• Title/Summary/Keyword: Fashion trends

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A Study on the Fabric Trend and Characteristics of 1990's Women's wear (1990년대(年代) 국내(國內) 여성복(女性服) 소재경향(素材傾向)과 특성(特性)에 대(對)한 연구(硏究))

  • Ha, Jung-Won;Cho, Kyu-Hwa
    • Journal of Fashion Business
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    • v.3 no.3
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    • pp.69-78
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    • 1999
  • The purpose of this thesis is to investigate of fabric characteristics in women's wear as reviewing the fabric trends in 1990's domestic fashion. As a method to accomplish this research, I have examined the articles related to fashion fabric and fashion trend magerzines. This study considered women's wear relatively used diverse fabrics, there was not previous study regarding the fabrics used in domestic, since the 1990's. The social fators for the 1990's fashion were the influence of the informed, the increased concern for the ecological environment, the sattlement of young popular culture, the increase of resonable consume and social anxiety. To understand the fashion trends of the 1990's women's wear, it is divided three periods. The traditional period is from 1991 to 1993, the mixed period of the naturalism and the technology is from 1994 to 1995, the retro period is from 1996 to 1999. The charateristics of the fabrics used in 1990's women's wear were the appearance of various functional fabrics, the development of new synthetic fabric with high sensitivity, the popularization of circular knit, the fabrics with a retro mood toward traditional feminine mood and the blending of fabrics. The fashion of 1990 have had the characteristics of various utilization of the materials on the base of reasonable and practical trends than the changes of design and detail.

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Influence of Fashion Trend Forecasting on Korean Fashion System (국내 패션 시스템에서 패션 트렌드 정보 예측의 영향력)

  • Dawn Jung;Sung Eun Kim;Jisoo Ha
    • Journal of the Korean Society of Clothing and Textiles
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    • v.46 no.6
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    • pp.963-986
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    • 2022
  • This article surveys the fashion forecasting industry in Korean domestic markets. With the rise of new media and devices with high technology, the paradigm of fashion trends forecasting systems has dramatically changed. New perspectives of trend forecasting are required to understand the trend flow and consumer behavior of the MZ generation. The research questions are as follows: 1) Major trend forecasting companies studied the development of their strategies and new forecasting methods. 2) The consumers' needs in the domestic market were analyzed. The influence of the trend companies' forecasting on the market was investigated. The results are as follows: 1) International trend forecasting significantly affected the domestic market. The concordance rate between consumers' online searches about fashion trends was approximately 70.14%. The match rate by category is as follows: The highest rate, 85.06% is from pattern and print, color is 83.92%, the item is 80.39%, and style is 54.32%. 2) Specialized information such as the Pantone color chart is being widely consumed, leading to a trend among the masses. 3) The Korean-specific socio-cultural background has an impact on domestic trends.

A Survey on the Research Trends in the Field of Eco and Eco-friendly Fashion in Korea - Focused on Journal Publications from 2010 through 2014 - (한국 에코·친환경패션 분야의 연구동향 - 2010년부터 2014년까지 학회지를 중심으로 -)

  • Choi, Hae-Joo
    • Journal of the Korean Society of Costume
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    • v.66 no.5
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    • pp.163-173
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    • 2016
  • As the severity of environmental problems has come to light in recent times environmental protection has garnered more interest and importance. The purpose of this study was to determine the current research trends in ecofriendly fashion in Korea by analyzing the research trends related to eco fashion, provide information necessary for developing eco and eco-friendly fashion in the future, and set the research direction for related research. The study analyzed 1,746 research papers in Journal of Korean Society of Costume, Journal of the Korean Society of Clothing and Textiles, Research Journal of the Costume Culture, and Journal of the Korea Fashion and Costume Design Association from 2010 to 2014, and a total of 55 research papers related to eco fashion were selected. Major conclusions of the study are as follows: First, Journal of the Korean Society of Clothing and Textiles published the most papers on eco fashion, Journal of the Korea Fashion and Costume Design Association published the fewest. Second, the highest number of research papers published in a year was 14 in 2014. Only a small number of papers were published in 2012, but the figure increased in 2014. Third, the most frequently covered topic among the 12 topics was the 'eco-friendly' topic with 13 papers (23.64%), followed by topics on corporate social responsibility (CSR), eco, sustainable, green, ethical, and recycle, respectively. The 7 topics above were covered by 47 of the selected 55 papers (85.45%). Fourth, the following research methods were used: the questionnaire method, literature review, case study, Internet search, costume construction, online survey and interview. The questionnaire method was used in 22 papers (29.33%), making it the most frequently used method. Fifth, fields of research were divided into fashion design(19 papers, 34.55%) and fashion marketing(36 papers, 65.45%). Papers on fashion design was published the most in 2010, and fashion marketing papers peaked in 2014. The use of eco fashion will be expanded in various ways in terms of country, firms and consumers in the future.

A Study on How Migrated Females' Beauty Interest and Fashion Interest Affect their Fashion Management Behavior (이주여성의 뷰티관심도와 패션관심도가 패션관리행동에 미치는 영향)

  • Hong, Soo-Nam;Kim, Hyo-Sook
    • Journal of the Korea Fashion and Costume Design Association
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    • v.15 no.2
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    • pp.123-133
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    • 2013
  • The purpose of this study is to find out how female immigrants are interested in beauty and how fashion affects their fashion management behavior. First, the correlation between interest in beauty and fashion behaviors showed that every factor has a positive relationship with each other. Self-interest, which is one of the two sub-factors of interest in beauty, showed a particularly strong correlation with interest in orientation towards fashion. Interest in appearance education, which is one of the two sub-factors of interest in fashion, showed a strong relationship with interest in orientation towards fashion, proving that the more one is interested in appearance-related education, the more she follows fashion trends. This suggests that caring for appearance and fashion trends have a strong relationship. Second, looking into the effect of interest in beauty and fashion on fashion behaviors, it turned out that only personal interest, out of the two sub-factors of interest in beauty, affected pursuit of fashion sense, out of the two sub-factors of fashion behaviors; interest in appearance education rather than interest in orientation towards fashion affected pursuit of fashion sense; interest in orientation towards fashion affected caring for one's appearance.

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A Study on the Fashion Innovative Image in Contemporary Hair Design Trend (현대(現代) 헤어 디자인 트렌드에 나타난 유행(流行) 혁신(革新) 이미지 연구(硏究))

  • Kim, Kyoung-In
    • Journal of Fashion Business
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    • v.11 no.4
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    • pp.18-28
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    • 2007
  • Resent Fashion trends are changing very rapidly. To understand and predict these trends, Fashion should be regarded not as object but as a social phenomenon. In this Study, the concepts of contemporary hair design trend and fashion innovative Image were defined, and the literatures regarding the relation of these two attributes were studied. To study allegory images in the hair design trend, we would like to analyse the relevance between the fashion innovativeness and cultural trend. The method used here are mostly visual data and interpretation. This study could be helpful for creative development of hair design and rediscovery of fashion meaning.

A Analysis of Turning Point of Fashion Cycle -Compare 1997 and 2002- (패션 주기의 터닝 포인트 분석 -Vogue 1997년과 2002년도를 중심으로-)

  • 유지헌
    • The Research Journal of the Costume Culture
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    • v.12 no.3
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    • pp.327-338
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    • 2004
  • This study was attempted to check period of a fashion cycle and to suggest its main-stream and sub-stream by analyzing the fashion trends presented in Vogue Korea between 1997 and 2002. A content analysis method was used to analyze 24 volumes. The result showed that the fashion trend of 1997's was a turning point from the simplicity, which was a trend up to 1996's, to the romanticism. The fashion trends of 2002 seemed to be also a turning point from the new-romanticism which was added the hippism to the romanticism continued from 1997, to the sporticism. The result confirmed that the main-stream of fashion theme have been continued for 5 years as a regular cycle system and could be repeated. It also verified that some sub-stream which was affected by social, cultural and political situation led the fashion changes. The results of this study could be expected to reflect not only fashion design, merchandising and marketing strategy but also consumer purchase behavior of the future.

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An Analysis of Consumers' Acceptance of the Sportive Fashion Trends according to their Lifestyle (소비자(消費者)의 라이프스타일에 따른 스포티브 패션 트렌드의 수용(受容) 현황(現況)과 배경(背景) 분석(分析))

  • Kim, Sook-Hyeun;Lee, Joo-Hyeon
    • Journal of Fashion Business
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    • v.6 no.1
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    • pp.1-19
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    • 2002
  • The purpose of this study was to suggest the most appropriate design concepts for sportive fashion product based on the analysis of consumers' acceptance of the recent sportive fashion trends according to their lifestyle. The subjects consisted of 295 males and females, between 17 and 35 year-old. A self-report questionnaire with 4 stimuli was employed for data gathering, and the data were analyzed by the methods of frequency, factor analysis, cluster analysis, and Pearson's correlation coefficient. The results of this study were summarized as follows: For the First, the recent sportive fashion trends were categorized into four groups; 'street- sportive' trend, 'futuristic-sportive' trend, 'ethnic-sportive' trend and 'urban-utility sportive' trend. Secondly, based on the result of cluster analysis on consumers' lifestyle, total four consumer groups were identified; 'pursuing sense' group, 'pursuing culture' group, 'pursuing utility' group, and 'indifference' group. Thirdly, the consumers relatively preferred two sportive styles among the four groups, typically representing 'urban-utility' trend and 'street' trend. The typical 'urban-utility' style was particularly preferred by the consumers who desired to express themselves as urban, modern, and luxurious. The typical 'street' style was preferred by the consumers who tried to express themselves as active and fashionable. Finally, preferences of the sportive trends according to consumers' lifestyle were interpreted as follows: the 'pursuing sense' group relatively preferred 'urbanutility' style and 'street' style, the 'pursuing culture' group preferred 'street' style and the 'pursuing utility' group preferred 'urban-utility' style, meaningwhile the 'indifference' group preferred 'street' style and 'urban- utility' style.

The Fashion Trend of Modern Naturalism in the Collection of Comme des Garcons (Comme des Garcons 컬렉션에 표현된 현대 내추럴리즘 패션 트렌드)

  • Lee, Ji-Eun;Hong, In-Sook;Kweon, Soo-Ae
    • Korean Journal of Human Ecology
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    • v.17 no.4
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    • pp.771-783
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    • 2008
  • In this paper, I studied the trends of naturalism reflected on the fashion trends in 2000s, and the design characteristics of naturalism showed in modern fashions, based on the information about women's wear trend serviced by www.samsungdesign.net. The analysis was focused on the Comme des Garcons collections, and the results are as follows. First, in modern society, the scientific and realistic concept of naturalism was being shifted to nature-friendly and actual concept which harmonized with nature conceived to be important in environments. Second, the interests on well-being and LOHAS introduced the actual naturalism, and the naturalism became a prominent trend at turning times to 21th century. Third, the concepts of naturalism showed in modern fashions could be categorized into ecology, primitive, retro and exotic trends. Finally, the Comme des Garcons collections did not follow a passing fashion trend only, instead they formed unformalized natural silhouette and details in the view of new analysis and philosophy of themselves. The silhouette represented a natural sense in harmony with colors of simple materials.

Analyzing Research Trends in the Chinese Fashion Market in Clothing, Construction and Merchandising -Based on secondary research of Korean Journals from 1998 through 2010- (의복구성학과 패션마케팅 분야의 중국패션시장 연구경향 분석 -1998~2010년 학회지를 중심으로-)

  • Park, Eun-Joo;Kang, Eun-Mi;Liu, Jing
    • Korean Journal of Human Ecology
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    • v.21 no.1
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    • pp.129-140
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    • 2012
  • The purpose of this study was to examine the Korean research trends of Chinese fashion market for clothing construction and merchandising. The data for this study consists of 118 researches published in six Korean journals from 1998 to 2010. The results were as follows: 1) For clothing construction, the most studied topic was body type, and for merchandising, individual characteristics were mostly researched. 2) There were a large number of researches by multiple authors. 3) For clothing construction, they tended to be studied by the experimentation model and for merchandising, the questionnaire and survey were mostly used in researches. 4) Most researches used descriptive statistical methods for analysis. 5) And the data were mostly gathered from Chinese women. These findings provide significant insights into current trends and further studies in Chinese market.

The 1970's Fashion Trend at Vogue Magazine: If you can't wrap it, tie it, sling it, fling it

  • Ahn, Insook
    • Journal of Fashion Business
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    • v.17 no.6
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    • pp.76-87
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    • 2013
  • The purpose of this study is to understand how the silhouette changed throughout 1970s and assess how US women express their identities through their dress, which may explain societies' attitudes through the way women dresses. US Vogue fashion magazines were used to explore all the information on fashion and style trends, social trends, beauty, and travel. A content analysis was performed on the issues of the March and September for the years 1970 to 1979. The findings for this study about the 1970s were all about perpetual change, constantly moving forward with innovation. The color ranged from bright, cheery and bold to deep and passionate to subtle neutrals. There were a few constant colors through the decade like white, black and navy. Occasionally the trend would completely change from one season to the next within the same year. They would be full and oversized and then be slim and body conscious. The one trend that stayed true for the entire decade was wrapping. Skirts, pants, dresses, tops, shoes and jewelry; everything wrapped in one-way or another. Clothes steadily became more revealing as the years progressed. Fabrics over all were soft and knitted. Casual and comfortable was the phase heard most often. In the 1970s there was constant change in prints. They were bold and large or subtle and small, ethnic or floral. Hair was mostly smooth and sleek however towards the style moved to a fuller look.