• Title/Summary/Keyword: Images of Women

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Celebrity Endorser Effects of Fast Food Industries on Seoul Highschool and Undergraduate Students (서울 지역 고등학생 및 대학생을 대상으로 한 패스트푸드업체의 '스타마케팅' 광고효과 분석)

  • Kim, Hyung-Min;Yoon, Ji-Young
    • The Korean Journal of Food And Nutrition
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    • v.27 no.1
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    • pp.120-127
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    • 2014
  • The purpose of this study was to analyze the effects of celebrity endorsers used in fast food industry among highschool and undergraduate students. By taking the sample's age and income into consideration, the advertisement examples of fast food industries were chosen for this study. Data was collected by questionnaires from 400 students. For statistical analysis, the SPSS V19.0 was used for reliability and factor analysis, chi-square test and regression analysis. The results are as follows: First, there was a significant difference (p<0.01) in advertising effects according to gender and education level. Out of the consumers who were exposed to celebrity endorsers, the highschool students and women showed higher advertising effects. Second, the advertising attitude was positively related to brand images (F: 479.680, p<0.01) and buying intentions (F: 1101.427, p<0.01) as well as brand images on purchase intentions (F: 492.175, p<0.01). In conclusion, the consumers with positive attitudes towards advertisements will also evaluate brand images positively and be more likely to purchase the products.

Images Positioning of Women's Formal Wear Brands - Tuning in the three department stores in Daejon -

  • Koo, In-Sook
    • Journal of Fashion Business
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    • v.9 no.3
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    • pp.8-21
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    • 2005
  • The purpose at this study was to analyze and to position the clothing images at women's formal wear brands carried by at least two department stores in Daejon, for providing data for a basic marketing strategy for fashion manufacturers and distributors. The results tram the study were as tallows; The brand that showed the highest classic image was 'BCBG'(83.6%), the brand that showed the highest feminine image was 'Obzee' (80.2%), the brand that showed the highest character image was 'Doho' (84.1%), and the brand that showed the highest mannish image was 'F.Station' (64.1%). On the brands image positioning map, brands, such as 'Deco', 'Mine', 'Time', and 'Anne Klein', lying on or near the point of intersection (where the vertical and horizontal axes meet) showed 4 types. They were 'smart & chic cluster', 'charming & luxury cluster', 'character elegance cluster', and 'sportive elegance cluster' that showed compound images. These clusters would be differentiated tram young casual lines by emphasizing the brands' shape and cut, higher quality fabrics and materials, and elegant and graceful colors. Analysis of target ages and tweed jacket prices for brands carried by at least two department stores showed that the target was between 23 and 50, and that the prices range from 198,000 won to 460,000 won.

Development of Education Materials as a Card News Format for Nutrition Management of Pregnant and Lactating Women (임신·수유부의 올바른 영양관리를 위한 카드뉴스 형식의 교육자료 개발)

  • Han, Young-Hee;Kim, Jung Hyun;Lee, Min Jun;Yoo, Taeksang;Hyun, Taisun
    • Korean Journal of Community Nutrition
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    • v.22 no.3
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    • pp.248-258
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    • 2017
  • Objectives: The purpose of the study was to develop a series of education materials as a card news format to provide nutrition information for pregnant and lactating women. Methods: The materials were developed in seven steps. As a first step, the needs of pregnant and lactating women were assessed by reviewing scientific papers and existing education materials, and by interviewing a focus group. The second step was to construct main categories and the topics of information. In step 3, a draft of the contents in each topic was developed based on the scientific evidence. In step 4, a draft of card news was created by editors and designers by editing the text and embedding images in the card news. In step 5, the text, images and sequences were reviewed to improve readability by the members of the project team and nutrition experts. In step 6, parts of the text or images or the sequences of the card news were revised based on the reviews. In step 7, the card news were finalized and released online to the public. Results: A series of 26 card news for pregnant and lactating women were developed. The series covered five categories such as nutrition management, healthy food choices, food safety, favorites to avoid, nutrition management in special conditions for pregnant and lactating women. The satisfaction of 7 topics of the card news was evaluated by 140 pregnant women, and more than 70% of the women were satisfied with the materials. Conclusions: The card news format materials developed in this study are innovative nutrition education tools, and can be downloaded on the homepage of the Ministry of Food and Drug Safety. Those materials can be easily shared in social media by nutrition educators or by pregnant and lactating women to use.

A study on the 3D simulation system improvement through comparing visual images between the real garment and the 3D garment simulation of women's Jacket (여성 재킷의 실제착의와 가상착의 비교를 통한 3D 가상착의 시스템 개선에 대한 연구)

  • Kwak, Younsin
    • The Journal of the Convergence on Culture Technology
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    • v.2 no.3
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    • pp.15-22
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    • 2016
  • The purpose of this study is to propose improvements for 3D garment simulation system by comparison with the difference between real garment and 3D garment simulation of women's jacket. The process of the study was to take pictures on the standard sized subject wearing the jacket of basic size, to get a avatar from body sizes of the subject, and to obtain images of 3D garment simulation on the avatar. The appearance evaluation was resulted by the method of a questionnaire survey after presenting the images to 24 members of patterner and 22 members of designer. On that appearance evaluation by designer group, perform comparative analysis of differences between the real garment and the 3D garment simulation of women's jacket. On that appearance evaluation by patterner group, perform comparative analysis of differences between the real garment and the 3D garment simulation of women's jacket. There were the differences on 4 areas: 1 questions of the side, 1 questions on the back, 7 questions on the sleeve, and 1 questions on the collar, and the results showed that the 3D garment simulation was preferable on each question.

Deep Learning-based Real-time Heart Rate Measurement System Using Mobile Facial Videos (딥러닝 기반의 모바일 얼굴 영상을 이용한 실시간 심박수 측정 시스템)

  • Ji, Yerim;Lim, Seoyeon;Park, Soyeon;Kim, Sangha;Dong, Suh-Yeon
    • Journal of Korea Multimedia Society
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    • v.24 no.11
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    • pp.1481-1491
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    • 2021
  • Since most biosignals rely on contact-based measurement, there is still a problem in that it is hard to provide convenience to users by applying them to daily life. In this paper, we present a mobile application for estimating heart rate based on a deep learning model. The proposed application measures heart rate by capturing real-time face images in a non-contact manner. We trained a three-dimensional convolutional neural network to predict photoplethysmography (PPG) from face images. The face images used for training were taken in various movements and situations. To evaluate the performance of the proposed system, we used a pulse oximeter to measure a ground truth PPG. As a result, the deviation of the calculated root means square error between the heart rate from remote PPG measured by the proposed system and the heart rate from the ground truth was about 1.14, showing no significant difference. Our findings suggest that heart rate measurement by mobile applications is accurate enough to help manage health during daily life.

Ensemble Learning Based on Tumor Internal and External Imaging Patch to Predict the Recurrence of Non-small Cell Lung Cancer Patients in Chest CT Image (흉부 CT 영상에서 비소세포폐암 환자의 재발 예측을 위한 종양 내외부 영상 패치 기반 앙상블 학습)

  • Lee, Ye-Sel;Cho, A-Hyun;Hong, Helen
    • Journal of Korea Multimedia Society
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    • v.24 no.3
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    • pp.373-381
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    • 2021
  • In this paper, we propose a classification model based on convolutional neural network(CNN) for predicting 2-year recurrence in non-small cell lung cancer(NSCLC) patients using preoperative chest CT images. Based on the region of interest(ROI) defined as the tumor internal and external area, the input images consist of an intratumoral patch, a peritumoral patch and a peritumoral texture patch focusing on the texture information of the peritumoral patch. Each patch is trained through AlexNet pretrained on ImageNet to explore the usefulness and performance of various patches. Additionally, ensemble learning of network trained with each patch analyzes the performance of different patch combination. Compared with all results, the ensemble model with intratumoral and peritumoral patches achieved the best performance (ACC=98.28%, Sensitivity=100%, NPV=100%).

A Survey for 3D Object Detection Algorithms from Images

  • Lee, Han-Lim;Kim, Ye-ji;Kim, Byung-Gyu
    • Journal of Multimedia Information System
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    • v.9 no.3
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    • pp.183-190
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    • 2022
  • Image-based 3D object detection is one of the important and difficult problems in autonomous driving and robotics, and aims to find and represent the location, dimension and orientation of the object of interest. It generates three dimensional (3D) bounding boxes with only 2D images obtained from cameras, so there is no need for devices that provide accurate depth information such as LiDAR or Radar. Image-based methods can be divided into three main categories: monocular, stereo, and multi-view 3D object detection. In this paper, we investigate the recent state-of-the-art models of the above three categories. In the multi-view 3D object detection, which appeared together with the release of the new benchmark datasets, NuScenes and Waymo, we discuss the differences from the existing monocular and stereo methods. Also, we analyze their performance and discuss the advantages and disadvantages of them. Finally, we conclude the remaining challenges and a future direction in this field.

Sensibility image according to the changes of stripe direction and width for semi-tight skirts (세미타이트 스커트의 스트라이프 방향과 폭 변화에 따른 감성 이미지)

  • Lim, Hea-Lyong;Uh, Mi-Kyung
    • The Research Journal of the Costume Culture
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    • v.25 no.1
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    • pp.64-74
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    • 2017
  • The purpose of this study is to identify the sensibility images when the direction and width of stripes change on semi-tight skirts. The researcher made 12 stimuli consisting of images of skirts with a combination of six stripe directions and two stripe widths. The images were assessed by 126 subjects who were students majoring in apparel. Three sensibility image factors were found: personality, attractiveness, and activity. Images of skirts with different stripe directions were perceived as having significant differences among these factors. Stripe widths of 1.5cm and 3cm in upward diagonal, vertical side line, and downward diagonal directions influenced the personality factor. Diagonal stripes with a width of 1.5cm positively influenced attractiveness and activity. Stripes in a vertical direction increased attractiveness when the stripe width was 1.5cm rather than 3cm. Although the interaction of stripe direction and width significantly influenced perceptions of attractiveness and activity in images of semi-tight skirts, they did not significantly influence personality. In accordance with the analysis, stripe direction was significantly different for all factors. This analysis indicated that each factor has its own independent influence. Stripe width had major independent effects, showing significance in attractiveness and activity. However, personality did not indicate any significant difference. The results of this study will help women select suitable clothing according to their individual preferences and body shapes by influencing how images are depicted because women will be able to use the images to estimate their body images when the skirts are put on.

A Study on the Military Look in Contemporary Fashion - Women's fashion collections since 2010 - (현대 여성 패션에 나타난 밀리터리 룩에 관한 연구 - 2010년 이후 컬렉션을 중심으로 -)

  • Kim, Jeong-Mee
    • Fashion & Textile Research Journal
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    • v.15 no.6
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    • pp.862-873
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    • 2013
  • The purpose of this study is to analyze the formative characteristics and the aesthetic values of the Military style in the 20th century and the images of the Military look shown in recent collections. The results of this study are as follows; 1) The aesthetic values of the Military style includes authority, functionality, resistibility and bisexuality. Authority is represented in suits and coats attaching details such as epaulets, flap pockets, gold buttons and badges. Functionality is represented in pants suits and skirts suits which are comfortable and simple. Resistibility is represented in wrinkled, dirty-old and torn military items. Bisexuality is shown on the military pants suits that a skirt or a mink coat is draped over. 2) The Military look in collections are expressed in classic, romantic, sexual, sporty, avant-garde and ethnic images. Classic images are appeared in suits and coats attaching details such as epaulets, flap pockets, gold buttons and badges. Romantic images are represented in the military items made of pastel-tone lace or splendid colored silk. Sexual images are appeared in designs to expose or to focus in women's body. Sporty images are represented in the military items made of new materials such as cotton-fleece, cotton-jersey and tencel. They have camouflage prints, melange-gray and fluorescent colors. Avant-garde images are appeared in the deformed suits and outer made of special materials with camouflage prints, khaki, gray and black. Ethnic images are represented in wearing military and ethnic items at the same time or military items made of ethnic colors, prints and handmade details.

Personal Maternal Body Image Perceptions Their Preschool Children (학령 전 아동 어머니의 자신과 아동에 대한 체형인식)

  • Hyun Wha-Jin;Hong Yi-Joung
    • Korean Journal of Community Nutrition
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    • v.10 no.6
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    • pp.930-942
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    • 2005
  • This study was performed to investigate body image perceptions of women about themselves and their preschool children and also to investigate the relationship between these perceptions. Subjects were 545 women and their children (279 boys and 268 girls) residing in Daejeon city. $67.7\%$ of women were classified as normal group, $18.6\%$ as overweight group, and $13.8\%$ as underweight group by BMI. $68.5\%\;and\;78.7\%$ of their boys and girls, respectively, were classified as normal group, $22.4\%\;and\;16.4\%$ as overweight group, $9.1\%\;and\;4.9\%$ as underweight group by WLI. Women made relatively accurate judgments on their current body sizes and selected their body images as the most desirable one. But they preferred plumper figures for their children and failed to perceive their overweight children as overweight. While $74.7\%$ of women wished to be thinner, $81.1\%$ of them wished their children to be fatter. Women spending less then 100 thousand won and more than 500 thousand won as monthly food expenses and having only one child perceived their children's current body sizes the lowest and the highest, respectively. Women wished boys to be fatter than girls. Their current body sizes were correlated positively with the children's current body size (p < .01), and their healthiest, attractive, and 'wish' figures were correlated positively with children's current, healthiest, attractive, and 'wish' figures (p < .05- p < .01). Body size dissatisfaction (wish to be thinner) and BMI of women were correlated negatively with children's healthiest and attractive figures (p < .01). These findings suggest that in order to correct the women's body image misperceptions and to prevent childhood obesity, mother's perception about healthy body images for themselves and their children need to be included in nutrition education. Also, it is necessary to assist mothers to understand the relationship of body size and weight status with the risk of chronic disease which might appear later in their children's life. (Korean J Community Nutrition 10(6) : $930\∼942$, 2005)