• 한국의류산업학회지
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• 제16권2호
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• pp.208-217
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• 2014

This study focuses on analyzing a subset of consumer activities (especially social medium) in their wedding preparation. The focus of this study is on wedding online communities and understanding the impact of communities on selective behavior for information-acceptance. Data was compiled based on female consumers in their 20s and 30s who actively participate in online community forums. It included female consumers preparing for their weddings and individuals interested in weddings. A total of 211 questionnaires were collected from January $10^{th}$ to $23^{rd}$ in 2012. The online communities were identified from Naver, Yahoo, and online search portals; subsequently, they were rank-sorted based on number of members, visitors, and forum posts. We identified four different characteristic based on the findings from the analysis of on-line wedding communities. The characteristic of these communities were divided into sharing experience, functionality of the webpage, informativeness, and interactivity; consequently, use of these online communities is based on trust and significant personal relationships between the members online. Out of the four different community characteristics, sharing experience was found to have a greater impact for the selective behavior of wedding dresses and information- acceptance than the functionality of the webpage, interactivity, and informativeness. We conclude that trust in information provided by members with marriage process experience is the foremost important factor in the behavior of individual consumers wit iexplore.exe -extoff hout marriage process experience. Therefore, the impact of these online communities catering to would-be brides is based on the trust of posters and how well it is articulated.

• KSII Transactions on Internet and Information Systems (TIIS)
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• 제13권11호
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• pp.5464-5488
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• 2019

The multi-population genetic algorithm in multi-target paths coverage has become a top choice for many test engineers. Also, information sharing strategy can improve the efficiency of multi-population genetic algorithm to generate multi-target test data; however, there is still space for some improvements in several aspects, which will affect the effectiveness of covering the target path set. Therefore, a multi-target paths coverage strategy is proposed by improving multi-population genetic algorithm based on individual information sharing among populations. It primarily contains three aspects. Firstly, the behavior of the sub-population covering corresponding target path is improved, so that it can continue to try to cover other sub-paths after covering the current target path, so as to take full advantage of population resources; Secondly, the populations initialized are prioritized according to the matching process, so that those sub-populations with better path coverage rate are executed firstly. Thirdly, for difficultly-covered paths, the individual chromosome features which can cover the difficultly-covered paths are extracted by utilizing the data generated, so as to screen those individuals who can cover the difficultly-covered paths. In the experiments, several benchmark programs were employed to verify the accuracy of the method from different aspects and also compare with similar methods. The experimental results show that it takes less time to cover target paths by our approach than the similar ones, and achieves more efficient test case generation process. Finally, a plug-in prototype is given to implement the approach proposed.

• Asia pacific journal of information systems
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• 제14권4호
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• pp.49-70
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• 2004

Multi-agent technology is being regarded as one of the promising technologies for today's supply chain management because of its desirable features such as autonomy, intelligence, and collaboration. This paper suggests a multi-agent system architecture with which companies can improve the efficiency of their supply chains by collaborative operation. Reflecting the practical difficulties of collaboration in complex supply chains, the architecture allows agent systems to share information with only neighboring companies for the coordinated operation. The suggested architecture is elaborated with a collaboration model based on Petri-net, conversation models for communication, and internal behavior models of each agent. A simulation experiment was performed for the evaluation of the suggested architecture. The result implies that when the estimation of market demand is higher than a certain level, the suggested architecture can be beneficial.

• 경영정보학연구
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• 제19권1호
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• pp.101-121
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• 2017

본 연구는 소셜 미디어 상 다양한 행위 중에서 '좋아요'를 누르는 행위가 의미하는 바를 감정적, 사회적으로 분석하여 그것이 소셜 미디어에 대한 전반적 태도에 어떠한 영향을 미치는 지, 또한 그 영향력이 성별에 따라 어떻게 달라지는 지 살펴보았다. 구체적으로, '좋아요'라는 행위에 담긴 의미를 감정적인 동감 측면과 사회적인 지지 측면으로 구분한 후, 그 의미를 지각하는 강도가 '좋아요'를 통해 이루고자 하는 단기적 목표 두 가지-관계의 강화 및 정보의 공유-와 소셜 미디어 사용에 대한 전반적 태도에 어떠한 방식으로 영향을 미치는 지 살펴보았다. 또한 여성의 경우 감정적 동감에서 관계 강화로 진화하는 과정이 더 강한 연관성을 보이며 남성의 경우 사회적 지지에서 정보 공유로 이어지는 과정이 더 강할 것이라 가정하였다. 285명의 소셜 미디어 사용자들을 대상으로 설문을 실시한 결과, 행위 관련 총 16개의 가설 중 10개가 채택되어 '좋아요'를 누르는 행위에 부여하는 의미의 강도에 따라 소셜 미디어 사용 태도가 어느 정도 달라지는 것이 확인되었으며 성별 차이의 경우 16개의 가설 중 의미에서 목적으로 이어지는 과정에서만 4개가 부분적으로 채택되어 성별 차이는 존재하지만 크지는 않은 것으로 나타났다. 본 연구는 '좋아요'를 단순히 양적으로만 이해하고 분석하는 것이 아니라 그 행위 안에 담긴 다양한 감정 및 기대를 규명하였다는 점에서 의의가 있다.

• 지식경영연구
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• 제12권5호
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• pp.25-40
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• 2011

Today, Internet users start off using heavily SNS(Social Network Site) such like, Facebook, Twitter. The reason of the growth of using SNS would be closely related to the various services of gaming, playing, entertainment items, sharing information etc., provided by the SNS, technically, the most important one out of the services provided would be behaving of sharing knowledge among people who connected and networked in the site. In sum, we assume that the users may communicate well each other and pay attention to build closely a social network using that kind of activities. However, nevertheless the new trends of communications and sharing knowledge become popular, researchers have just began the research issues in explaining why Internet user rush into SNS and enjoy the time in there. Therefore, we investigate on the reasons of posting knowledge voluntarily in the SNS and how others response to the posted information and actually affected by the behavior. We appled personal relation and social identity theory for this study, which personal relation in SNS may affect on social identity and make them produce knowledge generation. We found that social identity and involvement in SNS is closely related and influence knowledge creation and generation. This empirical study resulted in the importance of social relations in SNS, which leads to a sharing knowledge.

• 경영정보학연구
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• 제25권2호
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• pp.1-30
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• 2023

본 연구는 샤오홍슈 앱(RED app)을 이용하여 한국에 장기간 체류하는 중국인을 대상으로 설문조사를 실시하여 중국인의 한국 관광행위를 조사하고 분석하였다. 기억할만한 관광경험(MTEs: Memorable Tourism Experiences) 모델을 기반으로 몇 가지 변수를 추가하여 한국에서 장기간 체유하는 중국인의 여행 행동을 분석합니다. 최근 사용자 수가 많은 모바일 앱: 샤우홍슈(RED)의 이용자를 대상으로 조사했다. 212개의 유효한 표본분석을 통해 몇 가지 결론을 도출하였다. (1) 경치, 오락 및 정보성이 사람들의 여행 경험 공유에게 긍정적 영향을 주지만 상호작용 요인이 그렇지 않다는 결론을 발견하였다. (2) 여행 경험을 공유하는 행위는 여행 만족도와 다른 목적지에 방문하는 의도에 긍정적인 영향을 미치고 여행 만족도는 한국에 있는 다른 목적지에 방문하는 의도에 긍정적인 영향을 파악했다. 이 연구는 기억할만한 관광경험과 사용자 생성 콘텐츠(UGC: User-Generated Content) 모델을 결합하여 관광에 대한 문헌을 확장하여 외국인의 한국 관광행위에 관련하는 연구를 파악할 수 있다.

• Journal of information and communication convergence engineering
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• 제9권3호
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• pp.325-330
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• 2011

Due to the wide growth and popularity of social network website, large numbers of users discover these social network sites are a place where they can be able to spend their leisure time sharing interests, sharing ideas freely, sharing personal experience, and also to search for new friends or partners. These websites give an opportunity for its users to socialize with new people and to keep in touch or reconnect with current or old friends and families across disperse continents, which traditionally replace the common traditional methods. These social network websites need accurate and careful investigations and findings on the usability issues for effective interactivity and more usability. However, little research might have previously invested on the usability of these social network websites. Therefore, we propose a new framework to study and test the usability of these social network sites. We namely call our framework "Interactivity". This framework will enable developers to assess the usability of the social network sites. It will provide an overview of the user's behavior while interacting in these social network websites. Performance of the framework will be performed using Camtasia software. This software will entirely capture the interactivity of users including the screen and the movements, which the screen and the motion of the user action will undergo to analysis at the end of our research.

• International Journal of Internet, Broadcasting and Communication
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• 제14권1호
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• pp.64-77
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• 2022

The advent of location-based social networks (LBSNs), and the pervasive use of smartphones have allowed individuals to easily inform their status through locational information. This led to a new trend in social media: to upload geotagged photos that illustrate the location of the images and then share them with others. In this circumstance, the current study aims to examine the use of geotags on Instagram. Further, the motivations for using geotags as well as the relationship among the motivation, satisfaction, and location information sharing behavior are analyzed. The online survey was conducted on 411 respondents of Hong Kong who are active Instagram users. Based on uses and gratification theory and goal theory, the users' motivations and goals for utilizing geotags were divided into mainly two categories; task-involved and self-involved goals. Then, four different motivations (contribution, memory aid, showing off, and reputation gaining) were further examined. The result indicated that contribution, memory aid, and reputation gaining were the goals and motivation for the users to utilize geotags on Instagram, having a positive impact on satisfaction. However, a positive relationship between showing off and geotag satisfaction was not supported. Among four different factors, memory aid was found to have the strongest influence on geotagging satisfaction. The result of testing the relationship between geotag satisfaction and further location information sharing behavior also turned out to have a positive relationship. The implications and limitations of findings are also discussed in the study.

• 정보관리학회지
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• 제29권2호
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• pp.27-44
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• 2012

본 연구는 연구과정에서 생산되는 연구데이터 공유를 위한 수집을 활성화하기 위해 연구자들의 연구데이터 제출의도를 측정하고, 이러한 제출의도에 영향을 미치는 요인을 분석하였다. 이를 위해 국내외 연구관리규정과 선행연구를 통해 요인항목을 도출하였다. 도출된 항목을 바탕으로 영향요인 분석을 위해 국내 35개 기관 연구원 135명으로부터 설문 결과를 받았다. 결과분석을 통해 정보인프라, 동기부여, 장애 측면에서의 영향요인을 파악하고, 이를 바탕으로 연구데이터 수집을 활성화할 수 있는 방안을 제시하였다.

• Industrial Engineering and Management Systems
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• 제6권1호
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• pp.55-63
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• 2007

Exchange of information is essential to the process of innovation such as product development. However, in many cases innovation fails because of a lack of knowledge sharing among parties concerned, even if parties individually have pieces of useful knowledge and skills. Besides physical factors like communication costs, the possibility of opportunistic behavior by parties like stealing ideas can discourage information exchange. This paper introduces a model to analyze incentives of information exchange. The model is a game by two players who alternately opt to offer information to the partner. It is suggested that information exchange can stop before reaching the efficient level. In order to attain the efficient information exchange, expectation of mutual benefit and absence of opportunistic motives in both players are needed. Methods for promoting information exchange include modifying payoff structure to meet the condition of information exchange. The fluidity of partnership may increase a variety of information exchange partners, but discourage building trust between partners which promotes information exchange.