• Title/Summary/Keyword: Information Acquisition Source

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A Study on Advertising Attitude, Brand Change Behavior and Information Acquisition Source for Airline SNS Content Marketing

  • PARK, Hye-Yoon;PARK, So-Yeon;KIM, Hye-Jin
    • The Journal of Economics, Marketing and Management
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    • v.10 no.2
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    • pp.23-39
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    • 2022
  • Purpose: This study aims to examine the effect of SNS, an important advertising means of airlines, on advertising attitudes and brand change behavior. It is intended to present practical implications by empirically analyzing demographic differences according to the source of SNS information acquisition. Research design, data and methodology: The questionnaire was revised to the contents of this study based on previous studies. It was conducted from June 15 to September 15, 2021. 297 copies were confirmed as valid samples and empirically analyzed. The proposed model was analyzed through path coefficient estimation. Results: SNS advertisement content has a positive effect on advertising attitude and brand change behavior. Advertising attitude has a positive effect on brand change behavior and has a mediating effect between advertising content and brand change behavior. There was a difference according to the source of information acquisition. Conclusions: This study suggested that when airlines engage in advertising using SNS, knowing and utilizing SNS content should be considered very important for airlines because it affects advertising attitudes and brand change behavior differently. This study is meaningful in that it can present the characteristics of SNS contents that can enhance advertising attitudes and brand change behavior when conducting marketing using SNS.

The Acquisition of Parenting Information and Knowledge Levels of Mothers with Infants and Toddlers (영아기 및 걸음마기 자녀를 둔 어머니의 양육정보 습득과 양육지식)

  • Lee, Joo-Yeon;Lee, Sok-Ho
    • Korean Journal of Child Studies
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    • v.31 no.4
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    • pp.179-197
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    • 2010
  • The present study investigated how mothers with infants and toddlers obtain information about parenting and examined the nature of maternal parenting knowledge in order to evaluate the quality of the information. The mothers' age and educational level were included in the analysis as a influential factor on parenting knowledge. Four hundred and twenty-nine mothers with infants and toddlers completed the questionnaires issued regarding the source and content of parenting information and parenting knowledge. The results indicated that the mothers with only one child preferred to utilize their friends and relatives as their primary source of information and the mothers with more than one child acquired parenting information from their own previous experience. Second, the subjects were most interested in acquiring information related to physical development and medical problems. Third, the main effects of all independent variables were found. In addition, the interactional effects between the educational level and source of parenting information for the mother with only one child and the interactional effects between age and source of parenting information for the mother with more than one child were determined as a result of this study. These results indicate that there are some high-risk groups when it comes to the acquisition of parenting knowledge and we suggest providing valid and reliable information to these most vulnerable groups.

Development of Signal Monitoring Platform for Sound Source Localization System

  • Myagmar, Enkhzaya;Kwon, Soon Ryang;Lee, Dong Myung
    • Proceedings of the Korea Information Processing Society Conference
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    • 2012.04a
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    • pp.961-963
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    • 2012
  • The sound source localization system is used to some area such as robotic system, object localization system, guarding system and medicine. So time delay estimation and angle estimation of sound direction are studied until now. These days time delay estimation is described in LabVIEW which is used to create innovative computer-based product and deploy measurement and control systems. In this paper, the development of signal monitoring platform is presented for sound source localization. This platform is designed in virtual instrument program and implemented in two stages. In first stage, data acquisition system is proposed and designed to analyze time delay estimation using cross correlation. In second stage, data obtaining system which is applied and designed to monitor analog signal processing is proposed.

A Study on Data Acquisition and Analysis Methods for Mac Memory Forensics (macOS 메모리 포렌식을 위한 데이터 수집 및 분석 방법에 대한 연구)

  • Jung Woo Lee;Dohyun Kim
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.34 no.2
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    • pp.179-192
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    • 2024
  • macOS presents challenges for memory data acquisition due to its proprietary system architecture, closed-source kernel, and security features such as System Integrity Protection (SIP), which are exclusive to Apple's product line. Consequently, conventional memory acquisition tools are often ineffective or require system rebooting. This paper analyzes the status and limitations of existing memory forensics research and tools related to macOS. We investigate methods for memory acquisition and analysis across various macOS versions. Our findings include the development of a practical memory acquisition and analysis process for digital forensic investigations utilizing OSXPmem and dd tools for memory acquisition without system rebooting, and Volatility 2, 3 for memory data analysis.

A Study on Information Need of Materials Related to Disability (장애관련 자료의 정보요구에 관한 연구)

  • Chang, Woo-Kwon;Park, Seong-Woo;Jeong, Dae-Keun
    • Journal of the Korean Society for Library and Information Science
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    • v.50 no.2
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    • pp.147-181
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    • 2016
  • This study aims to bound the preliminary material for the disabled to provide personalized information systematically and effectively. In order to carry out this study, reference research and survey are conducted the disabled, protector, professional, researcher and teacher. The result, disabled and the persons involved in primary source of disability was a portal site. Critical information types were job board, mobile access to (traffic) information on the information, and medical institutions and so on. Also, Able-bodied compared to the importance of information for disabled people was low and acquisition of data feel it is hard and availability of critical information types, depending on the types of disability and acquisition the difference appeared.

Comparison of SIEM Solutions for Network Security (네트워크 보안을 위한 SIEM 솔루션 비교 분석)

  • Lee, Jong-Hwa;Bang, Jiwon;Kim, Jong-Wouk;Choi, Mi-Jung
    • KNOM Review
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    • v.22 no.1
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    • pp.11-19
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    • 2019
  • As technology develops, the latest security threats on the network applied to users are increasing. By attacking industrial or corporate systems with malicious purposes, hackers cause many social problems such as confidential information leakage, cyber terrorism, infringement of information assets, and financial damage. Due to the complex and diversified threats, the current security personnel alone are not enough to detect and analyze all threats. In particular, the Supervisory Control And Data Acquisition (SCADA) used in industrial infrastructures that collect, analyze, and return static data 24 hours a day, 265 days a year, is very vulnerable to real-time security threats. This paper introduces security information and event management (SIEM), a powerful integrated security management system that can monitor the state of the system in real time and detect security threats. Next, we compare SIEM solutions from various companies with the open source SIEM (OSSIM) from AlienVault, which is distributed as an open source, and present cases using the OSSIM and how to utilize it.

A Study on the Foreign Medical Journals Usage Patterns in Medical Libraries (의학도서관(醫學圖書館)의 외국학술잡지(外國學術雜誌) 이용실태(利用實態)에 관(關)한 연구(硏究))

  • Yoon, Y.T.
    • Journal of the Korean Society for information Management
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    • v.2 no.2
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    • pp.71-114
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    • 1985
  • Medical libraries in Korea consume most of their budget and efforts of staffs for acquisition and administration of foreign medical journals. Annualy the rise in prices of the journals oppress the library budget. Because of these reasons, this paper studied and analyzed the possibility of cooperative acquisition of foreign medical journals between the medical libraries in Korea and several basic informations for cooperative acquisition by citation analysis method. The 5 source medical school journals were selected from our country's medical school journals: Seoul, Yonsei, Catholic, Chonnam, Kyungbook.

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Internet Utilization of Purchasing Management in Food Service Industry -Based on the buyers' perceptions- (단체급식업체 구매관리의 인터넷 활용에 관한 연구 -구매업무 담당자의 인지도를 중심으로-)

  • Kim, Tae-Hee;Yoon, Ji-Young
    • Journal of the Korean Society of Food Culture
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    • v.17 no.5
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    • pp.605-618
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    • 2002
  • The purposes of this research were to; (a) identify useful information source; (b) assess the usefulness of the Internet as an information source; and (c) assess the degree of Internet utilization for purchasing process in food service industry. The results were as follows; 1. 'personal experience and colleague recommendation' was perceived as the most useful information source, whereas the most frequently used source was 'Internet web site' for real purchasing practice. 2. the most frequently used purchasing activity through Internet was 'online ordering', followed by 'gathering product/component information', however e-marketplace or Internet bidding were less performed by Internet. 3. acquisition of real time information, rapidity, accuracy, and increasing effectiveness of purchasing process were reported the advantages of Internet utilization. 4. respondents somewhat or strongly agreed with the importance of Internet in terms of present and future purchasing management. The results of the research suggest that Internet should be able to improve purchasing process and enhance buyer-supplier relationship directly or indirectly, therefore food service industry should consider making attempt to new purchasing systems through Internet for strategic sourcing and effective procurement management.

A Study on the Conceptual Modeling and Implementation of a Semantic Search System (시맨틱 검색 시스템의 개념적 모형화와 그 구현에 대한 연구)

  • Hana, Dong-Il;Kwonb, Hyeong-In;Chong, Hak-Jin
    • Journal of Intelligence and Information Systems
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    • v.14 no.1
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    • pp.67-84
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    • 2008
  • This paper proposes a design and realization for the semantic search system. The proposed model includes three Architecture Layers of a Semantic Search System ; (they are conceptually named as) the Knowledge Acquisition, the Knowledge Representation and the Knowledge Utilization. Each of these three Layers are designed to interactively work together, so as to maximize the users' information needs. The Knowledge Acquisition Layer includes index and storage of Semantic Metadata from various source of web contents(eg : text, image, multimedia and so on). The Knowledge Representation Layer includes the ontology schema and instance, through the process of semantic search by ontology based query expansion. Finally, the Knowledge Utilization Layer includes the users to search query intuitively, and get its results without the users'knowledge of semantic web language or ontology. So far as the design and the realization of the semantic search site is concerned, the proposedsemantic search system will offer useful implications to the researchers and practitioners so as to improve the research level to the commercial use.

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Implementation of Image Monitoring system using High Speed Camera for Overhead Contact Wire (고속 카메라를 이용한 전차선 형상 검측 시스템 구현)

  • Cho, Hyeon-Young;Kwon, Sam-Young;Lee, Ki-Won;Park, Hyun-June;Na, Hae-Kyoung;Ko, Byeong-Hun;Park, Young
    • Proceedings of the KSR Conference
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    • 2006.11b
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    • pp.1483-1487
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    • 2006
  • In electric railway, image monitoring using high speed camera provides reliable, timely information of wear and geometry status, important in taking decisions for overhead contact wire maintenance. The contribution of this research is the development of a simple real-time monitoring system for use in measurement subsystem of contact wire and geometry of overhead contact wire in electric railway. The system has been consists of a high speed CMOS camera with resolution $1024{\times}1280$ pixels, line type laser source and PC-based image acquisition system with PCI Express slot. Vision acquisition software have been used in application programming interface for image acquisition, display, and storage with a frequency of sampling of 500 acquisitions per second.

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