• 대한지역사회영양학회지
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• 제28권4호
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• pp.293-301
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• 2023

Objectives: This study aimed to examine the effect of eating habits and dietary attitudes on dessert consumption among university students in Gwangju Province, South Korea. Methods: A survey was conducted from May to June 2022. Out of 300 distributed questionnaires, 261 valid responses were included in the analysis. The survey assessed dessert selection, satisfaction, consumer attitudes and behaviors, as well as factors influencing satisfaction. Results: Both genders reported purchasing desserts 2 to 3 times per week, primarily after lunch, due to the convenience of dessert accessibility. Males favored ice cream, bakery items, and fruits, while females preferred bakery items, ice cream, and fruits in that sequence. 'Having fun' was identified as the most common motivation for dessert consumption post-meal. Notable gender disparities emerged regarding perceptions of dessert consumption, including its role in stress relief, potential for nutritional imbalance, positive effects, and preferences for seasonal menus. Significant gender-based differences also manifested in intentions to purchase dessert, responsiveness to price changes, and inclination to recommend desserts to others. Conclusions: This study offers foundational data on university students' dessert purchasing behaviors, perceptions, and satisfaction levels, intending to inform strategies promoting healthier dietary habits.

• 패션비즈니스
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• 제22권6호
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• pp.53-69
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• 2018

In recent years, digital media providing entertainment and information have become an important channel of customer experience. The aim of this study is to evaluate the effects of digital signage's characteristics on flow and brand attitudes and to verify the mediating role of pleasure in digital signage and flow. The stimuli were developed for a sports brand stores using 3D and video editing software. The survey was conducted on 544 subjects from both gender aged 20 to 49 years old, i.e. the population that constitutes the major target group for sports brands. The data collected was analyzed using IBM SPSS 24.0. Specifically, frequency analysis, factor analysis, reliability analysis, t-test, and regression analysis were performed on the data. Based on the results, we can draw the following conclusions; First, the dimension of digital signage was classified into aesthetic and functional attributes. Additionally, we found out that women highly value aesthetic attributes of digital signage while the customers in their 40s pay more attention to functional attributes than their counterparts aged 20-30 years. Second, our results suggest that pleasure has a mediating effect in the relationship between digital signage attributes and flow; specifically, both sub-dimensions of digital signage features (aesthetic attributes and functional attributes) affect flow by means of pleasure. Third, our results demonstrated that the flow of digital signage had a significant impact on brand attitudes.

• 한국과학교육학회지
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• 제16권3호
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• pp.286-294
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• 1996

In this study, the image of scientists and the self-image in terms of stereotypical masculine and feminine characteristics were investigated for 562 primary and secondary school students. The perceived differences between the image of scientists and the self-image were quantified and compared across grade levels and gender. Their relationships with science-related attitudes were also studied. The results indicated that students hold more masculine characteristics in the image of scientists and more feminine characteristics in the self-image. The perceived differences between the image of scientists and the self-image were greater for female students than male students. Female students also had more negative attitudes than male students on Career Interest in Science and Enjoyment of Science Lesson of the Test of Science-Related Attitudes. It was found that the differences between the perceived images were negatively correlated with science-related attitudes. Although the relationships were found to be statistically significant, the magnitudes were relatively small. Educational implications are discussed.

• 사회복지연구
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• 제42권2호
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• pp.155-177
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• 2011

이 연구는 사이버성폭력에 대한 인터넷 환경과 성의 영향을 실증적으로 검증하고자 하였다. 분석 자료는 광주시 소재 9개 대학교 남녀대학생을 대상으로 설문조사한 결과 회수된 총 436명이며 분석결과는 다음과 같다. 첫째, 업무나 학업 외 인터넷 사용시간이 길수록 사이버성폭력 증가에 직접적인 영향을 미치는 것으로 나타났으며, 또 업무나 학업 외 인터넷 사용시간이 길수록 이중자아의식이 증대되고, 성폭력인지도는 저하되어 사이버성폭력 증가에 간접영향을 미치는 것으로 나타났다. 둘째, 인터넷을 매개로 한 소통(CMC) 참여 역시 사이버성폭력 증가에 직접적인 영향을 미치는 것으로 나타났으며, 또 CMC 참여는 이중자아의식 증가에 영향을 미쳐 사이버성폭력 증가에 간접영향을 미치는 것으로 나타났다. 셋째, 낮은 성폭력인지도는 사이버성폭력 증가에 직접영향을 미치는 것으로 나타났다. 한편 성이 사이버성폭력에 미치는 직접적인 영향은 나타나지 않았으나, 남성은 여성에 비해 낮은 성폭력 인지도를 통해, 또 높은 이중자아의식을 통해 사이버성폭력 증가에 간접영향을 미치는 것으로 나타났다. 이러한 결과는 사이버성폭력에 대한 인터넷 환경과 성의 직간접적인 영향을 시사하며 이를 토대로 사이버성폭력을 예방할 수 있는 방안에 대하여 논의하였다.

• 실천공학교육논문지
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• 제15권2호
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• pp.409-417
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• 2023

본 논문의 목적은 K대학 학생들의 성별에 따른 젠더 관련 이슈에 대한 인식 차이를 살펴보고 대학 교육 체계 내에서의 대응 방안을 제안하는 것이다. 연구 결과 첫째, 남성은 여성에 대한 구조적 차별은 존재하지 않고 역으로 남성이 차별 받고 있다고 생각하는 반면, 여성의 경우 이와는 반대되는 인식을 보이고 있다. 둘째, 여성의 노력 정도 및 소득이 낮은 이유, 취업 후 업무능력등에 대해서도 남녀는 유의미한 인식 차이를 나타낸다. 셋째, 남성들의 경우 여성에 비해 페미니즘에 대해 비우호적인 태도를 보이고 있다. 넷째, 남성들이 여성 할당제와 페미니즘에 대해 적대적 태도를 보이는 이유로는 남성에게 부과되는 전통적인 성 역할 모델의 영향과 구조적 불평등에 대한 남녀의 관점 차이를 들 수 있다. 이와 같은 현실 인식의 남녀 간 격차를 줄이기 위해서는 헤게모니적 남성성에 대한 고찰, 정확한 정보를 바탕으로 한 쟁점 교육, 실수 친화적 공간 마련을 통한 쟁점의 공론화, 그리고 시민 교육의 관점에서 대학 차원의 대응이 필요하다는 점을 제안하였다.

• International Journal of Human Ecology
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• 제15권1호
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• pp.64-71
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• 2014

This study empirically compares the influence of sex-appeal fashion Point-of-Purchase (POP) types on attitude towards advertising. It also highlights the moderating roles of gender and the level of sensation seeking. Three sex-appeal fashion POP types (nude/semi-nude/body conscious) were developed for this study and the interaction effect of the types of sex-appeal fashion POP advertising and gender was tested. In addition, interaction effect of the types of sex-appeal fashion POP advertising and the level of sensation seeking (high/low) was tested. The results found that gender influenced consumer attitudes toward sex-appeal fashion POP advertising type. Male consumers showed a more favorable attitude toward advertising for the nude type than others; however, female consumers showed a more favorable attitude toward advertising for semi-nude and body conscious type than the nude type. The results also found a significant two-way interaction effect of sexual POP advertising types and sensation seeking on attitude toward POP advertising. High sensation seekers preferred nude and semi-nude type POP advertising to body conscious POP advertising. It is useful to investigate how various marketing factors support attitude toward POP advertising in the context of sexual fashion POP advertising and which factors exert the strongest influence within different degrees of nudity.

• 성인간호학회지
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• 제21권6호
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• pp.652-665
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• 2009

Purpose: This study was conducted to identify job experiences of male hospital nurses. Methods: Data were collected from 20 male nurses working at general hospitals, through semi-structured in-depth interviews. The interviews were recorded and subsequently transcribed verbatim. Using content analysis, data were coded and categorized. Results: The analyzed domains were motivations for choosing nursing, occupational experiences (3 subdomains), and attitudes toward the future. A total of 85 significant statements were selected from the data and classified into 32 categories. The nurses' motivations for choosing nursing were advantages of employment, their aptitude, scarcity value of men, professionalism and job security, good promotion, stable income, and family influence. In occupational experiences, they were assigned to special fields and dissatisfied with vertical relationship, promotion system, their salary, and gaps in military service time; they had difficulties in adapting to female-dominated groups and encountered gender role stereotype and preconception; they were satisfied with their distinguished performance, but had damaged self-esteem, and were stressed and disappointed in their work. In their attitudes toward the future, they considered their career changes, but tried to make professional and personal advancement. Conclusion: These findings have implications for recruiting and retaining male nurses in clinical settings.

• 유통과학연구
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• 제16권7호
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• pp.17-24
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• 2018

Purpose - This study focuses on the quality of nonverbal communication by the flight attendants at the airline, and the factors that contribute to improve customer behavior, thereby providing positive implications for corporate management. Research, design, data, and methodology - For the empirical analysis of this study, reliability analysis and frequency analysis were conducted. T-test and ANOVA analyses were performed. In addition, the effects of nonverbal communication have on customer behavior have regressed analysis. The collected data was empirical suing the SPSS Win 18.0. Results - Among the non-verbal communication qualities were found to significantly influence customer attitudes, and demographic differences in airline flight attendants were also shown to influence their perceptions. Empirical analysis revealed significant differences in demographic characteristics between gender, age and airlines used. Conclusions - All of the non-verbal communication's attributes were found to significantly impact customer attitude. It is used to train the importance of nonverbal communication quality for the role of cabin crew members and to enhance the loyalty of the customers to Airline. This study identifies the relationship between the impact of non-verbal communication quality on customer attitudes and implies the importance of non-verbal communication quality for airline flight attendants. Also, this study suggests that there is a close mechanism between the nonverbal communication and the customer attitudes to airlines.

• 한국심리학회지 : 문화 및 사회문제
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• 제15권3호
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• pp.377-398
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• 2009

본 연구는 남성들의 성구매 경험에 따른 의식차이를 비교 조사하여, 성매매에 대한 의식전환을 위한 운동과 추후연구를 계획하기 위한 탐색적 조사연구로 실시되었다. 경기지역 19세 이상 남성 1328명을 대상으로 성매매에 대한 의식과 태도, 성행위에 대한 허용도, 성 역할 평등의식에 대해 설문 조사를 실시하였다. 성구매 경험에 따라 구분된 집단은 성구매 경험 집단이 향후 성구매 의향이 더 많고 부부나 애인관계의 성적만족도가 낮으며, 성지식 습득 경로가 다른 것으로 나타났다. 집단별 비교 연구결과 성구매 경험자들이 성구매 무경험자들 보다 성매매에 대해 남성중심의 왜곡된 고정관념을 가지고, 성행동에 대해 허용적 태도를 가지며, 성역할에 대한 전통적 사고를 하는 것으로 나타났다. 성구매경험과 성매매에 대한 고정관념, 성행위 허용도, 성역할 평등의식 하위요인들과의 상관관계 분석결과 성매매 여성에 대한 피해자 인정을 제외한 모든 요인들과 정적인 상관관계를 나타내었다. 이는 성구매 경험이 성매매, 성행동과 성역할에 대한 전통적이거나 남성중심적 사고와 관련이 있음을 보이는 것이다. 연구결과를 여성주의적 관점에서 논의하고, 추후 연구를 위한 제언과 함께 연구의의와 제한점을 정리하였다.

• 여성건강간호학회지
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• 제9권1호
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• pp.5-17
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• 2003

Purpose : The purpose of this study was 1) to classify university student's attitudes toward sex, 2) to confirm the effects of sexuality course on sex-role stereotypes and sexual attitude in university student s. Method : The subjects in this study were 212 K university students in Kangwon Province between 3/7/2001 $\sim$ 6/13/2001. The instruments used for this study were the general characteristics, sexual attitude and sex-role stereotypes. The data was analyzed by frequency, percentage, mean, standard deviation, paired t-test, ANOVA, Pearson correlation coefficients, Factor analysis and Cronbach's $\alpha$ using the SPSS program. Result : 1. University students' attitude toward sex are divided into three types. Type I are called open mined : 16, 33, 28, 10, 18, 2, 30, 25, 26, 27, 22, 19, 29, 21, 9, 5 items. Type II are supporters of virginal purity : 8, 6, 31, 17, 14, 33 items. Type III express love through sexual intercourse : 20, 24, 7, 3, 15, 32 items. 2. There was a significant difference in the appearance and occupational characteristics of sex-role stereotypes before and after the sexuality course (t=2.562, p<.05). 3. In Type III, there was a significant difference in sexual attitude before and after the sexuality course (t=3.576, p<.0001). 4. The data showed the relationships between type III of sexual attitude and sex-role stereotypes (r=-.3 15, p<.0001). 5. Sex-role stereotypes according to the demographic characteristics before sexuality course were significantly different by age, gender, experience of military service, experience of sex edu cat ion an d experience of sexual intercourse. Sex-role stereotypes according to the demographic characteristics after sexuality course were significantly different by gender and experience of sexual intercourse. 6. Sexual attitude according to the demographic characteristics before sexuality course were significantly different by maj or (type I), age, grade, experience of military service and experience of sexual intercourse (type II), age, grade, gender, experience of military service, experience of sex education and experience of sexual intercourse. Sexual attitude according to the demographic characteristics after sexuality course were significantly different by religion and major(type I), age and grade(type II), age, grade, gender, religion and experience of sexual intercourse. Conclusion : This study showed that a sexuality course was effect ive in changing the sex-role stereotypes and sexual attitude of university students.