• Journal of Physiology & Pathology in Korean Medicine
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• v.25 no.5
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• pp.777-789
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• 2011

This study focuses on seeking a desirable direction for the discussions about identity issue of the current Traditional Korean Medicine(TKM). The identity issue of the current TKM is about asking what exactly the current TKM is, what sets the TKM apart from the other medical systems, and what value the TKM has in the contemporary settings, and seeking suitable answers to all these questions. The most important factor that affects these answers is what kind of the concept of identity we have. Current discussions of the identity issue of the TKM take narrow and inflexible concepts of identity such as "Numerical Identity," or "Qualitative Identity", not suitable for TKM, which is always changing and open to other academic fields. This study suggests that Hannah Arendt's concept of identity is more desirable for the TKM, which highlights pluralism and relations, as well as defining identity as a creative, positive, and open-ended process. In addition, this study also suggests that taking a closer look at the "field", which has previously been hidden behind the discourse on the "modernization", will help in figuring out what exactly the identity of the current TKM is. Lastly, the current discussions about "unification of Eastern and Western medical system", and "Integrative Medicine" in Korea will affect the identity issue of TKM.

• Journal of the Ergonomics Society of Korea
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• v.31 no.1
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• pp.33-40
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• 2012

Objective: Service industry has become the most important industry among various economic activities, as the percentage of service related industry in advanced nations is over 60% of their GDP and the percentage of service industry in South Korea, a traditional manufacturing nation, now takes up over 60% of the entire economy. Background: Such industry paradigm shift has changed consumers from those that simply purchased products into groups of people that evaluate the companies that manufacture products, thereby further intensifying competition among companies and increasing the importance of integrated communication between companies and consumers. However, the excessive existence of sub-identities that have been developed for integrated management of the existing corporate identities, as well as the undifferentiated general management strategies by companies are creating confusion not only for consumers but also for various corporate interest parties. In addition, service identity strategy has become the most important strategy than any other sub-identity strategies in forming corporate identity at the increased importance of corporate service in the era of service industry. However, the current domestic circumstance is that the concept of service identity has not been well established through specific related studies. Method: Accordingly, the existing academic and field studies on the corporate identity(CI), brand identity(BI) and product identity(PI) used for the communication with consumers were reviewed in this study to establish and summarize the concept of service identity(SI) that appeared at the service economization. Results: The purpose is to examine the kind of change that could be brought about by SI for the corporate integrated identity strategy developed through the existing corporate, brand & product image in order to present a new direct in corporate identity strategy according to the industry paradigm shift through a SI centered new corporate identity framework. Conclusion: For preparing the new era of service industry, the corporate integrated identity strategy must be integrate with concept of service identity and which is essential to differential from other companies. Application: The proposed concept and framework of service identity on this paper will help to understand and clearly define why service identity is important factor of the new idea of corporate identities.

• Bulletin of the Korean Mathematical Society
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• v.35 no.2
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• pp.339-344
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• 1998

The aim of this paper is to establish generalizations of the well known Preece's identity and other identities involving product of generalized hypergeometric series by using new and very short method.

• Korean Journal of Human Ecology
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• v.17 no.4
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• pp.707-721
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• 2008

The purpose of this study was to exam the effects of gender-role identity on adolescents' self esteem, clothing behaviors and favorite clothing image, focusing on analysis by adolescent' sex and age variable. The research method was survey and the subjects were 447 male and female adolescents in Daejeon, Korea. The questionnaire consisted of 4 measurement instruments (gender-role identity, self-esteem, clothing behaviors, and favorite clothing image) and subject' demographic attributions. The data were analyzed by factor analysis, $X^2$ test, t-test, ANOVA(analysis of variance), Duncan's multiple range test, and Pearson's correlation analysis, using SPSS program. The results are as follows. First, adolescents' gender-role identity and self- esteem were different by age rather than sex. Middle school students were represented by undifferentiated type while high school students were represented by androgynous type, and high school students had higher self-esteem than middle school students. Second, four factors emerged on clothing behaviors(clothing interest & psychological dependence, ostentation, conformity, and comfort), and favorite clothing image(characteristic, neat, active, and romantic image). Third, gender-role identity had important effects on self esteem; androgynous type had higher self esteem than other gender-role identity type. Forth, self-esteem had significant relationship with clothing behaviors and favorite clothing image, and these relationships were different by adolescent' sex and age variable. Fifth, gender-role identity had important effects on clothing behaviors; and rogynous type had more clothing interest, ostentation and comfort than any other gender-role identity type. Sixth, gender-role identity had important effects on favorite clothing images; androgynous type pursued more various clothing images than any other gender-role identity type.

• Proceedings of the Korea Inteligent Information System Society Conference
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• 2004.11a
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• pp.375-383
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• 2004

Despite the fact that virtual communities on the Internet have been growing at an exponential rate in recent years, little research has been done on the characteristics of virtual communities. In order to better understand and manage the activities of virtual communities, a theoretical model is proposed in this paper. The objective of this paper is to clarify the factors as they are related to the Technology Acceptance Model. In particular the relationship among identities, trust, and other factors are hypothesized. Using the Technology Acceptance Model, this research showed that the importance of identity and trust in virtual communities. The members of virtual communities interact continuously and share an identity. According to the identity type, different ways of stimulating the members are necessary in order to facilitate participation in activities of virtual communities. The virtual communities of a more utilitarian identity are more sensitive to trust in members than trust in the service provider, and members of a more utilitarian identity are inclined to exchange information with each other.

• Journal of International Area Studies (JIAS)
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• v.14 no.1
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• pp.309-330
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• 2010

This paper examines the life-cycle and birth cohort effect on East Asian supranational identity. This paper also explores how national identity is related with supranational identity among Koreans. Using the 2008 CCGA-EAI survey, we analyze the determinants of supranational East Asian identity. The results suggest several interesting findings. Age and national identity have positive effects on East Asian identity. Among generational cohorts, the democratization cohort were less likely than other cohorts to have East Asian identity. These findings suggest several implications. First, in Korea, unlike other countries in the Western world, the older tend to have stronger regional identity than the younger do. Second, unlike the existing literature, this paper finds that strong national identity (pride) is complementary, rather than substitutive, to supranational regional identity. This warrants further systematic research on the microfoundation on the relationship between regional integration and nationalism in Northeast Asia.

• The Korean Journal of Community Living Science
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• v.11 no.2
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• pp.61-76
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• 2000

Relationships between consumer socialization factors and socioeconomic characteristics and consumptionism propensity were examined using a sample of 529 middle school students in Inchon, Korea. OL.S regression was utilized. ＇Communication with friend＇ and ＇acceptance of mass media＇ had significant positive effects on ＇ego-identity developing and differentiating by uniqueness＇ and ＇other oriented and appearance pursuing＇ propensity, whereas had a significant negative effect on ＇consumption orientation＇, ＇Communication with mother＇ had a significant positive effect on ＇consumption orientation＇. Boys where significantly higher than girls in ＇ego-identity developing and differentiating by uniqueness＇ and girls were significantly higher than boys in ＇other oriented and appearance pursuing＇. ＇Income had significant positive effects on ego-identity developing and differentiating by uniqueness＇.

• Journal of the Korea Fashion and Costume Design Association
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• v.4 no.2
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• pp.5-29
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• 2002

This study was to analyze the social identity described in the dress of the American novelist Pearl S. Buck's (1892-1973) major works. A novelist pursues varying and refined expressions in an effort to convey to readers the character' identities of his or her own creation. In particular, Pearl S, Buck was a great writer who was awarded the Novel Literature Prize, and since her work The Good Earth recorded a world-wide bestseller, she might well be called a popular novelist. She depicted well her characters' identities from divers viewpoints with her unique delicacy and realistic expressions. For this study, the following seven works which are considered to feature the dresses for character's identity well were selected out of her 85 works: The Good Earth (1931), Sons(1932), The Mother (1934), A Housed Divided (1935), The Hidden Flower (1952), Love and the Morning Calm (1953) and Letter from Peking (1957). For an analytical tool, the content analysis method was used. In order to systematically review the social identity described in the dress individuals' identity were classified into the following categories based on the identity theories: Social identity were divided into ① age identity ② sex, gender identity ③ economic identity ④ occupational identity ⑤ political identity ⑥ religious identity ⑦ kinship identity ⑧ regional identity. The characters' age identity, sex, gender identity, economic identity, occupational identity, political identity, religious identity, kinship identity, regional identity were depicted by their dresses and physical features. All in all, it is hoped that this study would provided important cues to the understanding of the other party's identity through his or her dresses in mutual relationship: It is believed that this study would be useful because they are arranged through the analysis of the dresses featured in the great writer's works using a consistent framework of analysis.

• Journal of Digital Convergence
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• v.10 no.7
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• pp.213-219
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• 2012

This study looked into game elements that increases the value of the product and sets it apart from other games with the establishment of identity in game contents. Then, the cases of identity establishment that uses each element were examined. As a result, 4 elements including visual element, auditory element, intrinsic element, and other elements were extracted as elements to be considered when developing the game.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.5 no.12
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• pp.2392-2402
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• 2011

In order to protect some important information communicated through an insecure network, a common hidden key must be used. One can produce the common hidden key using key agreement protocols; and this helps to have high security in modern data networks. Today, the designers of public key cryptography protocols try to set the public identity of a system's users (like their email addresses) as their public key. This not only makes a cryptographic protocol more efficient but also decreases its cost. These protocols are called "identity-based". In this article, an identity-based multiple key agreement scheme will be presented; this scheme uses the challenge-response method to do the verification. While the number of random values produced in our scheme is the same as other schemes, the number of keys generated in this scheme is much more than what many other key agreement schemes produce,. Therefore, we will have less computational complexities campered with other schems. In this paper, we consider the security of our scheme and consequently, we will show that it satisfies many security conditions such as strong security.