• Fashion & Textile Research Journal
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• v.26 no.1
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• pp.88-98
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• 2024

With the growing preference among Chinese consumers for purchasing beauty products through social media networks (SNS), influencer marketing has recently emerged as a crucial strategy for maximizing word-of-mouth effects. This study aims to ascertain the impact of SNS beauty influencers' characteristics on trustworthiness and consumers' intentions to engage in word-of-mouth promotion. Furthermore, the study seeks to explore the moderating role of consumer involvement in the relationship between SNS beauty influencer characteristics and the trust consumers place in them. As part of an empirical analysis, an online survey was administered to 259 Chinese female consumers who had previously purchased beauty products through influencers on SNS. The data gathered were scrutinized by conducting multiple and hierarchical regression analysis to test the proposed hypotheses. The findings indicated that the attributes of "expertise,"' "intimacy," and "homogeneity" in SNS beauty influencers significantly affect influencer trust, whereas "charm" does not have a significant impact. Moreover, consumer involvement was found to moderate the relationship between SNS beauty influencer characteristics (expertise, intimacy, charm, and homogeneity) and influencer trust. Additionally, influencer trust positively influenced the intention to engage in word-of-mouth activities. These findings signify that leveraging influencers possessing qualities such as expertise, intimacy, and homogeneity can help enhance product exposure, popularity, and sales of the beauty industry. This study contributes valuable insights into the strategic utilization of influencer characteristics in the beauty industry and digital marketing, highlighting their pivotalrole in consumer engagement and the success of marketing strategies.

• Cartoon and Animation Studies
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• s.37
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• pp.509-537
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• 2014

This paper proposes 'postfilimc metamorphosis' and 'reanimation' as two concepts that aim at giving account to the aesthtetic tendencies and genealogies of what Suzanne Buchan calls 'pervasive animation', a category that refers to the unprecedented expansion of animation's formal, technological and experiential boundaries. Buchan's term calls for an interdisciplinary approach to animation by highlighting a range of phenomena that signal the growing embracement of the images and media that transcend the traditional definition of animation, including the lens-based live-action image as the longstanding counterpart of the animation image, and the increasing uses of computer-generated imagery, and the ubiquity of various animated images dispersed across other media and platforms outside the movie theatre. While Buchan's view suggests the impacts of digital technology as a determining factor for opening this interdisciplinary, hybrid fields of 'pervasive animation', I elaborate upon the two concepts in order to argue that the various forms of metamorphorsis and motion found in these fields have their historical roots. That is, 'postfilmic metamorphosis' means that the transformative image in postfimic media such as video and the computer differs from that in traditional celluloid-based animation materially and technically, which demands a refashioned investigation into the history of the 'image-processing' video art which was categorized as experimental animation but largely marginalized. Likewise, 'reanimation' cne be defined as animating the still images (the photographic and the painterly images) or suspending the originally inscribed movement in the moving image and endowing it with a neewly created movement, and both technical procedues, developed in experimental filmmaking and now enabled by a variety of moving image installations in contemporary art, aim at reconsidering the borders between stillness and movement, and between film and photography. By discussing a group of contemporary moving image artworks (including those by Takeshi Murata, David Claerbout, and Ken Jacobs) that present the aesthetic features of 'postfilmic metamorphosis' and 'reanimation' in relation to their precursors, this paper argues that the aesthetic implications of the works that pertain to 'pervasive animation' lie in their challenging the tradition dichotomies of the graphic/the live-action images and stillness/movement. The two concepts, then, respond to a revisionist approach to reconfigure the history and ontology of other media images outside the traditional boundaries of animation as a way of offering a refasioned understanding of 'pervasive animation'.

• Journal of Bio-Environment Control
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• v.19 no.4
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• pp.203-209
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• 2010

This study was performed to investigate photosynthetic responses of 4 foliage plants in relation to light intensity, carbon dioxide concentration, and media, and to select efficient plants for the indoor environment control based on the results. Four foliage plants used in this study included Syngonium podophyllum, Schefflera arboricola cv. Hong Kong, Dieffenbachia amoena, and Dracaena deremensis cv. Warneckii Compacta. The plants cultivated in two different growth media, peatmoss and hydroball, and subjected to various light intensities (0, 30, 50, 80, 100, 200, 400, and $600\;{\mu}mol{\cdot}m^{-2}{\cdot}s^{-1}$ PPFD) and $CO_2$ levels (0, 50, 100, 200, 400, 700, 1000, and $1500\;{\mu}mol{CO_2}{\cdot}mol^{-1}$). As a result of the photosynthetic rate of foliage plants according to change of light intensity and $CO_2$ levels, Schefflera arboricola and Dieffenbachia amoena showed high apparent quantum yield, which stands for the photosynthetic rate under low light intensity, and both plants also recorded higher photosynthetic rate under high $CO_2$ concentration compared to the other two indoor plants. Dracaena deremensis showed the lowest photosynthetic rate under the low light intensity or high $CO_2$ concentration. There were inconsistent results in photosynthetic rate of foliage plants grown in peatmoss or hydroball. Higher photosynthetic rate was observed in Schefflera arboricola with peatmoss rather than hydroball as light and $CO_2$ concentration increased. However, hydroball had a positive effect on Dieffenbachia amoena in terms of photosynthetic rate. In case of Syngonium podophyllum, peatmoss induced higher photosynthetic rate according to increased light intensity, but there was no effect of media on the rate under various $CO_2$ treatements. In contrast, media did not affect to photosynthetic efficiency of Dracaena deremensis subjected to various light intensities and the rate of Dracaena deremensis with peatmoss was a little high when $CO_2$ concentration increased. In conclusion, potential plants for the indoor air pulification and environmental control were Schefflera arboricola and Dieffenbachia amoena because they showed high photosynthetic rate under typical indoor conditions, low light intensity and high $CO_2$ concentration.

• Asian Journal of Turfgrass Science
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• v.25 no.2
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• pp.208-216
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• 2011

The purpose of this study was to find soil-amendment materials those support the growth of Kentucky bluegrass and reduce salt accumulation at the sand based growing media in saline conditions. Rootzone profile in columns consisted of 20 cm of top soil, 20 cm coarse sand as capillary rise interruption layer and 10 cm reclaimed paddy soil as the base of the profile. Top soils were mixtures of dredged sand (DS) and amendment with compositions of 90% sand + 10% peat moss (SP), 80% sand + 10% soil + 10% bottom ash (SSoBa), 80% sand + 20% soil (SSo), 90% sand + 5% peat + 5% zeolite (SPZ), and 80% sand + 20% bottom ash (SBa). The top soil mixtures of DS and amendments were treated with and without gypsum (Gp). The columns were soaked into 5 cm depth saline water reservoir with the salinity level of $3-5dSm^{-1}$. Irrigation of $2dSm^{-1}$ saline water with rate of $5.7mm\;day^{-1}$ was applied by 3 day interval. Application of zeolite decreased SAR, application of gypsum decreased ECe of the sand amended by peat + zeolite and decreased the SAR of sand amended by bottom ash. The SP and SSoGp resulted in higher clipping dry weight of Kentucky bluegrass. The SSoGp and SPZGp showed longer root lengths. The SP and SBaGp showed higher visual quality. Addition of gypsum to soil and bottom ash treatments resulted in the increased shoot growth, whereas additional gypsum to the treatments of peat, soil and zeolite increased the root growth of Kentucky bluegrass.

• Journal of Korean Society of Forest Science
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• v.97 no.1
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• pp.35-44
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• 2008

Mycelial growth of Lentinula edodes on solid or liquid culture media supplemented with differentconcentrations of oak wood vinegar varied depending on the types of wood vinegar or mushroom varieties used.Oak wood vinegar obtained from traditionally carbonizing kiln (TWV) inhibited mycelial growth of L. edodes atthe dilution level of less than $5{\times}10^{-2}$, but stimulated at $10^{-3}$ to $2{\times}10^{-3}$. Wood vinegar from mechanicallycarbonizing kiln (MWV) inhibited at $10^{-3}$, but stimulated at $2{\times}10^{-3}$. In liquid culture media, both wood vinegarinhibited at $5{\times}10^{-2}$, but stimulated at $2{\times}10^{-3}$. Sanjo-302-ho grown in liquid culture media at $2{\times}10^{-3}$, and Sanrim 2and 3-ho grown at $4{\times}10^{-3}$ showed relatively high degree of wood decay (DWD) and growing ability within wood(GAWW) when these isolates were inoculated onto oak wood logs. TWV completely inhibited mycelial growth ofgreen mold fungi, Trichoderma species, tested at $5{\times}10^{-1}$ dilution level, while MWV inhibited at $5{\times}10^{-1}$ to $5{\times}10^{-2}$dilution level. For Diatrype stigma, TWV inhibited mycelial growth at the dilution level of less than $5{\times}10^{-2}$, whileMWV did 80% of mycelial growth at $10^{-2}$, and 100% at $5{\times}10^{-1}$ dilution level. Fresh and dry weight of fruitingbodies harvested after soaking of wood logs into wood vinegar solutions with different concentrations werecompared, and were the highest at $2.5{\times}10^{-2}$ dilution level. Storage test of fruiting bodies at $10^{\circ}C$ for 10 daysshowed that fruiting bodies harvested after soaking in the solution with $2.5{\times}10^{-2}$ dilution level showed the bestfreshness by general test and color changes. In addition, shear force value of L. edodes fruiting bodies measuredby using texture analyzer showed that $2.5{\times}10^{-2}$ dilution level was the best concentration for keeping flesh texture.

• Proceedings of the Plant Resources Society of Korea Conference
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• 2002.11a
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• pp.29-30
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• 2002

The goal of this research was to develop the effectiveness of in vitro culture method for A. formosanus and study the environment in vitro conditions affecting on growth. The first series of experiments were examined to investigate the response of three different basal media, MS (Murashige and Skoog, 1962), Knudson (KC; Knudson, 1946) and modified hyponex on growth and multiplication during in vitro culture. Multiple shoot proliferation was induced in shoot tip explants on Hyponex (H3) media supplemented with BA (1 mg1$\^$-1/) or TDZ (1-2 mg1$\^$-1/). Addition of activated charcoal (1%) to the TDZ containing medium promoted rapid shoot tip proliferation (11.1 shoots per explant) but the same medium had an opposite effect resulting in poor proliferation in the nodal explants. However, the regenerated shoots had slow growth rate and failed to elongate. This problem was overcome by transferring the shoot clumps to a hormone free H3 media supplemented with 2% sucrose and 0.5% activated charcoal. Using bioreactor culture for scaling up was also shown the best way for multiple shoot induction and growth of this plant. The second series of experiments was studied to investigate the effect of physical environment factors on growth of in vitro plantlets. The Anoectochilus formosanus plantlets were cultured under different air exchange rate (0.1, 0.9, 1.2h$\^$-1/), without sucrose or supplement 20g.1$\^$-1/ (photoautotrophic or photomixotrophic, respectively), and different photosynthesis photon flux (40, 80, 120 ,${\mu}$mol.m$^2$.s$\^$-1/- PPF). Under non-enrichment CO$_2$ treatment, slow growth was observed in photoautotrophical condition as compared with photomixotrophical condition on shoot height, fresh weigh and dry weight parameters; High air exchange (1.2.h-l) was found to be inadequate for plant growth in photomixotrophical condition. On the contrary, under CO$_2$, enrichment treatment, the plant growth parameters were sharply (visibly) improved on photoautotrophic treatments, especially on the treatment with air exchange rate of 0.9.h-1. The growth of plant in photoautotrophic condition was not inferior compared with photomixotrophic, and the best growth of plantlet was observed in treatment with low air exchange rate (0.9.h-1). Raising the PPF level from 80 to 120${\mu}$mol.m$\^$-2/.s$\^$-1/ decreased the plant height, particularly at 120${\mu}$mol.m$\^$-2/.s$\^$-1/ in photoautotrophic condition, fresh weight and dry weight declined noticeably. At the PPF of 120${\mu}$mol.m$\^$-2/,s$\^$-1/, chlorophyll contents lowed compared to those grown under low PPF but time courses of net photosynthesis rate was decreased noticeably. Light quality mainly affected morphological variables, changes of light quality also positively affected biomass production via changes in leaf area, stem elongation, chlorophyll content. Plant biomass was reduced when A. formosanus were grown under red LEDs in the absence of blue wavelengths compare to plants grown under supplemental blue light or under fluorescent light. Stem elongation was observed under red and blue light in the present experiment. Smaller leaf area has found under blue light than with other lighting treatments. Chlorophyll degradation was more pronounced in red and blue light compared with white light or red plus blue light which consequent affected the photosynthetic capacity of the plant. The third series of experiment were studied to investigate the effect of physical environment factors on growth of ex vitro plants including photosynthesis photon flux (PPF), light quality, growing substrates, electrical conductivity (EC) and humidity conditions. In the present experiments, response of plant on PPF and light quality was similar in vitro plants under photosynthesis photon flux 40${\mu}$mol.m,$\^$-2/.s$\^$-1/ and white light or blue plus red lights were the best growth. Substrates testing results were indicated cocopeat or peat moss were good substrates for A. formosanus growth under the greenhouse conditions. In case of A. formosanus plants, EC is generally maintained in the range 0.7 to 1.5 dS.m-1 was shown best results in growth of this plant. Keeping high humidity over 70% under low radiation enhanced growth rate and mass production.

• Journal of Bio-Environment Control
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• v.28 no.4
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• pp.342-351
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• 2019

The optimum N concentrations incorporated as pre-planting nutrient charge fertilizer were determined for seedling raising using cylindrical paper pots. A root medium was formulated by blending of peat moss (particles smaller than 2.84 mm were 80-90%) and perlite (1 to 3 mm) with the ratio of 7:3 (v/v). The treatment N concentrations incorporated during the root medium formulation were adjusted to 0, 150, 250, 500, and $750mg{\cdot}L^{-1}$ and the concentrations of essential nutrients except N were equal in all treatments. After making of paper pots and putting into the 40-cell tray, the seeds of Chinese cabbage ('Chunmyeong Bom Baechu') and pak-choi ('Hanog cheonggyeongchae') were sown. During the raising of seedlings, weekly analysis of medium pH, EC and concentrations of inorganic elements were conducted. After 21 and 20 days after seed sowing of Chinese cabbage and pak-choi, the growth of the above-ground parts were measured and contents of inorganic elements in the plant tissues were analyzed. During the growing period, pH of the root media rose gradually and the EC decreased rapidly at week 3. The pH of root media at harvest was in the range of 5.3 to 5.9 in Chinese cabbage and 4.93 to 5.39 in pak-choi. Growth of the aboveground parts in terms of fresh and dry weight in both the plants were the highest in the $250mg{\cdot}L^{-1}$ N treatment and the lowest in the control treatment. The elevation of pre-planting N concentrations in root medium resulted in the increase of tissue N content and decrease of P, Ca, and Mg contents. The regression equation derived from the influence of varied pre-planting N concentrations on dry weight of above-ground tissue were $y=-0.0036x^2+0.0021x+0.0635$ ($R^2=0.9826$) in Chinese cabbage and $y=-0.16x^2+0.0009x+0.032$ ($R^2=0.991$) in pak-choi. When the low critical concentration of pre-plant N is taken at the point where dry weight of above-ground tissue is 10% less than maximum (0.40 g in Chinese cabbage and 0.16 g in pak-choi), those point are 0.36 g and 0.144 g per plant in Chinese cabbage and pak-choi, respectively. The lower critical N concentrations of root media calculated from the regression equations are $196mg{\cdot}L^{-1}$ for Chinese cabbage and $187mg{\cdot}L^{-1}$ for pak-choi. These results indicate that optimum pre-plant N concentrations for seedling raising using paper pots are in the range of 196 to $250mg{\cdot}L^{-1}$ for Chinese cabbage and 187 to $250mg{\cdot}L^{-1}$ for pak-choi.

• The Korean Journal of Mycology
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• v.23 no.3 s.74
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• pp.209-225
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• 1995

Ganoderan, antitumor ${\beta}-glucan$ from Ganoderma lucidum was extracted from the mycelium of G.lucidum IY009 which was cultured in various carbon sources. The mycelium was shown to be capable of utilizing various carbon sources, e.g., soluble starch, fructose and glucose, and differs in morphology on carbon sources. In radioisotope assay, about $5.2{\sim}16%$ of glucose was to be incorporated in ganoderan of the mycelium. The monosugars of these ganoderan were mainly consisted of glucose, mannose, galactose. The galactose was not good carbon source for growing the mycelium but the best carbon source for producing the potentialized-ganoderan on the antitumor and anticomplementary activity. The tumor inhibition ratio of ganoderan-GAL, obtained from galactose medium, was 83.6% at the dose of 20 mg/kg/day. This crude polysaccaride was composed of five monosaccharide and the protein contained 16 amino acids. Also, ganoderan-GAL increased the anticomplementary activity than that obtained from any other media. This fact suggests that the structural differences of ganoderan influence the antitumor and anticomplementary activity.

• Journal of the Korean association of regional geographers
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• v.21 no.3
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• pp.474-488
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• 2015

Conflicts in the construction of large public facilities carried out as national projects are crucial issues we have to deal with. There are growing concerns for and oppositions to large construction projects in terms of environmental deterioration and the dissolution of local communities. In the case of projects that promise the creation of jobs and investment, the competition and disputes are increasing and being intensified. Therefore, there is a considerable amount of study on the competitions and conflicts between regions. Previous studies have focused on the procedures of public policy, governance structure, the role of local media. Contrary to the previous studies, this study investigates the spatial ways of constructing conflicts. Based on the analysis of the project of "Southeastern New International Airport", there is a mismatch between the spatial boundary of cost/benefit and agents (regions) of disputes. The agents of conflicts also show the politics of multiple scales by constructing alliances and breaking the network in the process of the airport project. The findings suggest that the conflicts on regional development should be understood as the construction of dynamic regional politics on regional development rather than as the by-product in the practice of policies.

• Journal of Korean Society of Forest Science
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• v.46 no.1
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• pp.1-9
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• 1980

This study was carried out to examine the substitution possibility into fiber pot instead of Jiffy pot for the good transplanting. Fiber pot was made of fiber, wood waste particle, and bark powder (10% of the particle weight) and also latex was added into the furnish as a binder. The pots were sprayed with just enough urea solution to prevent nitrogen deficiency of pot media coming from the breakdown of wood fiber in the pot wan during the plant growing. The utility of fiber pot was compared with that of Jiffy pot in the service test of two tree species under a green-house condition. The results obtained can be summarized as follows ; 1. Fiber pot made of 30% wood fiber+70% particle including 10% of bark powder, and 3%-latex has shown a good results like that of Jiffy pot in the sp. gr., tear factor and burst factor. For water absorption, fiber pot made of 50% fiber+50% particle, and 3%-latex got the best result. In the consideration of the above physical and mechanical properties of the fiber pot for good root penetration through the pot wall and facile handling, fiber pot made of 30% fiber+70% particle, and 3%-latex may be seemed to be good. 2. There were no harms in sapling growth in fiber pot as well as in Jiffy pot. The root penetration ability through the fiber pot was slightly inferior to that of Jiffy pot, and yet the pot damage through transportation seemed to be slighter in fiber pot than in Jiffy pot.