• Title/Summary/Keyword: Hotels

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A Study on the Relationship among Service Quality and Customer Satisfaction of Wedding Hall Restaurants, and Recommendation Intention - Focusing on the Moderating Effect of Wedding Hall and Hotel Image - (웨딩홀 레스토랑의 서비스 품질과 고객만족, 그리고 추천의도 간의 관계연구 - 웨딩홀 및 호텔 이미지의 조절효과를 중심으로 -)

  • Kim, Young Kyun
    • Culinary science and hospitality research
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    • v.22 no.5
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    • pp.252-266
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    • 2016
  • The purpose of this study is to verify a relationship among service quality and customer satisfaction of wedding hall restaurants, and recommendation intention, as well as the moderating effect of image of wedding halls and hotels on the relationship. A hierarchical regression analysis thorugh SPSS was conducted to test the model hypotheses. Research samples were collected from 331 customers of wedding hall restaurants and hotels located in Seoul. The findings and implications of the research can be summarized as follows. First, the employees, facilities and environment service, and convenience of wedding hall restaurants had a positive effect on customer satisfaction of wedding hall restaurants. Second, evidence suggested that service quality of wedding hall restaurants had a positive effect on recommendation intention. Third, while there was a negative moderating effect of image of wedding halls and hotels between food and employee service quality and customer satisfaction, a positive moderation effect of image of wedding halls and hotels was found. Fourth, there was a negative moderating effect between customer satisfaction and recommendation intention.

Development of Management Performance Index Building BSC System for Hotels (BSC 시스템 구축을 위한 호텔기업의 성과지표 개발)

  • Chung, Tae-Woong
    • The Journal of the Korea Contents Association
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    • v.8 no.9
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    • pp.234-241
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    • 2008
  • The feature of the hotel business as a labor intensive industry and its heavy dependence on man power is relatively bigger than other industries. the important factors influencing the customer`s decision making are tangible facilities and intangible service qualities. however, the changes in economic situation are also seriously influencing them. So hotels are started to find other IT(information technology) systems. BSC which has been recognized as one of barometers to establish management performance is one of them. The purpose of this study was to develop KPI(key performance indicator) by using the BSC(Balanced Scorecard) for evaluating hotel management performance. This thesis presents customer performance, inner process performance, learning and growing performance as non-financial factors and tries to examine the cause and effect in the hotel industry. Hotels have to know nonfinancial performance which has positively relate to financial performance. To introduce BSC system is not to lead increasing income and bettermenting service quality, satisfacting customer needa for hotels, But to lead developing value enhancement to hotel enterprises and present process.

Moderate Effects of Managerial Response on Hotel Ratings of Japanese Tourists (일본인 관광객의 숙박 후기 평점에 대한 관리자 응답의 조절효과)

  • JANG, Juhyeok
    • The Journal of Industrial Distribution & Business
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    • v.10 no.7
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    • pp.83-89
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    • 2019
  • Purpose - It is a very important issue for the Korean tourism industry to increase tourism revenue by attracting foreign tourists. Although Japanese tourists have been an important part of the Korean tourism industry for a long time, the level of tourist satisfaction including accommodation has been at the worst compared to other foreign visitors, which strongly requires concrete solutions. Therefore, this study focuses on improving the satisfaction level of Japanese visitors in the use of accommodation, and find out the influence of the managerial response. Research design, data, and methodology - In this study, customer review and managerial response of hotels in Seoul were collected from "Rakuten Travel" which is the most representative online travel agency in Japan. As a result of collecting data from 2016 to 2018, 6,190 customer reviews and 1,241 managerial responses from 120 hotels were used for analysis. In addition, information on the properties of 120 hotels, such as the number of rooms, classification, types of hotel facilities, types of room facilities, accessibility and prices, were collected. To test the hypotheses, moderated multiple regression analysis was conducted with SPSS 22.0. Results - It was found that only 25 sites, 20.8% of the total 120 sites, were implementing managerial response and average response rate was 66.42% among them. As a result of examining the main effects of the hotel attributes on the ratings, accessibility and price are confirmed as effective variables. We also found that the response rate has a significant moderate effect in both the accessibility and price. In other words, there was a significant difference in the influence of accessibility and price on the ratings depending on the response rate. Also, it was confirmed that the response rate is not a pure moderator variable but a quasi moderator variable. Overall, the evidences partially supported the hypothesis. Conclusion - It was possible to provide important suggestions to the hotel managers who were concerned about managing tourist satisfaction with accessibility problems. It was found that the accessibility problem could be overcome by increasing the response rate. It was also confirmed that high ratings can be more effectively achieved for high priced hotels by increasing the response rate.

Taxonomical Reexamination and Distribution of Sea horses in the Southern Sea of South Korea (한국 남해연안에 서식하는 해마류의 분포와 분류학적 재검토)

  • KIM, Tae-Il;HAN, Won-Min;LEE, Geun Eui;LEE, Ki-Won
    • Journal of Fisheries and Marine Sciences Education
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    • v.28 no.4
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    • pp.1159-1170
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    • 2016
  • This study examines the distribution and taxonomy of sea horses in South Korea, specifically sea horses that were caught in the Southern Sea, centering on Yeosu, South Korea. Specimen collection methods The samples were collected by set net, skimming nets, dragnets, and landing nets on a boat, as well as scuba diving. A total of 128 sea horses belonging to three species were collected. To investigate the exact distribution pattern, the catch per unit effort and the population density per $1,000m^2$ were calculated for each site in the Southern Sea. The result shows the highest catch by set nets was 29 sea horses a day in Site B at Dolsan-eup, Port Impo, and the highest catch by scuba diving was 8 sea horses a day in Site B at Gijang-gun, Busan. The highest population density was 61.2 sea horses in the coast of Gijang-gun, Busan. Genetic information analysis and morphological analysis were performed for determination of species. As a result, four Hippocampus trimaculatus, (flat-faced sea horses), 45 Hippocampus coronatus (Crowned sea horses), and 79 Hippocampus mohnikei (Japanese sea horses) were distinguished.

Analysis of the Energy Consumption of Tourism Hotels in Relation to Individual and Locational Characteristics (관광호텔의 호텔특성 및 입지특성에 따른 에너지사용량 분석)

  • Park, Hyeran;Kim, Hyunsoo;Choi, Yeol
    • KSCE Journal of Civil and Environmental Engineering Research
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    • v.42 no.4
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    • pp.571-579
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    • 2022
  • This research empirically analyzed the factors associated with the energy consumption of tourism hotels in Busan, Ulsan, and the Kyoungnam region of Korea based on their individual and locational characteristics. The study adopted a comprehensive modeling approach involving multi-level regression analyses that allowed for improved accuracy by considering the hierarchical structures of the hotels and their locational characteristics. The results indicated that the majority of energy consumption can be explained by the hotels'individual characteristics, including the size of building structure and the services, while their effects vary by region with statistical significance. Furthermore, the proximity to central commercial districts and hotel clusters had a significant influence on the variability in their energy consumption, indicating that locational factors are also important determinants. The findings here suggest the need for regional energy policies and solutions at various urban scales along with conventional energy policies at the building level and highlight regional responsibilities when attempting to create sustainable tourism industries.

A Exploratory Study on the Development of Star Menus in the Western Restaurants of the Hotels Focused on the Tourism Hotels in Seoul (호텔 양식당의 스타메뉴 개발에 관한 탐색적 연구 -서울지역 특1급 호텔을 중심으로-)

  • Lee, Eun-Jung;Lee, Jong-Kil
    • Journal of the Korean Society of Food Culture
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    • v.21 no.6
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    • pp.629-637
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    • 2006
  • This exploratory study is to analyze the status of star menus and suggest the development strategy of star menus in the western restaurants of the tourism hotels in Seoul. The data was collected from the chefs who have been working over 15-years in tourism hotels in Seoul by judgement sampling. The questionnaire was composed of Miller and Pavesic's 'Fifty tips for a successful menu' and Khan's 'The evaluation of menu item development', The 30-menu items were selected from the 1st survey on the menu items that were high in both popularity and contribution margin by menu engineering method. The selected menu items were analyzed by 14 lists: simplicity, ready availability of ingredients, quality, flavor, presentation, preparation, service method, nutrition quality, preference, profitability, serving temperature, descriptive copy of menu and publicity. As a result of the study, appetizer category was recorded the highest score by 4.09. Smoked salmon, Tomato and mozzarella cheese, Cream of mushroom, Cream of asparagus, French onion soup, Grilled beef tenderloin, Grilled rib-eye steak, Roasted lamb rack, King prawn, Seafood spaghetti, Chef's salad, Caesar salad, Organic salad, Fruit plate, Italian tiramisu and Yogurt ice cream were recorded high score. The development strategy of star menu is belows : the menu writer must consider the productivity, effectiveness, popularity and profitability, the regular customers want varieties and creativity in the menu and the operators have to include the star menu items in the set menu.

A Study on the Affordance of Façade design in Domestic Five-star Hotels (국내 5성급 호텔 입면디자인의 시지각적 지원성에 관한 연구)

  • Kim, Su-Hee;Kim, Bong-Ae
    • Korean Institute of Interior Design Journal
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    • v.25 no.1
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    • pp.181-191
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    • 2016
  • The purpose of this study is to analyze affordance of façade design by extracting analysis elements of affordance in façade design domestic five-star hotels. The subjects of this study were 88 domestic five-star hotels; we selected literature review and case study as methodology. The analysis elements included mass forms, exterior colors, window frame patterns, exterior characteristics, and door types based on the visual perception factors of façade design from the concept of affordance. The results of the study were as follows. First, the mass forms were divided into stackable, integral, and connection types, and stackable type was most frequent. Second, exterior colors were divided into achromatic, red, yellow, and opaque color parts, and the achromatic parts were most frequent. Third, the window frame patterns were divided into grid, irregular, full, horizontal, and vertical windows, and grid windows were most frequent. Fourth, the exterior characteristics were divided into formative mass, horizontal partition, design contrast, tiled roof, and facility connection, and the formative mass was most frequent. Fifth, the door types were divided into porch, piloti, and wall type, and porch was most frequent. The results of this study showed that the façade design elements such as mass forms, exterior colors, window frame patterns, exterior characteristics, and door types intentionally contained affordance.

Consumers' Ad Responses towards Marketing Motives and Ad Appeals in Hotels' Green Advertising

  • Yoon, Donghwan;Kim, Byeong-Yong
    • Culinary science and hospitality research
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    • v.23 no.6
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    • pp.99-109
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    • 2017
  • This study aims to investigate the impacts of marketing motive (public- vs. firm-interest) and ad appeal (soft- vs. hard-sell) types on consumers' ad attitudes and behavioral intention in hotels' green advertising. From 711 US respondents, a multivariate analysis of covariance (MANCOVA) was employed to test main effects of marketing motive and ad appeal types on ad recipients' affective and cognitive ad attitudes, while controlling their environmental consciousness. Further, the study conducted a multiple regressions analysis to examine the influence of ad attitudes on respondents' intention to visit the hotel. The study found that a public-serving claim can yield more positive affective ad attitude than a firm-interested claim, regardless of ad image type (soft- or hard-sell image). The result also revealed that a soft-sell ad image can elicit more positive affective ad attitude than a hard-sell one. On the other hand, the study showed that consumers' affective and cognitive ad attitudes are significant predictors of behavioral intention (i.e., visit intention). The study provided theoretical and managerial implications for hospitality researchers and hotel marketers to effectively design hotels' green advertising to ultimately increase consumers' visit intention.

The Influence of Hotel Enterprise′s ABM on ERP System Satisfaction and Downsizing (호텔기업의 ABM이 ERP시스템만족과 다운사이징에 미치는 영향관계)

  • Kim Mun Su
    • Journal of Applied Tourism Food and Beverage Management and Research
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    • v.14 no.2
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    • pp.39-63
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    • 2003
  • Hotel Enterprises are coping with changing circumstances by utilizing ABM and are downsizing for the sake of Innovation Results by setting up ERP(Enterprise Resource Planning) system. This study is intended to explore the correlations between Activity Based Management(ABM) of Strategic Management and ERP System Satisfaction, and the relations between ERP System Satisfaction and Downsizing. And through this, the methods of effective Strategic Management Development and efficient Downsizing will be suggested The objectives of this study are as follows: (1) to research the definition of Tourist Hotels' ABM (2) to examine the correlations between AMB and ERP system Satisfaction (3) to study the relations between ERP System Satisfaction and Downsizing Study Hypotheses, referring to preceeding study of Doo-jin Kong(2002) and DeLone & McLean, were set up to verify the Study Model. Data Analyses include the questionnaire survey of the Hotels using ERP system, reliability analysis, and regression analysis: for these analyses was used SPSS 10.0, the statistics package program. The conclusions show: First, ABM influences ERP System Satisfaction. Second, ERP System Satisfaction influences Downsizing. Therefore, ABM of Tourist Hotels needs to systematically take advantage of the Information Factors from ERP system and to maximize results by executing Downsizing through System development.

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A Study on the Job Satisfaction and Consciousness of Cooks at Deluxe Hotels in Busan (부산 지역 특급호텔 조리사들의 직무 만족과 의식에 관한 연구)

  • Shin, Ae-Sook;Kim, Eun-Hee
    • Culinary science and hospitality research
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    • v.12 no.2 s.29
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    • pp.39-56
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    • 2006
  • This study was intended for getting information on the job satisfaction and consciousness of 305 cooks working at deluxe hotels in Busan to improve culinary arts training and an efficient man power control program. The results were as follows. Most of the cooks were males(67.2%) and less than 40 years old(85.6%), 59.5% were cooks, 67.0% were graduated from college and 74.8% earned less than 1.5 million won in a month. 39.5% had not changed their workplace. The male cooks had transferred to some other workplace more than 2 times than female ones. The higher their age, job classification and monthly income were, the more frequently they transferred their workplace. The frequency of job transfer was the most significant factor in the age of $30{\sim}39$. 37.0% of the cooks were unsatisfied with their pay. They preferred the more highly ranked hotels(36.5%) and being independent(26.0%) if transferring workplace. They thought devotion was the most important factor for good cooks. They thought efforts, skills and human relationships were important for developing cooks. They answered pay suitable for their work was an important factor to improve the food enterprise. They thought Japanese and Korean cooking had the best prospect, and qualifications for a good cook were sincerity, efforts, careers and skills.

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