• 제목/요약/키워드: Friendly Name

검색결과 34건 처리시간 0.033초

항구 가로경관의 기호학적 분석 - 영덕군 강구항을 중심으로 - (A Semiotic Study on Streetscape in Harbor - With A Special Reference to Gang-Gu Harbor of Young-Duk Gun -)

  • 이관희;윤주철
    • 한국조경학회지
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    • 제40권3호
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    • pp.32-41
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    • 2012
  • 본 연구는 문화현상을 기호의 체계로 설명할 수 있다는 기호론의 기본개념을 근거로 항구의 가로경관에 대한 특성을 밝히고자 한다. 항구경관의 인공적 요소들 중에서 가로경관을 구성하는 중요한 요소들을 문화현상을 전달하는 기호로 보았다. 기호학적 접근방식은 경관분석 과정에서 심리적 요인에 영향을 받기 때문에 경관의 물리적 특성을 이해하는데 주로 이용되었다. 연구대상지의 가로는 영덕군 강구항의 강구리와 오포리 가로이다. 가로의 간판 문자언어를 업종에 따라서는 17개의 업종으로, 의미론적으로는 13개의 의미로 분류하였다. 연구의 결과는 다음과 같다. 첫째, 주된 업종으로는 음식업이 강구리가 56.3%, 오포리는 61.8%를 차지하고 있었다. 둘째로, 강구항 가로의 기호론적 의미는 주로 지역의 장소를 뜻하고, 사람들이 쉽게 부르고 기억하기 좋은 애칭을 뜻한다. 음식업종이 가장 많은 것은 이 지역 특산물인 영덕대게와 밀접한 관계가 있을 것으로 본다. 또한 지역의 이름은 영덕대게의 상징성으로부터 나온 것이며, 사람들의 애칭은 판매고를 높이는 것과 관련된 것으로 사료된다. 끝으로 기호학적 접근은 가로경관의 전부를 포괄할 수는 없지만, 항구도시의 가로경관의 골격을 이해할 수 있는 언어적 도구라는 점에서 매우 유용할 것으로 보인다.

친환경농산물에 대한 소비자와 유통업자의 구매의향 비교 분석 (The Comparison Analysis Between Consumers and Dealers' Willingness to Purchase Environmentally Friendly Agricultural Products)

  • 김충실;이상호
    • 한국유기농업학회지
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    • 제17권3호
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    • pp.291-306
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    • 2009
  • The purpose of this study is to analyze the difference between the consumers' willingness to purchase environmentally friendly agricultural products and the distributers. The main results are as follows; First, it appeared with the fact that the reliability of the consumer against environmentally friendly agricultural products is 50% under. So it is important to fully guarantee the certification of environmentally friendly agricultural products. Second, if the traceability and brand-name system were introduced, the consumers and dealers would more likely to purchase environmentally friendly agricultural products more than they are now. Third, it shows a significant result in certification, developing packing-materials and sale and consuming magnification intention by the t-test between consumers and dealers.

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아파트의 친환경적 실내마감재에 대한 인테리어 디자이너와 주부의 인식 및 선호 비교 (A Comparison of the Awareness and Preferences of Interior Designers and Housewives for Environment Friendly Interior Finishing Materials in Apartments)

  • 오지영;김미희
    • 한국주거학회논문집
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    • 제20권1호
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    • pp.19-26
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    • 2009
  • As a response to the recent increase in the Interest in environment friendly interior finishing materials, the purpose of this study is to compare the awareness of environment friendly interior finishing materials between interior designers and housewives, as representatives of two different consumer groups, and to examine how the preferences between them differ. The study participant group for this research consisted of 80 interior designers working in Gwangju, and 166 housewives who were residents of a number of apartments in Gwangju. Self administered questionnaires were provided to the participants and were then collected. Unpaired t-tests and $x^2$ tests were used to compare the prevalence of epidemiological factors and the variables that revealthe awareness and the preference between the two groups. While it was expected that both groups would source information using the internet, the housewives group showed a tendency to also seek advice from others in the selection of environment friendly interior finishing materials. Interior-designers considered the high price and the lack of diverse products as the most serious problems involved in selecting environment friendly interior finishing materials. Interior-designers chose design, color and long-term use, and the method of maintenance as standards by which to choose interior materials in general, while the housewives considered 'environment friendly' as the most important standard. Both groups however favored environment friendly materials. There was no difference between the two groups in terms of their belief in the need to trust a well known brand name and in the importance of a Green-label placed on interior finishing materials such as wallpaper, paint and laminate flooring.

환경 친화형 주거 건축에 도입된 인텔리전트 외피 기술의 적용에 관한 사례 조사 연구 (A Case Study on the Application of intelligent Skin Technology Introduced in Environment-Friendly Housing)

  • 서원덕
    • 한국주거학회논문집
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    • 제18권3호
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    • pp.1-8
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    • 2007
  • Since the Intelligent Building was first introduced in early 1980s, It has been studied and designed by related technical experts as it was called by the name of intelligent Building, High-tech Intelligence Building, High-capacity Building, Intellectual Building, etc. Despite the need for new concept as the relation between global environment and architecture has become an issue on a full scale since 1990s and with the development of high technology, former concept is maintained without modification or complement. Especially, attempt to combine industrial technology with architecture is essential to Intelligent Building, therefore frequent opportunity of self-innovation according to the development of technology is necessary. Due to the rarity of the high-technology and its high cost, it was adopted to large-scale construction, however, nowadays, almost all kinds of buildings are getting designed with intelligent-technology. Therefore we can expect that this trend will be accelerated by evolution of technology and will position as a major stream of future architecture along with environment-friendly architecture. Through this process, we should fully be aware of the importance of the several intelligent skin technology to protect global environment and to set future direction in architecture.

친환경 유기농자재의 잿빛곰팡이병 병원균의 생장 억제 효과 (Growth Inhibition Effect of Environment-friendly Agricultural Materials in Botrytis cinerea In Vitro)

  • 곽영기;김일섭;조명철;이성찬;김수
    • 생물환경조절학회지
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    • 제21권2호
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    • pp.134-139
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    • 2012
  • 친환경 유기농자재를 이용하여 잿빛곰팡이병균의 포자 발아, 균사생장 억제효과를 기내에서 조사하였다. 그 결과 잿빛곰팡이병의 균사생장 억제 효과는 Bacillus subtilis를 주성분으로 하는 제제가 100%의 억제효과를 보였으며, 그 외의 제제는 20% 이하의 범위에서 억제효과를 나타내었다. 포자발아 억제효과는 유기황 수화제 2종('BTB', '황스타')이 각각 97.7%, 92.3%으로 나타났다. 균사생장 억제와 포자 발아억제에 모두 효과를 보이는 제제는 없었다. 따라서 잿빛곰팡이병 방제를 위해서는 포자발아 억제를 위한 방제와 균사생장억제를 위한 제제를 각각 처리하여야 할 것으로 사료되었다. 아울러 사물 기생성을 가진 잿빛곰팡이병의 방제를 위해서는 잔재물에서 생장을 막는 것이 중요하며 이를 위해 예방을 전제로 한 방제의 경우 유기황을 주성분으로 하는 제제가 적용 가능할 것으로 생각된다.

남성화장품 브랜드명의 의미론적 특성 (Semantic characteristics of men's cosmetics brand names)

  • 나수임
    • 한국의상디자인학회지
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    • 제20권1호
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    • pp.49-59
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    • 2018
  • The purpose of this research is to study the semantic characteristics of men's cosmetics brand names by analyzing 51 brand names in the domestic market, so as to find ways to develop strategic brand names. In order to investigate this area, the study looked at the Interbrand Company's Name Spectrum, and the results are as follows. The men's cosmetics brand names turned out to be freestanding brand names, descriptive brand names, and associative brand names, in that order. The freestanding brand names were found to be the initial combinations of the words that have the desired benefits in the concepts of the pertinent brands; in other words, coined brand names that were made by synthesizing words such as nice men, naturalism, eco-friendly plant-derived materials and ideal skin. Associative brand names are generally used to express the effect of enhancing brand awareness by considering the phonetic image of the word or prompting a masculine and favorable image. Descriptive brand names use language symbols such as men, homme, man, monsieur and gentle to represent specific business and product categories for men, and also use stem, plant, flower, skin, beauty, moisturizing, tosowoong and so on to provide the properties and beneficial information related to the products. In conclusion, the men's cosmetics brand names embody an important factor that symbolizes the concepts, functions or features of the brand, and there is a need for men's cosmetic brands to develop more unique and distinctive brand names to promote their brand names as constitutional factors that can build brand power and strengthen brand image.

In vitro Conidial Germination and Mycelial Growth of Fusarium oxysporum f. sp. fragariae Coordinated by Hydrogen Peroxideand Nitric Oxide-signalling

  • Do, Yu Jin;Kim, Do Hyeon;Jo, Myung Sung;Kang, Dong Gi;Lee, Sang Woo;Kim, Jin-Won;Hong, Jeum Kyu
    • 한국균학회지
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    • 제47권3호
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    • pp.219-232
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    • 2019
  • Chemicals related to hydrogen peroxide ($H_2O_2$) and nitric oxide (NO) generations were exogenously applied to Fusarium oxysporum f. sp. fragariae (Fof) causing Fusarium wilt disease in strawberry plants, and regulations of in vitro conidial germination and mycelial growth of the fungus by the chemical treatments were evaluated. $H_2O_2$ drastically reduced the conidial germination of Fof in a dose-dependent manner, and treatment with 3-amino-1,2,4-triazole (3-AT) catalase inhibitor also led to dose-dependent inhibition of conidial germination but relatively moderately. Gradual decreases in mycelial growth of Fof were found by high concentrations of $H_2O_2$, whilst exogenous 3-AT slightly increased the mycelial growth. Increasing sodium nitroprusside (SNP) NO donor, $N^G$-nitro-l-arginine methyl ester (L-NAME) NO synthase (NOS)-inhibitor and tungstate nitrate reductase (NR) inhibitor led to dose-dependent reductions in conidial germination of Fof in quite different levels. SNP conversely increased the mycelial growth but increasing L-NAME moderately decreased the mycelial growth. Tungstate strongly enhanced mycelial growth. Differentially regulated in vitro mycelial growths of Fof were demonstrated by SNP, L-NAME and tungstate with or without $H_2O_2$ supplement. Superoxide anion production was also regulated during the mycelial growth of Fof by nitric oxide. These results show that $H_2O_2$ and NO-associated enzymes can be suggested as fungal growth regulators of Fof as well as eco-friendly disease-managing agents in strawberry production fields.

그린 패션 마케팅 현황에 관한 연구 (A Study on the State of Affairs of Green Fashion Marketing)

  • 박송애
    • 한국의상디자인학회지
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    • 제13권2호
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    • pp.121-131
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    • 2011
  • Green Marketing, a response to the serious environment problems of the 21st century, is an important point for trends in both art and fashion. It is a strategy for reminding consumers of the threatening environment problems and to recognize that everyone must take responsibility for these problems. Green marketing is a concept that is the point at issue and social reform movement. The purpose of this study was to find examples of Green Marketing in fashion and classify them into four groups. The results of this study were as follows. First, the terms related to green marketing as related to fashion can be categorized into four areas: 1. Eco-friendly product marketing: product merchandising that usually uses organic materials and green manufacturing processes. 2. Green-communication marketing: PR strategies that use green slogans through deep impression advertising or special promotional events relating reducing, reusing and recycling, etc., with the brand's name. 3. Green environmental-marketing: marketing strategies that is an enlightenment campaign for environmental preservation and sustainable fashion design such as reusing, recycling, and reducing. 4. Cause-related marketing: marketing plans that return profits to society and that take an active part in the causes of the community. It was expected that these types of green marketing strategies would yield positive effects in enhancing brand value and consumer confidence as well as increasing profits.

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남부지역 시설채소 재배 농가의 농약 사용실태 (The Usage Status of Pesticides for Vegetables under Greenhouse Cultivation in the Southern Area of Korea)

  • 이미경;황재문;이서래
    • 농약과학회지
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    • 제9권4호
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    • pp.391-400
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    • 2005
  • 본 연구는 2003년부터 2004년까지 남부지역에서 시설재배되는 오이, (방울)토마토, 딸기, 가지, 고추, 파프리카, 상추, 들깨(잎), 파 등 9 작물에 대해 관행재배 및 친환경인증재배 농가에서의 농약 사용실태를 조사하였다. 총 조사농가수는 202농가이었으며 이 중 관행재배는 124농가, 친환경인증재배는 78농가 이었다. 조사내용으로는 작물명, 재배면적, 재배방법(관행/친환경인증), 농약의 사용목적 및 종류, 농약사용량, 살포횟수, 농약사용방법 등 이었다. 조사된 작물의 평균 농약사용량은 관행재배 농가에서 3.30 kg ai/ha, 친환경인증재배 농가에서 0.47 kg ai/ha로 나타났다. 농약의 평균 살포횟수는 관행재배 농가가 11회, 친환경인증재배 농가가 2회 이었으며, 농약의 살포방법에서는 경엽살포의 비율이 90% 이상이었다. 관행재배농가에서는 작물별로 평균 34종의 농약성분이 사용되고 있었고, 친환경인증재배 농가에서는 10종이 사용되고 있었다. 농약의 사용목적별 유효성분수의 비율은 두 가지 재배방법에서 모두 살균제가 56%, 살충제가 43%를 차지하였다.

건축물 에너지 분석 자동화를 위한 건축 자재명 온톨로지 구축 (Development of Construction Material Naming Ontology for Automated Building Energy Analysis)

  • 김가람;김건우;유동희;유정호
    • 한국건설관리학회논문집
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    • 제12권5호
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    • pp.137-145
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    • 2011
  • 다양한 이해관계자들이 참여하게 되는 현재 건설산업에서 표준 포맷을 사용한 Building Information Model (BIM) 데이터 교환은 건물 전 생애주기에 걸쳐 관련 실무자들에게 보다 효율적인 업무 환경을 제공해 줄 수 있다. 하지만, 설계 프로그램에서 Industry Foundation Class (IFC) 포맷의 파일을 사용하여 건축물 에너지 분석으로 데이터 교환 시 BIM 정보에서 추출된 자재 정보를 에너지 분석 도구에서 직접 사용할 수 없어 추가적인 데이터 입력 작업이 필요한 실정이다. 이에 따라 본 연구에서는 건축물 자재에 관련하여 에너지 분석 엔진인 DOE-2 의 기본 라이브러리에서 사용하고 있는 자재 라이브러리와 매칭될 수 있도록. IFC 파일에서 추출된 건축물 자재 표기명을 에너지 분석 프로그램의 자재 라이브러리 표기명과 자동으로 매칭 시키는 온톨로지를 구축하였다. 본 연구는 에너지 분석 시 분석 과정의 효율성 및 분석 결과에 대한 객관적인 신뢰도를 향상시키고, 건설사업에서 온톨로지 활용에 대한 개념연구로서 그 의의가 있다고 할 수 있다.