• Title/Summary/Keyword: IPA 중요도-만족도 분석

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Importance and Satisfaction Analysis for AI Assistant Services (AI 비서 서비스의 중요도와 만족도 분석 연구)

  • Sun, Young Ji;Lee, Choong C.;Yun, Haejung
    • Journal of Information Technology Services
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    • v.20 no.4
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    • pp.81-93
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    • 2021
  • In the era of artificial intelligence, the use of 'artificial intelligence-based services' has been diversified by combining various smart devices, big data, and voice recognition technology with artificial intelligence. From the perspective of IT services, these services are important technology that cause a paradigm shift from display-centered to voice-centered, and from passive to active IT-based services. This study seeks to find a solution to the current situation where AI assistant service is still in its beginning stage, despite having been ten years since its release and having a growing number of consumer touch points. Accordingly, we categorized the functions of AI assistant services and identified the degree of importance and satisfaction of services recognized by actual users. In order to define the 'ideal' services of AI assistant, seven experts from AI assistant-related industry have participated in the interview. Based on this result, we investigated the importance and satisfaction of services perceived by actual users of AI assistant services. As a result of IPA (Importance Performance Analysis). we find out which services are potentially 'keep', 'concentrate', 'low priority', or 'overkill' and provide various implications from the findings.

Evaluation of Use Satisfaction for Tohamsan and Namsan National Parks in Kyongju - Focused on Importance-Performance Analysis - (경주 토함산과 남산 국립공원의 이용만족 평가 - 중요도-성취도 분석을 중심으로 -)

  • Yi, Young-Kyoung
    • Journal of Environmental Impact Assessment
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    • v.17 no.3
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    • pp.153-165
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    • 2008
  • Recently the use demand for national parks has been rapidly increased due to the change of leisure patterns in Korea. The intensive use of national parks, however, can cause serious management problems both in resource conservation and in visitor satisfaction. In order to prepare the effective management plan for the sustainable use of national parks, it is essential to evaluate the visitor satisfaction. The purpose of this study is to provide important information for the management strategies for Namsan and Tohamsan national parks in Kyongju. Importance-performance analysis (IPA) was adopted to analyze the visitor expectation and satisfaction. The questionnaire survey was performed to the 420 visitors of the three sites (Namsan Sam-reung, Namsam Yong-jang, and Tohamsan) that are the most popular areas in Kyongju national park. The IPA for the 18 satisfaction items shows that all the values for importance are higher than those for performance in the three sites. This results indicates that visitors' satisfactions for the 18 items are lower than their expectations. The IP matrix reveals that the management effort should be concentrated on the educational opportunities for nature and culture in Yong-jang, on the convenient access to park in Sam-reung. and on the availability of cool drinking water in Tohamsan. Based on the results, several suggestions for the management strategies were summarized for the three sites in conclusion.

The Importance-Performance Analysis (IPA) on the University Services of Students Who Majored in Catering Cooling in Seoul and Gyeonggi Provinces (서울·경기지역 외식·조리전공 대학생의 중요 대학서비스에 대한 만족도(IPA) 분석)

  • Kim, Jun-Hee;Gu, Bon-Gil;Oh, Wang-Kyu
    • The Korean Journal of Food And Nutrition
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    • v.26 no.4
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    • pp.967-974
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    • 2013
  • The purpose of this study is to measure the priority items according to attributes and analyze the differences between the importance and satisfaction rates through the IPA for the university service. The results in the study are as follow: First, from the result of the factorial analysis, 5 factors are included First, the possibilities for development of universities, universities' physical environment, Universities' administrative (employee) services, majors' educational services, and majors' laboratory environment. Second, as the total average value for important attributes of the universities is 3.50 and the average value of satisfaction is 2.91, there were significant differences (p<0.001). Third, in the analytical result of IPA, the 1st quadrant includes faster developments than other universities, departments' characterization, etc. The 2nd quadrant includes the convenience to issue all kinds of certificates, kindness of administrative staffs, etc. The 3rd quadrant includes convenience of the procedure to improve unsatisfactory services, development efforts to benchmark advanced universities, etc. Finally, the 4th quadrant includes heavy investments in education and environment, efforts to reflect students' demands, and needs, etc. Even though the importance of research subjects related to university services for these attributes is high, they are not fully satisfied, and there are plenty of dissatisfied students. Therefore, urgent supplementations to increase students' satisfaction rates are important. Form the results of the study, it has been found that urgent efforts to improve satisfaction rates of university students who major in catering cooking in the university services are essential and special plans to build competitive systems which can provide high-quality services are also necessary.

A Study on the IPA of Nursing Students' Major Satisfaction and Importance Perception and Performance of Public Health Center Practice (간호대학생의 전공만족도와 보건소실습 중요도 인식과 수행도의 IPA에 관한 연구)

  • KIM EUN JAE
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.4
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    • pp.39-49
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    • 2023
  • This study data were collected from 217 nursing students in J city to analyze major satisfaction and awareness of the importance of practice and performance of nursing students' practice at the public health center, and to identify improvement plans for the practice contents of the health center. The collected data was analyzed using SPSS WIN 25.0, and the research results showed that there was a positive correlation (r=.55, p<.001) between major satisfaction and public health center clinical practice performance, and the sub-factors of performance It showed positive correlation with all (r=.41~.54, p<.001). In particular, among the sub-factors, Internal growth through practice and Correlation with the actual application of theory were highly correlated (r=.54~.56, p<.001). In order to improve nursing students' satisfaction with their major, theoretical study should be preceded, and through area analysis, in order to obtain satisfaction through identity and internal growth of nursing students while practicing health center practice, practice instructors during health center practice Establish various networks, do our best to communicate smoothly with nursing students, and strive to present opinions through meetings with practice institutions before and after practice to improve the community health center practice environment. Also, nursing college students In order for the public health center practice to be carried out smoothly, practice guidance instructors drew improvement points that nursing college students need prior learning related to practice before practicing health center practice.

Determining Improvement Priorities of Barrier Free Components for Beaches through M-IPA (M-IPA를 이용한 해수욕장 Barrier Free 환경조성 요소의 개선 우선순위 분석)

  • Choi, Seo-Yeon;Lee, Seok-Hwan;Shin, Kang-Won
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.11 no.12
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    • pp.5143-5150
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    • 2010
  • A number of cities are committed to enhancing the barrier-free (BF) environments. However, no attempts have been made to examine the BF environment design concept by accounting for the universal BF components, which should be improved for providing both disabled people and non-disabled people with better BF environments. With this challenge in mind, this study determines the improvement priorities of BF components for beaches in the city of Busan by investigating the results of satisfaction survey, which was administered to disabled and non-disabled visitors. The modified importance-performance analysis (M-IPA) results show that "sanitation facilities" are the universal BF components having the highest improvement priority. The analysis results also indicate that "access facilities" have the second highest improvement priority for disabled people while "amenity facilities" have the second highest improvement priority for non-disabled people. It is highly expected that the suggested improvement priorities of BF components can be used for policy makers to develop more flexible plans when designing the BF beach.

A Study on the Development of Sharing Taxi Service Platform and Economic Value Estimation (공유택시 서비스 플랫폼 개발과 경제적 가치추정에 관한 연구)

  • Kim, Min Jae
    • Journal of the Korean Regional Science Association
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    • v.38 no.1
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    • pp.21-32
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    • 2022
  • The purpose of this study is two things. First, it is to develop and demonstrate a sharong taxi platform. To this end, the implications for platform development were derived by analyzing consumers' perceptions of existing taxi services using IPA. As a result, abnormal business activities and safe services in the maintenance area were found to be safe rides and easy rides in the key improvement area. Safety such as usage fee level and driver information provision were derived in the areas subject to improvement, and friendly response and internal and external cleanliness were derived in the areas of excessive investment. The second purpose of this study is to estimate the value given to users for sharing taxi service platforms using the CVM. As a result of estimating the value of the demonstration service of the shared taxi platform developed through this study, the WTP was 3,621 won/per household/per year when expanding throughout Gimhae-si, and 2,515 won/per household/per year. Compared to the willingness to pay for empirical services, only 69.5% of the willingness to pay for the spread project in Gimhae-si. This is the result of a combination of service spread to an unspecified number of people and concerns about service quality due to spatial expansion. This suggests that it is necessary to build data through continuous demonstration and to carefully build a roadmap for spread by upgrading services based on this.

Measuring library online service quality: An application of e-LibnQual (도서관의 온라인 서비스 품질 평가: e-LibQual의 적용)

  • 강회일;정용길
    • Journal of the Korean Society for information Management
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    • v.19 no.3
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    • pp.237-261
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    • 2002
  • The purpose of this study is to measure the library online service quality based on the expectation and the service performance from the users' point of view. The online questionnaire was developed based on SERVQUAL, however information quality dimension was added on it, and the survey was conducted within a research library. The factor analysis for effecting library online services showed that 5 service dimensions were loaded discretely, and information quality was put in the other dimension. The IPA (Important Performance Analysis) result confirmed that information quality, service reliability, and service assurance were considered as important factors : multiple regression analysis revealed that tangibility and information quality were the most significant dimension for the library online service.

The Relationship between Perceived Importance of Space and Users' Satisfaction (치유의 숲 산림명상공간 인자의 중요도와 만족도)

  • Kyung-Mi Jung;Won-Sop Shin
    • Korean Journal of Environment and Ecology
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    • v.37 no.4
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    • pp.273-288
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    • 2023
  • Although many studies have been conducted on techniques and effects that can be applied to forest meditation in domestic forest healing meditation research, there has been little research on the space where forest meditation takes place. Nevertheless, a meditation space is not just a place concept but a forest environment element responsible for the healing function of a forest, i.e., a place containing healing factors, and can be an essential clue to the healing mechanism. Therefore, to determine whether a healing forest meditation space is suitable for meditation, this study selected the attribute items of the meditation space using the Delphi expert survey and then surveyed the user satisfaction of the healing forest meditation space using the IPA (Importance Performance Analysis) technique. The survey was conducted from August to November 2022, targeting 315 adults who used the forest meditation space at the National Center for Forest Therapy, the Saneum Healing Forest, and the Jathyanggi Pureunsup Arboretum in Gyeonggi Province. The result of the IPA analysis showed the average satisfaction with the forest meditation space was relatively high at 4.33 points on a 5-point Likert scale (4.33 points for the National Center for Forest Therapy, 4.34 points for the Saneum Healing Forest, and 4.37 points for the Jathyanggi Pureunsup Arboretum), indicating that the three healing forest meditation spaces were suitable for forest meditation. Satisfaction with the "Sounds of nature" was high in all three forests. On the other hand, all three forests showed a relatively low satisfaction with "Quietness," indicating it to be a priority problem to be addressed. Also, an open-ended questionnaire survey showed that the mediation space's natural elements, such as natural sounds, scenery, air, forest spaces, and scents, had a higher positive impact on meditation satisfaction than artificial elements, such as facilities. Therefore, it is essential to secure sound resources such as the sound of water and birds around the meditation space, and it is also necessary to consider ways to create a meditation forest in an independent area to avoid encounters with visitors and allow only participants in the forest healing meditation program to enter to increase satisfaction with forest meditation.

An Empirical Study on the Competitiveness by Satisfaction Measurement of Incheon Port (인천항 이용 만족에 따른 경쟁력에 관한 실증 연구)

  • Jeong, Hwan-Ho;Koh, Bong-Hoon
    • Journal of Korea Port Economic Association
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    • v.25 no.3
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    • pp.183-206
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    • 2009
  • The purpose of this study is to suggest the new strategies for strengthening the competi tiveness of Incheon port. To measure the calling factors and satisfaction of ports, this study developed a list of 24 items using a seven-point Likert scale through the previous literature reviews, pilot test and emerging factors. Factor analysis, regression analysis, one sample T-test, IPA and SPSS were conducted to verify the determinants choosing ports and customer satisfaction. The result of an empirical study revealed that the cargo volume and information system, etc. in Incheon port was evaluated as satisfied factors and berth availability and port charge, etc. as dissatisfied factors. Based on the outcomes of this study, to strengthen the competitiveness of Incheon port, several strategies were advised such as the inducement of North American and European cargo, port infrastructure, dedicated terminal and GTO inducement, hinterland construction, logistics companies inducement and cooperation with neighboring ports.

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Improvement Direction of Middle & High School Exercise in the Morning by IPA (IPA 분석을 통한 중·고등학교의 아침운동 개선방안)

  • Lee, Keun-Mo;Lim, Soo-Woen;Lee, Hyuck-Gi;Kim, In-Hyung
    • 한국체육학회지인문사회과학편
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    • v.55 no.2
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    • pp.35-46
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    • 2016
  • This study aims to observe the operation aspect of physical education during before class and further, to search for the utmost improvement direction using IPA (Importance-Performance Analysis). 500 middle & high school students have chosen through a purposeful sampling method, and 430 was used for analysis. The results were as follows. The quadrant I is "the keep up the good work" part. And the quadrant I includes "de-stress", "the pleasure of school life", "improvement in performance", "peer relationship", "help for P.E.", "health promotion", "sport facility surroundings", "rules", "teacher leadership", "passionate coaching", "fair coaching", "improvement in exercise ability", "understanding P.E." The quadrant II is "the concentrate here" part. And the quadrant II includes "develop talent", "excercise time", "safety management for exercise facility", "new sports event", "consider needs and interests", "consider level" "consider gender". The quadrant III is "the low priority" part. And the quadrant III includes "change of personality", "ability to do various sports event", "develope thinking ability". "communication with peer" "an intelligible explanation" In order to improve the quality of before classes, first, "safety connected program" second, "emotional and intellectual development program", third, "divided classes per level and gender", and the last, "professional manpower for developing the quality of class" are needed.