regarding educational tools, their use and effects to support the development of a new curriculum model in mathematics for a knowledge-based society.

• 한국컴퓨터정보학회:학술대회논문집
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• 한국컴퓨터정보학회 2019년도 제60차 하계학술대회논문집 27권2호
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• pp.401-402
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• 2019

The purpose of this study is to find specific service quality factors of enterprises that can maximize the perception of banks' services to users of commercial banks in China, and to establish empirically how these quality factors affect the bank's image. They also want to verify the impact of the positive image of the bank on the user's satisfaction and the willingness to use the bank's services. For empirical verification of this study, questionnaires will be used to customers who have used the services of each of the four commercial banks in China, and the survey was conducted. The collected data were analyzed using the SPSS using statistical techniques such as Cronbach' ${\alpha}$, Investigative Factor Analysis, Reliability Analysis, Correlation Analysis, Regression and Difference Verification. The results of the verification were summarized below. First, the quality of service of commercial banks has a partial positive effect on the bank's image. Second, the image of a commercial bank has a positive effect on customer satisfaction. Third, the image of a commercial bank has a positive effect on the purpose of use. Fourth, the image of commercial banks has a partial mediated effect between service quality and customer satisfaction. Fifth, the image of a commercial bank has a partial mediated effect between the quality of service and its intended use.

• International Journal of Advanced Culture Technology
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• 제11권2호
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• pp.345-357
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• 2023

This research investigates the relationship between the information quality, service quality, and system quality of lodging apps and the users' expectations, level of satisfaction, and intent to continue using them. For this objective, 418 respondents participated in a survey. To evaluate the hypotheses, the collected data were examined using SPSS 22.0 and AMOS 22.0 statistical software. This study constructed a model using information quality, service quality, system quality, expectancy, satisfaction, and intention to continue using the pre- and post-use relationship of users of accommodation applications. The results of testing the hypotheses indicated that system quality had no significant effect on expectancy, system quality and service quality had no significant effect on satisfaction, and all other hypotheses had significant effects. The conclusion of this research is that the app's system quality, including access speed, access barriers, and privacy, does not satisfy pre- and post-use expectations. In addition, the system quality and service quality of the application have little effect on the app's satisfaction. The information quality of the application has a considerable impact on expectation confirmation and satisfaction, expectation confirmation has an impact on satisfaction, and expectation confirmation and satisfaction have an impact on intention to continue using.

• 한국주거학회논문집
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• 제17권5호
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• pp.127-136
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• 2006

The intent of this study is to propose future planning guidelines and directions of the mixed-use buildings in the residential land development district in country-side cities, based on the concept that the neighborhood facilities are to be strategically laid out in a convenient location and planned in a proper manner for a healthy, safe, friendly and new neighborhood environment. For this purpose, seventeen mixed-use buildings which had been built in Shin-Eum housing development district in Gimcheon from 1995 until 2004 were chosen and investigated in terms of architectural characteristics in that process with surveying and analyzing those. The scope of investigation on case studies was that site size would be below 400 square meters, total area below 1500 square meters, and the number of stories below five stories high on the ground. Method of investigation on those was through field investigation, field photographs, recordings and drawings on those. Investigative contents have been divided and analyzed into the quantitative and qualitative factors in urban and architectural dimension. From results of quantitative investigations, five planning guidelines or directions could be obtained. From results of qualitative investigations, five planning guidelines or directions could be obtained. The criteria will be applied to new architectural developments of the neighborhood facilities linked with the small shops.

• 유통과학연구
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• 제17권8호
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• pp.35-44
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• 2019

Purpose - This study examines the changes in the mobile MMORPG market in recent years and the factors affecting the performance of mobile games through flow experience according to the characteristics of game content. Research design, data, and methodology - This study focuses on the fact that the cause of game use behavior changes is the flow experience which influences the duration of mobile game continuation. The flow experience and the influencing factors are divided into the relationship between first, second-leading factors, and lagged factors. Results - The user's sense of challenge, skillfulness, concentration, and reality influenced the flow experience as a leading factor influencing the performance of MMORPG games. On the other hand, fun and preference were found to be the outcomes of the flow experience. This is because the game content is experienced not through passive enjoyment but by intentionally enjoying the game content. The flow experience has a positive effect on the intention of continuous use as in the previous study. Conclusions - This study found that the flow experience of game users is necessary for continuous use by organizing relationships of flow experience in mobile MMORPG users' gaming behavior.

• 지역사회간호학회지
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• 제28권3호
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• pp.271-279
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• 2017

Purpose: Non-Suicidal Self-Injury (NSSI), a highly prevalent behavior in adolescents, refers to the direct destruction of one's body tissue without suicidal intent. To date, the prevalence of adolescent self-injury in South Korea and its associated factors remain unknown. This study aims to determine the prevalence of self-injury in Korean adolescents as well as its associated factors. Methods: We assessed 717 middle school students by means of an anonymous self-report survey. Information about demographic characteristics, lifestyle, anxiety and depression, self-esteem, and parenting behavior was obtained. Data were analyzed using $x^2$ test, t-test and multiple logistic regression. Results: NSSI was reported by 8.8% of respondents. Univariate analyses showed associations of exposure to alcohol use, anxiety, depression, self-esteem, and parenting methods with self-injury. In multiple analyses, alcohol use, anxiety, and parental abuse were associated with lifetime self-injury. Conclusion: The rate of NSSI in the South Korea was found to be lower than those of other countries. As our study suggests that alcohol use, anxiety, and parental abuse are associated with lifetime self-injury, health care providers at school should take these factors into account when developing prevention and intervention programs for adolescents.

• 한국정보시스템학회지:정보시스템연구
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• 제32권3호
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• pp.225-251
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• 2023

Purpose The purpose of this study is to examine the future direction of in-vehicle app development and service, the relationship between potential customers' intention to use and the factors that affect it was explored. It was also checked whether the two types of app development platform and the experience of the existing smartphone app platform had a moderating effect on these relationships. Design/methodology/approach Data was gathered through surveys, collecting responses from 904 potential consumers of vehicle app services in Korea. Structural equation modeling was utilized to analyze the data. Findings According to the empirical analysis result, it was found that potential customers considered enjoyment as the most important benefit factor in in-vehicle app service, and the most important external factor affecting enjoyment was functional compatibility with smartphone. The type of vehicle app development platform did not have a meaningful moderating effect on the factor relationship, whereas the smartphone app platform experience showed a meaningful moderating effect on the relationship between factors. It was analyzed that the risk of app performance, personal information privacy, and driving safety data did not have a negative effect on the intention to use the vehicle app service.