• Title/Summary/Keyword: Immediacy

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Understanding the Adoption of T-Commerce in Telecommunications-Broadcasting Convergence Environment (통신 방송 융합 환경에서의 T-Commerce 수용 모델에 관한 연구)

  • Ahn, JoongHo;Kim, Eunjin;Park, Chulwoo
    • Knowledge Management Research
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    • v.10 no.2
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    • pp.15-33
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    • 2009
  • Telecommunications-broadcasting convergence in the domain of IT is a representative phenomenon that is expected to provide the saturated existing markets with a new source of profit. Especially, T-Commerce combines familiarity of TV and immediacy of the Internet which are expected to cover all the users familiar with each media and expand the existing commercial transactions. Telecommunications-broadcasting convergence in Korea, however, is focusing on technical and regulatory aspects so that research on the real users is not up to the mark yet. This is the most fundamental problem in hampering growth in the corresponding service and market. Thus, we are proposing an adoption model on T-Commerce to rapidly expand the convergence service through understanding the potential users. Perceived utilitarian and hedonic values, perceived interactivity, media substitution and personal innovativeness have been examined as the factors influencing the users' intention to adopt a new convergence service. As a result of empirical analysis, it is verified that perceived utilitarian and hedonic values and personal innovativeness directly influenced the users' intention to adopt whereas perceived interactivity had indirect affect on them. T-Commerce service providers should not only emphasize on the benefit that the older media could not provide the users with, but also provide them with more pleasure and entertaining experience during the course of satisfying the users' needs to distinguish T-Commerce from the other existing media.

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The Development of information sharing Application of Android based on the Google Map (구글맵 기반 안드로이드 정보 공유 애플리케이션 개발)

  • Kim, Byeong-Su;Kim, Jong-Hoon
    • 한국정보교육학회:학술대회논문집
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    • 2011.01a
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    • pp.153-158
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    • 2011
  • The idea that the mobile phone could be used in the education field recently comes from it's strengths. They have mobility, on-the-spot-study, portablity, immediacy and they are easy to connect to educational information. The application which I developed in this study is using Google-Map API and is based on GPS. It can share the information about the area where user is located like text data and pictures of geography, culture, and historical remains. This application makes the best use of the mobile phone's strengths. It's more effective and we can expect that users could manage resources of learning and do self-directed study in spite of being outside of the classroom or after regular classtime.

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Structural Relationships among Tourism Information, Payment Service, Satisfaction, and Intention to Reuse: Focused on the Ctrip APP in China (관광정보서비스, 결재서비스, 만족도, 재이용의도의 구조적 관계: 중국 시에청을 대상으로)

  • Lee, Yanling;Kim, Yeong-Gug
    • Asia-Pacific Journal of Business
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    • v.9 no.2
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    • pp.123-136
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    • 2018
  • The purpose of this study is to investigate the effects of six factors (accuracy, perceived usefulness, perceived ease of use, security, instant accessibility, and ease of use) on re-use intention; and then to help to establish future marketing strategy. In order to achieve the study's objectives, this study conducted an online questionnaire on the Internet, Wenjuanxing. The total of 270 copies through APP-Wechat (Wicket), and 245 were used for analysis. For statistical processing, SPSS22.0 is used to analyze the influence relationship amongst factors for mobile tourism information service, a variety of analysis, such as factor analysis, reliability analysis, mass regression analysis, simple regression analysis were employed. The results of this study are summarized as follows. As a result of analyzing the factors affecting the satisfaction of consumers using chinese Ctrip mobile app, the perceived usefulness and perceived ease of use of mobile tourism information service attributes have a significant effect on user satisfaction. The accuracy of mobile information service were found to have no significant effect on satisfaction. The security, immediacy of access, and usability of the payment service of mobile APP were found to have a significant effect on satisfaction. And customer satisfaction has a significant effect on re-use intention.

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Analysis of New Generation Learner Characteristics : College Students Use of Cyber Communication (신세대 학습자 특성 분석 : 대학생의 사이버 커뮤니케이션 이용 특성)

  • Lee, Okhwa
    • The Journal of Korean Association of Computer Education
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    • v.8 no.4
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    • pp.25-36
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    • 2005
  • Data of 650 college students in the nation were collected by mail in 2001 Nov. Students preference over cyber communication methods were SMS message, messenger, blog, e-mail in that order. Younger students prefer SMS messages while older students prefer e-mail in relative term. Mobile phone is used more for SMS message than voice communication which is more so with females. The rate of non e-mail use is 57.8%, particularly males(61.9%) and younger students(69.4%) are higher. E-mail, once was very high in use, is being replaced by new media. Suggestion for e-learning environment are being connected, immediacy, active use of blog, more use of fun multimedia information.

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Structure stability study for existing subway tunnel segment of Seoul-Busan high-speed railroad (Daegu - Busan) construction (경부고속철도(대구-부산) 도심통과 노반신설 공사중 기존 지하철 터널구간의 구조적 안정성 검토)

  • Kong, Byung-Seung;Kim, Min-Ho
    • Proceedings of the KSR Conference
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    • 2007.05a
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    • pp.1752-1759
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    • 2007
  • In the new Seoul-Busan high speed railroad construction specially city center passage roadbed establishment is recommended the staibility for the existing subway tunnel segments of Busan subway line No. 1 and No.2. regarding the appearance condition, a quality condition and the durability of the objective facility site exact inspection, and it evaluates the numerical analysis which uses MIDAS GTS it leads and there is the objective of the place where the stability of the objective facility and this tunnel it investigates. To immediacy of the on-the-spot inspection result whole facility it is a condition where the reinforcement which is simple not to be hindrance is necessary, 2nd Line case it is a condition which transfer is good but the general defect and the damage which occur from the tunnel of NATM type were confirmed part. While roadbed establishment constructing that the continuous maintenance is necessary, it is judged. The result of 1st, 2nd Line maximum sinkage, unequal sinkage and the lining stress of numerical analysis are within permission and the damage degree is appearing with the fact that the degree it will can disregard it is slight. But it enforces necessary Pre-grouting in order to minimize an actual tunnel face conduct and when the tunnel is excavated it is judged with the fact that necessary to minimize the outflow possibility.

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A Study on the Color Extendability in Mark Rothko's Color-Field Abstract (마크 로드코의 색면추상에 표현된 색의 확장성 연구)

  • Kim, Sun-Young
    • Korean Institute of Interior Design Journal
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    • v.22 no.1
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    • pp.239-246
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    • 2013
  • This study is aimed at understanding the color extendibility of color-field abstract through Mark Rothko's paintings. Color extendibility is a structure applied by Mark Rothko. He simplifies it and by pursuing autonomy and immediacy of the color itself, including surface color and the front of color-field, Rothko creates value through motions in his square paintings of non-fixed shapes. Chapter 2 revisits the meaning of color in abstract expressionism and explains the principle of color-field by applying the concept of ergon and parergon. In chapter 3, the principle, processes, methods, techniques of expression were studied as a basis to understand color extendibility and color-field abstract. In chapter 4, the works of Mark Rothko were analyzed based on his multiform paintings(1946-1948), number and untitled(1949-1957), and black paintings(1958-1970) in order to identify, in the final chapter, the features of color extendibility in Rothko's works. According to the above research, the thesis successfully concludes that the artist's reconstruction of reality and readjustment of transcendent reality are reproduced via color extendibility, the movement of color-field.

An Investigation of Affecting Factors on Consumers' Perceived Value and Attitude towards Advertising in Smart Signage (스마트 사이니지 광고에 대한 소비자의 지각된 가치 및 태도에 영향을 미치는 요인 연구)

  • Choi, Min Seok;Kang, Min Cheol;Yang, Sung-Byung
    • Journal of Information Technology Applications and Management
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    • v.19 no.4
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    • pp.115-135
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    • 2012
  • Currently, smart signage as a new kind of advertisement media has been widely used and has had a significant effect on consumers. In this study, we examine the impact on the attitude towards smart signage advertisement based on the Ducoffe's Web advertisement model. In particular, we investigate how the advertising factors (interaction, informativeness, irritation, and entertainment) as well as the contextual factors (localization, immediacy, and personalization) have effects on the value and attitude towards smart signage advertisement. Furthermore, we examine the moderating effect of individual defensive propensity on the relationship between affecting factors and the advertising value. By analyzing 192 samples from undergraduates, we found that four out of seven factors have significant effects on the value towards smart signage. More specifically, for advertising factors, informativeness and irritation have positive effects on the advertising value. For contextual factors, on the other hand, localization and entertainment have positive effects on the value towards smart signage. Besides, we discovered that the defensive propensity moderate the relationship between localization and the advertising value.

A Study on PSD System optimization from manual mode (수동 Mode에서 PSD System 최적화 연구)

  • Son Young-Jin;Min Kyung-Yun;Lee Kang-Won;Bang Yeun-Gun
    • Proceedings of the KSR Conference
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    • 2004.10a
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    • pp.162-167
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    • 2004
  • The ascent and descent market screen door (PSD-Platform Screen Door) between the electromotive car which is in the process of operating from the subway ascent and descent market and the passenger it is an immediacy and crisis as the system which it intercepts currently the inside and outside of the country of course signal system automatic operation signal system (ATO) establishment is operated from the segment. Manual operation signal system (the ATS and the ATC) almost it is a condition which is wholly lacking from the segment. This year from second half of the year 2 line manual operation signal system (ATS). It established the shutting tightly elder brother and the railing elder brother in PSD system in segment 12 reverses and the death accident due to the passenger hurt accident which occurs from the subway. It prevented an energy curtailment in the same time when it raises air cooling efficiency, It gathered it restricted the underground space which is comfortable in the use citizen and and and service it did interface the electromotive car and PSD entrance and exit literature course from the manual operation segment to sleep technically optimizationt. It researched a minute dust diffusion.

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Qualitative Exploration on Children's Interactions in Telepresence Robot Assisted Language Learning (원격로봇 보조 언어교육의 아동 상호작용 질적 탐색)

  • Shin, Kyoung Wan Cathy;Han, Jeong-Hye
    • Journal of the Korea Convergence Society
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    • v.8 no.3
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    • pp.177-184
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    • 2017
  • The purpose of this study was to explore children and robot interaction in distant language learning environments using three different video-conferencing technologies-two traditional screen-based videoconference technologies and a telepresence robot. One American and six Korean elementary school students participated in our case study. We relied on narratives of one-on-one interviews and observation of nonverbal cues in robot assisted language learning. Our findings suggest that participants responded more positively to interactions via a telepresence robot than to two screen-based video-conferencings, with many citing a stronger sense of immediacy during robot-mediated communications.

The Study on the Construction of Safety Management Systems on Underground Multiplex Facilites (지하 다중이용시설 안전관리 체계 구축 방안 연구)

  • Seo, Tae-Woong;Lee, Jeong-Eun;Jung, Myung-Kyun;Kim, Chang-Soo
    • 한국방재학회:학술대회논문집
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    • 2008.02a
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    • pp.165-168
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    • 2008
  • Recently, the damage which is caused by human misfortune in the underground space have increased. However the regulation and law for the underground space safety is still poor. Therefore in this paper, we propose the scheme for the construction of safety management systems on underground multiplex facilities. We analyze the problem of the current law, and present the scheme for the underground shop fire fighting facility. It contains the tree structure to management the underground space according to the construction phase, the facility and immediacy equipment. This safety management system will rearrange the scattered underground space management system.

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