• Asia pacific journal of information systems
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• 제31권2호
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• pp.236-256
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• 2021

Online financial technology products are an important consumer finance innovation. While a large body of previous research has focused on initial adoption and consumer willingness to use these products, little research explores the continued use of these products beyond the initial adoption phase. In particular, special attention should be paid to how users' trust and perceptions of privacy and security affect continued use behavior. This paper integrates the expectation confirmation model of information system continuance (ECM-ISC), the information system success model (ISSM) and the security and trust literatures to investigate continued use of online financial technology. To test the research model, we collected 398 valid questionnaires from Ant Credit Pay users. The research results show that system and service quality positively impact users' expectation confirmation, while information quality has no significant impact. Expectation confirmation and perceived usefulness positively affect user satisfaction. Moreover, the user's perception of privacy and security plays a vital role in user satisfaction. Satisfaction and perceived trust jointly promote users' continuance behaviors. Findings of this study indicates the importance of the information system success factors and security factors due to their influence on the continued use of Fintech products. This conclusion has implications for enterprises in improving the product qualities and enhancing the degree of security to meet user needs.

• 시큐리티연구
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• 제11호
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• pp.183-201
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• 2006

오늘날의 소비자 또는 고객은 개방화, 세계화 그리고 인터넷의 급속한 확산으로 선진 서비스에 대한 정보를 보다 쉽게 획득하게 되었으며 서비스에 대한 눈높이가 날로 높아지고 있는 추세이다. 또한 서비스에 대한 필요 및 욕구가 매우 복잡 다양해져서 투자비용에 대한 대가로서, 보다 질 높은 서비스를 요구하게 된다. 이러한 추세는 기계경비 분야에서도 예외 없이 나타나고 있다. 본 연구는 서비스 품질과 고객충성도에 관련된 선행연구를 기초로 하여 사회 인구통계학적 특성에 따른 기계경비의 서비스품질, 고객충성도의 차이를 규명하고, 기계경비의 서비스품질이 고객충성도에 미치는 영향을 규명하는 것이 주된 목적이다. 본 연구에서는 다음과 같은 결론을 도출하였다. 첫째, 사회 인구통계학적 특성에 따라 서비스품질, 고객충성도는 차이가 있다. 즉, 시설이용 정보에 따라 서비스품질에 고객충성도는 차이가 있는데, 고객충성도는 타인추천에 의해 시설이용 정보를 획득한 집단에서 높다. 둘째, 서비스품질은 고객충성도에 영향을 미친다. 업무수행노력 서비스품질, 시설 기능적 서비스품질, 시설 환경적 서비스품질이 좋을수록 지속적 이용의사는 높다. 또한 업무수행능력 서비스품질, 시설 기능적 서비스품질이 좋을수록 타인추천의사는 높다.

• Asia pacific journal of information systems
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• 제27권3호
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• pp.156-175
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• 2017

The proposed conceptual framework is based in the relationships among knowledge of personal information security, trust on the personal information security policies of parcel delivery service companies, privacy concern, trust in and risk of parcel delivery services, and user satisfaction with parcel delivery services. Drawing upon both cognitive theory of emotion and cognitive emotion theory that complement each other, we propose a research model and examine the relationships between cognitive and emotional factors and the usage of parcel delivery services. The proposed model is validated using data from customers who have previously used parcel delivery services. The results show a significant relationship between the cognitive and affective factors and the usage of parcel delivery services. This study enhances our understanding of parcel delivery services based on the consumers' psychological processes and presents useful implications on the importance of privacy and security in these services.

• 한국콘텐츠학회논문지
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• 제11권7호
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• pp.437-447
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• 2011

본 연구는 안전욕구충족이 생활만족에 미치는 영향 차이를 비교분석하고 안전욕구충족 및 생활만족에 미치는 영향을 규명하는데 목적이 있다. 연구대상은 2010년 8월-9월 서울지역(강동, 강서, 송파, 강북)에 거주하고 있는 만 19세 이상의 성인 남 여를 모집단으로 선정한 후 판단표집법을 이용하여 300명의 표본을 추출하여 최종분석에 시용된 사례수는 259명이다. 수집된 자료는 SPSSWIN 18.0을 이용하여 요인분석, 신뢰도분석, t검증 및 F검증, 다중회귀분석 등의 방법을 활용하였다. 결론은 다음과 같다. 첫째, CCTV를 통한 시민들의 사회인구학적 특성에 따른 안전욕구충족의 차이를 분석한 결과 학력에 따른 심리적욕구충족은 전문대졸 이하의 집단에서 높게 나타났다. 둘째, CCTV를 통한 시민들의 사회인구학적 특성에 따른 생활만족의 차이를 분석한 결과 성별에 따른 안전생활만족은 남성 집단에서 높게 나타났다. 셋째, CCTV를 통한 시민들의 안전욕구충족이 생활만족에 미치는 영향을 분석한 결과 안전욕구충족과 안전생활만족은 하위요인인 환경적욕구, 정보적욕구는 안전생활만족에 유의한 영향을 미치는 것으로 나타났다.

• 한국컴퓨터정보학회논문지
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• 제22권3호
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• pp.53-60
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• 2017

The purpose of this study is to provide empirical and quantitative analysis on user's perceived privacy, security, and user satisfaction when providing visualization information about objects and service provider behaviors that users can not perceive in internet service process. Through previous research, we have examined the importance of privacy and security factors as a key factor to be considered for the characteristics of the Internet of things and the Internet of things. In addition, service blueprint, which is one of the service design methodologies to examine the flow of service usage in providing Internet service of things, was examined. In the flow of things internet service utilization, it is found that the things that are out of the user's cognitive area and the behavior of the service provider take up a large part. Therefore, the hypothesis that the trust of the Internet service security and the satisfaction of the user experience can be improved by providing the security visualization information about the behavior of the object and the invisible service provider in the non-contact aspect of the user and the object. In order to verify the hypothesis, we conducted experiments and questionnaires on the use of virtual objects' internet environment and conducted statistical analysis based on them. As a result, it was analyzed that visual information feedback on non - contact and invisible objects and service provider's behaviors had a positive effect on user's perceived privacy, security, and satisfaction. In addition, we conclude that it can be used as a service design evaluation tool to eliminate psychological anxiety about security and to improve satisfaction in internet service design. We hope that this research will be a great help for the research on application method of service design method in Internet environment of objects.

• 디지털산업정보학회논문지
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• 제12권3호
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• pp.259-271
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• 2016

This study develops an extended model to predict customer satisfaction in easy payment systems based on information systems success model. Our data was collected from easy payment systems users and analyzed using PLS. This study selected four variables as easy payment systems characteristics(convenience, variety, security, speed) along with gender being used as a moderating variable. The results showed that convenience and security are turned out to affect customer satisfaction. Additionally, the test of difference in gender revealed that with respect to gender, moderating effects exist in security and speed. This implies that this study can provide different promotion strategies according to gender. Overall, the proposed model could be used to predict customers' willingness to pay on the easy payment systems.

• 한국콘텐츠학회논문지
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• 제10권10호
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• pp.351-358
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• 2010

이 연구의 목적은 시큐리티요원의 멘토링유형이 경력개발 및 경력만족에 미치는 영향을 규명하는데 있다. 이 연구는 2010년 서울소재 5개소 경호경비회사의 시큐리티요원을 모집단으로 설정한 후 판단표집법을 이용하여 최종분석에 이용된 사례 수는 총 227명이다. 연구에 사용된 설문지는 총 34문항으로 구성되었다. 본 연구에서는 조사 자료를 토대로 멘토링유형, 경력개발, 경력만족에 대한 탐색적 요인분석 및 신뢰도분석, 변수간에 관계를 알아보기 위하여 회귀분석을 실시하였다. 설문지의 신뢰도는 Cronbach's $\alpha$값이 .606이상으로 나타났다. 결론은 다음과 같다. 첫째, 시큐리티요원의 멘토링 유형은 경력개발에 영향을 미친다. 즉, 체계적 멘토링이 활성화되면, 혁신적 자기 개발, 전문능력 개발, 정보경쟁력 개발은 촉진된다. 반면 비체계적 멘토링이 활성화되면 정보경쟁력 개발이 촉진된다. 둘째, 시큐리티요원의 멘토링 유형은 경력만족에 영향을 미친다. 즉, 체계적 멘토링이 활성화될 경우 경력만족은 증가한다. 셋째, 시큐리티 요원의 경력개발은 경력만족에 영향을 미친다. 즉, 혁신적 개발, 전문능력 개발이 촉진되면, 경력만족은 증가한다.

• 한국융합학회논문지
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• 제9권6호
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• pp.225-234
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• 2018

본 연구는 정보보안 종사자가 경험하는 감정적 반응인 정서성(긍정 정서 vs. 부정 정서)과 조직몰입이 직무만족 및 업무성과에 미치는 영향을 분석하는데 그 목적이 있다. 이를 위하여, 국내 기업에서 근무하고 있는 정보보안 종사자 174명을 대상으로 한 설문자료를 통해 구조방정식모형 (SEM)을 활용하여 검증하였다. 분석 결과는 다음과 같다. 긍정정서는 조직몰입에 긍정적인 영향을 미치는 것으로 나타났다. 부정정서는 유의미한 관계가 나타나지 않았다. 또한 조직몰입이 직무만족 및 업무성과에 미치는 영향에 있어서 모두 유의적인 정적 관계를 갖는 것으로 나타났다. 이러한 연구결과는 정보보안 종사자의 긍정적인 정서 측면이 직무만족 및 업무성과에 미치는 영향을 검증하는데 의미를 두고 있다.

• 가정과삶의질연구
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• 제30권4호
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• pp.105-117
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• 2012

This study examined Chinese students' satisfaction level regarding their Korean Internet shopping mall experiences and the measured factors were pre-purchase, purchase, delivery, A/S and security, additionally, evaluate the level of repurchase intention on Chinese students living in South Korea. To accomplish these goals, an online questionnaire survey was conducted between October 1 and 10, 2011. A total of 365 questionnaires were used for the final analysis. The analysis process involved many statistical methods such as frequency, correlation and regression. The results indicate the following finding: First, Chinese students normally visited and purchased from popular Internet shopping malls and the items that they purchased the most frequently were clothing and shoes, makeup, computer and electronics. Second, the Chinese students' satisfaction level regarding their Internet shopping mall experiences was not high. They were especially worried about security matters regarding their personal or financial information. Third, their satisfaction level with the delivery process has the largest influence on their repurchase intention. Also, their gender, the length of time they had lived in Korea, the length of time they spent on Korean Internet shopping mall websites, the amount of frequency of online shopping in Korea, and their satisfaction with their purchase, the delivery process, the A/S process and security affected their repurchase intention in different degrees. The conclusion provides valuable information for devising a strategic direction for improving the foreigners' satisfaction level regarding and repurchase intention on Korean Internet shopping malls.

• 아태비즈니스연구
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• 제9권2호
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• pp.123-136
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• 2018

The purpose of this study is to investigate the effects of six factors (accuracy, perceived usefulness, perceived ease of use, security, instant accessibility, and ease of use) on re-use intention; and then to help to establish future marketing strategy. In order to achieve the study's objectives, this study conducted an online questionnaire on the Internet, Wenjuanxing. The total of 270 copies through APP-Wechat (Wicket), and 245 were used for analysis. For statistical processing, SPSS22.0 is used to analyze the influence relationship amongst factors for mobile tourism information service, a variety of analysis, such as factor analysis, reliability analysis, mass regression analysis, simple regression analysis were employed. The results of this study are summarized as follows. As a result of analyzing the factors affecting the satisfaction of consumers using chinese Ctrip mobile app, the perceived usefulness and perceived ease of use of mobile tourism information service attributes have a significant effect on user satisfaction. The accuracy of mobile information service were found to have no significant effect on satisfaction. The security, immediacy of access, and usability of the payment service of mobile APP were found to have a significant effect on satisfaction. And customer satisfaction has a significant effect on re-use intention.