• Culinary science and hospitality research
• /
• v.23 no.6
• /
• pp.70-77
• /
• 2017

The purpose of this study was to examine tourist satisfaction towards Hanoi local food image as well as examine the relationship between those two variables with tourist destination loyalty intention. A self-administered survey was carried out in Hanoi, Vietnam. Of the distributed 400 questionnaires, a total 393 respondents of foreign tourists were used to data analysis by a convenience sampling method. Factor analysis was performed to identify underlying dimensions of what foreign tourists expect most from Hanoi local food image. The results showed that foreign tourist perceived Hanoi local food image as, food quality, food culture, contexture features and atmospheric. The finding showed that Hanoi local food image had a direct effect on foreign tourist's satisfaction and destination loyalty intention. In addition, tourist satisfaction had a positive influence on destination loyalty intention. At last, considering the results from this study, it is suggested that it is necessary to create and maintain the identity of image by formulating appropriate strategies and it is instrumental to promote local food image based on its distinctiveness and diversity which stands for the unique native culture.

• International Commerce and Information Review
• /
• v.12 no.2
• /
• pp.357-381
• /
• 2010

The purpose of this paper is to investigate the effects of consumer's preferences for foreign products and extrinsic cues such as brand, country of origin, and corporate reputation on the consumer's evaluation which includes the construct of perceived quality, and loyalty. In addition, this paper is aimed to provide Korean firms insights in strategic approaches about foreign consumers behavior. A conceptual model is developed and empirically tested against a sample of university students in Korea, who have buying experience of products from multinational firms. 290 samples were used for this analysis. Results of multiple regression analysis using SPSS 18.0 show that consumer's preferences for foreign products, brand awareness, and corporate reputation have a significant effect on the perceived quality of the product from multinational firms. The most important factor to influence the perceived quality was found to be a corporate reputation. But country of origin had not significant effect. Also it is found that both product and product related service quality are positive and statistically significant in explaining the customer's loyalty. Implications for increasing perceived quality and customer's loyalty for Korean products in the global market are discussed.

• The Journal of Asian Finance, Economics and Business
• /
• v.7 no.3
• /
• pp.323-331
• /
• 2020

The study aims to assess the impact of foreign direct investment (FDI) and international trade (export and import) on Vietnam's economic growth for the 2000-2018 period. Secondary data is taken from the General Statistics Office of Vietnam. Ordinary least-square method is used in analyzing the impact of FDI, export and import on economic growth of Vietnam. Empirical test results show that FDI and international trade are related to Vietnam's economic growth. However, each economic variable has a different impact. FDI has a positive and statistically significant influence on economic growth of Vietnam. Export also has positive and statistically significant impact to the economic growth, while import has a negative but not statistically significant effect. The result is useful for the policy makers of Vietnam on foreign economic relations. In order to improve the effect of FDI and international trade on growth of the economy, the government of Vietnam should: (1) continue applying preferential policies to attract FDI; (2) select foreign investors aiming to quality, efficiency, high technology and environmental protection; (3) continue pursuing export-oriented policy; (4) enhance the added value of exported goods and control the type of imported goods; (5) further liberalize trade through signing and implementation of international trade commitments.

• International Journal of Costume and Fashion
• /
• v.13 no.2
• /
• pp.53-64
• /
• 2013

Culture has played a pivotal role in fashion from time immemorial. The objective of this research is to explore the power of cultural affiliation in fashion. The selected study setting is the Kandyan Kingdom of Sri Lanka. The Kandyan Kingdom of Sri Lanka lasted almost 3 1/2 centuries from 1474-1815. The whole period faced different foreign cultural forces. As a result of such diverse cultural influences the Kandyan dress showed a hybrid formation of Western and South Indian and Sinhalese traditional sartorial features. Sewing techniques and unsewn dress arrangement methods were mixed together. The dress became an amazing blend of Eastern and Western dress items. They combined different aspects of foreign dress together to yield a unique result. The analysis comprises observational study of actual descriptions made by observer- participants, historical records, murals of the period review of ancient literature and research papers relevant to the subject. Reliability of the data was ensured. The pictorial data were cross checked from different literary sources. Many original sources were used. Results: Culture and fashion have strong interconnection. When features of culture change, trends of fashion are gradually correspondingly changed.

• Journal of the Korean Society for Library and Information Science
• /
• v.42 no.4
• /
• pp.375-390
• /
• 2008

The purpose of this case study is to analyze the economics of journals of Science and Technology using the cost per use(CPU) approach. To achieve this purpose, we selected 1,745 foreign academic journals randomly among the holdings at K institute in Korea, and analyzed the relationships between the CPU and 5 factors of journal, i.e., Impact Factors (IF), Overlap numbers of holding with other institutes, Language, Cost, and Frequency of use. It is found that all factors, except IF, are significantly influence to the CPU of foreign journals, and further detailed analysis is provided in term of the group differences within each factors.

• The Journal of Asian Finance, Economics and Business
• /
• v.8 no.8
• /
• pp.287-296
• /
• 2021

Stepping into the technological boom time, Vietnam has integrated into the trends of using Fintech applications as a new means of payment. This article evaluates the relationship between perceived security (including service security and platform security), knowledge, confirmation, perceived usefulness, satisfaction, attitude and lastly enterprise's images regarding the service and continuous intention to use Fintech services. The survey results of 352 Vietnamese customers using Fintech services, reliability test and extended post-acceptance model (EPAM) which is based on PAM and ECT models. From the survey, we further found out that perceived security (BSS) has no direct impact on continued intention to use, while perceived security (BSS) has positive impact on confirmation (CON), similarly, perceived usefulness (PU) and user's satisfaction (SES). Knowledge of the Mobile Fintech payment service (KNOW) has a positive impact on perceived security (BSS). Confirmation (CON) has a positive influence on perceived usefulness but in the meanwhile it has created a negative impact on user's satisfaction (SES). From the survey it can also tell that user's attitude (ATT) and enterprise image (IMG) both have a positive impact on continual intention to use Fintech services. From the research results, we also propose some recommendation to enhance the continual intention to use Fintech services in Vietnam.

• Iberoamérica
• /
• v.23 no.2
• /
• pp.135-178
• /
• 2021

A teacher's talk does not make a simple delivery of information. It reflects the role of the teacher, since the language used by a teacher intervenes in a crucial way in the complex mechanisms that underlie teaching and learning of foreign languages. In this sense, the ways in which teachers give feedback have an impact on the process, not only of learning, but also of teaching. The important role of emotional factors in learning has resonated strongly in the intuition of many second and foreign language teachers. As a result, over the past three decades, research on foreign language acquisition has confirmed the hypothesis that language learning is enhanced by rapport between teacher and student. This study analyses the positive feedback given by native Spanish teachers in the context of university classes in Korea. The positive words from a language teacher are related to forming emotional factors such as motivation, attitude, interest, self-confidence, self-esteem, anxiety, and empathy, which directly influence in the acquisition of Spanish. 35 hours of oral practical classes taught by three native teachers of Colombian, Spanish and Mexican nationality were examined. According to the result, almost all the correct answers from students were corresponded with some type of positive feedback. The most frequent strategies are making a compliment, an approval, a repetition, and laughter or non-verbal cues. It is interesting to observe that teachers don't use only a single strategy to provide positive feedback, but instead combine multiple ways to enrich the positiveness of the feedback.

• Asia-Pacific Journal of Business
• /
• v.14 no.1
• /
• pp.397-409
• /
• 2023

Purpose - This study is a study on the factors affecting job satisfaction of foreign migrant workers (focusing on domestic automobile industry workers) to examine the impact of foreign workers on the corporate management of Korean manufacturers in Korean society. Design/methodology/approach - A survey was conducted on 152 foreign laborers who lived in Korea. First, an exploratory factor analysis was performed to confirm reliability and validity. Second, an multiple regression was conducted based on the reliability and exploratory factor analysis results. Third, the mediation regression by checking the effect of organizational commitment. Findings - The acculturation and organizational fairness were found to have a great influence on job satisfaction, and this study found that perceived acculturation had an effect on job satisfaction through the mediating effect of organizational commitment. In addition, organizational fairness was also found to have an effect on job satisfaction as a mediating effect of organizational commitment. Research implications or Originality - It was to provide meaningful implications for foreign workers in the current Korean labor market. Based on the results, the corporate competitiveness of Korean manufacturers should be further secured.

• Asian Journal for Public Opinion Research
• /
• v.5 no.2
• /
• pp.63-83
• /
• 2018

This exploratory research investigated the factors that influence foreign tourists' decision to use dental services in Thailand. The questionnaire was used to collect data from foreign tourists who used dental services in a hospital or dental clinic in Thailand. Data from 233 respondents completed questionnaires were analyzed using frequency distribution, percentages, mean, and standard deviation. The findings revealed that respondents were most likely to be Asian (54.5%) followed by European (33.9%), females (64.8%) aged between 26-35 years (39.1%), business owners (45.9%), and came to Thailand with friends (47.6%). Regarding travel purposes and contact with dental services, most of them travel for pleasure (52.89%) and contact the clinic directly through the Internet(63.95%) The health/medical services used included health check-up (34.48%), dental services (29.22%), and day spa/massage (23.23%). The dental treatment that respondents had completed or planned to do included dental check-up (29.87%), tooth cleaning (26.68%), and tooth whitening (11.41%). Based on the influence of $_7P$ factors towards the respondent's decision to use the dental service, it was found that the average mean score range from 4.33-4.15 which were at the high to the very high level of influence to their decisions. The people factor had the highest average mean score (mean 4.33, SD= 0.604)followed by the price factor (mean 4.32, SD= 0.651), which both had the highest level of influence. The physical evidence factor had the lowest mean score (mean 4.15, SD+0.752) which was at the high level of importance. It should be noted that the factor concerning the modern technology and dental equipment (mean 4.33, SD=0.606) and factor on the quality of service (mean 4.43, SD= 0.598) had the highest mean score followed by the total cost of the trip including services being reasonable (mean 4.37, SD=0.582). Regarding the country factor, it was found that this factor also had highest influence level (mean 4.30, SD=0.67) and affordability had the highest mean score (mean 4.39, SD=0.614).

• The Journal of the Korea Contents Association
• /
• v.21 no.11
• /
• pp.773-784
• /
• 2021

This study aimed to examine the mediation effects of foreign-born mothers' daily stress, depression, and neglectful parenting in the influence of mothers' acculturative stress on children's carrier barrier in multicultural families. For testing research questions, using Model 6 of the SPSS PROCESS Macro, this study analyzed simple and multiple mediation effects with a sample of 1,021 adolescents with Korean fathers and foreign-born mothers from the 8th wave's raw data of the Multicultural Adolescent Panel Study (MAPS). The main results are as follows. First, mothers' acculturative stress positively influenced children's carrier barrier. Second, mother's daily stress and neglectful parenting individually mediated the influence of mothers' acculturative stress on children's carrier barrier. Third, mother's depression and neglectful parenting dual-mediated the influence of mothers' acculturative stress on children's carrier barrier. Fourth, a triple mediation of mothers' daily stress, depression, and neglectful parenting was found in the influence of mothers' acculturative stress on children's carrier barrier. Based on the results, strategies to support the career development of multicultural adolescents were suggested.