• Title/Summary/Keyword: Fashion concepts

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A case study on the contemporary fashion meme (현대 패션 밈(meme)에 관한 사례연구)

  • Kim, Koh Woon
    • The Research Journal of the Costume Culture
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    • v.28 no.3
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    • pp.330-343
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    • 2020
  • This study defines the concept of the fashion meme, which has recently emerged as a fashion trend, influential fashion keyword. After analyzing the concepts and characteristics of traditional memes from prior studies, examples of fashion memes were collected from online community and social network services, while a literature study and case study analysis were conducted in parallel drawing on related articles and journals. Modern fashion memes refer to fashion-related symbols and fashion images that are spread online by word-of-mouth, together with fashion styles and items that spread as a result of being worn. Fashion memes in cyberspace are mainly spread through social network or message services, and sometimes combine text, images, videos, hashtags, and emoticons. Fashion memes are a type of collective action of the people in response to social problems in the world, and often involve humorous antics, satire, shock, and eccentricity. Shared fashion memes reflect the expression of personality expression and fun, and at the same time are used as an expression of designer and brand creativity and are integral to marketing. Fashion memes are classified into four types, based on two central axes as follows: non-commercial/commercial and anti-fashion/fashion-friendly. Unlike traditional memes, Internet-based fashion memes emphasize elements of transformation through creativity as well as imitation, which has become a persisting contemporary trend beyond temporary phenomena.

An Observation on Characteristic of Mutual-borrowing Paradigm in Twentieth Century Fashion and Art (20세기 패션과 예술의 상호차용화(相互借用化) 패러다임 특성 고찰)

  • Park, Shin-Mi
    • Journal of the Korean Society of Costume
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    • v.61 no.7
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    • pp.80-100
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    • 2011
  • The purpose of this research is to classify that fashion and art in the twentieth century broadened the creative field by individually applying each other's ideas or through collaboration. This paper analyses the work of individual artists and fashion designers who created work on the boundaries of fashion and art. These samples are selected to extract features related to specific periods as it is proposed that contemporary creation has been developed from a combination of fashion and art, sharing their distinct concerns. Accordingly, this research will focus on the collaboration between fashion and art in the twentieth century from the aspect of 'fashion into art'/'art into fashion' in order to analyse the historical flow, and thereby examine the relationship between fashion and art. The cross-fertilization between fashion and art was initiated as an imitation of form in the early twentieth century, and led to a 'new cross-disciplinary form' which exists on the boundary of fashion and art. This paper considers the relationship between fashion and art from the perspective of sharing intrinsic concepts and the creation of a new creative sphere. It analyses the characteristics of the works of fashion designers and artists whose works lie on the boundary between fashion and art.

Weave Draft Designs Influenced by Geometric Patterns using a CAD Program (CAD 프로그램을 활용한 기하학 문양의 직물 디자인 종광설계)

  • Kim, Su-Mi
    • Fashion & Textile Research Journal
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    • v.16 no.1
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    • pp.43-54
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    • 2014
  • In textile industry, needs for various weave drafts have been increased to produce high qualified textile goods. One of disadvantages of traditional textile industry was spending time and money on manual sampling. Nowadays, however, weave draft design and sampling using CAD programs reduce these consumption efficiently. Therefore, this study aimed to provide high qualified woven fabrics by weave draft designs influenced by geometric patterns. First, We analyzed geometric patterns, except for dot, stripe, and checks, in fashion collections from 2009 to 2014 S/S. Then, based on these analyses, design concepts were decided. Third, weave drafts influenced by geometric patterns were designed with weave CAD program, TEX PRO 10.0 by Youngwoo CNI inc. Forth, We simulated fabrics woven by new drafts using CAD programs, depending on fibers, yarns, density of woven, colors, and finishes. Unclassified geometric patterns would be expressed by small size patterns that influenced by retro moods, square patterns with various color variation, zigzag lines, and pieces of puzzles. Three design concepts were decided as greenness, neoclassic, and romantic chic. Thus, geometric patterns for printing were created as drafts for general looms, and one repeat of each draft were provided. According to the design concepts, we designed 13 fabrics with 4 geometric patterns weaving drafts. All Drafts were designed with CAD programs. Finally, same drafts were simulated as woven fabrics for both S/S and F/W seasons by changing each element, such as fiber, yarns, density, colors, and finishes.

Analysis of Design Concept based on the Level of Consistency in Fashion Show Models' Physical Appearance - Focus on S/S Paris Collection 2014 - (패션쇼 모델의 외적 통일성 정도에 따른 디자인 컨셉 분석 - 2014년 S/S Paris Collection을 중심으로 -)

  • Lee, Shin-Young
    • Fashion & Textile Research Journal
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    • v.17 no.5
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    • pp.718-730
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    • 2015
  • This study investigated the correlation between the level of consistency in fashion show models' appearance and design concept through a statistical and qualitative analysis of the S/S Paris Collection 2014. The following conclusions have been drawn in this study. First, the percentage of models of color was very low in regards to the physical appearance of models; in addition, there was a higher percentage of Caucasian models for collections with a high level of consistency in models' physical appearance. Collections with a high percentage of models of color indicate more casual design concepts and the promotion of diversity in racial background is considered more effective for street fashion. Second, collections with a high level of consistency in models' physical appearance tend to control various elements that constitute a physical appearance through more detailed planning and stage direction. Third, there is a tendency to reinforce design concepts by creating a consistency in the overall physical appearance of models. This affirms that their physical appearance is determined by brand (i.e. designer) and is used to maximize a design concept delivery. The results of this study suggests that the physical appearance of models must be determined in line with the design concept versus detailed planning that must consider audience perspectives as well as adjust the show's length and the interval between each model appearing on the stage.

A Study on Fashion Design Expression Characteristics applied to the concept of the Fold and Ecological Aesthetics (생태미학과 폴드 개념이 적용된 패션디자인 표현특성 연구)

  • Bae, Jungmin
    • Journal of the Korean Society of Costume
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    • v.66 no.5
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    • pp.122-132
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    • 2016
  • In today's society, being considered ecological in fashion design and having a cultural and humanistic approach is important. Using a technological approach, the fold concept was applied to understand and analyze the ecological characteristics of a modern fashion aesthetic design. The concept of 'Ecological Aesthetic Design', which we discuss in this study, is part of human nature, and the design concept is used to consider the relationship between the man and the environment to the design of Victor Papanek. From the perspective of interrelation between the components of an ecosystem, the possibility of the fold's application to ecological aesthetic design can be summarized by wholeness, biodiversity, evolution, homeostasis, and circularity. The concept of the fold is revealed mainly through three types of characteristics: indeterminate complexity, potential continuity, and decentralized interaction relationship. Based on the characteristics of the concept presented earlier, this study conducted a case review by distinguishing contemporary fashion that applied the complex, various, and indeterminate fold concepts into flexible transformation, continuity, and complementary circularity. This study was interpreted from the ecological aesthetic point of view based on the nature of the contingent folds presented before applying modern fashion concepts. It focused on the morphological side, and excluded the material aspects of the case study in order to examine the complex, diverse and content aspects. The result of the study is as follows. The study of the research areas that help the understanding of the changing fashion phenomenonneeds to be encouraged, and there should be a new research category, which can contribute to the ecological aesthetic design concept conversion.

A Study on the ZEN(禪) style in Contemporary Fashion (현대 패션에 나타난 젠(zen:禪)양식에 관한 연구)

  • 조정미;김예형
    • Journal of the Korean Society of Costume
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    • v.50 no.6
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    • pp.163-175
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    • 2000
  • This study focuses on the Zen style in contemporary fashion which presents itself as one of the dominant cultural phenomena these days. After investigating the basic concepts and features of the Zen style and examining its birth and development, this study moves on to the ways in which it is characteristically applied for the world of fashion. This study is also performed both by the theoretical research on related books and papers for the explication of main concepts and by the practical research on fashion magazines and works of famous fashion designers for the presentation of more detailed illustration. When we are talking about postmodernism, which is a reaction against or a continuation of modernism, as a cultural dominant shown up in the late twentieth century, the Zen style itself can be regarded as a typical representation of postmodernism in fashion. Although the Zen style can be viewed as sharing the basic principles with minimalism which is a main branch of modernism, it is strongly in line with postmodernism (which is human-centered) in that its fundamental idea is based on emotions and feelings of human beings and the purity of natural world. As above, ZEN is a crossover phenomenon between postmodernism and modernism. In this sense, it is said that within the name of postmodernism the Zen style has satisfied our desire to present our inner world of mind with the help of regional philosophy (in this case Oriental one). The four main aspects of the Zen style in fashion are following : simplicity connected with the Oriental moderation, the use of the Oriental silhouette and detail, the destruction of form, and the nature-friendly attitude. These will be under close examination in this study.

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A Study of Image Making Features on Fashion Styles of K-pop Girl Groups (K-pop 걸 그룹의 패션에 나타난 이미지 연출 특성에 관한 분석)

  • Chung, Soha;Yoo, Youngsun
    • Journal of the Korean Society of Costume
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    • v.63 no.2
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    • pp.98-109
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    • 2013
  • This study aims to discuss the image making of K-pop girl groups to provide an outlook on the necessary fashion components in order to express certain concepts by analyzing the fashion styles. The fashion styles of the representative girl groups from 2007 to 2011 were classified into five types: retro style, schoolgirl style, chic style, sporty style and marine style. The following are the features and elements of image making by style. The retro style pursued going back to the past. It used stripes, dots, leopard patterns, spangles and denim. It reproduced the style of the past to the trendy style using big sunglasses, retro makeup, girlish hair and gold wigs. The schoolgirl style created the sexy or cute image by using school uniforms as the motif including shirts, short pants and knee socks. It included having natural makeup and straight hair and differentiated colors, patterns and designs. The chic style was classified into rock chic look and sexy look. Both looks had common elements including smoky pop active makeup while the fashion concepts and hair styles were different. The sporty style took the concept of cheer girls. It used plaid shirts, baseball jackets, short pants, thigh high boots, vivid hair accessories, romantic makeup and straight, wave hair. The marine style took the naval uniform as the motif. It expressed the image using short pants, stripe patterns, wappens, naval caps and smoky sexy makeup, straight hair. K-pop girl group fashion is the driving force for the growth of Korean fashion industry as well as its cultural trends and hope that it have a growing influence on the global market and trend through continuing research and support.

A Study on the 'Rainy Look' of the Contemporary Fashion (현대 패션에 나타난 '레이니 룩(Rainy Look)')

  • Yang, A-Rang;Lee, Hyo-Jin
    • Journal of the Korean Society of Costume
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    • v.65 no.1
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    • pp.15-29
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    • 2015
  • The fashion items of the "Rainy Look" has become fashion items that could be worn in any weather. Accordingly, there is a need for this study to research the fashion items of the Rainy Look as its influence is becoming big enough to impact modern fashion and expand into the high fashion and street fashion. First of all, the purpose of this study is to analyze the fashion items of the Rainy Look that were represented in the high fashion and street fashion of 21st century. And the analysis was performed using the following categories: the functional aspect, aesthetic aspect, and the formativeness of fashion items. Through this, the study provided fashion styling materials using the Rainy Look fashion items. This study examined the concepts and characteristics of the Rainy Look as a literature study and analyzed its characteristics, which appeared in collections and street fashions. Especially as attires coordinated with business casuals in the street fashion, they appeared often among commuting office workers. And the conveniences of having a string in the waistline or securing storage space or detachable function. On the contrary, traditional raincoat designs appeared often in high fashion and as feminine styles, which is characterized by a slimmed waist with a use of a belt. and a flared lower part, such as shoulder patch or strap.

Design for Environment within Fashion Industry (패션 산업에서의 친환경 디자인)

  • Jang, Nam-Kyung;Kim, Yun-Jung;Joo, Zan-Na
    • The Research Journal of the Costume Culture
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    • v.15 no.6
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    • pp.952-964
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    • 2007
  • This study is about the design for environment which is central social interest in recent days. This study focused on both experimental designs which convey meanings and practical designs which can be produced within the fashion industry and then influence on the wide range of consumer, human and surrounding environment. The purposes of this study are to categorize national and global fashion designs for environment, to analyze data based on the fashion pipeline from planning to discard, to suggest systematic actions, and to establish fashion design for environment model. Through these processes, this study helps in making fashion designs for environment more understandable, and demonstrates one future direction for using environment as fashion industry's innovative strategy. This study attempts to create business and at the same time suggests design actions based on social belief. The results of this study are following. Fashion designs for environment were categorized by organic fabric, new-to-the-world fabric, reduce, multi-function, reproduce, order-made, recycle, and reuse. The results show that fashion designs for environment have been implemented throughout the fashion pipeline, and applied the concepts of design for environment including green, sustainable slow, and natural design principles. Furthermore, labelling and service from supply side, green purchasing from demand side, and integration from both sides are suggested as company's and society's systematic actions.

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Top Design by Skull Image for Female Teenagers (해골 이미지를 응용한 여자 청소년 상의(Top)디자인)

  • Ryu, Kyoung-Ok
    • Journal of the Korea Fashion and Costume Design Association
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    • v.14 no.1
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    • pp.123-130
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    • 2012
  • The purpose of this study is to understand Skull Images in fashion trends and Skull Image Top Design for Female Teenagers. The methods of this study are an academic literature review as well as practical study through actual case studies about. The subjects of the study were 53 Female Teenagers who lived in Chuncheon. Data were collected during March, 2009. Statistical analyses used in the study were frequency. An adolescent period, they are rebellious, sensual and syntonic inclination. These days, Lots of Female Teenagers want unique fashion for herself and select Skull Image clothing. But they want fit and pretty style not big-look. In this study, I designed seven pieces of Top blouse while applying Skull Image, an important image of Hip-hop and Punk fashion, and the concepts of the continuance theory to them. This study will make a contribution to the designing of Top for Female Teenagers through reinterpretation of the Hip-hop and Punk fashion. In addition, there are practicable and unique Top design for Female Teenagers.

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