• Title/Summary/Keyword: IT패션

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Wearable Computer (패션으로 만나는 컴퓨터)

  • Ahn, Young-Moo
    • Journal of Fashion Business
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    • v.11 no.4
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    • pp.173-182
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    • 2007
  • The concept of wearable computer says to be able to connect to network freely without restrict of place and time through the garment that contain the wire and circuit. Thereby we can realize the ubiquitous circumstances. Wearable computer plays a role of center in controlling the electronic equipments under the ubiquitous circumstances and also it will become the main stream of the future computer development. The current wearable computer displays ugly appearance by attaching the parts of computer on the garment instead of installing them in the box. However, as size of computer components are minimized and it's speed is getting faster, it is certain that wearable computer will evolve as fashionable computer, still retaining garment's original purpose such as fitting and fasion even though the computer is being installed to the clothing. This study reviewed about components, future market share, developed goods, human-being becoming cyborg, application area, restrict and on-going research of wearable computer.

Analyzing about Fashion Issue through Fashion Magazine (국내패션 정보지가 제시한 패션 이슈에 대한 분석)

  • 김영자
    • Journal of the Korea Fashion and Costume Design Association
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    • v.4 no.2
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    • pp.69-83
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    • 2002
  • The purpose of this paper was to analyze the meanings and issues which had been expressed through the domestic fashion magazine from 1998 to 2002. The natural intension issue was caused by rapid development of modern civilization and it kneaded with poison of ecosystem destruction. It was expressed by pure and clean fashion image, simple appearance and natural color. The reconciliation issue between the east and west country, man and woman and science and art which are opposed together of the trade by mixture of fashion was expressed became the paternity. It pursued a tradition and the past, which pursue new things and the specific charters with spouted, and intension is expressed. The issues of over all fashion purses human being's happiness for which fashion design have existed and changed.

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Effect of E-Service Quality of Fashion Mobile Applications on Flow, User Satisfaction, and Service Loyalty (패션 모바일 애플리케이션의 e-서비스 품질이 몰입 및 사용자 만족과 서비스 충성도에 미치는 영향)

  • Jhee, SeonYoung;Han, Sang-Lin
    • Journal of Service Research and Studies
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    • v.13 no.3
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    • pp.39-56
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    • 2023
  • Due to restrictions on offline activities caused by COVID-19, the use of mobile applications is increasing along with interest in online shopping, which are non-face-to-face commerce. Accordingly, mobile applications and various industries are combined, and the number of cases of using mobile applications in the fashion industry is increasing. In this study, the effect of e-service quality of fashion mobile applications on user's flow, user satisfaction, and service loyalty was examined. To conduct this study, a survey of 274 people who experienced the 'ABLY' fashion mobile application was used for analysis to verify the hypothesis. As a result of the analysis, it was found that informativity and responsiveness among the e-service quality of fashion mobile applications had a positive (+) effect on flow. And it has been confirmed that informativity, reliability, and responsiveness affect user satisfaction. In addition, flow has a positive (+) (+) effect on user satisfaction, and user satisfaction has a positive (+) effect on service loyalty. However, among the e-service quality of fashion mobile applications, reliability did not have a positive (+) effect on flow. And ease of use did not have a positive (+) effect on both flow and user satisfaction. Finally, it was confirmed that flow did not directly affect service loyalty. Through this study, we intend to contribute to the establishment of marketing strategies for fashion mobile application users, who are increasing with the development of mobile technology, and provide practical implications for the post-COVID-19 era.

A Study on Purchase Intention of Fashion Products and Affecting Factors in the Internet Shopping Malls (인터넷 쇼핑몰에서의 패션제품 구매의도와 영향요인에 관한 연구)

  • 김도일;이승희;박종희
    • Journal of Distribution Research
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    • v.8 no.1
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    • pp.69-89
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    • 2003
  • This study aims to find out the relationship between purchase intention of fashion products and affecting factors. Measurement was not on the general Web environment but on the individual websites. It was modeled that the likeness of shopping malls affects purchase intention. Flow, which Csikszentmihalyi(1990) introduced as the state of optimal experience, was to affect purchase intention through the likeness of shopping malls. In addition, characteristics of fashion products were to affect purchase intention. A structural equation modeling was used for estimation. The result shows that the likeness of shopping malls affect purchase intention more than characteristics of fashion products. The difference from other studies is that the sign of Skills on Flow is negative. The effect of Flow on purchase intention is the largest and the next is the characteristics of the shopping malls. These results imply that internet shopping malls have to increase the likeness of shopping malls in addition to interests of the products. In addition, fashion consciousness was tested as a moderator by dividing the subjects into two groups of high and low fashion consciousness. The result shows that fashion consciousness works as a moderator for the variables affecting purchase intention.

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Mobile Business Model and its Introducing Strategy for Fashion Contents Distribution (패션 콘텐츠의 모바일 유통개선을 위한 비즈니스 모형과 도입전략)

  • Seo, Dong-Bok;Lee, Jae-Won
    • The Journal of the Korea Contents Association
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    • v.13 no.10
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    • pp.461-469
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    • 2013
  • This research aimed to design and develop a mobile-website mixed business model and smartphone based mobile application for the purpose of mobile fashion content distribution. We have implemented a mobile interface and trading system supporting self production of content, use, share, and user's self-up. And we proposed its market access strategy for the expansion of fashion contents transactions. To do this, the existing status of research and benchmarking for mobile app of fashion contents related were studied. As a result of the study, Android, iOS-based mobile applications were developed, but there are some business problems such as low awareness, low entry barriers, and the poor fashion content compared to the size of industry. Because this system provide the fashion contents of affiliated companies to users, it needs to expand cooperation and to promote the partnership with fashion blog, cafes, and fashion magazines.

The Value chain and the Networks of Apparel Industry in Guro-Gasan, Seoul (서울 구로.가산동 의류패션산업의 가치사슬과 네트워크)

  • Lee, Sang Wook;Kim, Kyung-Min
    • Journal of the Economic Geographical Society of Korea
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    • v.17 no.3
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    • pp.465-481
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    • 2014
  • This study is about an apparel industry in Guro-Gasan where is growing up to the one of the apparel industry cluster beyond an agglomeration in Seoul. The purpose of this study is twofold: (1) to define industrial functions and roles of Guro-Gasan in a value chain of the apparel industry; and (2) to understand whether an industrial cluster is built on the local networks. This study reviewed formation and transitions of its local industries and industrial size, characteristics, spatial distribution and spatial properties using GIS analysis and field surveys. Through in-depth interviews, it analyzed the production system and spatial dispersion of the value chain to understand its functions and roles.

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An Expression of the theory of 'Corps san Organes' of Deleuze in Contemporary Fashion Design (현대 패션디자인에 반영된 들뢰즈의 기관 없는 신체론과 강도)

  • Wang, Xin-yu;Kim, Hyun-Joo
    • Journal of Digital Convergence
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    • v.18 no.12
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    • pp.513-523
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    • 2020
  • Gill Deleuze is a representative of poststructuralism philosophy who has reevaluated the senses and body. This research reinterprets modern fashion and its relationship with the body based on the core idea of Deleuze's body aesthetics - Body without organs. The results of this study are as follows. First, with the influence of intensity, the body without organs will form three types of body: full body without organs, empty body without organs and cancerous body without organs. Second, modern fashion can create new physical relationships by changing the way of dressing, thus forming the full body without organs. Third, in the empty body without organs, people replace the torture of the body through the destruction of clothing; and the indiscriminate design under egalitarianism will create the cancerous body without organs which full of negative meaning. Through these results, we can have a deeper understanding of the relationship between body and clothing, and apply it to creative expression.

A Study on the Subjectivity of Fashion and Environmental Pollution

  • Cha, Su-Joung
    • Journal of the Korea Society of Computer and Information
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    • v.27 no.3
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    • pp.105-117
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    • 2022
  • This study investigated how women in their 20s to 60s think about the relationship between environmental pollution and the fashion industry and categorized their perceptions. Through this, I tried to find out the direction of the fashion industry to improve environmental problems. There were four types of perceptions of fashion and environmental pollution. Type 1 recognized that the process of producing and consuming clothing causes environmental pollution, but it was a type that preferred fast fashion and valued trends. Type 2 thought that the fashion industry pollutes air and water quality, and if the price was high, recycling clothes were not purchased. Type 3 thought that the fashion industry was not the main culprit of environmental pollution, and that if you purchase clothes, you should protect the environment by wearing them for a long time. Type 4 was a type of effort to reduce environmental pollution by considering the environment first, purchasing old clothes, and changing clothes. As the importance of the environment has grown, various efforts are needed to reduce environmental pollution in the fashion field.

A Study on Differences in Fashion Consumption Behavior According to MBTI Personality Indicators and Fashion Brand Sensibility (MBTI 성격 지표와 패션 브랜드 감성에 따른 패션소비성향 차이 연구)

  • Ha Youn Kim;Yunjeong Kim
    • Journal of Fashion Business
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    • v.27 no.5
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    • pp.44-59
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    • 2023
  • This study aimed to elucidate any differences in fashion consumption tendencies among fashion consumers according to their MBTI personality types and fashion brand sensibility (Chanel vs. Off-White). Differences in fashion consumption tendencies (fashion sensitivity, fashion innovativeness, and fashion ostentation) were determined based on two of MBTI's four bipolar indicators: extroversion-introversion, sensing-intuition, thinking-feeling, and judging-perceiving. It was found that intuitive consumers showed higher fashion innovativeness than sensory consumers. In addition, feeling-type consumers showed more fashion-sensitive and ostentatious fashion consumption tendencies than thinking-type consumers. Fashion brand sensibility acted as a moderator in the relationship between personality type and fashion consumption tendency. Especially, moderating effects of fashion brand sensibility and fashion consumption tendencies were evident in sensing-intuition and judging-perceiving types. Among intuitive consumers, those who preferred Chanel brand sensibility exhibited higher tendencies for fashion ostentation than those who preferred Off-White brand sensibility. However, sensory type consumers showed no difference in fashion ostentation based on their preferred fashion brand sensibility. Interaction effects regarding fashion sensitivity and fashion innovativeness were not found. Among perceiving-type consumers who preferred Chanel brand sensibility, high fashion sensitivity was evident. Conversely, judgment-type consumers who preferred Off-White brand sensibility showed high fashion sensitivity. Interaction effects concerning fashion innovativeness and fashion ostentation were not found.

Human Image Analysis Through Fashion Color of Female Political Leaders (여성정치지도자의 패션컬러를 통해 본 휴먼이미지 연구)

  • Kim, Se-A;Jang, Seong-Ho
    • The Journal of the Korea Contents Association
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    • v.17 no.12
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    • pp.247-256
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    • 2017
  • 21st century has become an era can design human's image. By designing the each human's images it is possible to express the hidden abilities of their mind. Modern society changes rapidly where the elements such as consideration, sympathy, understandings, and female leadership of communication emerge as a spur rather than speediness or complexity.In a lot of global conglomerates, it is very common for women to be selected as CEO, and even more, the rate of woman who are the member of Congress is almost 40%. The fashion of female leader has come to the fore with an improvement of female leadership, and the fashion colour which is suitable to P.O has been developed as a significant image strategy. I am going to conduct the research and analyse the fashion of a female political leader through the colour image which is equivalent to a visual image and sensitive language. I will analyze the human image which female leaders present through fashion colors.