• Title/Summary/Keyword: IT Business Contribution

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A Social Recognition on Accounting Responsibility (회계책임(會計責任)에 관한 사회적(社會的) 인식(認識))

  • Pyeon, Kye-Shim
    • Korean Business Review
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    • v.4
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    • pp.339-354
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    • 1991
  • Araditionally, a business enterprise was a unit of individual economy which looked after it's own interesting. This business philosophy gave not only much wealth and advantages to the society but also caused many social problems, such as pollution, inferior goods, false advertisements, unreasonable packing and so on. Because of this criticism, it is necessary for us to fulfill the social responsibility of business and to make an accounts report about it. A business should examine itself that, for the long run, the philosophy, looking after its own interesting by means of unreasonable economical actions, is unfavorable to the business and be aware of the social responsibility of business. It is important that the business accounting should identifying, measuring and communicating on the former business actibities, but in order to help the persons interested in the business in the with their interests control and their appraising the degree of social contribution, its object should be the embodiment of social justice by giving the economic intelligences. We con get at the root of formation of corporate social accounting on this point, that it to say, we can lay it down that business activities deal with the affairs which are measured, reported, and appraised from the social view points. Givena definition of this corporate social accounting according to the general standard of business accounting. I think the persons interested in business can get useful accounting informations to make a reasonable decision from the social view points. Set forth the responsibility of accounting based on this, it is very meaningful to study in the social recognition.

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The Effect of Corporate Cultural Marketing Activities on Brand Image and Loyalty - Focused on Naver Library, Starfield Library and Hyundai Card Library - (기업의 문화마케팅이 브랜드 이미지 및 브랜드 충성도에 미치는 영향 - 네이버라이브러리, 별마당도서관, 현대카드라이브러리를 중심으로 -)

  • Jeong, Eunah;Choi, Seunglee;Choi, Jeongil
    • Journal of Korean Society for Quality Management
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    • v.46 no.4
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    • pp.1015-1028
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    • 2018
  • Purpose: This study attempts to find how the cultural marketing activities utilizing cultural space affect firm's brand image and brand loyalty, and whether this culture marketing technique is recognized as a social contribution activity by potential customers and thereby influence brand image and loyalty. Methods: The data was collected by using the structured questionnaires to consumers who have experience using the Naver Library, Starfield Library, and Hyundai Card Library. The proposed research model is tested using 178 valid questionnaires using Smart PLS 2.0. Results: This research indicated that among cultural marketing factors, cultural support and cultural promotion have little impact on brand image, whereas culture firm influence brand image. Brand image also had an impact on brand loyalty, but it was found that public libraries operated by companies were not recognized as corporate social contribution activities, nor did they have an impact on the formation of the company's brand image. Conclusions: The study offered a theoretical and empirical foundation for future research by empirically identifying the relationship between cultural marketing and brand image and loyalty and confirmed the coordinating effect of social contribution activities between a cultural firm and its brand image.

The Effects of International Entrepreneurial-orientation on the Export performance of Chinese Export company - The moderating Effects of degree of International and Market dynamism - (중국 수출기업의 국제기업가지향성이 수출성과에 미치는 영향 - 국제화정도와 시장역동성의 조절효과를 중심으로 -)

  • Piao, Zeng-Nan;Yu, Seung-Hun
    • Management & Information Systems Review
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    • v.36 no.5
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    • pp.99-120
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    • 2017
  • Recent studies shows that international entrepreneurship orientation is recognized as a very important tool for improving corporate performance in international business activities. However, these relationships show various research results. Therefore, it can be a very interesting research topic to examine whether these relationships are linear or non-linear when selected as a target in developing country like China. The purpose of this study is to examine whether the effects of international entrepreneurship orientation on the export performance is non-liner type in China's manufacturing firms. And investigated the moderating role of degree of internationalization and market dynamism relative to the relationship between the international entrepreneurial-orientation and the export performance. A total of 478 questionnaires were used for the hypothesis test. The results of this study are summarized as follows: First, there is a J-shaped. relationship between international entrepreneurship orientation and export performance. Second, degree of Internationalization strengthened the reverse J-shaped relationship between international entrepreneurship orientation and export performance. Finally, degree of internationalization and market dynamics show that J-shaped relationship between international entrepreneurial orientation and export performance is strengthened. The results of the study's theoretical contribution and the managerial contribution is as followed. As a theoretical contribution, it is confirmed that international entrepreneurial orientation (J-shaped) and export performance form a non-linear relationship, and it is possible to make an empirical contribution that can newly approach the relationship between international entrepreneurial orientation and export performance. The managerial contribution suggests that China's exporting companies have a higher degree of Internationalization in their international business activities and that the higher the dynamics of the overseas markets, the more advanced the international entrepreneurial behavior should be required to improve the export performance.

The Effects of The Distinction in Family Business on CEO Succession Types: A Behavioral Agency Theory Perspective (행동대리인 이론관점에서 가족기업 특성이 승계에 미치는 영향)

  • Kim, Ki-Hyung;Moon, Chul-Woo;Kim, Sang-kyun;Lee, Byung-Hee
    • Korean small business review
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    • v.39 no.1
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    • pp.1-39
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    • 2017
  • The first generation of the business that had been founded in 1960~1970s faces the situation to consider the succession of the family business developed by devotion of their whole lives in the critical timing to the next generation. In the process of selecting the party of family business succession, it is required to consider a variety of succession types including smooth transfer to the other family member or the employee of the company, selling the company, or hiring external specialist. Foreign countries acknowledge the importance of the succession in the family owned company to perform multiple studies on the influential factors to the succession, distinction, and types of family business succession; and they utilize the results for the related policy development and the support of family owned business succession. However, few studies have been conducted on the succession of the domestic family owned business and majority of them are related to the types of succession. Considering its share and influential power in the domestic economy, it is necessary to develop the guideline and the policies to solve many issues on the succession of the family owned business by systemic studies. Hence, the impact of the main characteristics in the family owned business on the types of its succession was analyzed in this study focusing on five domains of Socioemtional Wealth (SEW) in view of Behavioral Agency Theory by Gomez-Mejia et al. (2007) using the data from 540 family owned small-to-medium sized businesses so as to analyze the issues on their business succession. Upon the empirical analysis results, it was confirmed that they were influenced to the selection of succession type by family succession > internal employee succession > external succession, for the variables of social contribution which were non-financial characteristics, internal employee succession > family succession > external succession for the intellectual properties, and family succession > external succession for the management participation of the family. The distinction of social contribution were influenced the most to the selection of the succession types. Financial factors, business performance, and R&D investment variables were not significantly influenced to their selection of the succession types. In case of simultaneous management, the family succession rate was high and it showed the control effect to strengthen selecting family owned business with R&D investment, social contribution, and company history variables. The behavioral agency theory used in this study was confirmed with high explanation power on the family owned business succession. The family owned business showed the tendency to maintain SEW, and non-financial factors such as accumulated know-how and social contribution based on the long term history were significantly affected to the succession in the small-to-medium sized family owned businesses, unlike general large sized listed companies. The results of this study are expected to be helpful practically for the succession of the family owned business and to suggest the guideline for the development of governmental policy.

A Case Study on Corporate Social Responsibility(CSR) of Domestic Cosmetics Companies (국내화장품기업의 사회공헌활동(CSR)에 대한 사례분석)

  • Yoon, Jin-Suk;Lee, Jae-Ha
    • Journal of Convergence for Information Technology
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    • v.8 no.5
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    • pp.219-228
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    • 2018
  • The purpose of this study is to analyze the cases of social contribution activities of cosmetics companies and to suggest directions for related activities to be continued more effectively in the future. The case was analyzed through the report, public information, and interview with the person in charge. The main results derived from previous studies and case studies. First, social contribution activities of cosmetics companies are performed in a variety of ways such as education, business, medical care, health, environmental protection, culture, art, donation etc. Second, corporate social contribution activities and diversity were found to be highly correlated with firm size. Third, the effectiveness of social contribution activities can be enhanced through collaboration with social enterprises and professional organizations. Forth, strategic approach to social contribution activities, systematic public relations, and CEO's sense of responsibility have a major influence on related activities. Based on the results of this study, it has been suggested that CSR activities of cosmetics companies can be made more effective.

Implementation and Evaluation of the Registry Model for Systematically Referencing Standards in e-Business Field (전자거래 분야에서의 체계적인 표준 참조를 위한 레지스트리 모델 구현 및 평가)

  • Hwang, In-Tak;Jeong, Dong-Won
    • Journal of Information Technology Services
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    • v.10 no.3
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    • pp.95-112
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    • 2011
  • This paper proposes a new registry model for systematically referencing standards in e-Business field. We have many systems that provide standards and additional information. However, there are several problems such as inefficient standard information, dependency on a standard type, high standard information acquisition cost, no relations between standard information, and so on. In this paper, a new registry model and its prototype implementation are described. The proposed model is defined based on ISO/IEC 11179-Metadata registries, which is one of the international standards for interoperability between data. The proposed model provides an integrated- systematic standard information support, and also considers technology stack and business processes for e-Business systems. This paper develops a prototype for the proposed model and implementation result. Finally, to show the contribution of our proposal, this paper shows the comparative evaluation between previous systems and our proposal with various comparative items.

Determination of Strategic Business Units in the Health Promotion Service Adreas of Health Center (보건소 건강증진사업에서의 전략적 사업영역 결정)

  • 이선희;조희숙;박혜숙;박영숙;김한중;손명세;이지전;이상욱
    • Health Policy and Management
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    • v.8 no.2
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    • pp.110-124
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    • 1998
  • Determining of Strategic Business Units in the organization is a major critical process for improving the organizational performance. On increasing the demands for extension in function of health center, many health centers are trying to provide the various services. But most health center determined the kind and level of service without scientific considerations. The purposes of this study are to develope the model for determination of strategic business units in health center and to test the availability of implementation for it. Our model is rooted from the McKinsey matrix analysis of Product Portfolio Analysis which used widely in marketing field. We modified the evaluation criteria of the McKinsey matrix analysis for health care field appropriately. Our evaluation criteria are categorized into two concepts; contribution of service, availability of service. At first, in terms of contribution of service, market size, market growth rate, needs and demands of regional people, existences of alternative services in that region, correspondence with health policy. The other component, availability of service are included the availability of manpower, financial availability, the level of knowhow on service, acceptance of health care manpower. In the result of analysis, we could conclude that antismoking and antialcoholics education programs, health screening program are important strategically in that aspects of contributions and availability of services. Also, vaccination program is important in that aspect of service availability and diet and exercise program, health library are meaningful in the aspect of service contribution. Therefore, we think that efforts to investigate the evaluation criteria for priority setting or determination of service area in health center are useful challenges.

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Technological Contribution, Capital Structure, and Firm Performance: An Empirical Study in Vietnam

  • LUONG, Thu Thuy
    • The Journal of Asian Finance, Economics and Business
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    • v.9 no.9
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    • pp.309-316
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    • 2022
  • In 2011, the 4th industrial revolution officially occurred and developed in most countries. The fourth industrial revolution has given organizations numerous business opportunities, enabling them to optimize their manufacturing processes, cut costs, and thereby improve their operations. The development of enterprises is a decisive factor in increasing national productivity, thereby improving economic growth and per capita income. Therefore, it is necessary to grasp the digital transformation plan and apply science and technology to domestic enterprises and improve the operational efficiency of the economy. Research on small and medium enterprises in Hanoi, Vietnam, which is considered a successful country in economic development and digital transformation and has become a middle-income economy and a highly open economy, the research results suggest that the ability to apply technology in businesses is capable of improving corporate financial performance. The choice of capital structure favoring debt has a negative effect on the financial performance of the enterprise; that is, enterprises in Vietnam should limit the choice of financing investment projects with debt, on the contrary, enterprises should choose to finance with equity. Finally, the study also discusses managerial implications for improving business performance in the context of the rapidly evolving 4.0 technology revolution.

A Study on the Late Payment Behavior of the National Health Insurance Contribution (국민건강보험 지역보험료 체납 결정요인 및 체납확률 예측모형)

  • 정우진;이선미;김원훈;신승호;조우현
    • Health Policy and Management
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    • v.13 no.2
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    • pp.85-100
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    • 2003
  • The purpose of this study is to (1) identify socio-demographic, economic, village-effect variables that influence the late payment of the National Health Insurance contribution, (2) to develop the model to predict the probability of a household to make late payment of the contribution. Data is composed of information on 78,858 households, Gangnam branch, National Health Insurance Corporation, as of September 30, 2001. We analyzed the data by using multivariate logistic regressions. The major findings are as follows; (1) an older or female householder whose family consists of smaller number of members is more likely to pay the contribution late than others, (2) as for income, one who belongs to a lower income group or nm a private business tend to pay it late, (3) more attention should be paid to a householders who does not have his/her own house or automobile so as to prevent late payment, (4) lastly, those who live in villages such as Nonhyun-l-dong are less likely to pay the contribution prior to due date.

The Effects of the Social Contribution Activities on Local Developmental Achievement with a focus on the Mediating effect of Inter-Firm Connected Activity (사회공헌활동이 기업 간 연계 활동의 매개효과를 중심으로 지역발전성과에 미치는 영향)

  • Ahn, Jae-Hyun;Hong, Seok-Jin;Kim, Sun-Wook
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.19 no.2
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    • pp.516-529
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    • 2018
  • Due to the growing awareness and demand for corporate social responsibility, the corporate activities designed to make a social contribution are becoming increasingly diversified. Nonetheless, according to a periodic survey, the public has become dissatisfied with the social contribution activities of domestic corporations. The perceptions of the social contribution activities of domestic corporations and the public were found to be quite different. In this study, the Social Contribution Activities were classified into three factors, "Socio-Cultural Resource Activities", "Indirect Social Resource activities" and "Economic Resource Activities", and the effect of each factor on the inter-firm connected activities and achievements of local development were analyzed. Firstly, the "Socio-Cultural Resource Activities" and "Indirect Social Resource Activities" were shown to have a positive effect on the Inter-firm connected activities in the community. Secondly, it was found that the more active the Inter-firm connected activities were in the community, the bigger their positive effect was on the achievements of local development. Thirdly, the "Economic Resource Activities" were shown to have a positive effect on the achievement of local development. Fourthly, "Socio-Cultural Resource Activities" and "Indirect Social Resource Activities" were shown to have a positive effect on the Inter-firm connected activities and an indirect positive effect on the achievement of local development. Based on this research, we quantitatively determine the relationship between the corporate social contribution activities and performance.