• Journal of the Korean Society for information Management
• /
• v.24 no.2
• /
• pp.29-44
• /
• 2007

The purpose of this study was to explore whether the concept of amount of invested mental effort (AIME) developed in the field of educational psychology can help explain why people put so little effort into online searching. In this experimental study, two information retrieval systems - a web search engine and a university library system - were used to make a comparison. The data were collected from 15 undergraduate students through background questionnaires, think-aloud protocols, search logs, post-search questionnaires, and post-task interviews. The findings indicate that perception of the web's "easy-ness" and high levels of self confidence in searching capability led the subjects to put less effort into web searching than they do into library system searching. In addition, the perceived difficulty of search task influenced the extent of mental effort invested. The AIME proved a useful framework for understanding search behavior and user experience for both web search engines and library systems.

• Journal of Korean Library and Information Science Society
• /
• v.40 no.4
• /
• pp.159-176
• /
• 2009

The aim of this study was to investigate the users' behaviour when interacting with elements based on XML documents retrieval system and develop approaches for XML retrieval which are effective in user-based environment. We followed the experimental guidelines from the INEX 2006 iTrack organizers. For the research goals, 16 responses from the questionnaires per subject and system logs were collected and analyzed using Excel and SPSS 17.0.

• Journal of the Korea Society of Computer and Information
• /
• v.28 no.3
• /
• pp.75-82
• /
• 2023

The main purpose of this study is to analyze the metacognition of digital library search behavior of college students and to provide a fundamental data for the designing a user-centered online information retrieval system to find more optimal search results. In order to achieve the purpose of this study, metacognition was classified into the five main categories, including schema-training, planning, monitoring, evaluation, and transfer, and a total of twenty subcategories were included. A total of 112 students participated in the online questionnaire. The collected data were analyzed using SPSS version 26, and it was found that there was a significant correlation between metacognition of college students and their digital library searching behavior. In particular, the digital library search experience was found to be the strongest factor to be considered as the most important variable in digital library design based on the aspect of user metacognition.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.27 no.9_10
• /
• pp.1036-1047
• /
• 2003

This study was carried out in the purpose of proposing internet marketing strategy which can make conversion rate higher through analysis of internet shopping behavior types. This study was executed in two stages; qualitative study, quantitative study. In the qualitative study, internet shopping behavior types were investigated through the In-depth interview and direct observation, and then in the quantitative study, differences of internet shopping behavior types according to consumer characteristics, product properties and shopping-mall types were examined. For qualitative study, 30 samples by focus sampling were inquired and for quantitative study, 334 data were collected through web survey. The results of this study are as follows: First, 7 Internet shopping behavior types of apparel were found through the qualitative study: cautious purchase by price comparison, searching purchase, special low price purchase, impulse purchase, prepurchase deliberation, information accumulation, recreation-oriented. Second, in relation to consumer characteristics, consumers that have many internet purchase experiences showed goal-directed behavior more and female did more special low price purchase behavior and impulse purchase behavior than male. Third, according to product properties, high price product led more cautious purchase by price comparison & prepurchase deliberation behavior and fashionable product led more information-searching behavior. In the case of low price and fashionable products, impulse purchase behaviors were showed more. Forth, according to Internet shopping mall types, category killer shopping mall visitors showed information search behavior, recreation-oriented behavior more.

• Journal of the Korean Society for Library and Information Science
• /
• v.44 no.1
• /
• pp.101-115
• /
• 2010

The main difference between web searching and traditional searching is that the web provides and supports multimedia searching. This study aims to investigate the multimedia searching behavior of users of NAVER, a major Korean search portal. In conducting this study, the query logs and click logs of a unified search service were analyzed. The results of this study show that among the multimedia queries submitted by users, audio searches are the dominant media type, followed similarly by video and image searches. On the other hand, among the multimedia documents clicked on, video is the most popular collection type followed by image and audio collections. Entertainment is the most popular topic in both multimedia queries and clicks. The results of this study can be implemented for the portal's development of multimedia content and searching algorithms.

• Journal of Korean Library and Information Science Society
• /
• v.9
• /
• pp.1-31
• /
• 1982

A library catalog is most important finding tool to a library collection. This tool should be so designed as to enable users to handle with ease and convenience. Library catalog use study is necessary in order to identify the demands made on the catalog by its actual users and to measure the adequacy with which the catalog is meeting these demands. Many major catalog use surveys were performed by means of questionnaire and interview, but these methods are so difficult and perverse that the results of catalog use studies might often be far from scientific precision. The aim of this paper is to seek the guidelines with which one might assist the catalogers in providing an effective library catalog for their patrons. In order to get the first-hand information an actual survey was undertaken on searching behavior at the catalog of Jeonbug National University Library from November 30 to December 5, 1981 and from May 17 to May 22, 1982. The results of the survey can be summarized as follows: 1. Most of the students (79.77%) use the library. 2. Most of the library patrons (74.52%) use the public catalog as the searching tool to the library collection. 3. 67.85% of the catalog users are interested in searching materials written in Korean, Japanese, and Chinese. 4. 72.86% of the catalog users are interested in searching known items at catalog. 5. In known item searching, 49.44% of the catalog users choose title entry. 6. 20.17% of the catalog users are interested subject searching at the catalog. 7. Reference card is not utilized in searching. 8. For the translated items users want double entries in both vernacular and Korean. 9. At current catalog description, author, title, call number, translator, publisher and joint author are useful entry. Edition, author's date of birth and death, illustrative, size of book and bibliographical notes are not much utilized. 10. 55.39% of the catalog user need systematic guidance on how to use the library catalog and collection.

• The Korean Journal of Emergency Medical Services
• /
• v.3 no.1
• /
• pp.77-90
• /
• 1999

This study focuses on investigating and analyzing overall information use behavior of the health fields researchers. Questionaries were 116 researchers in there nursing university or college and EMT college. Four areas were tested on the basis of the purpose that there would exist unique characteristics in the information seeking behavior of health fields researchers. The findings of the study shows that health fields researchers prefer monographs and journals; they tend to use current materials; the first information source for their research activities is the cited references in the book or journal article; they are likely to delegate literature searching to the librarian, but they tend to conduct direct searching in online setting; in general, they react positively for the rapid change in information environment caused by recent development of information technology. It is emphasized that to design an efficient information system and provide an effective information service in the health science related library or information center, it is essential to consider the major characteristics and attributes of health fields researchers in terms of their information use behavior.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.29 no.9_10 s.146
• /
• pp.1285-1294
• /
• 2005

This study was fulfilled in the purpose of proposing construction strategies of Internet shopping-mall through the analysis of consumer moving line in Internet shopping-mall. This study was executed in two stages: theoretical study, qualitative study. In the theoretical study, hypothetical Internet shopping behavior model were constructed. Five internet shopping behavior types of apparel : purchase, searching purchase, prepurchase deliberation, information accumulation, opinion leadership and recreation were constructed. Next, consumer decision process were extracted from previous studies and a hypothetical internet shopping behavior model was constructed on the base of consumer decision process and Internet shopping behavior types. And then, through the qualitative study, Internet shopping behavior types were identified and hypothetical model was confirmed after adjustment. For qualitative study, 30 subjects were sampled by focus sampling and investigated by in-depth interview and observation. Seven internet shopping behavior types of apparel were found by the qualitative study: cautious purchase by price comparison, searching purchase, special low price purchase, impulse purchase, prepurchase deliberation, information accumulation and recreation-oriented. On the base of these behavior types, Internet shopping behavior model was adjusted and completed. Finally, according to the results of this study, Internet shopping construction methods that made customer's loyalty high and marketing strategy of Internet shopping-mall were proposed.

• Korean Journal of Cognitive Science
• /
• v.11 no.3_4
• /
• pp.1-11
• /
• 2000

This study investigated information acquisition from hypertext and the difference of searching behavior between adults and children. In experiment 1. we compared the amount of information acquisition from the hypertext to that of the printed text. The result showed that the performance in printed text was better than in hypertext. However. the performance of experienced (in the internet) participant showed no difference between the hypertext and the printed text. Experiment 2 compared the information-searching behavior of the adults and children in the hypertext environment. The results showed that adults performed the information-searching faster than children, yet there was no difference in the proportion of correct responses of the two groups. However. children who were more experienced in the internet and produced right answers to the 7th level questions in depth performed better and faster than the adults who were not. These results suggest that the experience in the internet is the most important factor in the searching of the wanted information.

• Journal of Information Technology Services
• /
• v.7 no.4
• /
• pp.1-19
• /
• 2008

This study began with the proposition that, compared to the impulse buying in the conventional offline market, consumers will exhibit a different process of decision-making for impulse buying on the Internet as it has become easier to acquire information and purchase goods which are offered online like digital contents goods. To verify this roposition, this study attempted to find out the external and internal factors as that affect the impulse buying behavior by incorporating Theory of Planned Behavior In addition, this study seeks to confirm the role of alternative's attractiveness in terms of mediating between internal and internal factors affecting impulse buying. The major purpose of this study was to understand Impulse Buying Intention(IBI) for digital contents on the internet. The results of the this study showed that the behavior of impulse buying can be explained with the information searching in which the external factors for the marketing of digital contents affect the internal stimulation factors. It was also found that the impulse buying of digital contents on the Internet starts with non-planned impulse at the problem recognition stage, but planned decision-making will take over when it is proven to be effective with information searching.