• 지식경영연구
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• 제14권2호
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• pp.49-69
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• 2013

In this study, we examined how the psychological safety influence expected image outcomes(image gain, image risk) and how expected image outcomes impact one's involvement in creative work. And, we examined the relationship between creative work involvement and job performance. We also investigated mediating role of expected image outcomes between psychological safety and creative work involvement. Survey data was collected from 271 employees working in a South Korea. The results of structural equation modeling using LISREL 8.50 indicate that psychological safety was positively related to expected image gain, but not significantly related to expected image risk. The result also expected image gain was positively related to creative work involvement, contrary to prediction of hypothesis 2-2, expected image risk was positively associated with creative work involvement. In addition, creative work involvement has positive effect on job performance. Finally, the relationship of expected image outcomes about psychological safety and creative work involvement was mediated by expected image gain partially. We extended the literature and contributed better understanding of the creativity research by answering calls for further research on involvement in creative work rather then the outcome of the creative process.

• The Journal of Asian Finance, Economics and Business
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• 제6권4호
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• pp.159-170
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• 2019

The paper aims to understand the mediating effect of Country Image (CI) on the relationship between consumer cosmopolitanism and consumers' purchase, visit and investment intentions towards a foreign country, considering the moderating effects of ethnocentrism, materialism, product familiarity, and visits to a country in a global market. The study extends research on the global and local consumption by simultaneously analysing the influence of country image dimensions and several moderating effects on consumers' behavioural intentions. Four hundred and fifty-seven valid responses from international consumers were collected through a questionnaire measuring country image dimensions. Findings indicate that cosmopolitanism has a significant and positive effect on foreign consumers' behavioural intentions and country image dimensions mediate this relationship. Moreover, a moderating effect was found for ethnocentrism, materialism, product familiarity, and visits to a country on the relationship between country cognitions and the intentions to visit the country. This study shows the importance of considering cosmopolitanism as a potential segmentation variable in international markets. The results can help managers and policymakers to better understand the image that foreign consumers hold about Portugal, their intentions to buy or invest in the country, as well as to think of Portugal as a tourism destination.

• 디지털산업정보학회논문지
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• 제19권2호
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• pp.177-186
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• 2023

This study investigates customers' perceptions of untack services in the hospitality and foodservice industries based on the Technology Acceptance Model (TAM). The study first identifies Perceived Ease of Use, Perceived Usefulness, and Image as antecedents of customers' Behavioral Intention and Recommendation Intention. Second, the structural relationships among them are established and tested. The study adopts a self-administered survey method, uses SmartPLS 4.0, and applies a two-stage approach. After testing the reliability and validity of customers' 429 data on hospitality and foodservice, hypotheses were tested. The results showed that Perceived Ease of Use significantly affects Perceived Usefulness and Image. Perceived Usefulness significantly also affects Image and Behavioral Intention. The Image of untact services also significantly affects Behavioral Intention and Recommendation Intention. And Behavioral Intention significantly affects Recommendation Intention. Finally, the mediation effects are also all significant. The study's findings suggest that researchers and practitioners should consider the management of Image and Recommendation Intention in the untact service environment.

• 한국의류학회지
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• 제30권7호
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• pp.1135-1145
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• 2006

The purpose of this study was to identify the desired seIf-images of male college students according to situations, and to construct fashion product unities bought by male college students for different situations. Empirical data were collected by self-administered questionnaires distributed to male students at 4 universities and 2 colleges in Daegu and Gyeongbuk area during June 2005, and 346 were analyzed, eliminating incomplete ones. Subjects were required to respond to 32 desired image words in 4 different situations respectively: school, meeting girlfriends, ceremonies, and exercises. As a result of factor analysis on desired self-image words, 5 factors were determined: refined image, sporty image, classic image, natural image and simple image. Based on the desired self-image factors, male college students were classified into 3 groups: selective image management group, passive image management group, and active Image management group. Fashion product unity of male college students for the school setting was consisted of round shirts, jeans, running shoes, bags and watches. Aloha shirts/knitted shirts/V-neck shirts, cotton pants/jeans/semi -formal pants, formal shoes/running shoes and watches were the fashion product unity for the setting of meeting girlfriends. For the setting of ceremonies, the fashion product unity included Y-shirts, formal dress, formal shoes, neckties and watches. And for the setting of exercises, the fashion product unity included cotton shirts, training suits, running shoes/jogging shoes/basketball shoes, armguard and caps.

• 국제학술발표논문집
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• The 9th International Conference on Construction Engineering and Project Management
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• pp.912-919
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• 2022

The study is an image-based assessment that uses image processing techniques to determine the condition of concrete with surface cracks. The preparations of the dataset include resizing and image filtering to ensure statistical homogeneity and noise reduction. The image dataset is then segmented, making it more suited for extracting important features and easier to evaluate. The image is transformed into grayscale which removes the hue and saturation but retains the luminance. To create a clean edge map, the edge detection process is utilized to extract the major edge features of the image. The Otsu method is used to minimize intraclass variation between black and white pixels. Additionally, the median filter was employed to reduce noise while keeping the borders of the image. Image processing techniques are used to enhance the significant features of the concrete image, especially the defects. In this study, the tonal zones of the histogram and its properties are used to analyze the condition of the concrete. By examining the histogram, the viewer will be able to determine the information on the image through the number of pixels associated and each tonal characteristic on a graph. The features of the five tonal zones of the histogram which implies the qualities of the concrete image may be evaluated based on the quality of the contrast, brightness, highlights, shadow spikes, or the condition of the shadow region that corresponds to the foreground.

• 웰빙융합연구
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• 제5권2호
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• pp.33-41
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• 2022

Purpose: The purpose of this study is to analyze the effect of attributes of online influencers on customers royalty mediated brand image and impulse buying. Research design, data and methodology: To conduct this study, a survey of 521 online user who experienced online shopping. Results: The empirical analysis results are as follows. First, among the influencer attributes, attractiveness, reliability, and expertise all had a significant positive effect on the brand image. Second, among the influencer attributes, only attractiveness had a significant positive influence on Purchase Intention. Third, the brand image had a significant positive influence on Purchase Intention. Fourth, while the influencer attributes did not have a significant influence on customer loyalty, brand image and Purchase Intention a significant positive influence on it. Conclusions: Among the influencer attributes, attractiveness and reliability had a significant positive mediating effect on customer loyalty through brand image, but the influencer attribute had no significant mediating effect through Purchase Intention. The influencer attribute had a significant positive mediating effect through brand image and Purchase Intention.

• 복식
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• 제53권1호
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• pp.87-98
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• 2003

The purpose of this study was to investigate body image as attitude toward physical appearance, and appearance-management behavior, and to analyze the relationship between body image and life style which affects consumer behavior. The method of the study was survey research by using questionnaires. Subjects were 323 women in their twenties. Statistical analysis methods were frequency, percentage. factor analysis, discrimination analysis, one-way ANOVA, x 2- test, and Duncan's multiple range test. The results of the study were as follows. As for appearance-management behaviors of woman in her twenties. 60.1% of all respondents experienced in diet. 31.6% experienced in plastic operation, 47.4% experienced in skin care, 44.9% experienced in perfect make up, and 84.8% experienced in hair dyeing. The group with high appearance concern showed high body satisfaction. Life-style factors were analyzed into 5 factors. The group with low appearance concern considered active family-focus life factor importantly, the group with middle appearance concern considered social life factor, and the group with high appearance concern considered self-focus life type and conspicuous consumption life factor. A significant difference was found in body image between groups according to social level and demographic characteristics. The female group in the mid twenties who majors in arts and athletics, resides on southern part of Han river, and belongs to high society was analyzed to show high appearance concern and body satisfaction. and many experiences of appearance-management behaviors.

• 한국생산제조학회지
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• 제26권3호
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• pp.272-277
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• 2017

CCTV image processing techniques have been developed for safety management in manufacturing sites. However, CCTV growth has become a social problem for video surveillance with regard to privacy. This study aims to manage the safety system efficiently and protect privacy simultaneously. In this study, the CCTV monitoring system is composed of five steps (accident monitoring, detection, notification, management, restoration). De-identified image is observed when we are in a normal situation. De-identified image changes to identified image when it detects an accident. As soon as it detects an accident, the accident information is sent to the safety administrator. Then the administrator could conduct safety measures. Afterward, accumulated accident data could be used for statistical data that could be utilized as analyzing expecting accident.

• 한국건설관리학회논문집
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• 제22권1호
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• pp.106-115
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• 2021

이미지를 이용해 공종을 분류하는 작업은 건설 관리와 공정 관리와 같은 더욱 복잡한 어플리케이션에서 중요한 역할을 수행할 수 있다. 하지만, 공사 현장에서 수집한 이미지들은 항상 깨끗하지 않을 수 있고, 이와 같이 문제가 있는 이미지들은 이미지 분류기의 성능에 부정적인 타격을 입힐 수 있다. 이러한 가능성은 공종을 판별하는 시스템을 보조할 수 있는 데이터나 방법의 필요성을 부각한다. 본 연구에서 우리는 공종의 선·후행 관계를 이용해 이미지 분류기를 보조하여 공종을 판별하는 시스템의 성능을 높이는 방법을 제시한다. 그리고 제시하는 방법이 공종 판별의 성능을 향상시킬 수 있다는 것을 보인다. 특히, 이미지 판별기의 성능이 좋지 않을때 더욱 드라마틱한 성능의 향상을 경험할 수 있다는 것을 알 수 있었다.

• 지식경영연구
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• 제12권4호
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• pp.77-90
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• 2011

This study examined the effects of knowledge management strategy and structural capital on organizational performance. Structured capital was classified into three dimensions: organizational culture, knowledge process, and information technology. Data were collected from 251 employees in a public institution. Results indicated that organizational knowledge-based strategy was positively related to employees' job satisfaction, and that information technology-based strategy was positively related to customers' satisfaction and institutional image. Results also indicated that organizational culture and knowledge process were positively related to customers' satisfaction, employees' job satisfaction, and institutional image, whereas informational technology was negatively related to customers' satisfaction and institutional image. Finally, the theoretical and practical implications of the results were discussed.