• Korean Journal of Child Studies
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• v.31 no.2
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• pp.209-227
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• 2010

This study examined the relationship among parenting behaviors, children's perfectionism and achievement motivation, using a sample of 338 fifth and sixth graders. The participants completed questionnaires on parenting behaviors and their perfectionism and achievement motivation. Data were analyzed by factor analyses and multiple regression analysis. Both boys and girls had higher achievement motivation when they perceived higher parental levels of acceptance, and girls showed higher achievement motivation when they perceived higher maternal control/over-expectation. Boys who exhibited self-oriented and socially prescribed perfectionism and girls who exhibited self-oriented perfectionism showed higher achievement motivation. Boys had higher self-oriented and socially prescribed perfectionism when perceiving higher parental acceptance and control/over-expectation. Girls showed higher self-oriented perfectionism when perceiving higher parental acceptance and control/over-expectation, and they showed higher socially prescribed perfectionism when perceiving higher paternal control/over-expectation and maternal acceptance and control/over-expectation. It was revealed that both boys' and girls' perfectionism tended to play mediating roles between parenting behaviors and achievement motivation.

• Korean Management Science Review
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• v.22 no.1
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• pp.27-46
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• 2005

As the electronic commerce has grown dramatically, visiting the Internet shopping malls is accepted as one of our daily life. Despite many studies about user acceptance of the Internet shopping malls, it still remains unanswered how the Internet shopping mall's three quality factors such as system qualify, Information qualify, and service quality affect user trust, and eventually user acceptance of the mall. To investigate this issue, we propose a research model in which six external factors such as three qualify factors as well as self-efficacy, subjective norm, and trust have a significant impact on user's attitude and intention to use the mall. After garnering 244 valid questionnaires from users, we analyze them with structural equation modeling. Experiment results show that the Internet shopping mall's three quality factors such as system quality, information qualify, and service quality significantly Influence user trust for the mall, which in turn impacts user's perceived usefulness, attitude toward using the mall. Another external factors such as self-efficacy and subjective norm also influence user's perceived ease of use and perceived usefulness respectively, affecting user's attitude altogether. Implications and further research directions are presented.

• Journal of Korean Academy of Fundamentals of Nursing
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• v.15 no.1
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• pp.98-106
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• 2008

Purpose: This study was conducted to identify the relationship between college students' acceptance of the rape myth and variables in gender-role attitude, which have been known to forecast the acceptance of the rape myth. Method: This study was a survey research. Data were collected from May 1, 2006 to February 31, 2007 with 240 undergraduate students. Descriptive statistics, Pearson's correlation coefficients, and regression analysis with SPSSWIN 12.0 program were used for data analysis. Results: Men were more acceptable to the rape myth than women. Men were very likely to see the occurrence of rape incidents as the rapist being provoked by women, and this attitude made them misunderstand and perceive women as responsible for the occurrence of the incident. Women on the other deny their idea. As a result of analyzing the difference between males and females in attitudes related to gender-role, male students were shown to have a much more traditional and patriarchal attitude than female students. Conclusion: It was found that a hostile attitude toward women and the justification of violence to others act as the main factors in forecasting the acceptance of the rape myth.

• Journal of the Korean Home Economics Association
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• v.42 no.7
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• pp.19-32
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• 2004

This study examined how school-age children's peer acceptance and friendship experience were related to their psychosocial adjusment. Peer acceptance was examined in terms of sociometric status and social preference, and the friendship experience was examined in terms of the reciprocity of best friendship. The subjects were 275 children in the 4th or 5th grades. It was found that sociometric status and the reciprocity of best friendship were significant predictors of the level of loneliness that children experienced. Interaction between children's social preference score and the reciprocity of best friendship was also a significant predictor of the children's experience of loneliness. That is, the degree to which children are accepted by their peer group predicts the level of loneliness that children experience, but the strength of the prediction depends on whether the children have reciprocal best friends. Is for children's self-esteem in relation with sociometric status and the reciprocity of best friendship, only sociometric status was significant predictor of children's self-esteem. However, interaction between social preference and the reciprocity of best friendship was a significant predictor of children's self-esteem. This finding suggests that the degree to which children are accepted by their peer group predicts the level of children's self-esteem, and the strength of the prediction depends on whether the children have reciprocal best friends.

• Fashion & Textile Research Journal
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• v.18 no.1
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• pp.38-47
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• 2016

This research analyzes the influence of mobile commerce characteristics on consumer's purchase intention using a theoretical Technology Acceptance Model (TAM) constructed on previous studies and a review of the literature to explain the effect of mobile fashion shopping characteristics on consumer's purchase intention. In constructing structural equation model, Mobile commerce characteristics variables such as 'security', 'enjoyment', and 'personalization' were selected as external variables affecting TAM. A questionnaire was distributed to consumers in their 20's-30's who had purchased fashion products using a mobile shopping channel. Statistical methods of confirmatory factor analysis, correlation, and covariance structural analysis using Amos 19.0 package were employed for the analysis of 453 effective data responses. The results were as follows. First, extended TAM was shown be the appropriate model to explain the influence of mobile commerce characteristics on consumer's purchase intention in mobile fashion shopping. Second, 'security' had a significant positive influence on perceived usefulness (PU), however it affected perceived ease of use (PEOU) negatively. Third, 'enjoyment' had a significant influence only on PEOU, while 'personalization' was found to affect both PEOU and PU significantly. Fourth, PEOU affected PU significantly. Finally, both PEOU and PU had a significant influence on consumer's purchase intention.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.31 no.1
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• pp.11-20
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• 2008

The purpose of this study is to identify the factors determining users' acceptance of individualized virtual community. While there has been considerable research on the Technology Acceptance Model (TAM) that has predicted whether individuals will accept and voluntarily use information systems, limitations of the TAM include the omission of an important characteristics of individual construct in the context of individualized community. Based on literature relating to the theory of reasoned action (TRA), the theory of planned behavior (TPB) and the TAM, this study extends the applicability of the TAM in a individualized community context, by adding characteristics of individual-based construct ("subjective norm", "self-efficacy", "self-presentation" and "sharing information to exchange various information") to the model. Analysis was conducted on using the structural equation modeling approach. The result supports the extended TAM in predicting users' intentions to using personalized community. Several implications for IT/IS acceptance research and individualized community service management practices are discussed.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.9
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• pp.613-620
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• 2020

The development of mobile Internet services allows more consumers to adopt smartphones as their primary communication device. This study focused on the application of the Technology Acceptance Model (TAM) to determine the willingness of batik and textile craftsmen to use smartphones. The population of this study was batik and textile craftsmen in the Bayat, Klaten, Central Java, Indonesia. A total sample of 243 people had answered 30 questions on the questionnaire with a 5-point Likert scale. The results of data analysis using GSCA software showed that, from eight hypotheses proposed, two hypotheses had not been supported. Technical support was not significant for the ease-of-use. It is because the damage experienced can be easily resolved by a repair shop. The findings reinforce the importance of training during the implementation of new technology. This training can make the users understand how to use new technology. The findings of this study strengthen the theory of TAM. Management support further influences the usefulness. This finding supports the theory of Igbaria technology acceptance. However, social influence did not significant influence the usefulness. This was because this study was conducted when the smartphone was no longer said to be a new technology.

• Journal of the Korean Society for Library and Information Science
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• v.36 no.3
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• pp.259-274
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• 2002

Recently, a great deal of corporations have adopted knowledge management system with eagerness to enhance the company competitiveness. However, since the main feature of knowledge management system is not just a simple information system but another entity creating intangible assets tailed "knowledge", we need to develop a new approach to investigating the performance and acceptance of knowledge management systems from a perspective allowing knowledge-sensitive constructs. In this regard, we develop new constructs like knowledge schema and several knowledge circulation-related activities. As a research model, we adopt a famous technology acceptance model or TAM by Davis (1989), and extend it into incorporating knowledge schema. With the statistically valid and usable questionnaire survey data collected from 886 respondents in a big corporation typically using knowledge management system, we induced a robust result empirically, saying that knowledge schema and knowledge circulation activities are valid determinants of performance and acceptance of knowledge management systems.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.11 no.2
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• pp.1105-1117
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• 2017

Financial technology, also known as FinTech, is one of the fast growing global businesses in since its inception in 2008. Fintech is a new economic industry, comprised of companies that adopted the latest technologies to provide more efficient financial services than the traditional financial services. Fintech companies are generally small to medium sized startups trying to disintermediate existing financial systems. FinTech companies can be differentiated in several areas, based on its business solutions and target customers. In Korea, the Peer-to-Peer (P2P) lending companies are the most prominent in the FinTech sector. P2P lending is a method of borrowing or lending money to individuals through online services without the use of an official financial institution as an intermediary. The P2P lending companies operate their services entirely online or mobile environment. Consequently, mobile P2P lending application users are dramatically increasing. Thus, it is worth evaluating the acceptance of the mobile apps of the P2P lending companies from a user's perspective. This paper discusses user acceptance of the mobile P2P lending apps, guided by the Technology Acceptance Model. We conclude that the users' acceptance of mobile P2P lending apps are significantly influenced by perceived ease of use, perceived usefulness, and user satisfaction. These in turn influenced their attitude towards using mobile P2P lending apps and intention to use.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.10
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• pp.969-980
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• 2020

This study examines the acceptance factors, barriers, benefits, and strategies for resolving Information and Communication Technology (ICT) adoption and usage problems based on the different demographic characteristics of SMEs. The demographic characteristics investigated are gender, educational qualifications, age, managerial status, and years of business experience. To the best of our knowledge, this paper is the first to examine a more comprehensive demographic characteristics in the context of ICT adoption. A survey using self-administered questionnaires was conducted to retrieve information from SME owners/managers in Pekalongan, the local city of Indonesia. The items in the questionnaire were discussed with various experts in the field and a pilot study was conducted prior to the distribution of the research instrument. The study made some interesting findings. No significant differences were found in the SMEs' adoption factors between the demographics of gender groups and educational qualifications. However, significant disparities were found to exist among the age compositions, managerial status, and years in business. Additionally, younger managers/owners of SMEs find it easier to understand the background factors of ICT adoption. Lastly, older managers/owners are more likely to stick to the organizational status quo, be less able to learn new technology, and more likely to avoid risky decisions.