• Title/Summary/Keyword: IPA Analysis

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A Survey Research on Tourists' Satisfaction with Digital Technology-based Special Exhibitions: Focused on The National Museum of Korea (디지털기술을 적용한 특별기획전 관람객의 체험만족도에 관한 조사연구 : 국립중앙박물관을 중심으로)

  • Chen, Chen;Cho, Joung-Hyung
    • Journal of the Korea Convergence Society
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    • v.11 no.2
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    • pp.127-137
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    • 2020
  • This study is aimed to point out the direction for more reasonable and effective application of future digital technology in the exhibition. It's also to improve the satisfaction of visitors' overall experience through inspecting the special exhibition using digital technology in the national central museum in 2019. The relationship of visitors' expectations, experience and satisfaction are analyzed through literature investigation. Hence, four dimensions of digital experience were summarized on this basis, the content of the questionnaire was set through this research. The satisfaction of visitors to the digital technology experience was evaluated and the key contents needing to be improved were found through Importance-Performance Analysis (IPA). According to the IPA analysis, the content located in quadrant IV is analyzed emphatically, and improvement suggestions are put forward from macro-level, micro-level and viewer's inner levels. The results can be used as a reference for improving the feasibility of the current problem. In order to ensure the forward-looking and timeliness of this field, continuous research will be conducted according to the changes and developments.

Analysis of Competency Assessment Using IPA for Construction Project Managers (IPA 기법을 활용한 현장소장 역량 요인 도출 및 분석)

  • Kim, Hwa-Rang;Lee, Na-Kyung;Jang, Hyoun-Seung
    • Korean Journal of Construction Engineering and Management
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    • v.14 no.1
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    • pp.115-123
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    • 2013
  • Changes have occurred in the professional capabilities of the construction project managers after the global financial crisis. As representatives of construction companies and projects, construction project managers have full responsibility over a construction project. Throughout its life cycle, from design through construction to completion, the business capabilities of such managers are regarded as critical elements in the changes in the country's construction economy. Therefore, this study aimed to determine the main capabilities of current construction project managers, and to analysis of its competitiveness using Important-Performance Analysis(IPA). The results of IPA were as follows; (1)capability to win new contracts and capability to collect information of new project are needed for external relation competitiveness, (2)gerentocratic management mind-set and active breakthrough are needed for internal project management competitiveness, and (3)capability to predict issues and self-improvement are needed for self discipline competitiveness. However, this work is still considered to provide the basic data that can help Korean construction companies who plan to educate the project manager's strengthen their medium and long-term capabilities.

Improvement of VMS Traffic-information Contents Using Importance Preference Analysis (IPA분석을 통한 VMS 제공 교통정보 콘텐츠 개선방안)

  • Park, Bum-Jin;Moon, Byeong-Sup
    • The Journal of the Korea Contents Association
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    • v.11 no.10
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    • pp.457-466
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    • 2011
  • In general, drivers need a self-interest information to decide their routes. So, non-governmental sectors, such as Internet Portal Company, make and provide user-oriented contents for drivers in a hurry. But, VMS which is the typical public media always provides traffic-information for drivers without weighting personal characteristics and considering transportation conditions. So in this research, we searched importance and preference of traffic-information contents as IPA(Importance-Performance Analysis)result. We can draw the conclusion that the improvement of traffic-information contents focused on users(drivers) is needed. Specially, we proposed the strategy of VMS according to traffic conditions.

Customer Satisfaction Analysis for Urban Railway Service Quality by IPA Analysis (IPA 분석을 이용한 도시철도 서비스품질의 고객만족도 분석)

  • Kim, Heung-Chul
    • Journal of the Korean Society for Railway
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    • v.18 no.5
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    • pp.502-511
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    • 2015
  • The purpose of this study is to prioritize the importance of urban railway service quality through statistical analysis. This was done to maximize customer satisfaction by providing customers of urban railway services (including LRT), operated by the local government, with a better customized service quality. It was hoped that this project would boost the need for public transportation by increasing customer satisfaction, which would eventually lead to more profitable revenue. The results of validity certification of expectations and perceptions before and after the use of government funded urban railway and private sector invested urban railways show that there are gaps for 18 items for the government funded urban rail projects (p<.01), while there is no significant difference for 2 items between expectation and perception (p>.05); private sector invested urban railway projects show differences for all 20 items (p<.001). Therefore, IPA analysis is conducted to improve the service quality; this should lead to a remedy that focuses on service quality. The findings of this study will contribute to providing management strategies for boosting customer satisfaction and creating revenue through customized service quality in the urban railway operating industry (including LRT), which is currently suffering from chronic deficits.

Job Analysis of Archivists of Private Universities Focused on Job Importance and Achievement (사립대학 기록물관리전문요원의 직무분석 - 직무중요도 및 성취도를 중심으로 -)

  • Lee, JuHyun;Lee, Seongsin
    • Journal of Korean Society of Archives and Records Management
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    • v.18 no.3
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    • pp.97-123
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    • 2018
  • The purpose of this study is to analyze the difference between job importance awareness and actual job achievement of archivists of private universities through importance-performance analysis (IPA), and to analyze the difference between certified and noncertified archivists about the above two factors. To achieve the purpose, the detailed job activities were drawn through a review of laws, regulations, and policies. The detailed list of job activities was confirmed by a few current archivists, Using the confirmed list of detailed job activities, a survey was conducted for archivists of private universities. The collected data in the survey were analyzed using the IPA method. According to the study results, the two groups of archivists have a clear understanding of their jobs; however, environmental factors influence the actual achievement of the jobs.

Importance Performance Analysis of personal assistants education for the disabled : Focused on management in Pyeongtaek, H university (장애인 활동보조인 교육의 IPA 분석 : 평택 H대학 운영사례를 중심으로)

  • Jeong, Soyoung
    • Korean Journal of Social Welfare Studies
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    • v.47 no.4
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    • pp.71-92
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    • 2016
  • The purpose of this study is to analyze importance and satisfaction of management and curriculum of personal assistants education. This study analyzed exploratory factor of importance and satisfaction questions in personal assistants education, correlation and a difference of importance and satisfaction according to factors, and investigates improvement plan through IPA analysis. The targets of this research are 231 personal assistants participating in personal assistants education managed in South Gyeonggi-do. As a result, it is shown that the sub-factors of personal assistants education mostly have a correlation, and two factors such as 'education management' and 'curriculum' are investigated. As a result of IPA analysis, it is drawn that 'education period' needs intensive improvement in education management, and 'practice class' and 'theory class' need intensive improvement in curriculum. This research is significant because the importance and satisfaction of personal assistants education are investigated and the improvement plan is provided.

Analysis of Potentioal Risk of Tuberculosis Using Socioeconomic Indicators - Focused on 8 Cities in Chungcheongnam-do - (사회·경제적 지표를 활용한 결핵의 잠재적 위험도 분석 - 충청남도 8개 시를 대상으로-)

  • Park, Keunoh
    • Journal of the Society of Disaster Information
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    • v.17 no.1
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    • pp.68-80
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    • 2021
  • Purpose: In this study, potential demographic, social, and economic factors causing tuberculosis were identified, and eight cities in South Chungcheong Province were compared and analyzed with the IPA method. Method: The factors potentially affecting the prevalence of tuberculosis were categorized demographically, socially, and economically, and selected through brainstorming. Furthermore, potential factors affecting tuberculosis were derived using the revised IPA. Based on this analysis, areas with a potential risk of tuberculosis were classified, and the following policy implications were suggested. Result: The analysis found the three cities of Nonsan, Boryeong, and Gongju to have the highest potential risk of tuberculosis, and the frequency of potential risk factors in the above three cities to be 6 or more. Thus, an urgent policy response to prevent tuberculosis in these regions is required. Conclusion: According to the results of this study, it is necessary to take potential risk factors into account when promoting tuberculosis prevention policies and projects in South Chungcheong Province.

An Analysis on the Satisfaction of Service Quality for Seasonal Arboretum Visitors using IPA (IPA를 이용한 계절별 국립수목원 이용객의 서비스 질 만족도 연구)

  • Lee, Hyo-jung;Kim, Jae-Hyun;Lim, Yun-jung;Chang, Chu-youn;Tae, Yoo-lee;Hong, Sung-Kwon
    • Journal of Korean Society of Forest Science
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    • v.100 no.4
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    • pp.650-663
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    • 2011
  • The purpose of this study was to investigate the satisfaction of service quality for seasonal visitors of Korea National Arboretum using Importance-performance analysis. Data were obtained from visitors of Korea National Arboretum on spring, summer, autumn. Results of analysis showed that all season visitor's satisfaction was high. The IPA was undertaken with total 24 variables about service quality of arboretum. Results of IPA was founded that summer visitors want to improve some services (information facilities, forest museum, conveniences, etc). Autumn visitors, on the other hand, thought that some services (kindness, active responsiveness, variety of plant, etc) are overinvested. As a results, there is differences between importance and satisfaction about seasonal service quality.

Development of LSM(Local Store Marketing) Strategy Using the IPA Analysis of Service Quality Attributes by the location in a Theme Restaurant (서비스 품질 속성 IPA 분석을 활용한 테마 레스토랑 입지별 LSM 전략수립)

  • Park, Mun-Gyeong;Kim, Jae-Cheol
    • Journal of the Korean Dietetic Association
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    • v.13 no.3
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    • pp.277-294
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    • 2007
  • The purposes of this study were to a) examine using status, b) measure the service quality attributes, c) analyze IPA and customer satisfaction, d) develop the LSM(Local Store Marketing) by location of K theme restaurant such as residential type(A), complex type(B) and downtown type(C). The questionnaires were handed out to 346 of 450(usage rate 76.9%). The statistical data analysis was completed using SPSS(ver 12.0) for descriptive analysis, $X^2$, t-test, ANOVA, reliability analysis, factor analysis, multiple linear regression. From an analysis on service quality attributes, most importance of service quality attributes was more highly perceived than performance of those, except for 'attractive exterior', 'variety of kid's menu', 'convenient facilities for kid' and perceived importance and performance were also significantly different by location of branch restaurant. The attributes to be improved were 'convenience of restaurant's parking lot', 'food tast', 'speedy service' and 'service competency' as branch A(residential type) restaurant, 'convenience of the restaurant location' as branch B(complex type) restaurant and 'convenience of the restaurant location' and 'speedy service' as branch C(downtown type) through IPA analysis. The Overall customer satisfaction was 3.74 and service quality factors had significant effect on overall customer satisfaction. Location of restaurant, which gives a great effect on its operation and marketing, has a important correlation with success or failure of restaurant business enterprises. Therefore, marketing strategy by restaurant location should be developed.

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Priority Analysis for Developing Construction Automation Technology using the IPA (IPA를 활용한 건축시공 자동화 기술개발 우선순위 분석)

  • Lee, Jin Woong;Cho, Kyuman;Kim, Taehoon
    • Proceedings of the Korean Institute of Building Construction Conference
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    • 2016.05a
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    • pp.173-174
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    • 2016
  • Domestic construction industry has trouble in ensuring competitiveness by aging of skilled labors and lack of innovation in construction technologies. Under the current circumstances, the construction automation technology becomes an useful alternative for enhancing competitiveness through productivity, quality and safety improvement. Thus, this study analyzes the priority in developing construction automation technology using IPA technique. The results show that repetitive and heavy material-included activities have high priority, and will be used as preliminary data for establishing reasonable target and range of construction automation.

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