• Asia pacific journal of information systems
• /
• 제19권2호
• /
• pp.1-42
• /
• 2009

In a knowledge-based society, a firm's intellectual capital represents the wealth of ideas and ability to innovate, which are indispensable elements for the future growth. Therefore, the intellectual capital is evidently recognized as the most valuable asset in the organization. Considered as intangible asset, intellectual capital is the basis based on which firms can foster their sustainable competitive advantage. One of the essential components of the intellectual capital is a social capital, indicating the firm's individual members' ability to build a firm's social networks. As such, social capital is a powerful concept necessary for understanding the emergence, growth, and functioning of network linkages. The more social capital a firm is equipped with, the more successfully it can establish new social networks. By providing a shared context for social interactions, social capital facilitates the creation of new linkages in the organizational setting. This concept of "person-environment fit" has long been prevalent in the management literature. The fit is grounded in the interaction theory of behavior. The interaction perspective has a fairly long theoretical tradition, beginning with proposition that behavior is a function of the person and environment. This view asserts that neither personal characteristics nor the situation alone adequately explains the variance in behavioral and attitudinal variables. Instead, the interaction of personal and situational variables accounts for the greatest variance. Accordingly, the person-environment fit is defined as the degree of congruence or match between personal and situational variables in producing significant selected outcomes. In addition, information systems acceptance factors enable organizations to build large electronic communities with huge knowledge resources. For example, the Intranet helps to build knowledge-based communities, which in turn increases employee communication and collaboration. It is vital since through active communication and collaborative efforts can employees build common basis for shared understandings that evolve into stronger relationships embedded with trust. To this aim, the electronic communication network allows the formation of social network to be more viable to rapid mobilization and assimilation of knowledge assets in the organizations. The purpose of this study is to investigate: (1) the impact of person-environment fit(person-job fit, person-person fit, person-group fit, person-organization fit) on social capital(network ties, trust, norm, shared language); (2) the impact of information systems acceptance factors(availability, perceived usefulness, perceived ease of use) on social capital; (3) the impact of social capital on personal performance(work performance, work satisfaction); and (4) the mediating role of social capital between person-environment fit and personal performance. In general, social capital is defined as the aggregated actual or collective potential resources which lead to the possession of a durable network. The concept of social capital was originally developed by sociologists for their analysis in social context. Recently, it has become an increasingly popular jargon used in the management literature in describing organizational phenomena outside the realm of transaction costs. Since both environmental factors and information systems acceptance factors affect the network of employee's relationships, this study proposes that these two factors have significant influence on the social capital of employees. The person-environment fit basically refers to the alignment between characteristics of people and their environments, thereby resulting in positive outcomes for both individuals and organizations. In addition, the information systems acceptance factors have rather direct influences on the social network of employees. Based on such theoretical framework, namely person-environment fit and social capital theory, we develop our research model and hypotheses. The results of data analysis, based on 458 employee cases are as follow: Firstly, both person-environment fit(person-job fit, person-person fit, person-group fit, person-organization fit) and information systems acceptance factors(availability perceived usefulness, perceived ease of use) significantly influence social capital(network ties, norm, shared language). In addition, person-environment fit is a stronger factor influencing social capital than information systems acceptance factors. Secondly, social capital is a significant factor in both work satisfaction and work performance. Finally, social capital partly plays a mediating role between person-environment fit and personal performance. Our findings suggest that it is vital for firms to understand the importance of environmental factors affecting social capital of employees and accordingly identify the importance of information systems acceptance factors in building formal and informal relationships of employees. Firms also need to reflect their recognition of the importance of social capital's mediating role in boosting personal performance. Some limitations arisen in the course of the research and suggestions for future research directions are also discussed.

• 유통과학연구
• /
• 제15권5호
• /
• pp.53-64
• /
• 2017

Purpose - This study focuses on use intention of mobile travel Apps by Chinese tourists visiting Korea based on UTAUT model, ISS model and ITM model. And the corresponding market promotion schemes are proposed for operators of mobile travel Apps by the research results. Research design, data, and methodology - After collecting 326 respondents in China with cross-sectional questionnaires, this study begins the empirical research with users of mobile travel Apps, and analyzes data with IBM SPSS 23.0 and IBM AMOS 23.0. Results - The results of this study include the following aspects: firstly, the System quality and Information quality are accepted for hypotheses of Satisfaction and Performance expectancy. Secondly, the Personal Propensity to Trust and Firm Reputation are accepted for Initial Trust hypothesis, and the hypotheses of Firm Reputation and Initial Trust are accepted for Use Intention. Thirdly, the Performance expectancy, Effort expectancy, Social influence are accepted for Use Intention hypothesis. Conclusions - With the increase of tourists visiting Korea, it can be predicted that the needs visiting Korea will be increased persistently for Chinese - this trend brings about the increase of the Chinese travel. First, information quality greatly influences satisfaction and performance expectancy. The research result shows that, the higher the mobile traveling App's information quality is, the higher the satisfaction and performance expectancy will be. Therefore, operators of mobile traveling App should have in-depth investigations towards users, to know the latter's real demand to the information quality and then provide corresponding services. Second, performance expectancy and effort expectancy greatly influence users' intention. Therefore, mobile traveling App operators should improve Apps' convenience and efficiency and, in doing so, find an effective method for market expansion. Third, social influence greatly affects users' intention. The result shows that mobile traveling App operators should pay attention to the influence of mass media and friends' recommendation on users, thereby it is necessary to improve advertisement activities. Fourth, initial trust also influences users' intention. The result shows that initial trust is a key element inducing users to generate use intention. Therefore, mobile traveling Apps operators should make efforts to catch elements that influence users' initial trust.

• Asia Marketing Journal
• /
• 제6권3호
• /
• pp.59-81
• /
• 2004

오늘날 서비스 마케팅은 기업의 비즈니스 전략에서 매우 중요한 부분으로 인식을 받고 있다. 그 중에서 종업원 서비스와 점포 충성도는 점포와 고객이 장기간 비즈니스를 지속할 수 있게 하는 중요한 경로이며, 기업 이미지와 해당 점포의 수준을 결정짓게 하는 척도로서 매우 중요한 역할을 가지고 있다. 따라서 본 연구는 종업원 서비스가 점포 충성도에 미치는 영향을 알아보기 위하여 결정요인들의 구조적인 분석에 관하여 규명하고자 노력하였다. 이를 위하여 LISREL 8.30을 사용하여 구성개념간의 공분산 구조모델 분석을 실시하였다. 연구결과 종업원의 자발적 서비스는 개인간 관계와 전환장벽을 통하여 점포 충성도를 유발시키는 유의한 요소라는 것을 확인하였다. 또한 비자발적 서비스는 점포 만족 및 점포 충성도에 영향을 미치는 요소임을 확인하였다. 하지만 전환장벽을 결정하는 요소에 점포만족이 유의하지 않고, 개인간 관계만이 전환장벽에 유의한 영향을 미친다는 흥미로운 사실도 발견하였다. 이러한 연구결과는 향후 종업원에 대한 지도관리 및 평가시에는 현재 종업원의 매출실적 및 계량적 평가방식에서 행위적 실적평가(behavioral performance evaluation)로 확대 개선 할 필요성을 제시하여 주고 있으며, 현재 소매업체의 실태를 감안할 때 향후 정부 및 중소기업지원 유관기관 등에서 활용할 수 있는 시사점으로서 그 의미는 매우 크다고 볼 수 있다.

• International Journal of Quality Innovation
• /
• 제9권1호
• /
• pp.94-102
• /
• 2008

When facing the global severe competition, the enterprises all try their best to upgrade the quality, reduce the costs to reach the goal of customer satisfaction. Motorola was the earliest firm creating the term Six Sigma (6 ${\sigma}$); GE was the enterprise successfully fulfilling Six Sigma. The success of these two firms revealed the prominent effects and became the world-class model enterprises. The main purpose of promoting Six Sigma activity was to reduce the possible defects in the business process to the least through designing and monitoring business process in order to reach the goals such as the best quality and efficiency, the lowest costs, the shortest circular process time, maximum profits and customer satisfaction. This research used the Six Sigma technique to improve the business process of ceramics manufacturing plant and find out the major factors of slower core task time by the analytical process of Process Mapping, Pareto Chart, Simu18 simulation software and figures and proposed the improvement measures. Through the confirmation of the case companies, it successfully reduced the core process time and the organizational costs and increased the capacity.

• 산업경영시스템학회지
• /
• 제17권31호
• /
• pp.163-176
• /
• 1994

Over the last few years Total Quality Management (TQM) programs have hem widely adapted by Korean manufacturing firms to improve their productivity, competitive edge and product quality levels. The purpose of this study is to evaluate the level of importance placed on four key TQM factors (customer satisfaction, strong management leadership, continuous improvement, imployee involvement and participation) used during the implementation of korean manufacturing TQM programs and to assess the effectiveness of those key factors in improving the performance of the firms. A Questionaire was developed and sent to senior managers in manufacturing organizations throughout korea. This survey asked qustions regarding 1) the firm's business environment and TQM program development 2) subcomponents of the key factors and 3) the effectiveness of the TQM program at improving the performance of the organization. The survey data were analyzed to determine the degree of correlation between each of the factors and the effectiveness of the TQM programs. This study demonstrated that the TQM programs were instrumental at improving the performance of the firms studied, and that the improvement was positively correlated with the length of time that the program had been implemented and the planned duration of the TQM program implementation. It was found that the person-oriented elements of management leadership and employee involvement were positively correlated and predictive of the success of the TQM Program, while the process-oriented components of customer satisfaction and employee involvement were not useful predictors of the effectiveness of the TQM program implementation.

• 경영과정보연구
• /
• 제3권
• /
• pp.257-285
• /
• 1999

Korea Postal Service(KPS) nowadays lies in competitive environment with alternative business such as door-to-door delivery service. Customers began to complain about postal service quality and ask the government to reform a public firm through management innovation. But, Korea Postal Service has not met the break-even point between it's revenue and expenditure because the service is under the government system and cannot independently make major decisions on products, pricing, services, personnel management, financial policies and etc. The objective of this study is to provide marketing planners and practitioners with some guidelines when they establish marketing strategies and to help marketers on theories and practical instructions about postal service marketing when they interact with customers. I. A field survey on both customer satisfaction and internal staff satisfaction was conducted to get some ideas for the marketing strategy planning. II. Practical guidelines and instructions were made for marketers to communicate with customers in various areas such as pricing, product, service demand, marketing channel, promotion, and etc. III. Some suggestions on marketing policies for planners and mangers in the marketing strategy were described including personnel resource as well as physical resource. IV. Special issues on small packet market and direct mail market were discussed and some alternative solutions were proposed. V. Database marketing strategy was emphasized to get new business opportunities such as direct mail, and to provide differential services to customers as much as their contribution into the profitability for KPS. VI. Cyber Post Office should be constructed on Internet to provide new services which are combined with physical material flow and information technologies.

• The Journal of Asian Finance, Economics and Business
• /
• 제8권5호
• /
• pp.1091-1097
• /
• 2021

The purpose of this research was to investigate the relationship between employee engagement and individual performance outcomes (including growth, achievement, contribution, and customer satisfaction) in large firms in Thailand, which is rapidly growing as an international business hub. The study took place in Thai offices of multinational corporations, whose performance is both very important for Thailand's overall economy and for the firm's continued presence in Thailand. The study was conducted using a survey methodology. A convenience sample of employees of multinational corporations (n = 423) completed a survey on employee engagement and individual performance outcomes. The data were analyzed using linear regression analysis. The results showed that there was a significant, positive relationship between employee engagement and all four performance outcomes that were targeted. The strongest effect was observed for achievement (β = 0.899), followed by growth (β = 0.887), contribution (β = 0.872), and customer satisfaction (β = .867). These findings indicate that employee engagement is a significant and strong factor that determines the individual performance of employees of multinational corporations. This implies that companies do need to consider how to promote employee engagement. There were some limitations, especially social response bias and the self-reported nature of performance, that limit these findings.

• 한국유통학회지:유통연구
• /
• 제13권1호
• /
• pp.79-96
• /
• 2008

본 연구는 최근에 마케팅분야에서 주목받고 있는 연구영역인 시장지향성이 판매조직의 성과에 긍정적인 영향을 미치는 이유에 대한 설명을 하기 위하여 기업의 시장지향성이 판매원관련 변수들(고객지향성, 직무만족, 그리고 조직몰입)과 고객관련 변수들(서비스품질, 서비스가치, 고객만족, 그리고 고객충성도)을 매개로 하여 성과로 나타남을 설명할 목적으로 수행되었다. 백화점에서 영업활동을 하는 다양한 매장의 점포관리자들을 대상으로 하여 설문조사를 한 결과, 기업의 시장지향성은 판매직원을 통해 고객에게 전해지며, 기업의 시장지향성을 통해 긍정적으로 증가된 판매원관련 변수들이 고객에게 전해지는 서비스품질, 고객만족, 그리고 고객충성도를 증가시킴으로써 성과를 향상시킴을 밝혔다. 또한, 지금까지 판매원관련 변수들과 고객관련 변수들의 순서나 인과관제에 대한 명확한 모형이 존재하지 않았는데, 본 연구를 통하여 판매원관련 변수들과 고객관련 변수들 내에서의 각각의 관제뿐만 아니라 두 집단변수들 간의 연결고리를 명확하게 제시한 이론적 공헌을 갖는다. 지금까지 선행연구의 결과와 같이 본 연구결과를 통해서도 시장지향성은 성과에 긍정적인 영향을 주는 것이 명확한 것으로 나타났고, 이 과정에서 판매원관련 변수들과 고객관련 변수들이 어떻게 영향을 주는지를 명확하게 밝힌 점을 참고로 하여, 앞으로 기업들은 시장지향성을 더욱 강조하고 이와 관련된 판매원관련 변수들과 고개관련 변수들의 작용을 이해함으로써 더 높은 성과를 얻을 수 있을 것이다.

• Journal of Hospice and Palliative Care
• /
• 제12권3호
• /
• pp.147-156
• /
• 2009

목적: 호스피스 기관에서 봉사활동을 하고 있는 호스피스자원봉사자들의 소진탄력성과 봉사활동 만족도를 파악하기 위함이다. 방법: 부산광역시에 소재한 2개의 대학병원과 4개의 종합병원에서 정기적으로 자원봉사활동을 하고 있는 호스피스자원봉사자 235명을 대상으로 하였으며, 소진탄력성은 총 6개요인(전문적 역량, 성취와 보람, 일에 대한 가치와 신념, 좋은 팀워크, 구조적 뒷받침, 개인적 자원)들로 구성된 총 31문항의 5점 척도로, 활동만족도는 6문항의 5점 척도로 측정하였다. 수집된 자료는 SPSS Win 14.0 프로그램을 이용하여 t-test, ANOVA, Turkey 사후검정 및 Pearson's correlation coefficient로 분석하였다. 결과: 대상자의 소진탄력성 점수는 5점 만점에 3.59점이었다. 소진탄력성이 가장 낮았던 요인은 '성취와 보람'(3.36점)이었다. 소진 탄력성은 개신교군, 건강상태가 가끔 아픈 군, 기타 형태의 호스피스 기관에서 활동하는 군, 봉사기간이 1년 미만이나 3년 이상${\sim}$5년 미만군에서 상대적으로 낮았다. 대상자의 활동만족도는 5점 만점에 3.69점이었으며, 만족도가 가장 낮았던 문항은 '본인의 기술과 재능을 활용할 수 있어서 만족스럽다'였다. 활동만족도는 여성, 개신교군, 중학교 졸업군, 건강상태가 가끔 아픈 군, 기타 형태의 호스피스 기관에서 활동하는 군에서 상대적으로 낮았다. 소진탄력성과 활동만족도의 관계는 정 상관관계로 소진탄력성이 높을수록 활동만족도도 높았다. 결론: 호스피스자원봉사자들의 소진 탄력성과 활동만족도를 높이기 위해서는 '전문적 역량'과 '성취와 보람' 요인을 강화시킬 수 있는 지속적인 교육과 관리가 필요하다. 또한 호스피스자원봉사자는 비전문가로 업무수행과정에서 끊임없이 기관의 원조와 지지를 받아야 하므로 기관에서는 자원봉사자가 활동하기 편한 환경을 조성하고 자원봉사 활동에 대한 피드백과 인정 및 보상제도를 마련해야 한다고 생각한다. 또한 호스피스자원 봉사자들이 봉사활동을 지속할 수 있도록 하기위해 소진 탄력성과 활동만족도 점수가 낮아지는 시기의 집중적인 관리 방안이 요구된다.

• 경영과정보연구
• /
• 제37권3호
• /
• pp.115-130
• /
• 2018

본 연구는 조직특성 및 정보시스템특성의 요인들과 조직구성원들 직무만족 간의 관계를 살펴보고 사회적 자본이론의 비전공유에 따른 조절효과를 파악하고자 하였다. 지금까지 기업성과 및 직무만족 관련 논문들이 주로 인사, 조직, 재무, 생산, MIS 등 각 기능별조직의 관점에서 접근한 개별모형의 분석으로 이루어져 왔다. 따라서 본 논문은 MIS 관점의 접근방식과 더불어 조직관점의 통합연구모형의 제시로 직무만족 및 기업 성과에 미치는 영향요인의 종합적 분석을 시도하였다. 또한 사회적 자본이론 측면에서의 직무만족에 미치는 비전공유의 조절효과를 분석하였다. 조직특성은 혁신성, 신뢰, 인재우대 변수를 사용하였다. 그리고 정보시스템특성은 신속성, CEO 지원, 보상을 변인으로 사용하여 다중회귀분석을 실시하였다. 분석자료는 한국직업능력개발원의 인적자본기업패널(HCCP) 6회차의 데이터를 활용하였다. 분석결과에 의하면, 모든 변수들이 만족도에 유의한 영향을 미쳤으며 특히 CEO 지원 및 신뢰가 큰 영향을 미치는 것으로 나타났다. 직무만족에 대한 비전공유의 조절효과 분석에서는 혁신성만 조절효과가 있는 것으로 분석되었다. 인구 통계학적 변수 중 구성원들의 평균급여에 의한 직무만족의 로지스틱 분석결과만 통계적으로 유의하게 나타났다. 따라서 구성원들의 직무만족 향상에는 무엇보다 급여가 직무만족에 큰 영향을 미친다고 볼 수 있다. 결국 적절한 급여의 책정이 충분한 보상의 개념으로 인식함으로써 전반적인 직무만족이 향상될 것으로 판단할 수 있겠다.