• Title/Summary/Keyword: IPA(Importance Performance Analysis)

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An Importance-Performance Analysis of Beauty shop's physical evidences and Revisit Factors (뷰티케어 전문 샵의 물리적환경과 재방문의 의도요인에 대한 IPA 분석)

  • Heo, Jeong-Rock;Cho, Jeong-Hwa
    • Journal of the Korea Convergence Society
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    • v.8 no.6
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    • pp.255-263
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    • 2017
  • The purpose of this study is to study the service physical environment, customer satisfaction and returning intention of beauty shop. Structured questionnaires and interviews were conducted to investigate these correlations and analyzed by IPA method. The physical environment in the beauty shop was analyzed as an important factor in creating an environment that can stimulate the emotional part of the customers. It is found that the atmosphere, the emotional atmosphere and the installation of the auxiliary facilities are important factors in the physical environment. Customer satisfaction was found to increase satisfaction with employees' intention, such as satisfaction with employees. The customer 's revisit intention shows that they are trying to communicate and share their experiences through customer satisfaction. It was found that it is important to meet customers' emotional needs through improving the physical environment of the stores and to improve the emotional satisfaction of customers based on this. Strategic implications for attracting customers in the beauty shop suggest that increasing satisfaction with existing customers is an important strategy in securing not only existing customers but also prospective customers.

Identifying the Attributes of College Students' Fast Food Restaurant Selection and Satisfaction (대학생들의 패스트 푸드 레스토랑 선택의 결정요인과 만족도 결정요인에 관한 연구)

  • Hyun, Sung-Hyup;Park, Kun-Soon;Heo, Cindy Yoon-Joung
    • Journal of the East Asian Society of Dietary Life
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    • v.20 no.6
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    • pp.975-986
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    • 2010
  • College students represent a substantial market for fast food restaurant companies. In this sense, this research aims (1) to identify the attributes that influence college students' fast food restaurant selection, (2) to analyze how fast food restaurants perform with regards to those attributes using importance-performance analysis, and (3) to examine which attributes influence college students' satisfaction in a fast food restaurant context. Based on a literature review, 13 attributes that influence college students' fast food restaurant selection were derived. Then, using importance-performance analysis, it was found that among the 13 attributes, college students highly considered seven of them. Additionally, data analysis indicated that, currently, fast food companies perform well with regards to these seven attributes. More importantly, according to multiple regression analysis, among the seven attributes, value-related attributes (price, speed, location, and friendliness) were significantly related to college students' overall satisfaction.

A Study on the Demand Analysis of Sharable Resources in the Busan New Port Container Terminal (부산신항 컨테이너터미널 내 공유가능 자원들의 수요분석 연구)

  • Nam, Jung-Woo;Sim, Min-Seop;Cha, Jae-Ung;Kim, Joo-Hye;Kim, Yul-Seong
    • Journal of Navigation and Port Research
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    • v.45 no.4
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    • pp.186-193
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    • 2021
  • To enhance the competitiveness of the Busan Port in accordance with changes in global shipping and port industry trends, the Busan New Port is promoting step-by-step integration and developing a port resource-sharing platform. However, inefficient resource-sharing can cause unnecessary additional costs or impede port productivity, so accurate supply and demand matching of shared resources is required. In this study, the supply and demand of port resources were investigated for employees of Busan New Port and North Port, and port resources that could be ideally shared through IPA(Importance Performance Analysis) were analyzed. As a result of analyzing the equipment in the port, Yard Tractor, Reach Stacker, and Top Handler were the top considerations, and for facilities in the port, berths and aprons, empty container yards, and refrigerated container yards were the most important considerations. As for the data in the port, gate status, equipment specifications, and berth and apron conditions were the top considerations.

Job importance, job performance, and job satisfaction in dietitians at geriatric hospitals or elderly healthcare facilities in Jeju (제주지역 요양 (병)원 영양사의 직무중요도, 직무수행도 및 직무만족도 분석)

  • Kang, Hye-Sook;Lee, Yunkyoung;Chae, In-Sook
    • Journal of Nutrition and Health
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    • v.49 no.3
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    • pp.189-200
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    • 2016
  • Purpose: This study analyzed job importance, job performance, and job satisfaction in 38 dietitians working at geriatric hospitals and elderly healthcare facilities in Jeju surveyed from September 15-24, 2014 with the aim of providing basic data for improving the quality of meals and nutrition management for elderly patients. Methods: Data were analyzed using descriptive analysis, ${\chi}^2$-test, t-test, ANOVA, and Pearson's correlation coefficients using the SPSS Win program (version 12.0). Results: Regarding job importance, the average score was 4.29 (out of 5), indicating that hygiene and safety management scored the highest at 4.77 (out of 5), and nutrition management scored the lowest at3.86. In terms of job performance of subjects, the average score was 2.87 (out of 5), indicating that cooking operation management scored the highest at 4.42 (out of 5). Regarding the Importance-Performance Analysis (IPA) of job importance and job performance, hygiene and safety management and cooking operation management scored high for importance and performance (B quadrant) menu management, human resource management, and nutrition management scored low for importance and performance (C quadrant) and purchasing management and financial management were included inD quadrant and A quadrant, respectively. For the level of job satisfaction of subjects, the average score was 3.37 (out of 5), indicating that relationships with colleagues scored the highest at 3.72, and improving professionalism scored the lowest at 2.95. Additionally, job importance and performance of subjects were positively correlated withjob satisfaction (r = 0.395, r = 0.386, both p < 0.05). Conclusion: In conclusion, scores for job importance and job performance of nutrition management were low, and job satisfaction of improving professionalism scored low. Therefore, continuous training and education programs of nutrition management should be provided to improve professionalism of dietitians at geriatric hospitals and elderly healthcare facilities.

Research on Effective Information Visualization Method Based on Mobile Web

  • YOO, Jina;KIM, Tae-Hyeong
    • The Journal of Industrial Distribution & Business
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    • v.11 no.7
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    • pp.41-49
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    • 2020
  • Purpose: The purpose of this study is to recognize the role and necessity of public data visualization through prior research, investigation, and data verification processes. In addition, this study intends to check what factors should be considered in order to visualize data on the mobile web. Through this process, by identifying the cognitive load affecting information visualization by type, as a result, I would like to propose an effective information visualization method to effectively deliver public data related to government policies. Research design, data and methodology: In this study, we analyzed the case of information visualization according to infographics, which has been widely used in the public field among various visualization methods. For this study, a questionnaire survey was conducted for young people in their 20s and 30s with the highest mobile usage rate. Results: Based on the results, IPA (Importance Performance Analysis) was performed to conduct cognitive load test tools for information visualization of public data and confirmed the implications for each type of infographics. Conclusions: As a result of research, in order to efficiently deliver public data on the mobile web, first, it is necessary to construct a visual screen that can be easily identified through clear data. Appropriate graphic elements can be used according to the type to make it easier for users to acquire and understand information. Second, it is necessary to provide useful content in visualizing information. Third, in order to efficiently transmit information and increase understanding of data, it is necessary to visualize information that can induce interest in data and form metaphors. Fourth, it is necessary to visualize information to reduce cognitive load in terms of physical and mental aspects in order to accommodate users' comfortable information. Fifth, in order to effectively deliver public data, it is necessary to compose contents and information that are easy for users to understand. This study examines effective information visualization methods to increase the communication effect of public data in response to changes in the data-based intelligent information society and suggests implications for each type considering cognitive loads to help future public institutions to communicate and accept information.

Analyzing Community CPTED Perception of Local Residents in the School Areas (학교 주변 커뮤니티 CPTED에 관한 지역 주민의 인식 연구)

  • Ko, Eun Bi;Lee, Jae Song;Chung, Seung Yun;Choi, Yeol
    • KSCE Journal of Civil and Environmental Engineering Research
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    • v.37 no.5
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    • pp.891-903
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    • 2017
  • In recent days, school violence has been rising as a significant social problem. The occurrence of school violence can be fueled by a wide range of social and environmental contexts, thus it is very difficult to come up with the ultimate solution. Community CPTED program is one of the more comprehensive set of efforts that has been developed to prevent crime in general, and the primary focus of the study is to investigate suitable components of CPTED to prevent school violence based on the physical conditions of communities as well as the perception of residents outside of school grounds, in the vicinity of schools. Three sets of analyses in series were employed in the research. First, Ward's minimum-variance cluster analysis was used to classify the places where school violence can occur outside of school grounds based on the physical conditions recognized by local residents. Next, Importance-Performance Analysis was performed to analyze the perception of local residents about the importance and the effectiveness of CPTED components in preventing school violence. Subsequently, Ordered Logit Model was used to analyze the local residents' awareness on safety regarding school violence in their community space. Combining the results of the analyses, the priority of the community CPTED applications to prevent school violence outside of school was derived. Reflecting the local residents' perception on safety of students in their community, the sense of security in communities against school violence can be reinforced by the communities' sensible efforts in creating safer environment for their students.

Indicators for Environmentally Friendliness of Tourism Farms in Rural Areas (농촌 관광농원의 환경친화성 평가지표 개발에 관한 연구)

    • Journal of the Korean Institute of Landscape Architecture
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    • v.27 no.3
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    • pp.69-79
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    • 1999
  • Recently, new concept and paradigm of 'Environmentally-Friendless' is taking a growing interest in environmental planning and design. This study is to develop the new approach of sustainable development, and to establish the indicators for environmentally-friendliness of "Tourism Farms" in rural areas. A questionnaire survey was conducted for deputy manager group and expert group. The environmentally-friendliness of tourism farms is composed of three categories, conservation of global environment(Low Impact), friendliness to surrounding nature(High Contact), and environmental health and amenities (Health '||'&'||' Amenity). Four indicators, such as saving of energy and water resource, reduction and reuse of garbage, natural purification of sewage disposal, and utilization of natural energy, were affecting the first category, i.e., conservation of global environment(Low Impact). And, friendliness to surrounding nature (High Contact) is affected by 3 indicators, such as contact to nature and diverse green areas, water intimate '||'&'||' contact areas, and natural ecology observation by biotope. Finally, the dimension of environmental health and amenity is affected by 3 indicators, such as nature affinity by farming experience, environmental-friendliness of soil '||'&'||' crops by organic farming, campaign and education programs of environmentally-friendliness. From the result of Importance-Performance Analysis(IPA) for 10 indicators, environmentally-friendliness was recommended as 'Concentrate Here'. And, the content validity of 10 indicators for 3 categories was examined by factor analysis. The result showed as the same as hypothetical model, which proved the validity of hypothetical model.

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Importance-Performance Analysis of Quality Attributes of Coffee Shops and a Comparison of Coffee Shop Visits between Koreans and Mongolians (한국인과 몽골인의 커피전문점 품질 속성에 대한 중요도-수행도 분석 및 커피전문점 이용 현황 비교)

  • Jo, Mi-Na;Purevsuren, Bolorerdene
    • Journal of the Korean Society of Food Science and Nutrition
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    • v.42 no.9
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    • pp.1499-1512
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    • 2013
  • The purpose of this study was to compare the coffee shop visits of Koreans and Mongolians, and to determine the quality attributes that should be managed by Importance-Performance Analysis (IPA). The survey was conducted in Seoul and the Gyeonggi Province of Korea, and at Ulaanbaatar in Mongolia from April to May 2012. The questionnaire was distributed to 380 Koreans and 380 Mongolians, with 253 and 250 responses from the Koreans and Mongolians, respectively, used for statistical analyses. From the results, Koreans visited coffee shops more frequently than Mongolians, with both groups mainly visiting a coffee shop with friends. Koreans also spent more time in a coffee shop than Mongolians. In addition, they generally used a coffee shop, regardless of time. In terms of coffee preference, Koreans preferred Americano and Mongolians preferred Espresso. The most frequently stated purpose of Koreans for visiting a coffee shop was to rest, while Mongolians typically visited to drink coffee. The general price range respondents spent on coffee was less than 4~8 thousand won for the Koreans and 2~4 thousand won for the Mongolians. Both Koreans and Mongolians obtained information about coffee shops from recommendations. According to the IPA results of 20 quality attributes of coffee shops, the selection attributes with high importance but low satisfaction were quality, price, and kindness for Koreans, but none of the attributes was found for Mongolians.

The Importance and Performance Analysis of Service Encounter Quality by Types of Restaurants (레스토랑 유형별 서비스 인카운터 품질의 중요도 및 수행도 분석)

  • Jo, Mi-Na
    • Journal of the Korean Society of Food Science and Nutrition
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    • v.35 no.8
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    • pp.1076-1087
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    • 2006
  • The purpose of this study was to identify critical control points of service encounter by types of restaurants in order to manage moment of truth when customers encounter services. Questionnaires were collected from 812 customers (aged 15 years or older) who had used restaurants in Seoul, from October 24, 2005 to November 6, 2005. The main results of this study were as follows: Statistically significant differences were shown between importance and performance of interaction quality, physical environment quality and outcome quality. Significant differences were also shown in importance and performance of interaction and physical environment quality, and performance of outcome quality by restaurant types but no significant difference was indicated in importance of outcome quality by restaurant types. That is, the importance of outcome quality, which means the quality of food, was regarded as important by customers who use restaurants regardless of types of restaurants. The result of examining interaction quality showed that family restaurants managed waiting customers quite well and provided information on the Internet homepage. Performance of responding to customers with complaints was rated the highest in family restaurants. Regarding physical environment quality, importance and performance scores significantly differed by types of restaurants in order of fine-dining restaurants, family restaurants, and fast-food restaurants. In terms of service encounter quality, items whose importance scores were high but performance scores were low in importance-performance analysis matrix were 'quality of provided food is always uniform' and 'the space between other tables is enough' for fine-dining restaurants. In family restaurants, 'size of chairs or tables is enough', and 'the space between other tables is enough' were included in the items, while 'interior facilities are attractive', 'size of chairs and tables is enough', and 'the space between other tables is enough' were included in the items in case of fast-food restaurants. A difference was indicated depending on types of restaurants.

Owner-driven Lean Construction based on Participants' Needs Analysis (건설주체간의 니즈분석을 통한 발주자 참여형 린 건설 연구)

  • Lee, Kang-Woo;Ryu, Chung-Gyu;Park, Hee-Dae;Han, Seung-Heon
    • Proceedings of the Korean Institute Of Construction Engineering and Management
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    • 2008.11a
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    • pp.222-226
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    • 2008
  • The construction industry has remained stagnant for a long time. So many researchers have wanted to solve this problem not only focusing on enhancement of construction process, but also introducing the culture of cooperation. The Last Planner System(LPS), one of the elementary techniques of Lean Construction, aims for improving the work reliability and reducing variability by measuring and managing the daily or weekly performance for overcoming the weakness of recent complex schedule management tools such as Critical Path Method. This research propose a framework for implementation of LPS conducted by owner focused on construction stage and introduce optimal owner participation model in plant construction, based on needs analysis for construction participants. Furthermore, this research introduce a modified needs analysis, so called IPBA(Importance-Performance-Betterment Analysis), and an advanced LPS procedure which add the needs analysis during pre-LPS and(or) main LPS stages.

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