• Title/Summary/Keyword: Implementation Phase

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Case on Brand Management of the Fashion Brand EXR (패션 브랜드 EXR의 브랜드 매니지먼트 사례)

  • Min, Bok-Ki;Lee, Hye-Joo;Kim, Mi-Hyun
    • The Journal of the Korea Contents Association
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    • v.10 no.7
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    • pp.220-232
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    • 2010
  • Companies have been difficult to capture the minds of consumers by staying in the sales phase in order to sell products. The marketing and brand management strategies of more understanding consumers and systematically managing for the perception of them are becoming important. Since launched, EXR has implemented a systematic brand management process from its early stage. Based on the idea of 'brand asset by customer' by Kevin Lane Keller that the total of consumer brand knowledge ultimately completes the company brand power, 'brand asset', to satisfy areas of 'functionality' and 'design', EXR pioneered its ultimate brand asset which is 'CAPORTS' and established its own identity called, 'PROGRESSIVE'. For the success of a brand management, there must be a clear vision supported by the determination of a specific brand identity. Also, it needs to be shared by members of the organization, and to maintain and manage it in the long run, an integrated management strategy is essential. On the basis of such identity, EXR was able to carry out the integrated management for its brand and the overall implementation of the marketing strategy. Therefore, In this study, we seek for a sustainable brand management strategy of fashion brand by looking into the process of the EXR's brand establishment.

Development of the ISEP Based on Systems Engineering (시스템엔지니어링을 적용한 ISEP 개발에 관한 연구)

  • Byun, BoSuk;Choi, YoChul;Park, Young T.
    • Journal of Korean Society for Quality Management
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    • v.41 no.4
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    • pp.725-735
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    • 2013
  • Purpose: The purpose of this study is to propose an Integrated Safety Evaluation Process (ISEP) that can enhances the safety aspect of the safety-critical system. This process utilizes the advantages of the iterative Systems Engineering process combined with the safety assessment process that is commonly and well defined in many standards and/or guidelines for railway, aerospace, and other safety-critical systems. Methods: The proposed process model is based on the predefined system lifecycle, in each phase of which the appropriate safety assessment activities and the safety data are identified. The interfaces between Systems Engineering process and the safety assessment process are identified before the two processes are integrated. For the integration, the elements at lower level of Systems Engineering process are combined with the relevant elements of safety assessment process. This combined process model is represented as Enhanced Functional Flow Block Diagram (EFFBD) by using CORE(R) that is commercial modelling tool. Results: The proposed model is applied to the lifecycle and management process of the United States aircraft system. The US aircraft systems engineering process are composed of twelve key elements, among which the requirements management, functional analysis, and Synthesis processes are considered for examplenary application of the proposed process. To synchronize the Systems Engineering process and the safety assessment process, the Systems Engineering milestones are utilized, where the US aircraft system has thirteen milestones. Taking into account of the nine steps in the maturity level, the integrated process models are proposed in some phases of lifecycle. The flows of processes are simulated using CORE(R), confirming the flows are timelined without any conflict between the Systems Engineering process and the safety assessment process. Conclusion: ISEP allows the timeline analysis for identifying activity and data flows. Also, the use of CORE(R) is shown to be effective in the management and change of process data, which helps for the ISEP to apply for the development of safety critical system. In this study, only the first few phases of lifecyle are considered, however, the implementation through operation phases can be revised by combining the elements of safety activities regarding those phases.

Development of Management Systems based on IDEF3 Modeling to Improve Owner's Competency of Implementing Green building Certification (친환경건축물인증 발주자업무 수행역량 제고를 위한 IDEF3 모델기반 관리체계 구축)

  • Park, Kyung-Rog;Yi, June-Seong
    • Korean Journal of Construction Engineering and Management
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    • v.14 no.1
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    • pp.52-62
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    • 2013
  • Owners' efforts to acquire Green building certification, which started in 2002, have been rapidly increasing since 2006. The causes of the increased owners' interests are due to various incentives, legal obligation, and purpose of advertising. As project owners generally are deficient in capabilities and knowledge on how to deal with administrative works on certification, they tend to fulfill the minimum requirements for certification. However, effective administration process need capabilities of identifying individual making decision point and review information. The implementation of green building certification system is expected to provide comfort to both occupants and potential users. Furthermore it contributes to reducing energy costs throughout the phase of O&M. In addition, technology innovation in green industry can be obtained. Therefore, this study is intended to support owners in order that they can clarify certification tasks and make a rational decision-making in time. For this purpose, first of all, the major decision points were selected as the gateways of green building certification process. And then management system based on IDEF3 modeling was developed for supporting owners' decision-making performance. This management system will improve owners' overall capacity in handling all the tasks regarding the certification of Green building.

A Evaluation of the Maximum Power of the 94 GHz Gunn Diode Based on the Measured Oscillation Power (발진출력 측정을 통한 94 GHz Gunn Diode의 최대 전력 조사)

  • Lee, Dong-Hyun;Yeom, Kyung-Whan;Jung, Myung-Suk;Chun, Young-Hoon;Kang, Yeon-Duk;Han, Ki-Woong
    • The Journal of Korean Institute of Electromagnetic Engineering and Science
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    • v.26 no.5
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    • pp.471-482
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    • 2015
  • In this paper, design and implementation of the 94 GHz Gunn oscillator and the evaluation of the maximum power of the Gunn diode used in the oscillator are presented. The 94 GHz Gunn oscillator is used InP Gunn diode and designed employing a WR-10 waveguide. The designed oscillator is fabricated through machining and its performance is measured. The fabricated oscillator shows an oscillation frequency of 95 GHz, output power of 12.64 dBm, and phase noise of -92.7 dBc/Hz at 1 MHz offset frequency. To evaluation the maximum power of the InP Gunn diode used in oscillator, the oscillator structure is modified to a structure having a diaphram. The height of thick diaphram which is used in the oscillator is varied. As a result, an oscillator has several different load impedances, which makes it possible to plot $G_L-V^2$ plot at the post plane. Using the $G_L-V^2$ plot, the maximum power of used Gunn diode including post is computed to be 16.8 dBm. Furthermore using the shorted and zero bias Gunn diode, the post loss used for DC biasing can be computed. Using the two losses, The maximum power of a InP Gunn diode is computed to be 18.55 dBm at 95 GHz. This result is close to a datasheet.

Thermal Stable Ni-silicide Utilizing Pd Stacked Layer for nano-scale CMOSFETs (나노급 CMOSFET을 위한 Pd 적층구조를 갖는 열안정 높은 Ni-silicide)

  • Yu, Ji-Won;Zhang, Ying-Ying;Park, Kee-Young;Li, Shi-Guang;Zhong, Zhun;Jung, Soon-Yen;Yim, Kyoung-Yean;Lee, Ga-Won;Wang, Jin-Suk;Lee, Hi-Deok
    • Proceedings of the Korean Institute of Electrical and Electronic Material Engineers Conference
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    • 2008.11a
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    • pp.10-10
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    • 2008
  • Silicide is inevitable for CMOSFETs to reduce RC delay by reducing the sheet resistance of gate and source/drain regions. Ni-silicide is a promising material which can be used for the 65nm CMOS technologies. Ni-silicide was proposed in order to make up for the weak points of Co-silicide and Ti-silicide, such as the high consumption of silicon and the line width limitation. Low resistivity NiSi can be formed at low temperature ($\sim500^{\circ}C$) with only one-step heat treat. Ni silicide also has less dependence of sheet resistance on line width and less consumption of silicon because of low resistivity NiSi phase. However, the low thermal stability of the Ni-silicide is a major problem for the post process implementation, such as metalization or ILD(inter layer dielectric) process, that is, it is crucial to prevent both the agglomeration of mono-silicide and its transformation into $NiSi_2$. To solve the thermal immune problem of Ni-silicide, various studies, such as capping layer and inter layer, have been worked. In this paper, the Ni-silicide utilizing Pd stacked layer (Pd/Ni/TiN) was studied for highly thermal immune nano-scale CMOSFETs technology. The proposed structure was compared with NiITiN structure and showed much better thermal stability than Ni/TiN.

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Implementation of the BLDC Motor Drive System using PFC converter and DTC (PFC 컨버터와 DTC를 이용한 BLDC 모터의 구동 시스템 구현)

  • Yang, Oh
    • Journal of the Institute of Electronics Engineers of Korea SC
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    • v.44 no.5
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    • pp.62-70
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    • 2007
  • In this paper, the boost Power Factor Correction(PFC) technique for Direct Torque Control(DTC) of brushless DC motor drive in the constant torque region is implemented on a TMS320F2812DSP. Unlike conventional six-step PWM current control, by properly selecting the inverter voltage space vectors of the two-phase conduction mode from a simple look-up table at a predefined sampling time, the desired quasi-square wave current is obtained, therefore a much faster torque response is achieved compared to conventional current control. Furthermore, to eliminate the low-frequency torque oscillations caused by the non-ideal trapezoidal shape of the actual back-EMF waveform of the BLDC motor, a pre-stored back-EMF versus position look-up table is designed. The duty cycle of the boost converter is determined by a control algorithm based on the input voltage, output voltage which is the dc-link of the BLDC motor drive, and inductor current using average current control method with input voltage feed-forward compensation during each sampling period of the drive system. With the emergence of high-speed digital signal processors(DSPs), both PFC and simple DTC algorithms can be executed during a single sampling period of the BLDC motor drive. In the proposed method, since no PWM algorithm is required for DTC or BLDC motor drive, only one PWM output for the boost converter with 80 kHz switching frequency is used in a TMS320F2812 DSP. The validity and effectiveness of the proposed DTC of BLDC motor drive scheme with PFC are verified through the experimental results. The test results verify that the proposed PFC for DTC of BLDC motor drive improves power factor considerably from 0.77 to as close as 0.9997 with and without load conditions.

Model Study of the Fate of Hydrocarbons in the Soil-Plant Environment (녹지 토양내 탄화수소화합물의 분포변화에 관한 모델링 연구)

  • Yoon-Young Chang;Kyung-Yub Hwang
    • Journal of Korea Soil Environment Society
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    • v.1 no.2
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    • pp.91-101
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    • 1996
  • In recent years, phytoremediation, the use of plants to detoxify hydrocarbons, has been a promising new area of research, particularly in situ cleanup of large volumes of slightly contaminated soils. There is increasing need for a mathematical model that can be used as a predictive tool prior to actual field implementation of such a relatively new technique. Although a number of models exist for solute-plant interaction in the vegetated zone of soil, most of them have focused on ionic nutrients and some metals. In this study, we developed a mathematical model for simulation of bioremediation of hydrocarbons in soil, associated with plant root systems. The proposed model includes root interactions with soil-water and hydrocarbons in time and space, as well as advective and dispersive transport in unsaturated soil. The developed model considers gas phase diffusion and liquid-gas mass exchanges. For simulation of temporal and spatial changes in root behavior on soil-water and with hydrocarbons, time-specific distribution of root quantity through soil was incorporated into the simulation model. Hydrocarbon absorption and subsequent uptake into roots with water were simulated with empirical equations. In addition, microbial activity in the rhizosphere, a zone of unique interaction between roots and soil microorganisms, was modeled using a biofilm theory. This mathematical model for understanding and predicting fate and transport of compound in plant-aided remediation will assist effective application of plant-aided remediation to field contamination.

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Classification of Scaled Textured Images Using Normalized Pattern Spectrum Based on Mathematical Morphology (형태학적 정규화 패턴 스펙트럼을 이용한 질감영상 분류)

  • Song, Kun-Woen;Kim, Gi-Seok;Do, Kyeong-Hoon;Ha, Yeong-Ho
    • Journal of the Korean Institute of Telematics and Electronics B
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    • v.33B no.1
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    • pp.116-127
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    • 1996
  • In this paper, a scheme of classification of scaled textured images using normalized pattern spectrum incorporating arbitrary scale changes based on mathematical morphology is proposed in more general environments considering camera's zoom-in and zoom-out function. The normalized pattern spectrum means that firstly pattern spectrum is calculated and secondly interpolation is performed to incorporate scale changes according to scale change ratio in the same textured image class. Pattern spectrum is efficiently obtained by using both opening and closing, that is, we calculate pattern spectrum by opening method for pixels which have value more than threshold and calculate pattern spectrum by closing method for pixels which have value less than threshold. Also we compare classification accuracy between gray scale method and binary method. The proposed approach has the advantage of efficient information extraction, high accuracy, less computation, and parallel implementation. An important advantage of the proposed method is that it is possible to obtain high classification accuracy with only (1:1) scale images for training phase.

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A Design of High Efficiency Distributed Amplifier Using Optimum Transmission Line (최적 전송 선로를 이용한 고효율 분산형 증폭기의 설계)

  • Choi, Heung-Jae;Ryu, Nam-Sik;Jeong, Young-Chae;Kim, Chul-Dong
    • The Journal of Korean Institute of Electromagnetic Engineering and Science
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    • v.19 no.1
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    • pp.15-22
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    • 2008
  • In this paper, we propose a numerical analysis on reversed current of distributed amplifier based on transmission line theory and proposed a theory to obtain optimum transmission line length to minimize the reversed currents by cancelling those components. The reversed current is analyzed as being simply absorbed into the terminal resistance in the conventional analysis. In the proposed analysis, however, they are designed to be cancelled by each other with opposite phase by the optimal length of the transmission lint Circuit simulation and implementation using pHEMT transistor were performed to validate the proposed theory with the cutoff frequency of 3.6 GHz. From the measurement, maximum gain of 14.5dB and minimum gain of 12.3dB were achieved In the operation band. Moreover, measured efficiency of the proposed distributed amplifier is 25.6% at 3 GHz, which is 7.6%, higher than the conventional distributed amplifier. Measured output power Is about 10.9dBm, achieving 1.7dB higher output power than the conventional one. Those improvement is thought to be based on the cancellation of refersed current.

Drone-Based Micro-SAR Imaging System and Performance Analysis through Error Corrections (드론을 활용한 초소형 SAR 영상 구현 및 품질 보상 분석)

  • Lee, Kee-Woong;Kim, Bum-Seung;Moon, Min-Jung;Song, Jung-Hwan;Lee, Woo-Kyung;Song, Yong-Kyu
    • The Journal of Korean Institute of Electromagnetic Engineering and Science
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    • v.27 no.9
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    • pp.854-864
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    • 2016
  • The use of small drone platform has become a popular topic in these days but its application for SAR operation has been little known due to the burden of the payload implementation. Drone platforms are distinguished from the conventional UAV system by the increased vulnerability to the turbulences, control-errors and poor motion stability. Consequently, sophisticated motion compensation may be required to guarantee the successful acquisition of high quality SAR imagery. Extremely limited power and mass budgets may prevent the use of additional hardwares for motion compensation and the difficulty of SAR focusing is further aggravated. In this paper, we have carried out a feasibility study of mico-SAR drone operation. We present the image acquisition results from the preliminary flight tests and a quality assessment is followed on the experimental SAR images. The in-flight motion errors derived from the unique drone movements are investigated and attempts have been made to compensate for the geometrical and phase errors caused by motions against the nominal trajectory. Finally, the successful operation of drone SAR system is validated through the focussed SAR images taken over test sites.