• Title/Summary/Keyword: Group Identity

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Structural Relationships Among Parent-Adolescent Communication, Ego-Identity, and School Adjustment (부모-자녀 간의 의사소통, 자아정체감, 청소년의 학교적응 간의 관계구조)

  • Lee, Ji-Min
    • Korean Journal of Human Ecology
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    • v.18 no.5
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    • pp.1021-1033
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    • 2009
  • The purpose of this study was twofold: One was to investigate the structural relationships among communication with father and mother, ego-identity, and school adjustment. The other was to test the structural equivalence among researched variables between middle and high school samples. The subjects were 419 sophomores of middle and high schools. The major findings were as follows. 1) Communication with the father had direct and indirect effects on adolescents' school adjustment, while communication with the mother had only an indirect effect on school adjustment. 2) Ego-identity had a direct effect on school adjustment, and mediated the effects of communication with father and mother in school adjustment. 3) Multiple-group analysis revealed that middle and high school groups had the same structural relationships, but had different regression weights.

A Study on the Uniform Design for Corporate Identity of College -With a focus on G College Uniform Design- (이미지 통합을 위한 대학의 유니폼 디자인 연구 -G 대학 사례연구를 통하여-)

  • 권윤경;채선미
    • Journal of the Korean Society of Clothing and Textiles
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    • v.28 no.6
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    • pp.842-853
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    • 2004
  • This research was conducted to develop uniform designs as a part of CIP(Corporate Identity Program) for Corporate Identify of G College. A uniform is the dress of a distinctive design or a fashion worn by members of a particular group. Therefore, the uniform should provide the user with pride and distinction for a company or a college in wearing the uniform. The method and procedure of this research was as follows: First]y, we examined CIP(Corporate Identity Program) expressing 'visual Image' of G College such as symbolic marks and colors and logos and investigated the actual conditions of G College uniform and the others. Secondly, we decided the direction of the design concept to reflect the investigated results. Thirdly, we designed the new uniforms by the design process considering of the essential factors of a uniform. for example functional, beautiful, symbolic aspects.

A Study on the Effect of Brand Identity of Cosmetic Flagship Stores on Brand Awareness (화장품 플래그십 스토어의 브랜드 아이덴티티와 브랜드 인지도의 영향관계에 관한 연구)

  • Yang, Mi-Seon;Lee, Ju-Hyeong;Park, Chan-Il
    • Korean Institute of Interior Design Journal
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    • v.26 no.2
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    • pp.45-54
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    • 2017
  • Recently, cosmetic shops play important roles in effectively delivering brand identity to customers. As a most effective mean to deliver brand identity to customers, a shop becomes the space to sell and buy brand image. This study divides brand identity into external identity as a space and internal identity as a brand philosophy with analysis of brand identity structure. To do this, the study proposition that brand awareness is high when there is high conformity between brand identities and survey to five Korean domestic cosmetic manufacturers that have a flagship store has been conducted to prove the proposition. With oneway Analysis of Variance on the survey, the result that the conformity between group's brand identities has significant relationship with brand awareness has been drawn. The findings are as followings; The spatial expression elements that have the strongest effects on the conformity between brand identities are facade, logo and sign, spatial image, fixtures image, symbolic sculpture and programs in order. For spatial elements, colors, shapes and materials have effects on conformity between brand identities in order. With analysis of spatial elements and their colors, shapes and materials, it is shown that all brand colors are used. In addition, brand conformity is emphasized with shapes and materials as well as colors. Futhermore, the brand awareness is improved when emphasis with such spatial elements is repeated in continuous manner. Also, the higher brand identity got, the higher brand awareness went up.

The Characteristic of the Clothing behavior of Gay Men According to Gay Identity - Focusing on the Drama - (게이 자아 정체성에 따른 게이의 의복 특성 - 드라마 <퀴어 애즈 포크>를 중심으로 -)

  • Lee, Min-Sun;Kim, Min-Ja
    • Journal of the Korean Society of Costume
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    • v.62 no.6
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    • pp.1-18
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    • 2012
  • This study explores the clothing behavior of homosexual men for identity creation. Since homosexuality has been viewed in terms of immoral, medical or social problems, gay males have made efforts to construct presentational styles in order to hide or reveal their sexual identities. Kate Schofield and Ruth A. Schmidt found that there were three different layers of individual gay identity construction expressed in clothing: shared gay identity, tribal identity, and situational identity. Using their framework, 630 gay men's outfits found in the U.S drama 'Queer as folk' were analyzed, which dealt with the lives of a group of gay men living in Pittsburgh, Pennsylvania. Findings point that gay males use their clothing effectively to express their sexual identity. Firstly, they use certain fashion items as the signifier of homosexuality on a gay community level. They use their clothing to attract the sexual partners. On tribal identity level, diverse and fragmented styles could be shown besides the effeminate style. Homosexual men's clothing can be classified into the following four dominate styles: the drag look, the macho look, the androgynous look and conventional look. Findings also indicate that gay males make different clothing choices for different situations in order to blend into the heterosexual or homosexual society.

The Relation between Place and Identity in Korea: A Preliminary Study for the Korean Studies (한국인(韓國人)의 장소(場所)와 정체성(正體性): 한국학(韓國學)을 위한 시론(試論))

  • Ryu, Je-Hun
    • Journal of the Korean Geographical Society
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    • v.47 no.1
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    • pp.1-12
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    • 2012
  • Based on the study of the lineage groups around Gyeongju City and the migrants from North Korea, it is recognized that any one of Korean group identities has not been naturally formed over a long time, but socially constructed. One of the project for the Korean human geography orienting toward Korean Studies is to examine, from the place perspective, the complicated and contested identities that modern Koreans are today sharing individually as well as in a group. From such an examination. it can explore specifically the future shape of the Korean identity upon which everybody can agree. To make the project successful, Korean Human Geography needs to start from the study of a specific place that would expose the triangular relations among the three elements: identity, place, ideology or power.

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INFINITE FAMILIES OF RECURSIVE FORMULAS GENERATING POWER MOMENTS OF TERNARY KLOOSTERMAN SUMS WITH SQUARE ARGUMENTS ASSOCIATED WITH O-(2n, q)

  • Kim, Dae-San
    • Journal of the Korean Mathematical Society
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    • v.48 no.2
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    • pp.267-288
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    • 2011
  • In this paper, we construct eight infinite families of ternary linear codes associated with double cosets with respect to certain maximal parabolic subgroup of the special orthogonal group $SO^-$(2n, q). Here q is a power of three. Then we obtain four infinite families of recursive formulas for power moments of Kloosterman sums with square arguments and four infinite families of recursive formulas for even power moments of those in terms of the frequencies of weights in the codes. This is done via Pless power moment identity and by utilizing the explicit expressions of exponential sums over those double cosets related to the evaluations of "Gauss sums" for the orthogonal groups $O^-$(2n, q).

Complete Genome Sequence Analysis of Two Divergent Groups of Sweet potato chlorotic fleck virus Isolates Collected from Korea

  • Kwak, Hae-Ryun;Kim, Jaedeok;Kim, Mikyeong;Seo, Jang-Kyun;Kim, Jeong-Soo;Choi, Hong-Soo
    • The Plant Pathology Journal
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    • v.34 no.5
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    • pp.451-457
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    • 2018
  • The Sweet potato chlorotic fleck virus (SPCFV), of the genus Carlavirus (family Betaflexiviridae), was first detected as one of several viruses infecting sweet potatoes (Ipomea batatas L.) in Korea. Out of 154 sweet potato samples collected in 2012 that were showing virus-like symptoms, 47 (31%) were infected with SPCFV, along with other viruses. The complete genome sequences of four SPCFV isolates were determined and analyzed using previously reported genome sequences. The complete genomes were found to contain 9,104-9,108 nucleotides, excluding the poly-A tail, containing six putative open reading frames (ORFs). Further, the SPCFV Korean isolates were divided into two groups (Group I and Group II) by phylogenetic analysis based on the complete nucleotide sequences; Group I and Group II had low nucleotide sequence identities of about 73%. For the first time, we determined the complete genome sequence for the Group II SPCFV isolates. The amino acid sequence identity in coat proteins (CP) between the two groups was over 90%, whereas the amino acid sequence identity in other proteins was less than 80%. In addition, SPCFV Korean isolates had a low amino acid sequence identity (61% CPs and 47% in the nucleotide-binding protein [NaBp] region) to that of Melon yellowing-associated virus (MYaV), a typical Carlavirus.

Corporate Brand Management of SK

  • Lee, Jinyong
    • Asia Marketing Journal
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    • v.20 no.1
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    • pp.23-48
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    • 2018
  • SK group has been a pioneer in overall brand management and, more recently, in CSR-imbedded brand management. SK vision of "improving itself to give greater happiness to all of its customers" and the symbol mark of "Wings of Happiness" are some good examples of integrating distinct brand identities of various member companies. After impressive growth and expansions into diverse business areas, SK group is ranked as the third largest company based on asset amounts according to the Fair Trade Commission of Korea, only after Samsung and Hyundai Motor groups. SK brand management can be analyzed, using the framework of 4 stages - 'infrastructure', 'planning', 'doing', and 'seeing' stages. In order to secure 'infrastructure' of brand management system, SK has invested huge resources to the 'SK BMS' (SK Brand Management System). At the 'planning' stage, the most important task of SK like other Korean business groups is perhaps to adopt a well-organized 'brand identity (BI) system' which may consolidate brand values of individual member companies. In actuality, SK BI consists of Customer Happiness located at the center and 3 other elements of Pride, Professionalism, and Customer-orientation. At the 'doing' stage, the slogan of 'OK! SK' and the logo of 'Wings of Happiness' have been placed at the core of the SK group brand building programs. SK adopts the principle of 'independent yet united', pinpointing that each member company independently works for its business performance but it is, at the same time, encouraged to integrate its capabilities for the SK group brand. In addition, SK has sought 'shared growth' with business partners for happiness for all the members in the society. 'Social Contribution Philosophy' based on SK value of 'creation of greater happiness' is again one of the most important guidelines for CSR (corporate social responsibility) at the doing stage. At the seeing stage, SK regularly evaluates its branding programs. SK has shown some very impressive achievements in brand management: (1) a core identity of 'Customer Happiness' participating member companies may share, (2) harmonious relationships between the group brand management office and brand management divisions of member companies, and (3) consistency-keeping in brand management over time. However, there remain two major challenges: (1) globalization of SK and (2) reinforcing sustainable superiority over not only Korean rivals but also global ones.

Identity-Based Secure Many-to-Many Multicast in Wireless Mesh Networks (무선 메쉬 네트워크에서의 아이디 기반 프록시 암호화를 이용한 안전한 다대다 멀티캐스트 기법)

  • Hur, Jun-Beom;Yoon, Hyun-Soo
    • Journal of KIISE:Information Networking
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    • v.37 no.1
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    • pp.72-83
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    • 2010
  • Group communication in a wireless mesh network is complicated due to dynamic intermediate mesh points, access control for communications between different administrative domains, and the absence of a centralized network controller. Especially, many-to-many multicasting in a dynamic mesh network can be modeled by a decentralized framework where several subgroup managers control their members independently and coordinate the inter-subgroup communication. In this study, we propose a topology-matching decentralized group key management scheme that allows service providers to update and deliver their group keys to valid members even if the members are located in other network domains. The group keys of multicast services are delivered in a distributed manner using the identity-based encryption scheme. Identity-based encryption facilitates the dynamic changes of the intermediate relaying nodes as well as the group members efficiently. The analysis result indicates that the proposed scheme has the advantages of low rekeying cost and storage overhead for a member and a data relaying node in many-to-many multicast environment. The proposed scheme is best suited to the settings of a large-scale dynamic mesh network where there is no central network controller and lots of service providers control the access to their group communications independently.